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Niche

iTrack Africa Lite

✍️ Editor
✍️ BU Analytics Review

iTrack Africa Lite is an Android app from NatureTracking.com in the Education category, currently rated across few ratings. Initial signal reads as mixed reviews — supporters praise core features while critics cite stability/value gaps.

Our BU Score puts it at 0Niche (micro-niche or pre-traction stage). For a Education app, that means micro-niche or pre-traction stage.

Track changes month-over-month in the Performance section below — live snapshot history and revenue forecast included.

📊 Performance Tracking LIVE

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💰 Forecast Revenue / mo

MODEL
Revenue forecast computed from BU's 234 trigger model on each snapshot. Calibrated against ground-truth from 58 verified-revenue apps.

📈 Reviews Growth

LIVE
Cumulative review count from first BU snapshot. Each point = a tracked update.

⭐ Rating Trend

LIVE
Average rating evolution. Updates with each new review batch.

🗓️ Snapshot Timeline

HISTORY
Each bar shows a tracked update and the metric delta from the previous snapshot.
App Specs
🔐 Own this app? Claim & verify MRR →
🔖 vVaries with device📂 Education💰 Free🚀 Launched 2017 (8y old)

📝 About this app

There’s something about knowing what creatures sniffed your tent in the night or walked along the path ahead of you. And yet, so often those signs are a mystery to us.

Well they needn’t be. iTrack Southern Africa is a new, easy-to-use digital field guide that takes our communal knowledge of Southern African mammal tracks to another level altogether. It is accessible enough for those outdoor enthusiasts with nothing more than a casual interest in the footprints they come across and yet contains enough accurate and quantifiable information to be a powerful tool for hunters, researchers and expert trackers.

It breaks new ground in documenting the commonly used gait patterns of many Southern African mammals and makes use of over 2000 measurements to bring users never before published detail on track dimensions.

Some of the key features of this app include:
• Track and sign information for 57 Southern African mammal species (this number will continue to be added to in future updates).
• Over 650 high quality track, sign, and animal photos with captions that point out key identification features.
• Scale bars with precise measurements next to many track and sign photos.
• Hoof, paw or foot photographs for a number species.
• Photographs of commonly used gait patterns.
• Detailed descriptions for both front and hind tracks.
• Accurate track measurements for a number of track dimensions including, for certain species, claws lengths and intermediate pad widths.
• Detailed dung, gait, and similar species descriptions.
• A beautiful, easy to use interface.
• The ability to zoom, pinch, and swipe between photos.
• Wikipedia pages for each species - stored in the app to allow viewing with no internet connection.
• Information sections including how to measure tracks, basic track anatomy, gait patterns and trailing animals, including a novel section on the psychology behind tracking and how to focus your thinking to maximize your chances of successfully tracking down an animal.

iTrack Southern Africa, goes far beyond what a traditional field guide can offer with a powerful search tool developed by Jonah to simplify track identification in the field. It makes use of basic track features, length and width measurements and your locality to narrow down the options. If you’re not sure what criteria to choose, just leave it out and the tool will still provide you with a list of possibilities based on the information you have given it.

Search by the following criteria:
• Common & Latin name
• Track length & width
• The number of toes
• Toe shape
• Presence or absence of claws
• Other track features
• Mammal group
• Location by Southern African country

iTrack Southern Africa is a collaborative effort between Dave Hood, a South African Field Guide and Naturalist with a passion for tracking who provided the bulk of the content and Jonah Evans – a wildlife biologist, the Texan State Mammologist and a CyberTracker track and sign specialist and evaluator. Jonah is also the producer of iTrack Wildlife – the definitive North American digital mammal track guide. The app uses Louis Liebenberg’s drawings which are broadly considered to be the most accurate depictions of Southern African animal tracks.

Full Species List:

Aardvark
Aardwolf
African (Cape) Buffalo
African Civet
African (Cape) Clawless Otter
African (Bush) Elephant
African Wild Cat
African Wild Dog
Bat-eared Fox
Black Wildebeest
Black-backed Jackal
Blesbok
Blue Wildebeest
Bontebok
Bushbuck
Cape Ground Squirrel
Chacma Baboon
Cheetah
Common Duiker
Common Waterbuck
Domestic Cat
Domestic Cow
Domestic Dog
Domestic Sheep
Eland
Gemsbok
Genets
Giraffe
Greater Kudu
Hares
Hippopotamus
Honey Badger
Horse
Impala
Leopard
Lion
Mountain Reedbuck
Nyala
Oribi
Porcupine
Red Hartebeest
Red Lechwe
Rock Hyrax
Southern African Hedgehog
Southern Reedbuck
Spotted Hyaena
Springbok
Springhare
Steenbok
Striped Polecat
Suricate
Vervet Monkey
Warthog
Water (Marsh) Mongoose
White Rhinoceros
Yellow Mongoose
Zebras

Profile & Insights

Everything we know — and don't — about this app and its company.

Identification

App name
iTrack Africa Lite
Developer
NatureTracking.com
Bundle ID
com.itrack.africalite
App Store URL
Open in App Store
Category
Education
Content rating
Not found
Languages
Not found

Company

Website
www.naturetracking.com
Tagline
Not found
Description
Not found
Founded
Not found
HQ / Address
Not found
Employees
Not found
Logo
Not found

Revenue

Verified revenue / mo
Not found
AI revenue estimate / mo
Not found
AI annual estimate
Not found
ML model estimate / mo
$124/mo
Top-grossing rank
Not found
All-time revenue
Not found
Pricing
Not found

Founder

Name
Not found
X / Twitter
Not found
LinkedIn
Not found
GitHub
Not found
X followers
Not found
Public statements
Not found

Funding

Total raised
Not found
Last round
Not found
Investors
Not found
Crunchbase
Not found
AngelList
Not found

Press & Links

Articles found
Not found
Listed on
Not found
Blog
Not found
Press / News
Not found

Contacts & Socials

Socials
Not found
Email
Not found
Phone
Not found
Contact page
Not found
About page
Not found
Profile is built from iTunes Lookup + developer site scrape + ML revenue model. Empty fields show "Not found" — additional sources (Crunchbase, X, IndieHackers, Acquire.com) coming.
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