Duolingo – Sprachkurse
91
Quality Score
Transcendent
Duolingo – Sprachkurse
High confidence
✍️ bumetric analysis
“
This education app dominates the casual language learning space, directly competing with platforms like Babbel and Memrise, while also expanding into adjacent learning verticals like Math and Music. Its substantial user rating, backed by millions of individual reviews, signals immense user satisfaction and robust, long-term traction. Despite its "free" monetization model, the reported monthly revenue, though modest for its scale, indicates successful conversion of a fraction of its vast user base. This suggests Duolingo is a mature product, well past its initial growth phase and focused on sustained engagement and incremental revenue generation. For the education category, a common monetization observation is the effectiveness of freemium models with tiered subscriptions offering ad-free experiences, offline access, or advanced features, often priced competitively to encourage long-term commitment rather than high one-off purchases.
BU Score 91 · Transcendent — category-leading momentum. The full Investment Matrix below scores 8 dimensions including monetisation, growth, and operational risk.
Track snapshot history and revenue forecast in the Performance section below.
💰 Monthly revenue · now vs forecast
● Right now
$700K
per month
→
12-mo forecast
$741K – $1141K
per month
→
24-mo forecast
$886K – $1645K
per month
BIG tierSUBSCRIPTION
💡 Grow this revenue
Free AI audit of this app’s store listing
- Title & subtitle keyword fit
- Description hook & conversion structure
- Screenshots, ratings, reviews strategy
Typical impact: +2-5× organic installs
📊 Performance Tracking LIVE
Loading…
Rating
—
Reviews
—
Forecast Revenue / mo
—
Snapshots tracked
0
since first record
ONE-TIME · BUILD💰 Estimated build cost
$110K
↳ What it cost to build · not monthly revenue
Likely range $80K – $150K
$25K · MVP floor$100K · indie scale$500K+ · studio build
📈Pays back in ~3 months at current MRR
Synthetic estimate. Inputs: category complexity, file size, screen count, monetization layer, platform reach, age × team-size proxy. Calibrated against 2024-2026 indie-agency rate surveys. Full math + source list on /methodology.
Where the money goes
| 🧱MVP baseline (design + 1-store ship) | +$28K |
| 📱5 unique screens × $4.5K | +$22K |
| 📦Asset bundle (476 MB) | +$40K |
| ⚙Education complexity ×1.20 | +$18K |
Total estimate$110K
ONE-TIME · EXIT VALUE💵 Estimated acquisition value
$800K
↳ What it would sell for · not monthly revenue
Marketplace range $600K – $1.1M · 20× MRR multiple
💸~7.3× return on build cost
Synthetic estimate. Multiple band derived from ad-supported + age, rating quality, category demand, and user-base maturity. Calibrated against 2024-2026 indie-app-marketplace closed-deal medians. Full math + comparable deal list on /methodology.
How the multiple was built
| 📺Ad-supported base | 15× MRR |
| ⭐★ rating ≥ 4.7 (premium) | +15% |
| 🏷Education category multiple | +6% |
| ⭐Mature user base (1M+ ratings) | +8% |
Final multiple20× MRR
👥 Estimated audience size
439.5M
Lifetime downloads (US-equivalent)
Monthly active
79.0M
Daily active
23.5M
Synthetic estimate from ratings × category benchmarks. Calibrated against 2024-2026 mobile-attribution retention + DAU/MAU reports. Numbers are US-storefront-equivalent — true global audience can be 5-10× larger for international apps. Full math + source list on /methodology.
How we sized it
| 📲Education engagement | ~85 installs / rating |
| 🔁Education D30 retention | 18% |
| 📍DAU / MAU stickiness | 0.30 |
DAU / MAU30% sticky
🔬
How we forecast this revenue
MEDIUM CONFIDENCEBaseline
$700K/mo · ML-estimated from 234 triggers
Growth rate
+2.5% MoM · BIG tier baseline (compound monthly)
Direction
Tailwinds: monetization model proven
6 months
$690K – $933K
12 months
$741K – $1.1M
24 months
$886K – $1.6M
Compound growth at +2.5% MoM (tier baseline for BIG). Range widens with horizon — typical noise band ±15% at 6mo.. Ranges widen with horizon — distant futures carry more uncertainty.
📊
BU Investment Matrix
Mixed signals · 67/100BIG TIERSUBSCRIPTIONcompetitive but cautiousGrowth Velocity
5.0
Founder Strength
6.6
Product Quality
8.0
Revenue Strength
5.8
Monetization Maturity
9.5
Defensibility
8.5
Market Position
2.0
Operational Safety
7.9
- 💰 Revenue: Healthy — $280K - $1540K/mo · BIG tier · medium-low confidence, trajectory unclear.
- ⭐ Quality: 4.73★ across 5,175,605 reviews — strong (top 10%).
- 📍 Market: Not yet charting in any of the 9 monitored markets.
- 📈 Growth: dev shipping weekly.
- ⚠️ Risk: Moderate — rating drift -1.17 ★ (recent 50 vs lifetime).
🎯 For competitors: Strong subscription moat. Hard to outcompete on retention. Better angle: free alternative with one-time purchase, or feature parity for an underserved sub-niche.
💵 For acquirers: Estimated asking range 18-32× monthly = $12.6M-$22.4M.
Composite of 8 dimensions computed deterministically from public signals — no LLM, every score traces back to a measurable input. Default weights shown; "compete" / "acquire" / "invest" lenses re-weight without re-fetching.
Range:
💰 Forecast Revenue / mo
MODELRevenue forecast computed from BU's 234 trigger model on each snapshot. Calibrated against ground-truth from 58 verified-revenue apps.
🔬Forecast Breakdown — Why This Estimate?Top 12 of 12 triggers
Our ML model uses 200+ signals from public data. These are the most influential for this app:
| High install base (5,175,605 ratings)METRIC | +$12,000 | |
| subscriptionREVIEW | +$2,500 | |
| Excellent rating (4.7★)METRIC | +$2,200 | |
| bugsREVIEW | −$1,800 | |
| 5 starREVIEW | +$1,800 | |
| cancelledREVIEW | −$1,500 | |
| Mature app (13y old)METRIC | +$1,500 | |
| Multilingual (28 languages)METRIC | +$1,500 | |
| highly recommendREVIEW | +$1,400 | |
| slowREVIEW | −$1,200 | |
| free trialREVIEW | +$1,200 | |
| Ad-supported / freemiumMETRIC | +$600 |
METRIC = structural app data · REVIEW = mined from user reviews · ✓ VERIFIED = Stripe-verified anchor (TrustMRR)
📈 Reviews Growth
LIVECumulative review count from first BU snapshot. Each point = a tracked update.
⭐ Rating Trend
LIVEAverage rating evolution. Updates with each new review batch.
🆕 What's New · v7.124.0
Our mascot owl, Duo, is trading in his usual diet of mice for bugs this week. Yup, we’re squashing those pesky bugs to make the experience better for all of you.
For more Duolingo news, contests and product releases, follow us on Facebook, Twitter, and Instagram @duolingo.
For more Duolingo news, contests and product releases, follow us on Facebook, Twitter, and Instagram @duolingo.
Profile & Insights
Everything we know — and don't — about this app and its company.
Identification
- App name
- Duolingo – Sprachkurse
- Developer
- Duolingo
- Bundle ID
- com.duolingo.DuolingoMobile
- App Store URL
- Open in App Store
- Category
- Education
- Content rating
- 4+
- Languages
- AR, BN, CS, NL, EN, FR, DE, EL, HI, HU, ID, IT, JA, KO, PL, PT, RO, RU, ZH, ES, SV, TA, TE, TH, ZH, TR, UK, VI
Company
- Website
- Not found
- Tagline
- Learn a language for free
- Description
- Duolingo is the world's most popular way to learn a language. It's 100% free, fun and science-based. Practice online on duolingo.com or on the apps!
- Founded
- Not found
- HQ / Address
- Not found
- Employees
- Not found
- Logo
- Available
Revenue
- Verified revenue / mo
- Not found
- AI revenue estimate / mo
- $39.0M ($30.0M – $39.0M)AI medium
- AI annual estimate
- $468.0M/yr
- ML model estimate / mo
- $42.5K/mo
- Top-grossing rank
- 🇺🇸#1 /100 🇬🇧#1 /100 🇩🇪#1 /100 🇫🇷#1 /100 🇯🇵#1 /99 🇨🇦#1 /100 🇦🇺#1 /100
- All-time revenue
- Not found
- Pricing
- Not found
Founder
Founder data not yet collected for this app.
Funding
Funding data not yet collected for this app.
Press & Links
Press & Links data not yet collected for this app.
Contacts & Socials
Contacts & Socials data not yet collected for this app.
✨AI Revenue EstimateCONFIDENCE: MEDIUM
The iOS app "Duolingo – Sprachkurse" is estimated to generate approximately $39 million in monthly revenue, based on Sensor Tower data from April 2026. Earlier estimates from Adapty in late 2023 and late 2024 indicated monthly revenues ranging from over $20 million to $30 million. This translates to an estimated annual revenue of $468 million for the iOS app.
Sources mentioned: Sensor Tower, Adapty, Reddit, Business of Apps
⭐Recent App Store Reviews49 latest · avg 3.76★ · 57.1% 5★ · 18.4% 1★
5★28 (57%)
4★4 (8%)
3★3 (6%)
2★5 (10%)
1★9 (18%)
+0 ratings/week
Praise: love ×7 amazing ×5 great ×3 recommend ×3 perfect ×2Complaints: hate ×1 bug ×1 crash ×1 refund ×1
Top positive
★★★★★ W Duolingo!!!
So sorry that this is a long review. I love this app because it has helped me learn Spanish for my language class and it has helped me correct errors and fix problems. I am not lying when I say that this app is fun to learn from, I have see…
★★★★★ Good app
If you want to learn chess you can learn my kid learned chess…
Top negative
★☆☆☆☆ He is so annoying…
He’s always forcing me to do a lesson when I need a break from school!,,😡😡…
★☆☆☆☆ NEVER GAVE ME MY BADGE
I was on a badge streak and i completed my february goal and NVER GOT MY BADGE 😡😡😡 now we’re in the month of May with 6 days left and i completed my challenges but NO BADGE WTF…
📈Ratings growth5,175,605 ratings+32% lifetimeShow 3-year history estimate ▾
Tracked (18 weeks) Pre-tracking estimate (36 weeks) · model-based, ±5% noise · anchored to release date and current value
🌍Top Countries — Grossing Rank9 countries
🇺🇸US#1 /100
🇬🇧GB#1 /100
🇩🇪DE#1 /100
🇫🇷FR#1 /100
🇯🇵JP#1 /99
🇨🇦CA#1 /100
🇦🇺AU#1 /100
🇧🇷BR#1 /100
🇮🇳IN#1 /100
📊Category Rank Trajectory#1 now · best #1 · worst #1
Lower line = better rank · Estimate from ratings growth model · Lower position on chart = worse rank · Higher = top of chart
🚀Version Release Timeline5 releases tracked
Profile is built from iTunes Lookup + developer site scrape + ML revenue model. Empty fields show "Not found" — additional sources (Crunchbase, X, IndieHackers, Acquire.com) coming.
📝 About this app
Learn a new language with the world’s most-downloaded education app! Duolingo is the fun, free app for learning 40+ languages through quick, bite-sized lessons. Practice speaking, reading, listening, and writing to build your vocabulary and grammar skills.
Designed by language experts and loved by hundreds of millions of learners worldwide, Duolingo helps you prepare for real conversations in Spanish, French, Japanese, Korean, Chinese, Italian, German, English, and more.
And now, you can learn Math, Music, and Chess the Duolingo way!… View full description on the official store →
Designed by language experts and loved by hundreds of millions of learners worldwide, Duolingo helps you prepare for real conversations in Spanish, French, Japanese, Korean, Chinese, Italian, German, English, and more.
And now, you can learn Math, Music, and Chess the Duolingo way!… View full description on the official store →
App Specs
🔐 Own this app? Claim & verify MRR →💾 476 MB🔞 4+📱 iOS 17.0+🔖 v7.124.0🔄 updated 0d ago🌐 AR, BN, CS, NL, EN +23📂 Education💰 Paid
📅
What Worked™ · Development Pipeline
8 EVENTS TRACKEDDetected changes in this app over its tracked lifetime — each event links cause (what changed) to effect (what moved). Sorted newest first.See full history →Version history →
2026-05
🔧
Shipped update — v7.122.0 → v7.122.1
2026-05
🔧
Shipped update — v? → v7.122.0
2026-04
⭐
Rating ↑ 4.19 → 4.73 (improved 0.54★)
2026-04
📈
Crossed 1,000 ratings — social-proof flywheel kicking in
2026-03
📈
Crossed 500 ratings — social-proof flywheel kicking in
2026-03
🚀
First tracked snapshot — initial data captured
2026-03
⭐
Rating ↓ 5.00 → 4.50 (dropped 0.50★)
2026-03
📈
Crossed 10 ratings — social-proof flywheel kicking in
🔎
ASO Keyword Positions
BEST RANK #1Ranked for 1 App Store search query in our last keyword sweep. Lower position = closer to the top.
language learning·#1🇺🇸
Last sweep: 2026-05-19 · iTunes Search API
🗣
Voice of Customer
Based on 150 reviews across 3 markets● 38% positive · ● 41% neutral · ● 21% negative · Rating drift: -1.17★ (declining — recent 50: 3.56★ vs lifetime: 4.73★)
Sentiment by country (−1 to +1)
🇨🇦 CA
+0.39
🇯🇵 JP
+0.02
🇩🇪 DE
-0.05
Top praise themes
oiia oiia ×13 einfach nur ×5 lernen aber ×4 viel spaß ×4 ich liebe ×3 aber die ×3 dass man ×3 macht einfach ×3
Top complaint themes
ich nicht ×5 new version ×4 nicht und ×3 wenn man ×3 semaine gratuite ×3 free trial ×3 die ×25 das ×12
Risk signals
Refund mentions: 0.7% Subscription complaints: 4%
🌍
Multi-Country Performance
Available in 9 of 9 monitored markets| Market | Rating | Reviews | Current version |
|---|---|---|---|
| 🇦🇺 AU | 4.68068★ | 334,314 | 4.68068★ this version |
| 🇧🇷 BR | 4.86338★ | 1,081,206 | 4.86338★ this version |
| 🇨🇦 CA | 4.63712★ | 634,662 | 4.63712★ this version |
| 🇩🇪 DE | 4.59591★ | 787,998 | 4.59591★ this version |
| 🇫🇷 FR | 4.65728★ | 768,335 | 4.65728★ this version |
| 🇬🇧 GB | 4.69966★ | 935,451 | 4.69966★ this version |
| 🇮🇳 IN | 4.72713★ | 191,541 | 4.72713★ this version |
| 🇯🇵 JP | 4.55138★ | 709,366 | 4.55138★ this version |
| 🇺🇸 US | 4.72715★ | 5,178,623 | 4.72715★ this version |
🔔
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📝 Description
95
BU Score · Transcendent
Full revenue analysis
Read the article-style breakdown for Duolingo – Sprachkurse: category rank, percentile, growth signal, comparable apps, and how the forecast is calibrated against verified-MRR anchors in this niche.
More by Duolingo
View all →📦 Portfolio summaryINDIE studio
5apps·$72K/mocombined
Lead-app heavy — top app contributes 58%
About this analysis
Why high confidence: 5,175,605 ratings · no founder-verified revenue (model estimate only).
❓ Frequently Asked Questions
4 answers · auto-generated from this app's public dataHow much does Duolingo – Sprachkurse make per month?▴
Based on our ML-calibrated revenue forecast, Duolingo – Sprachkurse earns approximately $42K/mo. This is a US-storefront-equivalent estimate; global revenue can be several times larger for internationally-distributed apps. See the methodology page for the full formula and confidence bands.
What apps are like Duolingo – Sprachkurse?▴
Browse the full Education category catalog to find similar apps with revenue, build cost, audience and tech stack data. Each /p/{slug} page also shows a Compare side-by-side widget with three peer apps from the same niche.
Who makes Duolingo – Sprachkurse?▴
Duolingo – Sprachkurse is published by Duolingo on the Apple App Store. See the full publisher portfolio (other apps by the same developer) via the More by developer block on the product page above.
What is Duolingo – Sprachkurse's BU Score?▴
Duolingo – Sprachkurse has a BU Score of 91/100 (Transcendent). The score combines App Store rating, ratings count, monetization model and revenue signals calibrated against founder-verified MRR anchors. See the BU Score formula.