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The 72 Names Of God

59
Quality Score
Solid

The 72 Names Of God

Medium confidence
4.2 Google Play rating
✍️ Bumetric analysis
“

The 72 Names Of God is an Android app from Kabbalah Centre International in the Education category, currently rated 4.2★ across 306 ratings. Initial signal reads as mixed reviews: supporters praise core features while critics cite stability and value gaps.

Quality Score is 59: Solid (established niche player). For a Education app, that means established niche player. The full BU Investment Matrix below scores 8 dimensions including monetisation, growth, and operational risk.

Track changes month-over-month in the Performance section below: live snapshot history and revenue forecast included.

💰 Monthly revenue · now vs forecast
● Right now
$4.4K
per month
→
12-mo forecast
$3.9K – $13.9K
per month
→
24-mo forecast
$3.6K – $32.1K
per month
INDIE tier
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📊 Performance Tracking LIVE

1 snapshots on record
idle
0%
Rating
4.2
Reviews
306 reviews
Forecast Revenue / mo
$4.4K
Snapshots tracked
1
since Jun 2026
ONE-TIME · BUILD 💰 Estimated build cost
$185K
↳ What it cost to build · not monthly revenue
Likely range $140K – $250K
$25K · MVP floor $100K · indie scale $500K+ · studio build
📈 Pays back in ~3.5y at current MRR

Synthetic estimate. Inputs: category complexity, file size, screen count, monetization layer, platform reach, age × team-size proxy. Calibrated against 2024-2026 indie-agency rate surveys. Full math + source list on /methodology.

Where the money goes
🧱 MVP baseline (design + 1-store ship) +$28K
📱 5 unique screens × $4.5K +$22K
⚙ Education complexity ×1.20 +$10K
🌐 Cross-platform reach (iOS + Android) +$33K
⚙ 15.5y maintenance × ~1-person team +$93K
Total estimate $185K
ONE-TIME · EXIT VALUE 💵 Estimated acquisition value
$75K
↳ What it would sell for · not monthly revenue
Marketplace range $50K – $100K · 18× MRR multiple
💸 ~0.4× build cost (under-water)

Synthetic estimate. Multiple band derived from ad-supported + age, rating quality, category demand, and user-base maturity. Calibrated against 2024-2026 indie-app-marketplace closed-deal medians. Full math + comparable deal list on /methodology.

How the multiple was built
📺 Ad-supported base 15× MRR
📅 15.5y proven track record +20%
🏷 Education category multiple +6%
⭐ Small user base (<1K ratings) -8%
Final multiple 18× MRR
👥 Estimated audience size
18K
Lifetime downloads (US-equivalent)
Monthly active
640
Daily active
190

Synthetic estimate from ratings × category benchmarks. Calibrated against 2024-2026 mobile-attribution retention + DAU/MAU reports. Numbers are US-storefront-equivalent — true global audience can be 5-10× larger for international apps. Full math + source list on /methodology.

How we sized it
📲 Education engagement ~85 installs / rating
📅 15.5y of rating accumulation -30%
🔁 Education D30 retention 18%
📍 DAU / MAU stickiness 0.30
DAU / MAU 30% sticky
🛠 Estimated tech stack
🤖
Native Android (Kotlin)
High confidence · 80%
Also possible
Flutter

Heuristic guess from app bundle size, category, store description signals, and release-date stack era. Bumetric does not disassemble binaries — for binary-level certainty you would need an SDK intelligence tool or the manifest itself. Reasoning chain on the right. Full ruleset on /methodology.

Signals we read
🏷 Category context Education
📦 Compact Android bundle → Native Kotlin
💀 Maintenance status
At risk
60%
Last shipped 2026-03-27 · 202 days ago
0 · Active 50 · At risk 100 · Abandoned

Heuristic risk score from time-since-last-update + ratings velocity proxy + Editor's Choice / curated featuring signals. Calibrated against 2024-2025 app-store ranking decay reports. Not a guarantee — a quiet app with a healthy codebase looks the same as an abandoned one until something breaks. Full math on /methodology.

Risk signals
📅 6 months since last update Concerning gap
👥 Small user base (306 ratings) + 15.5y old +10% (solo-project pattern)
Verdict At risk
🔬

How we forecast this revenue

MEDIUM CONFIDENCE
Baseline
$4.4K/mo · ML-estimated from 234 triggers
Growth rate
+6.0% MoM · INDIE tier baseline (compound monthly)
6 months
$3.8K – $8.8K
12 months
$3.9K – $13.9K
24 months
$3.6K – $32.1K
Compound growth at +6.0% MoM (tier baseline for INDIE). Range widens with horizon — typical noise band ±40% at 6mo.. Ranges widen with horizon — distant futures carry more uncertainty.
📊

BU Investment Matrix

Early-stage solo · 44/100INDIE TIERexpected for tier
RevenueQualityMarketGrowthMoatSafetyFounderMonetiz.
Revenue Strength
3.6
Product Quality
5.8
Market Position
0.0
Growth Velocity
5.0
Defensibility
6.0
Operational Safety
9.0
Founder Strength
4.7
Monetization Maturity
1.0
  • 💰 Revenue: Modest — $1K - $11K/mo · INDIE tier · medium confidence, trajectory unclear.
  • ⭐ Quality: 4.17★ across 306 reviews — below category median.
  • 📍 Market: Not yet charting in any of the 9 monitored markets.
  • 📈 Growth: last update 202d ago — slow cadence.
  • ⚠️ Risk: Low — no material risk signals detected.
🎯 For competitors: Mixed picture. Worth competing if you have a clear UX or pricing edge — otherwise crowded segment.
💵 For acquirers: Estimated asking range 18-32× monthly = $79K-$141K.
Composite of 8 dimensions computed deterministically from public signals — no LLM, every score traces back to a measurable input. Default weights shown; "compete" / "acquire" / "invest" lenses re-weight without re-fetching.
Range:

💰 Forecast Revenue / mo

MODEL
Revenue forecast computed from BU's 234 trigger model on each snapshot. Calibrated against ground-truth from 58 verified-revenue apps.
🔬Forecast Breakdown — Why This Estimate?Top 5 of 5 triggers
Our ML model uses 200+ signals from public data. These are the most influential for this app:
Paid app ($4.99)METRIC
+$2,800
5 starREVIEW
+$1,800
Mature app (15y old)METRIC
+$1,500
Good rating (4.2★)METRIC
+$800
Early-stage install base (306 ratings)METRIC
+$400
METRIC = structural app data · REVIEW = mined from user reviews · ✓ VERIFIED = Stripe-verified anchor (TrustMRR)

📈 Reviews Growth

LIVE
Cumulative review count from first BU snapshot. Each point = a tracked update.

⭐ Rating Trend

LIVE
Average rating evolution. Updates with each new review batch.

Profile & Insights

Everything we know — and don't — about this app and its company.

Identification

App name
The 72 Names Of God
Developer
Kabbalah Centre International
Bundle ID
com.kabbalah.the72names
App Store URL
Open in App Store
Category
Education
Content rating
Not found
Languages
Not found

Company

Website
kabbalah.com
Tagline
Not found
Description
Not found
Founded
Not found
HQ / Address
Not found
Employees
Not found
Logo
Not found

Revenue

Reported revenue signal / mo
Not found
AI revenue estimate / mo
Not found
AI annual estimate
Not found
Model estimate / mo
$4.4K/mo
Top-grossing rank
Not found
All-time revenue
Not found
Pricing
Not found

Founder

Founder data not yet collected for this app.

Funding

Funding data not yet collected for this app.

Press & Links

Press & Links data not yet collected for this app.

Contacts & Socials

Contacts & Socials data not yet collected for this app.
Profile is built from iTunes Lookup + developer site scrape + ML revenue model. Empty fields show "Not found" — additional sources (Crunchbase, X, IndieHackers, Acquire.com) coming.

📝 About this app

The 72 Names of God, based on three verses from the Bible, is one of the oldest and most powerful Kabbalistic tools. Moses used it to split the Red Sea and you can use it as well to turn everyday challenges into miracles.

Based on the book by best selling author and co-director of The Kabbalah Centre International, Yehuda Berg, this app resembles a deck of 72 cards. On one side you'll find the 72 Name with illustration and explanation and on the other you'll find a meditation that you can use to tap into the unique qualities of each name.

Additional features include:… View full description on the official store →
App Specs
🔐 Own this app? Claim & verify MRR →
🔖 v1.7.4🔄 updated 6mo ago📂 Education💰 Free🚀 Launched 2011 (15y old)
🔔

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📝 Description

95
BU Score · Transcendent
Full revenue analysis
Read the article-style breakdown for The 72 Names Of God: category rank, percentile, growth signal, comparable apps, and how the forecast is calibrated against verified-MRR anchors in this niche.
Read deep-dive →

More by Kabbalah Centre International

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📦 Portfolio summaryINDIE studio
5apps·$17K/mocombined
✓ Diversified — top app contributes 29%; risk spread across portfolio

Similar apps in Education

About this analysis
ZCAnalyzed by Zakhar Chumak · founder, Bumetric·Full methodology·Medium confidence

Why medium confidence: 306 ratings · no founder-verified revenue (model estimate only).

❓ Frequently Asked Questions

10 answers · auto-generated from this app's public data
How much does The 72 Names Of God make per month?▴
Based on our ML-calibrated revenue forecast, The 72 Names Of God earns approximately $4.4K/mo. This is a US-storefront-equivalent estimate; global revenue can be several times larger for internationally-distributed apps. See the methodology page for the full formula and confidence bands.
Is The 72 Names Of God profitable?▴
With estimated build cost $185K and monthly revenue $4.4K, The 72 Names Of God looks slow ROI — payback period is around 3.5 years at the current run-rate. Profitability also depends on paid-acquisition spend and refund rate which the public model doesn't see.
How many users does The 72 Names Of God have?▴
Estimated audience: ~18K lifetime downloads, ~640 monthly active users, and ~190 daily active users. Derived from ratings count × category installs-per-rating × age decay. US-storefront-equivalent — global audience can be 5-10× larger for internationally-distributed apps.
What apps are like The 72 Names Of God?▴
Browse the full Education category catalog to find similar apps with revenue, build cost, audience and tech stack data. Each /p/{slug} page also shows a Compare side-by-side widget with three peer apps from the same niche.
What is The 72 Names Of God built with?▴
Our heuristic places The 72 Names Of God on the Native Android (Kotlin) stack (High confidence, 80%). Signals: app bundle size, category context, store-description markers, release-date era. We don't disassemble binaries. Alternative possibilities: Flutter.
Is The 72 Names Of God still actively maintained?▴
Maintenance status: At risk (60% abandonment risk). Last shipped version was 6 months ago. The risk score combines time-since-last-update with Editor's Choice / curated featuring + user-base maturity adjustments.
How much would The 72 Names Of God sell for?▴
Estimated acquisition value: $75K (marketplace range $50K – $100K). Calculated as 18× monthly revenue using the standard multiple for the detected monetization model + adjustments for age, rating quality and category demand. Calibrated against 2024-2026 Flippa / Acquire.com / MicroAcquire closed-deal medians.
When was The 72 Names Of God last updated?▴
The 72 Names Of God last shipped a new version on 2026-03-27 — 6 months ago. This is the date Apple / Google last accepted a new build, not a content-only push.
Who makes The 72 Names Of God?▴
The 72 Names Of God is published by Kabbalah Centre International on the Google Play Store. See the full publisher portfolio (other apps by the same developer) via the More by developer block on the product page above.
What is The 72 Names Of God's BU Score?▴
The 72 Names Of God has a BU Score of 59/100 (Solid). The score combines App Store rating, ratings count, monetization model and revenue signals calibrated against founder-verified MRR anchors. See the BU Score formula.