Monster Rush: Strategy TD war
57
Quality Score
Solid
✍️ Bumetric analysis
“
Monster Rush: Strategy TD war is an Android app from Koco Games Inc in the Casual category, currently rated 4.3★ across 528 ratings. Initial signal reads as largely positive sentiment, users highlighting consistency and feature depth.
Quality Score is 57: Solid (established niche player). For a Casual app, that means established niche player. The full BU Investment Matrix below scores 8 dimensions including monetisation, growth, and operational risk.
Track changes month-over-month in the Performance section below: live snapshot history and revenue forecast included.
💰 Monthly revenue · now vs forecast
● Right now
$500
per month
→
12-mo forecast
$437 – $1575
per month
→
24-mo forecast
$405 – $3644
per month
INDIE tier
💡 Grow this revenue
Free AI audit of this app’s store listing
- Title & subtitle keyword fit
- Description hook & conversion structure
- Screenshots, ratings, reviews strategy
Typical impact: +2-5× organic installs
📊 Performance Tracking LIVE
1 snapshots on record
Rating
4.3
Reviews
528 reviews
Forecast Revenue / mo
$500
Snapshots tracked
1
since May 2026
ONE-TIME · BUILD
💰 Estimated build cost
$175K
↳ What it cost to build · not monthly revenue
Likely range $130K – $235K
$25K · MVP floor
$100K · indie scale
$500K+ · studio build
📈
Slow ROI — current MRR is well below build cost
Synthetic estimate. Inputs: category complexity, file size, screen count, monetization layer, platform reach, age × team-size proxy. Calibrated against 2024-2026 indie-agency rate surveys. Full math + source list on /methodology.
Where the money goes
| 🧱 MVP baseline (design + 1-store ship) | +$28K |
| 📱 5 unique screens × $4.5K | +$22K |
| 💎 In-app purchase plumbing | +$9K |
| ⚙ Casual complexity ×1.50 | +$29K |
| 🌐 Cross-platform reach (iOS + Android) | +$49K |
| ⚙ 6.5y maintenance × ~1-person team | +$38K |
Total estimate
$175K
ONE-TIME · EXIT VALUE
💵 Estimated acquisition value
$10K
↳ What it would sell for · not monthly revenue
Marketplace range $10K – $15K · 24× MRR multiple
💸
~0.1× build cost (under-water)
Synthetic estimate. Multiple band derived from iap / freemium model + age, rating quality, category demand, and user-base maturity. Calibrated against 2024-2026 indie-app-marketplace closed-deal medians. Full math + comparable deal list on /methodology.
How the multiple was built
| 💎 IAP / freemium model base | 28× MRR |
| 📅 6.5y proven track record | +20% |
| 🏷 Casual category multiple | -22% |
| ⭐ Small user base (<1K ratings) | -8% |
Final multiple
24× MRR
👥 Estimated audience size
81K
Lifetime downloads (US-equivalent)
Monthly active
3.5K
Daily active
1.2K
Synthetic estimate from ratings × category benchmarks. Calibrated against 2024-2026 mobile-attribution retention + DAU/MAU reports. Numbers are US-storefront-equivalent — true global audience can be 5-10× larger for international apps. Full math + source list on /methodology.
How we sized it
| 📲 Casual engagement | ~220 installs / rating |
| 📅 6.5y of rating accumulation | -30% |
| 🔁 Casual D30 retention | 6% |
| 📍 DAU / MAU stickiness | 0.35 |
DAU / MAU
34% sticky
🛠 Estimated tech stack
🤖
Native Android (Kotlin)
Medium confidence · 55%
Also possible
Flutter
Heuristic guess from app bundle size, category, store description signals, and release-date stack era. Bumetric does not disassemble binaries — for binary-level certainty you would need an SDK intelligence tool or the manifest itself. Reasoning chain on the right. Full ruleset on /methodology.
Signals we read
| 🏷 Category context | Casual |
| 📦 Tiny game bundle | → Native 2D engine |
💀 Maintenance status
At risk
50%
Last shipped 2025-10-23 · 339 days ago
0 · Active
50 · At risk
100 · Abandoned
Heuristic risk score from time-since-last-update + ratings velocity proxy + Editor's Choice / curated featuring signals. Calibrated against 2024-2025 app-store ranking decay reports. Not a guarantee — a quiet app with a healthy codebase looks the same as an abandoned one until something breaks. Full math on /methodology.
Risk signals
| 📅 11 months since last update | Concerning gap |
Verdict
At risk
🔬
How we forecast this revenue
LOW CONFIDENCEBaseline
$500/mo · ML-estimated from 234 triggers
Growth rate
+6.0% MoM · INDIE tier baseline (compound monthly)
6 months
$426 – $993
12 months
$437 – $1.6K
24 months
$405 – $3.6K
Compound growth at +6.0% MoM (tier baseline for INDIE). Range widens with horizon — typical noise band ±40% at 6mo.. Ranges widen with horizon — distant futures carry more uncertainty.
📊
BU Investment Matrix
Early-stage solo · 49/100INDIE TIERexpected for tierGrowth Velocity
5.0
Founder Strength
3.6
Product Quality
6.0
Revenue Strength
2.7
Monetization Maturity
5.0
Defensibility
7.6
Market Position
0.0
Operational Safety
9.0
- 💰 Revenue: Marginal — $200 - $1250/mo · INDIE tier · medium confidence, trajectory unclear.
- ⭐ Quality: 4.32★ across 528 reviews — solid.
- 📍 Market: Not yet charting in any of the 9 monitored markets.
- 📈 Growth: last update 332d ago — slow cadence.
- ⚠️ Risk: Low — no material risk signals detected.
🎯 For competitors: Mixed picture. Worth competing if you have a clear UX or pricing edge — otherwise crowded segment.
💵 For acquirers: Estimated asking range 18-32× monthly = $9K-$16K.
Composite of 8 dimensions computed deterministically from public signals — no LLM, every score traces back to a measurable input. Default weights shown; "compete" / "acquire" / "invest" lenses re-weight without re-fetching.
Range:
💰 Forecast Revenue / mo
MODELRevenue forecast computed from BU's 234 trigger model on each snapshot. Calibrated against ground-truth from 58 verified-revenue apps.
🔬Forecast Breakdown — Why This Estimate?Top 5 of 5 triggers
Our ML model uses 200+ signals from public data. These are the most influential for this app:
| 5 starREVIEW | +$1,800 | |
| Good rating (4.3★)METRIC | +$800 | |
| Established app (6y old)METRIC | +$800 | |
| Ad-supported / freemiumMETRIC | +$600 | |
| Early-stage install base (528 ratings)METRIC | +$400 |
METRIC = structural app data · REVIEW = mined from user reviews · ✓ VERIFIED = Stripe-verified anchor (TrustMRR)
📈 Reviews Growth
LIVECumulative review count from first BU snapshot. Each point = a tracked update.
⭐ Rating Trend
LIVEAverage rating evolution. Updates with each new review batch.
Profile & Insights
Everything we know — and don't — about this app and its company.
Identification
- App name
- Monster Rush: Strategy TD war
- Developer
- Koco Games Inc
- Bundle ID
- com.kocogames.castlemonsters
- App Store URL
- Open in App Store
- Category
- Casual
- Content rating
- Not found
- Languages
- Not found
Company
- Website
- kocogames.com
- Tagline
- Not found
- Description
- Not found
- Founded
- Not found
- HQ / Address
- Not found
- Employees
- Not found
- Logo
- Not found
Revenue
- Reported revenue signal / mo
- Not found
- AI revenue estimate / mo
- Not found
- AI annual estimate
- Not found
- Model estimate / mo
- $500/mo
- Top-grossing rank
- Not found
- All-time revenue
- Not found
- Pricing
- $1.99 - $54.99 per item
Founder
Founder data not yet collected for this app.
Funding
Funding data not yet collected for this app.
Press & Links
Press & Links data not yet collected for this app.
Contacts & Socials
Contacts & Socials data not yet collected for this app.
Profile is built from iTunes Lookup + developer site scrape + ML revenue model. Empty fields show "Not found" — additional sources (Crunchbase, X, IndieHackers, Acquire.com) coming.
📝 About this app
<b>Defend the castle from monsters & become the mighty hero! </b>
Monster Rush is the a tower defense game from Koco Games, which has been praised by gamers and critics all over the world.
To protect your kingdom and vanquish the forces of evil, you'll need to employ your strategy. You'll have a large upgrade of amazing powers and spells at your disposal! In this huge tower defense game that will keep you fascinated for hours, with the help of the mightiest heroes and lead the biggest army in the castle kingdom to victory.… View full description on the official store →
Monster Rush is the a tower defense game from Koco Games, which has been praised by gamers and critics all over the world.
To protect your kingdom and vanquish the forces of evil, you'll need to employ your strategy. You'll have a large upgrade of amazing powers and spells at your disposal! In this huge tower defense game that will keep you fascinated for hours, with the help of the mightiest heroes and lead the biggest army in the castle kingdom to victory.… View full description on the official store →
App Specs
🔐 Own this app? Claim & verify MRR →🔖 v2.1🔄 updated 11mo ago📂 Casual💰 Free📺 Ad-supported💎 IAP $1.99 - $54.99 per item🚀 Launched 2020 (6y old)
🧪
Tech & Domain Intel — kocogames.com
- Mail provider
- Google Workspace
Derived from public RDAP + DNS TXT records (no scraping, no login).
🔔
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📝 Description
95
BU Score · Transcendent
Full revenue analysis
Read the article-style breakdown for Monster Rush: Strategy TD war: category rank, percentile, growth signal, comparable apps, and how the forecast is calibrated against verified-MRR anchors in this niche.
More by Koco Games Inc
View all →📦 Portfolio summaryINDIE studio
2apps·$5K/mocombined
⚠ Concentrated — top app contributes 91% of combined revenue (single-app dependency)
About this analysis
Why medium confidence: 528 ratings · no founder-verified revenue (model estimate only).
❓ Frequently Asked Questions
10 answers · auto-generated from this app's public dataHow much does Monster Rush make per month?▴
Based on our ML-calibrated revenue forecast, Monster Rush earns approximately $500/mo. This is a US-storefront-equivalent estimate; global revenue can be several times larger for internationally-distributed apps. See the methodology page for the full formula and confidence bands.
Is Monster Rush profitable?▴
With estimated build cost $175K and monthly revenue $500, Monster Rush looks well below break-even — current monthly revenue is much smaller than the estimated build cost. Profitability also depends on paid-acquisition spend and refund rate which the public model doesn't see.
How many users does Monster Rush have?▴
Estimated audience: ~81K lifetime downloads, ~3K monthly active users, and ~1K daily active users. Derived from ratings count × category installs-per-rating × age decay. US-storefront-equivalent — global audience can be 5-10× larger for internationally-distributed apps.
What apps are like Monster Rush?▴
Browse the full Casual category catalog to find similar apps with revenue, build cost, audience and tech stack data. Each /p/{slug} page also shows a Compare side-by-side widget with three peer apps from the same niche.
What is Monster Rush built with?▴
Our heuristic places Monster Rush on the Native Android (Kotlin) stack (Medium confidence, 55%). Signals: app bundle size, category context, store-description markers, release-date era. We don't disassemble binaries. Alternative possibilities: Flutter.
Is Monster Rush still actively maintained?▴
Maintenance status: At risk (50% abandonment risk). Last shipped version was 11 months ago. The risk score combines time-since-last-update with Editor's Choice / curated featuring + user-base maturity adjustments.
How much would Monster Rush sell for?▴
Estimated acquisition value: $10K (marketplace range $10K – $15K). Calculated as 24× monthly revenue using the standard multiple for the detected monetization model + adjustments for age, rating quality and category demand. Calibrated against 2024-2026 Flippa / Acquire.com / MicroAcquire closed-deal medians.
When was Monster Rush last updated?▴
Monster Rush last shipped a new version on 2025-10-23 — 11 months ago. This is the date Apple / Google last accepted a new build, not a content-only push.
Who makes Monster Rush?▴
Monster Rush is published by Koco Games Inc on the Google Play Store. See the full publisher portfolio (other apps by the same developer) via the More by developer block on the product page above.
What is Monster Rush's BU Score?▴
Monster Rush has a BU Score of 57/100 (Solid). The score combines App Store rating, ratings count, monetization model and revenue signals calibrated against founder-verified MRR anchors. See the BU Score formula.