Airtel: Recharge, Bank & Loans
79
Quality Score
Strong
✍️ Bumetric analysis
“
This Android utility app from Airtel targets a broad base of Indian telecom subscribers, directly competing with other carrier apps like Jio and Vodafone Idea, as well as broader payment platforms like Paytm or Google Pay. Its nearly eight million ratings and solid average rating indicate significant market penetration and a mature user base, suggesting it’s well past its initial growth phase and is a stable, established offering. While monetized as free, the core strategy here isn't direct in-app purchases but rather driving engagement with Airtel's ecosystem – encouraging service upgrades, bank transactions, and leveraging partnerships like Adobe Express Premium to add value and reduce churn. In this telco-utility space, the primary monetization often comes from increased ARPU through bundled services and financial transactions rather than traditional IAPs, making the app a retention and cross-selling tool.
BU Score 79 · Strong — healthy traction. The full Investment Matrix below scores 8 dimensions including monetisation, growth, and operational risk.
Track snapshot history and revenue forecast in the Performance section below.
💰 Monthly revenue · now vs forecast
● Right now
$1.5M
per month
→
12-mo forecast
$1.6M – $2.4M
per month
→
24-mo forecast
$1.9M – $3.5M
per month
BIG tier
💡 Grow this revenue
Free AI audit of this app’s store listing
- Title & subtitle keyword fit
- Description hook & conversion structure
- Screenshots, ratings, reviews strategy
Typical impact: +2-5× organic installs
📊 Performance Tracking LIVE
6 snapshots on record
Rating
4.0
Reviews
7,942,676 reviews
Forecast Revenue / mo
$1.5M
Snapshots tracked
6
since May 2026
ONE-TIME · BUILD
💰 Estimated build cost
$150K
↳ What it cost to build · not monthly revenue
Likely range $110K – $200K
$25K · MVP floor
$100K · indie scale
$500K+ · studio build
📈
Pays back in under a month at current MRR
Synthetic estimate. Inputs: category complexity, file size, screen count, monetization layer, platform reach, age × team-size proxy. Calibrated against 2024-2026 indie-agency rate surveys. Full math + source list on /methodology.
Where the money goes
| 🧱 MVP baseline (design + 1-store ship) | +$28K |
| 📱 5 unique screens × $4.5K | +$22K |
| ⚙ Productivity complexity ×1.10 | +$5K |
| 🌐 Cross-platform reach (iOS + Android) | +$30K |
| ⚙ 10.3y maintenance × ~1-person team | +$62K |
Total estimate
$150K
ONE-TIME · EXIT VALUE
💵 Estimated acquisition value
$29.0M
↳ What it would sell for · not monthly revenue
Marketplace range $21.5M – $37.5M · 19× MRR multiple
💸
~193× return on build cost
Synthetic estimate. Multiple band derived from ad-supported + age, rating quality, category demand, and user-base maturity. Calibrated against 2024-2026 indie-app-marketplace closed-deal medians. Full math + comparable deal list on /methodology.
How the multiple was built
| 📺 Ad-supported base | 15× MRR |
| 📅 10.3y proven track record | +20% |
| ⭐ ★ rating 3.5-4.0 (mixed) | -8% |
| 🏷 Productivity category multiple | +8% |
| ⭐ Mature user base (1M+ ratings) | +8% |
Final multiple
19× MRR
👥 Estimated audience size
416.5M
Lifetime downloads (US-equivalent)
Monthly active
62.0M
Daily active
27.5M
Synthetic estimate from ratings × category benchmarks. Calibrated against 2024-2026 mobile-attribution retention + DAU/MAU reports. Numbers are US-storefront-equivalent — true global audience can be 5-10× larger for international apps. Full math + source list on /methodology.
How we sized it
| 📲 Productivity engagement | ~75 installs / rating |
| 📅 10.3y of rating accumulation | -30% |
| 🔁 Productivity D30 retention | 30% |
| 📍 DAU / MAU stickiness | 0.45 |
DAU / MAU
44% sticky
🛠 Estimated tech stack
🤖
Native Android (Kotlin)
High confidence · 80%
Also possible
Flutter
Heuristic guess from app bundle size, category, store description signals, and release-date stack era. Bumetric does not disassemble binaries — for binary-level certainty you would need an SDK intelligence tool or the manifest itself. Reasoning chain on the right. Full ruleset on /methodology.
Signals we read
| 🏷 Category context | Productivity |
| 📦 Compact Android bundle | → Native Kotlin |
💀 Maintenance status
Active
5%
Last shipped 2026-10-31 · 12 days ago
0 · Active
50 · At risk
100 · Abandoned
Heuristic risk score from time-since-last-update + ratings velocity proxy + Editor's Choice / curated featuring signals. Calibrated against 2024-2025 app-store ranking decay reports. Not a guarantee — a quiet app with a healthy codebase looks the same as an abandoned one until something breaks. Full math on /methodology.
Risk signals
| 📅 12 days since last update | Active development |
Verdict
Active
🔬
How we forecast this revenue
MEDIUM CONFIDENCEBaseline
$1.5M/mo · ML-estimated from 234 triggers
Growth rate
+2.5% MoM · BIG tier baseline (compound monthly)
6 months
$1.5M – $2.0M
12 months
$1.6M – $2.4M
24 months
$1.9M – $3.5M
Compound growth at +2.5% MoM (tier baseline for BIG). Range widens with horizon — typical noise band ±15% at 6mo.. Ranges widen with horizon — distant futures carry more uncertainty.
📊
BU Investment Matrix
Concerning · 54/100BIG TIERbelow benchmarksGrowth Velocity
5.0
Founder Strength
5.6
Product Quality
7.9
Revenue Strength
6.2
Monetization Maturity
1.0
Defensibility
7.5
Market Position
0.0
Operational Safety
10.0
- 💰 Revenue: Healthy — $600K - $3300K/mo · BIG tier · medium-low confidence, trajectory unclear.
- ⭐ Quality: 3.97★ across 7,942,676 reviews — strong (top 10%).
- 📍 Market: Not yet charting in any of the 9 monitored markets.
- 📈 Growth: dev shipping weekly.
- ⚠️ Risk: Low — no material risk signals detected.
🎯 For competitors: Mixed picture. Worth competing if you have a clear UX or pricing edge — otherwise crowded segment.
💵 For acquirers: Estimated asking range 18-32× monthly = $27.0M-$48.0M.
Composite of 8 dimensions computed deterministically from public signals — no LLM, every score traces back to a measurable input. Default weights shown; "compete" / "acquire" / "invest" lenses re-weight without re-fetching.
Range:
💰 Forecast Revenue / mo
MODELRevenue forecast computed from BU's 234 trigger model on each snapshot. Calibrated against ground-truth from 58 verified-revenue apps.
🔬Forecast Breakdown — Why This Estimate?Top 8 of 8 triggers
Our ML model uses 200+ signals from public data. These are the most influential for this app:
| High install base (7,942,676 ratings)METRIC | +$12,000 | |
| subscriptionREVIEW | +$2,500 | |
| premiumREVIEW | +$2,200 | |
| 5 starREVIEW | +$1,800 | |
| unique featuresREVIEW | +$1,600 | |
| Mature app (10y old)METRIC | +$1,500 | |
| slowREVIEW | −$1,200 | |
| Ad-supported / freemiumMETRIC | +$600 |
METRIC = structural app data · REVIEW = mined from user reviews · ✓ VERIFIED = Stripe-verified anchor (TrustMRR)
📈 Reviews Growth
LIVECumulative review count from first BU snapshot. Each point = a tracked update.
⭐ Rating Trend
LIVEAverage rating evolution. Updates with each new review batch.
Profile & Insights
Everything we know — and don't — about this app and its company.
Identification
- App name
- Airtel: Recharge, Bank & Loans
- Developer
- Airtel
- Bundle ID
- com.myairtelapp
- App Store URL
- Open in App Store
- Category
- Productivity
- Content rating
- Not found
- Languages
- Not found
Company
- Website
- www.airtel.in
- Tagline
- Not found
- Description
- Not found
- Founded
- Not found
- HQ / Address
- Not found
- Employees
- Not found
- Logo
- Not found
Revenue
- Reported revenue signal / mo
- Not found
- AI revenue estimate / mo
- Not found
- AI annual estimate
- Not found
- Model estimate / mo
- $1.5M/mo
- Top-grossing rank
- Not found
- All-time revenue
- Not found
- Pricing
- Not found
Founder
Founder data not yet collected for this app.
Funding
Funding data not yet collected for this app.
Press & Links
Press & Links data not yet collected for this app.
Contacts & Socials
Contacts & Socials data not yet collected for this app.
🚀Update Frequency · Releases per Quarter6 releases tracked
🚀Version Release Timeline6 releases tracked
Profile is built from iTunes Lookup + developer site scrape + ML revenue model. Empty fields show "Not found" — additional sources (Crunchbase, X, IndieHackers, Acquire.com) coming.
📝 About this app
Unlock premium perks from your favourite brands every month with Airtel Insider. This month, enjoy 12 months of Super Duolingo, 6 months of Apollo Circle Membership, and much more, only on the Airtel app.. Claim it on the Airtel App along with easy recharges, hassle-free bill payments, call manager, data balance check and instant UPI transactions. Get amazing cashback and discount coupons on Airtel Payments Bank and Airtel Wallet transactions. Download the app to explore the new design and its many unique features.
Airtel 5G Plus
Airtel becomes the first operator to launch 5G in India.… View full description on the official store →
Airtel 5G Plus
Airtel becomes the first operator to launch 5G in India.… View full description on the official store →
App Specs
🔐 Own this app? Claim & verify MRR →🔖 v4.154.3🔄 updated 1w ago📂 Productivity💰 Free📺 Ad-supported🚀 Launched 2016 (10y old)
📅
What Worked™ · Development Pipeline
11 EVENTS TRACKEDDetected changes in this app over its tracked lifetime — each event links cause (what changed) to effect (what moved). Sorted newest first.See full history →Version history →
2026-10
📸
Refreshed store screenshots — 8 of 8 updated
2026-10
🔧
Shipped update — v4.150.2 → v4.153.2
→ 30 days after: reviews +7,485 low · multiple changes
2026-09
📸
Refreshed store screenshots — 3 of 3 updated
→ 30 days after: reviews +7,485 medium · co-occurring
2026-09
🔧
Shipped update — v4.148.3 → v4.150.2
→ 30 days after: reviews +16,884 medium · co-occurring
2026-08
📸
Refreshed store screenshots — 8 of 8 updated
→ 30 days after: reviews +9,399 medium · co-occurring
2026-08
🔧
Shipped update — v4.146.2 → v4.148.3
→ 30 days after: reviews +20,539 medium · co-occurring
2026-07
📸
Refreshed store screenshots — 8 of 8 updated
→ 30 days after: reviews +11,140 medium · co-occurring
2026-07
🔧
Shipped update — v4.144.5 → v4.146.2
→ 30 days after: reviews +21,078 medium · co-occurring
2026-06
📸
Replaced 1 store screenshot
→ 30 days after: reviews +9,938 medium · co-occurring
2026-06
🔧
Shipped update — v4.141.1 → v4.144.5
→ 30 days after: reviews +22,008 low · multiple changes
2026-05
🚀
First tracked snapshot — initial data captured
→ 30 days after: reviews +12,070 high confidence
📸
Store Page History
28 SCREENSHOT CHANGESEvery time a developer swaps a store screenshot we archive both versions. Compare side-by-side to see what messaging / visuals changed.
iPhone screenshots
Slot 1
5 ver.
5 ver.
2026-05-06
2026-06-11
2026-07-12
2026-08-11
2026-10-10
Slot 2
4 ver.
4 ver.
2026-05-06
2026-07-12
2026-08-11
2026-10-10
Slot 3
5 ver.
5 ver.
2026-05-06
2026-07-12
2026-08-11
2026-09-10
2026-10-10
Slot 4
5 ver.
5 ver.
2026-05-06
2026-07-12
2026-08-11
2026-09-10
2026-10-10
Slot 5
4 ver.
4 ver.
2026-05-06
2026-07-12
2026-08-11
2026-10-10
Slot 6
5 ver.
5 ver.
2026-05-06
2026-07-12
2026-08-11
2026-09-10
2026-10-10
🔔
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📝 Description
95
BU Score · Transcendent
Full revenue analysis
Read the article-style breakdown for Airtel: Recharge, Bank & Loans: category rank, percentile, growth signal, comparable apps, and how the forecast is calibrated against verified-MRR anchors in this niche.
More by Airtel
View all →📦 Portfolio summaryBIG studio
9apps·$5.2M/mocombined
Lead-app heavy — top app contributes 58%
About this analysis
Why high confidence: 7,942,676 ratings · no founder-verified revenue (model estimate only).
❓ Frequently Asked Questions
10 answers · auto-generated from this app's public dataHow much does Airtel make per month?▴
Based on our ML-calibrated revenue forecast, Airtel earns approximately $1.5M/mo. This is a US-storefront-equivalent estimate; global revenue can be several times larger for internationally-distributed apps. See the methodology page for the full formula and confidence bands.
Is Airtel profitable?▴
With estimated build cost $150K and monthly revenue $1.5M, Airtel looks highly profitable — pays back its build investment in under a month at the current run-rate. Profitability also depends on paid-acquisition spend and refund rate which the public model doesn't see.
How many users does Airtel have?▴
Estimated audience: ~416.5M lifetime downloads, ~62.0M monthly active users, and ~27.5M daily active users. Derived from ratings count × category installs-per-rating × age decay. US-storefront-equivalent — global audience can be 5-10× larger for internationally-distributed apps.
What apps are like Airtel?▴
Browse the full Productivity category catalog to find similar apps with revenue, build cost, audience and tech stack data. Each /p/{slug} page also shows a Compare side-by-side widget with three peer apps from the same niche.
What is Airtel built with?▴
Our heuristic places Airtel on the Native Android (Kotlin) stack (High confidence, 80%). Signals: app bundle size, category context, store-description markers, release-date era. We don't disassemble binaries. Alternative possibilities: Flutter.
Is Airtel still actively maintained?▴
Maintenance status: Active (5% abandonment risk). Last shipped version was 12 days ago. The risk score combines time-since-last-update with Editor's Choice / curated featuring + user-base maturity adjustments.
How much would Airtel sell for?▴
Estimated acquisition value: $29.0M (marketplace range $21.5M – $37.5M). Calculated as 19× monthly revenue using the standard multiple for the detected monetization model + adjustments for age, rating quality and category demand. Calibrated against 2024-2026 Flippa / Acquire.com / MicroAcquire closed-deal medians.
When was Airtel last updated?▴
Airtel last shipped a new version on 2026-10-31 — less than a month ago. This is the date Apple / Google last accepted a new build, not a content-only push.
Who makes Airtel?▴
Airtel is published by Airtel on the Google Play Store. See the full publisher portfolio (other apps by the same developer) via the More by developer block on the product page above.
What is Airtel's BU Score?▴
Airtel has a BU Score of 79/100 (Strong). The score combines App Store rating, ratings count, monetization model and revenue signals calibrated against founder-verified MRR anchors. See the BU Score formula.