How much does Pokémon GO make per month?

Based on our ML-calibrated revenue forecast, Pokémon GO earns approximately $10K/mo. This is a US-storefront-equivalent estimate; global revenue can be several times larger for internationally-distributed apps. See the methodology page for the full formula and confidence bands.

What apps are like Pokémon GO?

Browse the full Adventure category catalog to find similar apps with revenue, build cost, audience and tech stack data. Each /p/{slug} page also shows a Compare side-by-side widget with three peer apps from the same niche.

Who makes Pokémon GO?

Pokémon GO is published by Niantic, Inc. on the Google Play Store. See the full publisher portfolio (other apps by the same developer) via the More by developer block on the product page above.

What is Pokémon GO's BU Score?

Pokémon GO has a BU Score of 87/100 (Excellent). The score combines App Store rating, ratings count, monetization model and revenue signals calibrated against founder-verified MRR anchors. See the BU Score formula.

Pokémon GO

Quality Score

Excellent

Pokémon GO

Name: Pokémon GO — app revenue, audience, build cost & risk profile
Creator: bumetric
License: https://creativecommons.org/licenses/by/4.0/
Keywords: Pokémon GO revenue, Pokémon GO app analytics, mobile app revenue estimate, Adventure revenue, Android app revenue

4.1 ✍️ Editor

✍️ bumetric analysis

“

This adventure title carves out a unique niche in location-based augmented reality gaming, directly competing with other AR experiences like Ingress and Pikmin Bloom, but also broadly with casual mobile RPGs. The substantial user rating, combined with over fourteen million individual ratings, indicates immense and sustained user traction, positioning the app firmly in a mature growth stage with a massive, engaged user base. Despite being free-to-play, its revenue model is robust, driven by in-app purchases for items like Poké Balls, incubators, and raid passes. For adventure games in this category, successful monetization often hinges on offering convenience items or time-savers that enhance gameplay without creating a pay-to-win barrier, a strategy Pokémon GO executes effectively. This approach maximizes IAP revenue while maintaining a broad appeal for its free users.

BU Score 87 · Excellent — strong product-market fit. The full Investment Matrix below scores 8 dimensions including monetisation, growth, and operational risk.

Track snapshot history and revenue forecast in the Performance section below.

💰 Monthly revenue · now vs forecast

● Right now

$10.7K

per month

→

12-mo forecast

$11.0K – $23.1K

per month

→

24-mo forecast

$13.7K – $41.0K

per month

MID tier

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Title & subtitle keyword fit
Description hook & conversion structure
Screenshots, ratings, reviews strategy

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Typical impact: +2-5× organic installs

📊 Performance Tracking LIVE

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idle

Rating

—

Reviews

—

Forecast Revenue / mo

—

Snapshots tracked

since first record

ONE-TIME · BUILD 💰 Estimated build cost

$165K

↳ What it cost to build · not monthly revenue

Likely range $125K – $225K

$25K · MVP floor $100K · indie scale $500K+ · studio build

📈 Pays back in ~1.2y at current MRR

Synthetic estimate. Inputs: category complexity, file size, screen count, monetization layer, platform reach, age × team-size proxy. Calibrated against 2024-2026 indie-agency rate surveys. Full math + source list on /methodology.

Where the money goes

🧱 MVP baseline (design + 1-store ship)	+$28K
📱 5 unique screens × $4.5K	+$22K
⚙ Adventure complexity ×2.10	+$55K
🌐 Cross-platform reach (iOS + Android)	+$58K

Total estimate $165K

ONE-TIME · EXIT VALUE 💵 Estimated acquisition value

$150K

↳ What it would sell for · not monthly revenue

Marketplace range $100K – $200K · 14× MRR multiple

💸 ~0.9× build cost (under-water)

Synthetic estimate. Multiple band derived from ad-supported + age, rating quality, category demand, and user-base maturity. Calibrated against 2024-2026 indie-app-marketplace closed-deal medians. Full math + comparable deal list on /methodology.

How the multiple was built

📺 Ad-supported base	15× MRR
🏷 Adventure category multiple	-15%
⭐ Mature user base (1M+ ratings)	+8%

Final multiple 14× MRR

👥 Estimated audience size

2038.5M

Lifetime downloads (US-equivalent)

Monthly active

244.5M

Daily active

73.0M

Synthetic estimate from ratings × category benchmarks. Calibrated against 2024-2026 mobile-attribution retention + DAU/MAU reports. Numbers are US-storefront-equivalent — true global audience can be 5-10× larger for international apps. Full math + source list on /methodology.

How we sized it

📲 Adventure engagement	~140 installs / rating
🔁 Adventure D30 retention	12%
📍 DAU / MAU stickiness	0.30

DAU / MAU 30% sticky

🛠 Estimated tech stack

🤖

Native Android (Kotlin)

Medium confidence · 55%

Also possible

Flutter

Heuristic guess from app bundle size, category, store description signals, and release-date stack era. Bumetric does not disassemble binaries — for binary-level certainty you would need an SDK intelligence tool or the manifest itself. Reasoning chain on the right. Full ruleset on /methodology.

Signals we read

🏷 Category context	Adventure
📦 Tiny game bundle	→ Native 2D engine

🔬

How we forecast this revenue

MEDIUM CONFIDENCE

Baseline

$10.7K/mo · ML-estimated from 234 triggers

Growth rate

+4.0% MoM · MID tier baseline (compound monthly)

6 months

$10.1K – $16.9K

12 months

$11.0K – $23.1K

24 months

$13.7K – $41.0K

Compound growth at +4.0% MoM (tier baseline for MID). Range widens with horizon — typical noise band ±25% at 6mo.. Ranges widen with horizon — distant futures carry more uncertainty.

📊

BU Investment Matrix

Below median · 47/100MID TIERunderperforming peers

Growth Velocity

5.0

Founder Strength

6.0

Product Quality

8.2

Revenue Strength

4.0

Monetization Maturity

1.0

Defensibility

3.5

Market Position

0.0

Operational Safety

10.0

💰 Revenue: Modest — $7K - $15K/mo · MID tier · medium confidence, trajectory unclear.
⭐ Quality: 4.1★ across 14,562,086 reviews — strong (top 10%).
📍 Market: Not yet charting in any of the 9 monitored markets.
📈 Growth: Insufficient signal to assess trajectory.
⚠️ Risk: Low — no material risk signals detected.

🎯 For competitors: Mixed picture. Worth competing if you have a clear UX or pricing edge — otherwise crowded segment.

💵 For acquirers: Estimated asking range 18-32× monthly = $191K-$341K. Portfolio play ($22K/mo combined) commands premium.

Composite of 8 dimensions computed deterministically from public signals — no LLM, every score traces back to a measurable input. Default weights shown; "compete" / "acquire" / "invest" lenses re-weight without re-fetching.

Range:

💰 Forecast Revenue / mo

MODEL

Revenue forecast computed from BU's 234 trigger model on each snapshot. Calibrated against ground-truth from 58 verified-revenue apps.

🔬Forecast Breakdown — Why This Estimate?Top 3 of 3 triggers

Our ML model uses 200+ signals from public data. These are the most influential for this app:

High install base (14,562,086 ratings)METRIC		+$12,000
Good rating (4.1★)METRIC		+$800
Ad-supported / freemiumMETRIC		+$600

METRIC = structural app data · REVIEW = mined from user reviews · ✓ VERIFIED = Stripe-verified anchor (TrustMRR)

📥 Estimated Downloads / week

PROXY · ratings × 50/wk —

Industry-rule estimate (Sensor Tower / data.ai): one weekly install ≈ 50 new ratings. Solid points = tracked snapshots · faded line = pre-tracking model backfill.

📈 Reviews Growth

LIVE

Cumulative review count from first BU snapshot. Each point = a tracked update.

⭐ Rating Trend

LIVE

Average rating evolution. Updates with each new review batch.

🗓️ Snapshot Timeline

HISTORY

Each bar shows a tracked update and the metric delta from the previous snapshot.

Profile & Insights

Everything we know — and don't — about this app and its company.

Identification

App name: Pokémon GO
Developer: Niantic, Inc.
Bundle ID: com.nianticlabs.pokemongo
App Store URL: Open in App Store
Category: Adventure
Content rating: Not found
Languages: Not found

Company

Website: Not found
Tagline: Not found
Description: Not found
Founded: Not found
HQ / Address: Not found
Employees: Not found
Logo: Not found

Revenue

Verified revenue / mo: Not found
AI revenue estimate / mo: $64.2M ($50.0M – $80.0M)AI medium
AI annual estimate: $770.0M/yr
ML model estimate / mo: $10.7K/mo
Top-grossing rank: Not found
All-time revenue: Not found
Pricing: Not found

Founder

Founder data not yet collected for this app.

Funding

Funding data not yet collected for this app.

Press & Links

Press & Links data not yet collected for this app.

Contacts & Socials

Contacts & Socials data not yet collected for this app.

✨AI Revenue EstimateCONFIDENCE: MEDIUM

Pokémon GO is estimated to generate approximately $64 million in monthly revenue, leading to an annual revenue of around $770 million, based on 2024 estimates. While past peaks have exceeded $100 million monthly, recent figures suggest a consistent performance above $50 million per month, though some third-party estimates may not include all revenue streams like webstore sales.

Sources mentioned: Sensor Tower, Statista, Reddit, Niantic CEO John Hanke, AppMagic, Priori Data, Business of Apps, Kevuru Games, SuperData Research, Aldora Intelligence

Profile is built from iTunes Lookup + developer site scrape + ML revenue model. Empty fields show "Not found" — additional sources (Crunchbase, X, IndieHackers, Acquire.com) coming.

App Specs

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