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Paint Easy

63
Quality Score
Solid

Paint Easy

High confidence
3.5 Google Play rating
โœ๏ธ Bumetric analysis
“

Paint Easy is an Android app from pescAPPs in the Casual category, currently rated 3.5โ˜… across 41,467 ratings. Initial signal reads as largely positive sentiment, users highlighting consistency and feature depth.

Quality Score is 63: Solid (established niche player). For a Casual app, that means established niche player. The full BU Investment Matrix below scores 8 dimensions including monetisation, growth, and operational risk.

Track changes month-over-month in the Performance section below: live snapshot history and revenue forecast included.

๐Ÿ’ฐ Monthly revenue ยท now vs forecast
โ— Right now
$5.0K
per month
โ†’
12-mo forecast
$5.2K โ€“ $10.8K
per month
โ†’
24-mo forecast
$6.4K โ€“ $19.2K
per month
MID tier
๐Ÿ’ก Grow this revenue
Free AI audit of this appโ€™s store listing
  • Title & subtitle keyword fit
  • Description hook & conversion structure
  • Screenshots, ratings, reviews strategy
Run free AI audit โ†’
Typical impact: +2-5ร— organic installs
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๐Ÿ“Š Performance Tracking LIVE

5 snapshots on record
idle
0%
Rating
3.5
Reviews
41,467 reviews
Forecast Revenue / mo
$5.0K
Snapshots tracked
5
since May 2026
ONE-TIME ยท BUILD ๐Ÿ’ฐ Estimated build cost
$200K
โ†ณ What it cost to build ยท not monthly revenue
Likely range $150K โ€“ $270K
$25K ยท MVP floor $100K ยท indie scale $500K+ ยท studio build
๐Ÿ“ˆ Pays back in ~3.3y at current MRR

Synthetic estimate. Inputs: category complexity, file size, screen count, monetization layer, platform reach, age ร— team-size proxy. Calibrated against 2024-2026 indie-agency rate surveys. Full math + source list on /methodology.

Where the money goes
๐Ÿงฑ MVP baseline (design + 1-store ship) +$28K
๐Ÿ“ฑ 5 unique screens ร— $4.5K +$22K
โš™ Casual complexity ร—1.50 +$25K
๐ŸŒ Cross-platform reach (iOS + Android) +$41K
โš™ 13.6y maintenance ร— ~1-person team +$81K
Total estimate $200K
ONE-TIME ยท EXIT VALUE ๐Ÿ’ต Estimated acquisition value
$50K
โ†ณ What it would sell for ยท not monthly revenue
Marketplace range $45K โ€“ $75K ยท 12ร— MRR multiple
๐Ÿ’ธ ~0.2ร— build cost (under-water)

Synthetic estimate. Multiple band derived from ad-supported + age, rating quality, category demand, and user-base maturity. Calibrated against 2024-2026 indie-app-marketplace closed-deal medians. Full math + comparable deal list on /methodology.

How the multiple was built
๐Ÿ“บ Ad-supported base 15ร— MRR
๐Ÿ“… 13.6y proven track record +20%
โญ โ˜… rating < 3.5 (weak) -18%
๐Ÿท Casual category multiple -22%
Final multiple 12ร— MRR
๐Ÿ‘ฅ Estimated audience size
6.3M
Lifetime downloads (US-equivalent)
Monthly active
115K
Daily active
40K

Synthetic estimate from ratings ร— category benchmarks. Calibrated against 2024-2026 mobile-attribution retention + DAU/MAU reports. Numbers are US-storefront-equivalent โ€” true global audience can be 5-10ร— larger for international apps. Full math + source list on /methodology.

How we sized it
๐Ÿ“ฒ Casual engagement ~220 installs / rating
๐Ÿ“… 13.6y of rating accumulation -30%
๐Ÿ” Casual D30 retention 6%
๐Ÿ“ DAU / MAU stickiness 0.35
DAU / MAU 35% sticky
๐Ÿ›  Estimated tech stack
๐Ÿค–
Native Android (Kotlin)
Medium confidence ยท 55%
Also possible
Flutter

Heuristic guess from app bundle size, category, store description signals, and release-date stack era. Bumetric does not disassemble binaries โ€” for binary-level certainty you would need an SDK intelligence tool or the manifest itself. Reasoning chain on the right. Full ruleset on /methodology.

Signals we read
๐Ÿท Category context Casual
๐Ÿ“ฆ Tiny game bundle โ†’ Native 2D engine
๐Ÿ’€ Maintenance status
At risk
50%
Last shipped 2025-10-14 ยท 348 days ago
0 ยท Active 50 ยท At risk 100 ยท Abandoned

Heuristic risk score from time-since-last-update + ratings velocity proxy + Editor's Choice / curated featuring signals. Calibrated against 2024-2025 app-store ranking decay reports. Not a guarantee โ€” a quiet app with a healthy codebase looks the same as an abandoned one until something breaks. Full math on /methodology.

Risk signals
๐Ÿ“… 11 months since last update Concerning gap
Verdict At risk
๐Ÿ”ฌ

How we forecast this revenue

MEDIUM CONFIDENCE
Baseline
$5.0K/mo ยท ML-estimated from 234 triggers
Growth rate
+4.0% MoM ยท MID tier baseline (compound monthly)
6 months
$4.7K โ€“ $7.9K
12 months
$5.2K โ€“ $10.8K
24 months
$6.4K โ€“ $19.2K
Compound growth at +4.0% MoM (tier baseline for MID). Range widens with horizon โ€” typical noise band ยฑ25% at 6mo.. Ranges widen with horizon โ€” distant futures carry more uncertainty.
๐Ÿ“Š

BU Investment Matrix

Below median ยท 46/100MID TIERunderperforming peers
RevenueQualityMarketGrowthMoatSafetyFounderMonetiz.
Revenue Strength
3.7
Product Quality
6.9
Market Position
0.0
Growth Velocity
5.0
Defensibility
7.5
Operational Safety
7.0
Founder Strength
5.8
Monetization Maturity
1.0
  • ๐Ÿ’ฐ Revenue: Modest โ€” $3K - $7K/mo ยท MID tier ยท medium confidence, trajectory unclear.
  • โญ Quality: 3.47โ˜… across 41,467 reviews โ€” solid.
  • ๐Ÿ“ Market: Not yet charting in any of the 9 monitored markets.
  • ๐Ÿ“ˆ Growth: last update 348d ago โ€” slow cadence.
  • โš ๏ธ Risk: Moderate โ€” no material risk signals detected.
๐ŸŽฏ For competitors: Mixed picture. Worth competing if you have a clear UX or pricing edge โ€” otherwise crowded segment.
๐Ÿ’ต For acquirers: Estimated asking range 18-32ร— monthly = $90K-$160K.
Composite of 8 dimensions computed deterministically from public signals โ€” no LLM, every score traces back to a measurable input. Default weights shown; "compete" / "acquire" / "invest" lenses re-weight without re-fetching.
Range:

๐Ÿ’ฐ Forecast Revenue / mo

MODEL
Revenue forecast computed from BU's 234 trigger model on each snapshot. Calibrated against ground-truth from 58 verified-revenue apps.
๐Ÿ”ฌForecast Breakdown โ€” Why This Estimate?Top 7 of 7 triggers
Our ML model uses 200+ signals from public data. These are the most influential for this app:
Mid install base (41,467 ratings)METRIC
+$5,500
5 starREVIEW
+$1,800
Below-average rating (3.5โ˜…)METRIC
โˆ’$1,500
Mature app (13y old)METRIC
+$1,500
annoying adsREVIEW
โˆ’$1,100
intuitive designREVIEW
+$1,000
Ad-supported / freemiumMETRIC
+$600
METRIC = structural app data ยท REVIEW = mined from user reviews ยท โœ“ VERIFIED = Stripe-verified anchor (TrustMRR)

๐Ÿ“ˆ Reviews Growth

LIVE
Cumulative review count from first BU snapshot. Each point = a tracked update.

โญ Rating Trend

LIVE
Average rating evolution. Updates with each new review batch.

Profile & Insights

Everything we know โ€” and don't โ€” about this app and its company.

Identification

App name
Paint Easy
Developer
pescAPPs
Bundle ID
com.pescapps.kidspaint
App Store URL
Open in App Store
Category
Casual
Content rating
Not found
Languages
Not found

Company

Website
www.pescapps.com
Tagline
Not found
Description
Not found
Founded
Not found
HQ / Address
Not found
Employees
Not found
Logo
Not found

Revenue

Reported revenue signal / mo
Not found
AI revenue estimate / mo
Not found
AI annual estimate
Not found
Model estimate / mo
$5.0K/mo
Top-grossing rank
Not found
All-time revenue
Not found
Pricing
Not found

Founder

Founder data not yet collected for this app.

Funding

Funding data not yet collected for this app.

Press & Links

Press & Links data not yet collected for this app.

Contacts & Socials

Contacts & Socials data not yet collected for this app.
Profile is built from iTunes Lookup + developer site scrape + ML revenue model. Empty fields show "Not found" โ€” additional sources (Crunchbase, X, IndieHackers, Acquire.com) coming.

๐Ÿ“ About this app

๐ŸŽจ Paint Easy is a simple and fun drawing & coloring app for all ages!
With an intuitive design, kids and adults can enjoy hours of creativity.

๐Ÿ–Œ๏ธ Features:
- ๐ŸŽจ Choose your favorite color
- ๐Ÿ–Œ๏ธ Change brush style
- ๐Ÿ—‘๏ธ Clear the canvas

Perfect for relaxing, having fun, and letting your imagination fly!
App Specs
๐Ÿ” Own this app? Claim & verify MRR โ†’
๐Ÿ”– v4.7๐Ÿ”„ updated 11mo ago๐Ÿ“‚ Casual๐Ÿ’ฐ Free๐Ÿ“บ Ad-supported๐Ÿš€ Launched 2013 (13y old)
๐Ÿ“…

What Workedโ„ข ยท Development Pipeline

2 EVENTS TRACKED
Detected changes in this app over its tracked lifetime โ€” each event links cause (what changed) to effect (what moved). Sorted newest first.See full history โ†’Version history โ†’
2026-07
๐Ÿ“ธ
Refreshed store screenshots โ€” 8 of 8 updated
โ†’ 30 days after: reviews โˆ’90 high confidence
2026-05
๐Ÿš€
First tracked snapshot โ€” initial data captured
โ†’ 30 days after: reviews โˆ’97 high confidence
๐Ÿ“ธ

Store Page History

8 SCREENSHOT CHANGES
Every time a developer swaps a store screenshot we archive both versions. Compare side-by-side to see what messaging / visuals changed.
iPhone screenshots
Slot 1
2 ver.
2026-05-09
Now
2026-07-12
Slot 2
2 ver.
2026-05-09
Now
2026-07-12
Slot 3
2 ver.
2026-05-09
Now
2026-07-12
Slot 4
2 ver.
2026-05-09
Now
2026-07-12
Slot 5
2 ver.
2026-05-09
Now
2026-07-12
Slot 6
2 ver.
2026-05-09
Now
2026-07-12
๐Ÿ””

Track this appโ€™s revenue

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๐Ÿ“ Description

95
BU Score ยท Transcendent
Full revenue analysis
Read the article-style breakdown for Paint Easy: category rank, percentile, growth signal, comparable apps, and how the forecast is calibrated against verified-MRR anchors in this niche.
Read deep-dive โ†’

More by pescAPPs

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๐Ÿ“ฆ Portfolio summaryBIG studio
20appsยท$4.3M/mocombined
โœ“ Diversified โ€” top app contributes 16%; risk spread across portfolio

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About this analysis
ZCAnalyzed by Zakhar Chumak ยท founder, BumetricยทFull methodologyยทHigh confidence

Why high confidence: 41,467 ratings ยท no founder-verified revenue (model estimate only).

โ“ Frequently Asked Questions

10 answers ยท auto-generated from this app's public data
How much does Paint Easy make per month?โ–ด
Based on our ML-calibrated revenue forecast, Paint Easy earns approximately $5.0K/mo. This is a US-storefront-equivalent estimate; global revenue can be several times larger for internationally-distributed apps. See the methodology page for the full formula and confidence bands.
Is Paint Easy profitable?โ–ด
With estimated build cost $200K and monthly revenue $5.0K, Paint Easy looks slow ROI โ€” payback period is around 3.3 years at the current run-rate. Profitability also depends on paid-acquisition spend and refund rate which the public model doesn't see.
How many users does Paint Easy have?โ–ด
Estimated audience: ~6.3M lifetime downloads, ~115K monthly active users, and ~40K daily active users. Derived from ratings count ร— category installs-per-rating ร— age decay. US-storefront-equivalent โ€” global audience can be 5-10ร— larger for internationally-distributed apps.
What apps are like Paint Easy?โ–ด
Browse the full Casual category catalog to find similar apps with revenue, build cost, audience and tech stack data. Each /p/{slug} page also shows a Compare side-by-side widget with three peer apps from the same niche.
What is Paint Easy built with?โ–ด
Our heuristic places Paint Easy on the Native Android (Kotlin) stack (Medium confidence, 55%). Signals: app bundle size, category context, store-description markers, release-date era. We don't disassemble binaries. Alternative possibilities: Flutter.
Is Paint Easy still actively maintained?โ–ด
Maintenance status: At risk (50% abandonment risk). Last shipped version was 11 months ago. The risk score combines time-since-last-update with Editor's Choice / curated featuring + user-base maturity adjustments.
How much would Paint Easy sell for?โ–ด
Estimated acquisition value: $50K (marketplace range $45K โ€“ $75K). Calculated as 12ร— monthly revenue using the standard multiple for the detected monetization model + adjustments for age, rating quality and category demand. Calibrated against 2024-2026 Flippa / Acquire.com / MicroAcquire closed-deal medians.
When was Paint Easy last updated?โ–ด
Paint Easy last shipped a new version on 2025-10-14 โ€” 11 months ago. This is the date Apple / Google last accepted a new build, not a content-only push.
Who makes Paint Easy?โ–ด
Paint Easy is published by pescAPPs on the Google Play Store. See the full publisher portfolio (other apps by the same developer) via the More by developer block on the product page above.
What is Paint Easy's BU Score?โ–ด
Paint Easy has a BU Score of 63/100 (Solid). The score combines App Store rating, ratings count, monetization model and revenue signals calibrated against founder-verified MRR anchors. See the BU Score formula.