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Saily: eSIM Data for Travel

71
Quality Score
Strong

Saily: eSIM Data for Travel

High confidence
4.6 Google Play rating
✍️ Bumetric analysis
“

Saily: eSIM Data for Travel is an Android app from Nord Security, currently rated 4.6★ across 99,882 ratings. Initial signal reads as largely positive sentiment, users highlighting consistency and feature depth.

Quality Score is 71: Strong (healthy traction). For an app like this, that means healthy traction. The full BU Investment Matrix below scores 8 dimensions including monetisation, growth, and operational risk.

Track changes month-over-month in the Performance section below: live snapshot history and revenue forecast included.

💰 Monthly revenue · now vs forecast
● Right now
$5.0K
per month
→
12-mo forecast
$5.2K – $10.8K
per month
→
24-mo forecast
$6.4K – $19.2K
per month
MID tier
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📊 Performance Tracking LIVE

1 snapshots on record
idle
0%
Rating
4.6
Reviews
99,882 reviews
Forecast Revenue / mo
$5.0K
Snapshots tracked
1
since Oct 2026
ONE-TIME · BUILD 💰 Estimated build cost
$80K
↳ What it cost to build · not monthly revenue
Likely range $60K – $110K
$25K · MVP floor $100K · indie scale $500K+ · studio build
📈 Pays back in ~1.3y at current MRR

Synthetic estimate. Inputs: category complexity, file size, screen count, monetization layer, platform reach, age × team-size proxy. Calibrated against 2024-2026 indie-agency rate surveys. Full math + source list on /methodology.

Where the money goes
🧱 MVP baseline (design + 1-store ship) +$28K
📱 5 unique screens × $4.5K +$22K
🌐 Cross-platform reach (iOS + Android) +$27K
Total estimate $80K
ONE-TIME · EXIT VALUE 💵 Estimated acquisition value
$75K
↳ What it would sell for · not monthly revenue
Marketplace range $50K – $100K · 16× MRR multiple
💸 ~0.9× build cost (under-water)

Synthetic estimate. Multiple band derived from ad-supported + age, rating quality, category demand, and user-base maturity. Calibrated against 2024-2026 indie-app-marketplace closed-deal medians. Full math + comparable deal list on /methodology.

How the multiple was built
📺 Ad-supported base 15× MRR
⭐ ★ rating ≥ 4.4 (solid) +8%
Final multiple 16× MRR
👥 Estimated audience size
14.5M
Lifetime downloads (US-equivalent)
Monthly active
2.1M
Daily active
430K

Synthetic estimate from ratings × category benchmarks. Calibrated against 2024-2026 mobile-attribution retention + DAU/MAU reports. Numbers are US-storefront-equivalent — true global audience can be 5-10× larger for international apps. Full math + source list on /methodology.

How we sized it
📲 category engagement ~150 installs / rating
🔁 category D30 retention 15%
📍 DAU / MAU stickiness 0.20
DAU / MAU 20% sticky
🛠 Estimated tech stack
🤖
Native Android (Kotlin)
High confidence · 80%
Also possible
Flutter

Heuristic guess from app bundle size, category, store description signals, and release-date stack era. Bumetric does not disassemble binaries — for binary-level certainty you would need an SDK intelligence tool or the manifest itself. Reasoning chain on the right. Full ruleset on /methodology.

Signals we read
🏷 Category context category
📦 Compact Android bundle → Native Kotlin
💀 Maintenance status
Active
5%
Last shipped 2026-10-27 · 8 days ago
0 · Active 50 · At risk 100 · Abandoned

Heuristic risk score from time-since-last-update + ratings velocity proxy + Editor's Choice / curated featuring signals. Calibrated against 2024-2025 app-store ranking decay reports. Not a guarantee — a quiet app with a healthy codebase looks the same as an abandoned one until something breaks. Full math on /methodology.

Risk signals
📅 8 days since last update Active development
Verdict Active
🔬

How we forecast this revenue

MEDIUM CONFIDENCE
Baseline
$5.0K/mo · ML-estimated from 234 triggers
Growth rate
+4.0% MoM · MID tier baseline (compound monthly)
6 months
$4.7K – $7.9K
12 months
$5.2K – $10.8K
24 months
$6.4K – $19.2K
Compound growth at +4.0% MoM (tier baseline for MID). Range widens with horizon — typical noise band ±25% at 6mo.. Ranges widen with horizon — distant futures carry more uncertainty.
📊

BU Investment Matrix

Below median · 46/100MID TIERunderperforming peers
GrowthFounderQualityRevenueMonetiz.MoatMarketSafety
Growth Velocity
5.0
Founder Strength
4.7
Product Quality
9.2
Revenue Strength
3.7
Monetization Maturity
1.0
Defensibility
3.5
Market Position
0.0
Operational Safety
10.0
  • 💰 Revenue: Modest — $3K - $7K/mo · MID tier · medium confidence, trajectory unclear.
  • ⭐ Quality: 4.59★ across 99,882 reviews — exceptional (top 1% in category).
  • 📍 Market: Not yet charting in any of the 9 monitored markets.
  • 📈 Growth: dev shipping weekly.
  • ⚠️ Risk: Low — no material risk signals detected.
🎯 For competitors: Mixed picture. Worth competing if you have a clear UX or pricing edge — otherwise crowded segment.
💵 For acquirers: Estimated asking range 18-32× monthly = $90K-$160K.
Composite of 8 dimensions computed deterministically from public signals — no LLM, every score traces back to a measurable input. Default weights shown; "compete" / "acquire" / "invest" lenses re-weight without re-fetching.
Range:

💰 Forecast Revenue / mo

MODEL
Revenue forecast computed from BU's 234 trigger model on each snapshot. Calibrated against ground-truth from 58 verified-revenue apps.
🔬Forecast Breakdown — Why This Estimate?Top 3 of 3 triggers
Our ML model uses 200+ signals from public data. These are the most influential for this app:
Mid install base (99,882 ratings)METRIC
+$5,500
Excellent rating (4.6★)METRIC
+$2,200
Ad-supported / freemiumMETRIC
+$600
METRIC = structural app data · REVIEW = mined from user reviews · ✓ VERIFIED = Stripe-verified anchor (TrustMRR)

📈 Reviews Growth

LIVE
Cumulative review count from first BU snapshot. Each point = a tracked update.

⭐ Rating Trend

LIVE
Average rating evolution. Updates with each new review batch.

Profile & Insights

Everything we know — and don't — about this app and its company.

Identification

App name
Saily: eSIM Data for Travel
Developer
Nord Security
Bundle ID
com.saily.android
App Store URL
Not found
Category
Not found
Content rating
Not found
Languages
Not found

Company

Website
Not found
Tagline
Not found
Description
Not found
Founded
Not found
HQ / Address
Not found
Employees
Not found
Logo
Not found

Revenue

Reported revenue signal / mo
Not found
AI revenue estimate / mo
Not found
AI annual estimate
Not found
Model estimate / mo
$5.0K/mo
Top-grossing rank
Not found
All-time revenue
Not found
Pricing
Not found

Founder

Founder data not yet collected for this app.

Funding

Funding data not yet collected for this app.

Press & Links

Press & Links data not yet collected for this app.

Contacts & Socials

Contacts & Socials data not yet collected for this app.
Profile is built from iTunes Lookup + developer site scrape + ML revenue model. Empty fields show "Not found" — additional sources (Crunchbase, X, IndieHackers, Acquire.com) coming.

📝 About this app

Saily is an essential eSIM app that travelers can download to get fast, reliable mobile data in over 200 destinations. Skip the shops, avoid roaming fees, and manage connectivity from your phone — all with a travel eSIM app you can install and activate in minutes. Download the app, choose a plan, and get online the moment you land!

<b>What is an eSIM?</b>

An eSIM (embedded SIM) is a digital SIM built into your device. It works like a physical SIM but doesn't require a plastic SIM card.… View full description on the official store →
App Specs
🔐 Own this app? Claim & verify MRR →
🔖 v3.61.0🔄 updated 1w ago💰 Free / Ads / IAP
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📝 Description

95
BU Score · Transcendent
Full revenue analysis
Read the article-style breakdown for Saily: eSIM Data for Travel: category rank, percentile, growth signal, comparable apps, and how the forecast is calibrated against verified-MRR anchors in this niche.
Read deep-dive →

More by Nord Security

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📦 Portfolio summaryBIG studio
6apps·$2.2M/mocombined
Lead-app heavy — top app contributes 68%
About this analysis
ZCAnalyzed by Zakhar Chumak · founder, Bumetric·Full methodology·High confidence

Why high confidence: 99,882 ratings · no founder-verified revenue (model estimate only).

❓ Frequently Asked Questions

9 answers · auto-generated from this app's public data
How much does Saily make per month?▴
Based on our ML-calibrated revenue forecast, Saily earns approximately $5.0K/mo. This is a US-storefront-equivalent estimate; global revenue can be several times larger for internationally-distributed apps. See the methodology page for the full formula and confidence bands.
Is Saily profitable?▴
With estimated build cost $80K and monthly revenue $5.0K, Saily looks break-even-grade — payback period sits around 1.3 years. Profitability also depends on paid-acquisition spend and refund rate which the public model doesn't see.
How many users does Saily have?▴
Estimated audience: ~14.5M lifetime downloads, ~2.1M monthly active users, and ~430K daily active users. Derived from ratings count × category installs-per-rating × age decay. US-storefront-equivalent — global audience can be 5-10× larger for internationally-distributed apps.
What is Saily built with?▴
Our heuristic places Saily on the Native Android (Kotlin) stack (High confidence, 80%). Signals: app bundle size, category context, store-description markers, release-date era. We don't disassemble binaries. Alternative possibilities: Flutter.
Is Saily still actively maintained?▴
Maintenance status: Active (5% abandonment risk). Last shipped version was 8 days ago. The risk score combines time-since-last-update with Editor's Choice / curated featuring + user-base maturity adjustments.
How much would Saily sell for?▴
Estimated acquisition value: $75K (marketplace range $50K – $100K). Calculated as 16× monthly revenue using the standard multiple for the detected monetization model + adjustments for age, rating quality and category demand. Calibrated against 2024-2026 Flippa / Acquire.com / MicroAcquire closed-deal medians.
When was Saily last updated?▴
Saily last shipped a new version on 2026-10-27 — less than a month ago. This is the date Apple / Google last accepted a new build, not a content-only push.
Who makes Saily?▴
Saily is published by Nord Security on the Google Play Store. See the full publisher portfolio (other apps by the same developer) via the More by developer block on the product page above.
What is Saily's BU Score?▴
Saily has a BU Score of 71/100 (Strong). The score combines App Store rating, ratings count, monetization model and revenue signals calibrated against founder-verified MRR anchors. See the BU Score formula.