The Mercury News e-Edition
42
Quality Score
Emerging
The Mercury News e-Edition
Medium confidence
✍️ bumetric analysis
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The Mercury News e-Edition is an Android app from MediaNews Group, Inc. in the News & Magazines category, currently rated 2.9★ across 331 ratings. Initial signal reads as mixed reviews: supporters praise core features while critics cite stability and value gaps.
Quality Score is 42: Emerging (early traction worth watching). For a News & Magazines app, that means early traction worth watching. The full BU Investment Matrix below scores 8 dimensions including monetisation, growth, and operational risk.
Track changes month-over-month in the Performance section below: live snapshot history and revenue forecast included.
💰 Monthly revenue · now vs forecast
● Right now
$5.0K
per month
→
12-mo forecast
$5.2K – $10.8K
per month
→
24-mo forecast
$6.4K – $19.2K
per month
MID tier
💡 Grow this revenue
Free AI audit of this app’s store listing
- Title & subtitle keyword fit
- Description hook & conversion structure
- Screenshots, ratings, reviews strategy
Typical impact: +2-5× organic installs
📊 Performance Tracking LIVE
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Rating
—
Reviews
—
Forecast Revenue / mo
—
Snapshots tracked
0
since first record
ONE-TIME · BUILD
💰 Estimated build cost
$95K
↳ What it cost to build · not monthly revenue
Likely range $70K – $130K
$25K · MVP floor
$100K · indie scale
$500K+ · studio build
📈
Slow ROI — current MRR is well below build cost
Synthetic estimate. Inputs: category complexity, file size, screen count, monetization layer, platform reach, age × team-size proxy. Calibrated against 2024-2026 indie-agency rate surveys. Full math + source list on /methodology.
Where the money goes
| 🧱 MVP baseline (design + 1-store ship) | +$28K |
| 📱 5 unique screens × $4.5K | +$22K |
| ⚙ News & Magazines complexity ×1.20 | +$10K |
| 🌐 Cross-platform reach (iOS + Android) | +$33K |
Total estimate
$95K
👥 Estimated audience size
39K
Lifetime downloads (US-equivalent)
Monthly active
5.9K
Daily active
2.6K
Synthetic estimate from ratings × category benchmarks. Calibrated against 2024-2026 mobile-attribution retention + DAU/MAU reports. Numbers are US-storefront-equivalent — true global audience can be 5-10× larger for international apps. Full math + source list on /methodology.
How we sized it
| 📲 News & Magazines engagement | ~120 installs / rating |
| 🔁 News & Magazines D30 retention | 15% |
| 📍 DAU / MAU stickiness | 0.45 |
DAU / MAU
44% sticky
🔬
How we forecast this revenue
MEDIUM CONFIDENCEBaseline
$5.0K/mo · ML-estimated from 234 triggers
Growth rate
+4.0% MoM · MID tier baseline (compound monthly)
6 months
$4.7K – $7.9K
12 months
$5.2K – $10.8K
24 months
$6.4K – $19.2K
Compound growth at +4.0% MoM (tier baseline for MID). Range widens with horizon — typical noise band ±25% at 6mo.. Ranges widen with horizon — distant futures carry more uncertainty.
📊
BU Investment Matrix
Below median · 41/100MID TIERunderperforming peersGrowth Velocity
5.0
Founder Strength
6.8
Product Quality
4.1
Revenue Strength
3.7
Monetization Maturity
1.0
Defensibility
7.5
Market Position
0.0
Operational Safety
5.0
- 💰 Revenue: Modest — $3K - $7K/mo · MID tier · medium confidence, trajectory unclear.
- ⭐ Quality: 2.91★ across 331 reviews — weak — significant quality concerns.
- 📍 Market: Not yet charting in any of the 9 monitored markets.
- 📈 Growth: ⚠ last update 764d ago — possibly dormant.
- ⚠️ Risk: Elevated — dormant (764d since update).
🎯 For competitors: Vulnerable. Quality drift + slow updates create a clear opening for a fresh competitor with active dev cadence.
💵 For acquirers: Estimated asking range 18-32× monthly = $90K-$160K. Portfolio play ($17K/mo combined) commands premium.
Composite of 8 dimensions computed deterministically from public signals — no LLM, every score traces back to a measurable input. Default weights shown; "compete" / "acquire" / "invest" lenses re-weight without re-fetching.
Range:
💰 Forecast Revenue / mo
MODELRevenue forecast computed from BU's 234 trigger model on each snapshot. Calibrated against ground-truth from 58 verified-revenue apps.
🔬Forecast Breakdown — Why This Estimate?Top 4 of 4 triggers
Our ML model uses 200+ signals from public data. These are the most influential for this app:
| Below-average rating (2.9★)METRIC | −$1,500 | |
| Mature app (14y old)METRIC | +$1,500 | |
| Ad-supported / freemiumMETRIC | +$600 | |
| Early-stage install base (331 ratings)METRIC | +$400 |
METRIC = structural app data · REVIEW = mined from user reviews · ✓ VERIFIED = Stripe-verified anchor (TrustMRR)
📈 Reviews Growth
LIVECumulative review count from first BU snapshot. Each point = a tracked update.
⭐ Rating Trend
LIVEAverage rating evolution. Updates with each new review batch.
Profile & Insights
Everything we know — and don't — about this app and its company.
Identification
- App name
- The Mercury News e-Edition
- Developer
- MediaNews Group, Inc.
- Bundle ID
- com.sanjosemercurynews.android.prod
- App Store URL
- Open in App Store
- Category
- News & Magazines
- Content rating
- Not found
- Languages
- Not found
Company
- Website
- mercurynews-ca.newsmemory.com
- Tagline
- Not found
- Description
- Not found
- Founded
- Not found
- HQ / Address
- Not found
- Employees
- Not found
- Logo
- Not found
Revenue
- Verified revenue / mo
- Not found
- AI revenue estimate / mo
- Not found
- AI annual estimate
- Not found
- ML model estimate / mo
- $328/mo
- Top-grossing rank
- Not found
- All-time revenue
- Not found
- Pricing
- Not found
Founder
Founder data not yet collected for this app.
Funding
Funding data not yet collected for this app.
Press & Links
Press & Links data not yet collected for this app.
Contacts & Socials
Contacts & Socials data not yet collected for this app.
📈Ratings growth331 ratings+19% lifetimeShow 3-year history estimate ▾
Tracked (1 weeks) Pre-tracking estimate (37 weeks) · model-based, ±5% noise · anchored to release date and current value
Profile is built from iTunes Lookup + developer site scrape + ML revenue model. Empty fields show "Not found" — additional sources (Crunchbase, X, IndieHackers, Acquire.com) coming.
📝 About this app
The e-Edition keeps The Mercury News at your fingertips, with every article and picture intact — even comics and puzzles. Our android Device version delivers all the content with a faster, simpler interface:
* In-depth local coverage from The Mercury News newsroom.
* Entertainment content with the latest on movies, music, dining and other great ideas on things to see and do.
* An all-star Sports section and much more.
* Razor-sharp views of every word, photo and image exactly as it appears in print.… View full description on the official store →
* In-depth local coverage from The Mercury News newsroom.
* Entertainment content with the latest on movies, music, dining and other great ideas on things to see and do.
* An all-star Sports section and much more.
* Razor-sharp views of every word, photo and image exactly as it appears in print.… View full description on the official store →
App Specs
🔐 Own this app? Claim & verify MRR →🔖 v3.8.5🔄 updated 0d ago📂 News & Magazines💰 Free📺 Ad-supported
🔔
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📝 Description
95
BU Score · Transcendent
Full revenue analysis
Read the article-style breakdown for The Mercury News e-Edition: category rank, percentile, growth signal, comparable apps, and how the forecast is calibrated against verified-MRR anchors in this niche.
More by MediaNews Group, Inc.
View all →📦 Portfolio summaryINDIE studio
97apps·$18K/mocombined
✓ Diversified — top app contributes 2%; risk spread across portfolio
About this analysis
Why medium confidence: 331 ratings · no founder-verified revenue (model estimate only).
❓ Frequently Asked Questions
4 answers · auto-generated from this app's public dataHow much does The Mercury News e-Edition make per month?▴
Based on our ML-calibrated revenue forecast, The Mercury News e-Edition earns approximately $328/mo. This is a US-storefront-equivalent estimate; global revenue can be several times larger for internationally-distributed apps. See the methodology page for the full formula and confidence bands.
What apps are like The Mercury News e-Edition?▴
Browse the full News & Magazines category catalog to find similar apps with revenue, build cost, audience and tech stack data. Each /p/{slug} page also shows a Compare side-by-side widget with three peer apps from the same niche.
Who makes The Mercury News e-Edition?▴
The Mercury News e-Edition is published by MediaNews Group, Inc. on the Google Play Store. See the full publisher portfolio (other apps by the same developer) via the More by developer block on the product page above.
What is The Mercury News e-Edition's BU Score?▴
The Mercury News e-Edition has a BU Score of 42/100 (Emerging). The score combines App Store rating, ratings count, monetization model and revenue signals calibrated against founder-verified MRR anchors. See the BU Score formula.