Marching Order
62
Quality Score
Solid
Marching Order
Medium confidence
✍️ bumetric analysis
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Marching Order is an Android app from SFB Games in the Puzzle category, currently rated 4.6★ across 149 ratings. Initial signal reads as largely positive sentiment, users highlighting consistency and feature depth.
Quality Score is 62: Solid (established niche player). For a Puzzle app, that means established niche player. The full BU Investment Matrix below scores 8 dimensions including monetisation, growth, and operational risk.
Track changes month-over-month in the Performance section below: live snapshot history and revenue forecast included.
💰 Monthly revenue · now vs forecast
● Right now
$4.0K
per month
→
12-mo forecast
$3.5K – $12.4K
per month
→
24-mo forecast
$3.2K – $28.8K
per month
INDIE tier
💡 Grow this revenue
Free AI audit of this app’s store listing
- Title & subtitle keyword fit
- Description hook & conversion structure
- Screenshots, ratings, reviews strategy
Typical impact: +2-5× organic installs
📊 Performance Tracking LIVE
Loading…
Rating
—
Reviews
—
Forecast Revenue / mo
—
Snapshots tracked
0
since first record
ONE-TIME · BUILD
💰 Estimated build cost
$125K
↳ What it cost to build · not monthly revenue
Likely range $95K – $170K
$25K · MVP floor
$100K · indie scale
$500K+ · studio build
📈
Pays back in ~2.7y at current MRR
Synthetic estimate. Inputs: category complexity, file size, screen count, monetization layer, platform reach, age × team-size proxy. Calibrated against 2024-2026 indie-agency rate surveys. Full math + source list on /methodology.
Where the money goes
| 🧱 MVP baseline (design + 1-store ship) | +$28K |
| 📱 5 unique screens × $4.5K | +$22K |
| ⚙ Puzzle complexity ×1.60 | +$30K |
| 🌐 Cross-platform reach (iOS + Android) | +$44K |
Total estimate
$125K
ONE-TIME · EXIT VALUE
💵 Estimated acquisition value
$50K
↳ What it would sell for · not monthly revenue
Marketplace range $40K – $75K · 13× MRR multiple
💸
~0.4× build cost (under-water)
Synthetic estimate. Multiple band derived from ad-supported + age, rating quality, category demand, and user-base maturity. Calibrated against 2024-2026 indie-app-marketplace closed-deal medians. Full math + comparable deal list on /methodology.
How the multiple was built
| 📺 Ad-supported base | 15× MRR |
| ⭐ ★ rating ≥ 4.4 (solid) | +8% |
| 🏷 Puzzle category multiple | -12% |
| ⭐ Small user base (<1K ratings) | -8% |
Final multiple
13× MRR
👥 Estimated audience size
23K
Lifetime downloads (US-equivalent)
Monthly active
2.3K
Daily active
730
Synthetic estimate from ratings × category benchmarks. Calibrated against 2024-2026 mobile-attribution retention + DAU/MAU reports. Numbers are US-storefront-equivalent — true global audience can be 5-10× larger for international apps. Full math + source list on /methodology.
How we sized it
| 📲 Puzzle engagement | ~160 installs / rating |
| 🔁 Puzzle D30 retention | 10% |
| 📍 DAU / MAU stickiness | 0.32 |
DAU / MAU
32% sticky
🛠 Estimated tech stack
🤖
Native Android (Kotlin)
Medium confidence · 55%
Also possible
Flutter
Heuristic guess from app bundle size, category, store description signals, and release-date stack era. Bumetric does not disassemble binaries — for binary-level certainty you would need an SDK intelligence tool or the manifest itself. Reasoning chain on the right. Full ruleset on /methodology.
Signals we read
| 🏷 Category context | Puzzle |
| 📦 Tiny game bundle | → Native 2D engine |
🔬
How we forecast this revenue
MEDIUM CONFIDENCEBaseline
$4.0K/mo · ML-estimated from 234 triggers
Growth rate
+6.0% MoM · INDIE tier baseline (compound monthly)
6 months
$3.4K – $7.8K
12 months
$3.5K – $12.4K
24 months
$3.2K – $28.8K
Compound growth at +6.0% MoM (tier baseline for INDIE). Range widens with horizon — typical noise band ±40% at 6mo.. Ranges widen with horizon — distant futures carry more uncertainty.
📊
BU Investment Matrix
Early-stage solo · 42/100INDIE TIERexpected for tierGrowth Velocity
5.0
Founder Strength
5.2
Product Quality
6.4
Revenue Strength
3.6
Monetization Maturity
1.0
Defensibility
5.4
Market Position
0.0
Operational Safety
7.0
- 💰 Revenue: Modest — $1K - $9K/mo · INDIE tier · medium confidence, trajectory unclear.
- ⭐ Quality: 4.58★ across 149 reviews — solid.
- 📍 Market: Not yet charting in any of the 9 monitored markets.
- 📈 Growth: ⚠ last update 2757d ago — possibly dormant.
- ⚠️ Risk: Moderate — dormant (2757d since update).
🎯 For competitors: Mixed picture. Worth competing if you have a clear UX or pricing edge — otherwise crowded segment.
💵 For acquirers: Estimated asking range 18-32× monthly = $71K-$126K. Portfolio play ($15K/mo combined) commands premium.
Composite of 8 dimensions computed deterministically from public signals — no LLM, every score traces back to a measurable input. Default weights shown; "compete" / "acquire" / "invest" lenses re-weight without re-fetching.
Range:
💰 Forecast Revenue / mo
MODELRevenue forecast computed from BU's 234 trigger model on each snapshot. Calibrated against ground-truth from 58 verified-revenue apps.
🔬Forecast Breakdown — Why This Estimate?Top 4 of 4 triggers
Our ML model uses 200+ signals from public data. These are the most influential for this app:
| Paid app ($1.99)METRIC | +$2,800 | |
| Excellent rating (4.6★)METRIC | +$2,200 | |
| Established app (7y old)METRIC | +$800 | |
| Early-stage install base (149 ratings)METRIC | +$400 |
METRIC = structural app data · REVIEW = mined from user reviews · ✓ VERIFIED = Stripe-verified anchor (TrustMRR)
📈 Reviews Growth
LIVECumulative review count from first BU snapshot. Each point = a tracked update.
⭐ Rating Trend
LIVEAverage rating evolution. Updates with each new review batch.
Profile & Insights
Everything we know — and don't — about this app and its company.
Identification
- App name
- Marching Order
- Developer
- SFB Games
- Bundle ID
- com.sfbgames.MarchingOrder
- App Store URL
- Open in App Store
- Category
- Puzzle
- Content rating
- Not found
- Languages
- Not found
Company
- Website
- www.sfbgames.com
- Tagline
- Not found
- Description
- Not found
- Founded
- Not found
- HQ / Address
- Not found
- Employees
- Not found
- Logo
- Not found
Revenue
- Verified revenue / mo
- Not found
- AI revenue estimate / mo
- Not found
- AI annual estimate
- Not found
- ML model estimate / mo
- $4.0K/mo
- Top-grossing rank
- Not found
- All-time revenue
- Not found
- Pricing
- Not found
Founder
Founder data not yet collected for this app.
Funding
Funding data not yet collected for this app.
Press & Links
Press & Links data not yet collected for this app.
Contacts & Socials
Contacts & Socials data not yet collected for this app.
📈Ratings growth149 ratings+48% lifetimeShow 3-year history estimate ▾
Tracked (1 weeks) Pre-tracking estimate (37 weeks) · model-based, ±5% noise · anchored to release date and current value
Profile is built from iTunes Lookup + developer site scrape + ML revenue model. Empty fields show "Not found" — additional sources (Crunchbase, X, IndieHackers, Acquire.com) coming.
📝 About this app
Take charge of an adorable (but disorderly) animal marching band in this addictive logic puzzle game!
You play as a stressed-out band leader rabbit whose job it is to organise the fussy marching band members into the correct sequence.
Each animal has a particular condition that has to be met before they'll be happy. How do we know what it is? Asking them directly? No! By checking their social media, of course. What a society we live in.
Today, the elephant doesn't want to be behind the clarinet (superstitious maybe?)
The lion will ONLY play if he's at the front (what an ego...)… View full description on the official store →
You play as a stressed-out band leader rabbit whose job it is to organise the fussy marching band members into the correct sequence.
Each animal has a particular condition that has to be met before they'll be happy. How do we know what it is? Asking them directly? No! By checking their social media, of course. What a society we live in.
Today, the elephant doesn't want to be behind the clarinet (superstitious maybe?)
The lion will ONLY play if he's at the front (what an ego...)… View full description on the official store →
App Specs
🔐 Own this app? Claim & verify MRR →🔖 v1.2.12🔄 updated 0d ago📂 Puzzle💰 Free
🧪
Tech & Domain Intel — sfbgames.com
- Mail provider
- Google Workspace
- Tech stack
- Microsoft 365
Derived from public RDAP + DNS TXT records (no scraping, no login).
🔔
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📝 Description
95
BU Score · Transcendent
Full revenue analysis
Read the article-style breakdown for Marching Order: category rank, percentile, growth signal, comparable apps, and how the forecast is calibrated against verified-MRR anchors in this niche.
More by SFB Games
View all →📦 Portfolio summaryINDIE studio
2apps·$15K/mocombined
Lead-app heavy — top app contributes 75%
About this analysis
Why medium confidence: 149 ratings · no founder-verified revenue (model estimate only).
❓ Frequently Asked Questions
4 answers · auto-generated from this app's public dataHow much does Marching Order make per month?▴
Based on our ML-calibrated revenue forecast, Marching Order earns approximately $4.0K/mo. This is a US-storefront-equivalent estimate; global revenue can be several times larger for internationally-distributed apps. See the methodology page for the full formula and confidence bands.
What apps are like Marching Order?▴
Browse the full Puzzle category catalog to find similar apps with revenue, build cost, audience and tech stack data. Each /p/{slug} page also shows a Compare side-by-side widget with three peer apps from the same niche.
Who makes Marching Order?▴
Marching Order is published by SFB Games on the Google Play Store. See the full publisher portfolio (other apps by the same developer) via the More by developer block on the product page above.
What is Marching Order's BU Score?▴
Marching Order has a BU Score of 62/100 (Solid). The score combines App Store rating, ratings count, monetization model and revenue signals calibrated against founder-verified MRR anchors. See the BU Score formula.