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LINE: Calls & Messages

71
Quality Score
Strong

LINE: Calls & Messages

High confidence
3.1 Google Play rating
✍️ Bumetric analysis
“

LINE targets the broad communication app market, directly competing with giants like WhatsApp and Messenger by offering free voice, video, and text alongside unique sticker features. Its substantial user base, evidenced by over thirteen million ratings, indicates significant traction and a mature product, despite a mid-three-star rating which suggests some user friction or unmet expectations. This app is well past its growth phase and firmly established. For free communication apps in this category, monetization often leans heavily into in-app purchases for digital goods like stickers and themes, or premium subscriptions for enhanced features, rather than direct ad revenue which can degrade user experience. Observing the success of sticker packs here suggests a strong potential for expanding digital collectible offerings.

BU Score 71 · Strong — healthy traction. The full Investment Matrix below scores 8 dimensions including monetisation, growth, and operational risk.

Track snapshot history and revenue forecast in the Performance section below.

💰 Monthly revenue · now vs forecast
● Right now
$700K
per month
→
12-mo forecast
$741K – $1141K
per month
→
24-mo forecast
$886K – $1645K
per month
BIG tier
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📊 Performance Tracking LIVE

5 snapshots on record
idle
0%
Rating
3.1
Reviews
13,748,699 reviews
Forecast Revenue / mo
$700K
Snapshots tracked
5
since May 2026
ONE-TIME · BUILD 💰 Estimated build cost
$245K
↳ What it cost to build · not monthly revenue
Likely range $185K – $330K
$25K · MVP floor $100K · indie scale $500K+ · studio build
📈 Pays back in under a month at current MRR

Synthetic estimate. Inputs: category complexity, file size, screen count, monetization layer, platform reach, age × team-size proxy. Calibrated against 2024-2026 indie-agency rate surveys. Full math + source list on /methodology.

Where the money goes
🧱 MVP baseline (design + 1-store ship) +$28K
📱 5 unique screens × $4.5K +$22K
💎 In-app purchase plumbing +$9K
⚙ Communication complexity ×1.65 +$38K
🌐 Cross-platform reach (iOS + Android) +$53K
⚙ 15.3y maintenance × ~1-person team +$91K
Total estimate $245K
ONE-TIME · EXIT VALUE 💵 Estimated acquisition value
$22.0M
↳ What it would sell for · not monthly revenue
Marketplace range $16.5M – $28.5M · 31× MRR multiple
💸 ~90× return on build cost

Synthetic estimate. Multiple band derived from iap / freemium model + age, rating quality, category demand, and user-base maturity. Calibrated against 2024-2026 indie-app-marketplace closed-deal medians. Full math + comparable deal list on /methodology.

How the multiple was built
💎 IAP / freemium model base 28× MRR
📅 15.3y proven track record +20%
⭐ ★ rating < 3.5 (weak) -18%
🏷 Communication category multiple +5%
⭐ Mature user base (1M+ ratings) +8%
Final multiple 31× MRR
👥 Estimated audience size
914.0M
Lifetime downloads (US-equivalent)
Monthly active
56.0M
Daily active
33.5M

Synthetic estimate from ratings × category benchmarks. Calibrated against 2024-2026 mobile-attribution retention + DAU/MAU reports. Numbers are US-storefront-equivalent — true global audience can be 5-10× larger for international apps. Full math + source list on /methodology.

How we sized it
📲 Communication engagement ~95 installs / rating
📅 15.3y of rating accumulation -30%
🔁 Communication D30 retention 30%
📍 DAU / MAU stickiness 0.60
DAU / MAU 60% sticky
🛠 Estimated tech stack
🤖
Native Android (Kotlin)
High confidence · 80%
Also possible
Flutter

Heuristic guess from app bundle size, category, store description signals, and release-date stack era. Bumetric does not disassemble binaries — for binary-level certainty you would need an SDK intelligence tool or the manifest itself. Reasoning chain on the right. Full ruleset on /methodology.

Signals we read
🏷 Category context Communication
📦 Compact Android bundle → Native Kotlin
💀 Maintenance status
Active
5%
Last shipped 2026-08-31 · 25 days ago
0 · Active 50 · At risk 100 · Abandoned

Heuristic risk score from time-since-last-update + ratings velocity proxy + Editor's Choice / curated featuring signals. Calibrated against 2024-2025 app-store ranking decay reports. Not a guarantee — a quiet app with a healthy codebase looks the same as an abandoned one until something breaks. Full math on /methodology.

Risk signals
📅 25 days since last update Active development
Verdict Active
🔬

How we forecast this revenue

MEDIUM CONFIDENCE
Baseline
$700K/mo · ML-estimated from 234 triggers
Growth rate
+2.5% MoM · BIG tier baseline (compound monthly)
6 months
$690K – $933K
12 months
$741K – $1.1M
24 months
$886K – $1.6M
Compound growth at +2.5% MoM (tier baseline for BIG). Range widens with horizon — typical noise band ±15% at 6mo.. Ranges widen with horizon — distant futures carry more uncertainty.
📊

BU Investment Matrix

Mixed signals · 57/100BIG TIERcompetitive but cautious
GrowthFounderQualityRevenueMonetiz.MoatMarketSafety
Growth Velocity
5.0
Founder Strength
5.7
Product Quality
6.2
Revenue Strength
5.8
Monetization Maturity
5.0
Defensibility
10.0
Market Position
0.0
Operational Safety
8.0
  • 💰 Revenue: Healthy — $280K - $1540K/mo · BIG tier · medium-low confidence, trajectory unclear.
  • ⭐ Quality: 3.08★ across 13,748,699 reviews — solid.
  • 📍 Market: Not yet charting in any of the 9 monitored markets.
  • 📈 Growth: Insufficient signal to assess trajectory.
  • ⚠️ Risk: Moderate — no material risk signals detected.
🎯 For competitors: Mixed picture. Worth competing if you have a clear UX or pricing edge — otherwise crowded segment.
💵 For acquirers: Estimated asking range 18-32× monthly = $12.6M-$22.4M.
Composite of 8 dimensions computed deterministically from public signals — no LLM, every score traces back to a measurable input. Default weights shown; "compete" / "acquire" / "invest" lenses re-weight without re-fetching.
Range:

💰 Forecast Revenue / mo

MODEL
Revenue forecast computed from BU's 234 trigger model on each snapshot. Calibrated against ground-truth from 58 verified-revenue apps.
🔬Forecast Breakdown — Why This Estimate?Top 6 of 6 triggers
Our ML model uses 200+ signals from public data. These are the most influential for this app:
High install base (13,748,699 ratings)METRIC
+$12,000
bugsREVIEW
−$1,800
Below-average rating (3.1★)METRIC
−$1,500
Mature app (15y old)METRIC
+$1,500
slowREVIEW
−$1,200
Ad-supported / freemiumMETRIC
+$600
METRIC = structural app data · REVIEW = mined from user reviews · ✓ VERIFIED = Stripe-verified anchor (TrustMRR)

📈 Reviews Growth

LIVE
Cumulative review count from first BU snapshot. Each point = a tracked update.

⭐ Rating Trend

LIVE
Average rating evolution. Updates with each new review batch.

Profile & Insights

Everything we know — and don't — about this app and its company.

Identification

App name
LINE: Calls & Messages
Developer
LINE (LY Corporation)
Bundle ID
jp.naver.line.android
App Store URL
Open in App Store
Category
Communication
Content rating
Not found
Languages
Not found

Company

Website
line.me
Tagline
Not found
Description
Not found
Founded
Not found
HQ / Address
Not found
Employees
Not found
Logo
Not found

Revenue

Reported revenue signal / mo
Not found
AI revenue estimate / mo
Not found
AI annual estimate
Not found
Model estimate / mo
$700K/mo
Top-grossing rank
Not found
All-time revenue
Not found
Pricing
$0.29 - $394.99 per item

Founder

Founder data not yet collected for this app.

Funding

Funding data not yet collected for this app.

Press & Links

Press & Links data not yet collected for this app.

Contacts & Socials

Contacts & Socials data not yet collected for this app.
Profile is built from iTunes Lookup + developer site scrape + ML revenue model. Empty fields show "Not found" — additional sources (Crunchbase, X, IndieHackers, Acquire.com) coming.

📝 About this app

LINE is transforming the way people communicate, closing the distance between family, friends, and loved ones—for free. With voice and video calls, messages, and a limitless variety of exciting stickers, you’ll be able to express yourself in ways that you never thought possible. Available all around the world on mobile, desktop, and Wear OS, the LINE platform continues to grow, always offering new services and features that make your life more fun and convenient.

◆ Messages, Voice calls, Video calls
Enjoy voice and video calls and exchanging messages with your LINE friends.… View full description on the official store →
App Specs
🔐 Own this app? Claim & verify MRR →
🔖 vVaries with device🔄 updated 3w ago📂 Communication💰 Free📺 Ad-supported💎 IAP $0.29 - $394.99 per item🚀 Launched 2011 (15y old)
📅

What Worked™ · Development Pipeline

5 EVENTS TRACKED
Detected changes in this app over its tracked lifetime — each event links cause (what changed) to effect (what moved). Sorted newest first.See full history →Version history →
2026-08
🔧
Shipped update — vVaries with device → vVaries with device
→ 30 days after: reviews −20,021 high confidence
2026-07
🔧
Shipped update — vVaries with device → vVaries with device
→ 30 days after: reviews −29,918 high confidence
2026-06
🔧
Shipped update — vVaries with device → vVaries with device
→ 30 days after: rating −0.07★ · reviews −79,053 high confidence
2026-06
🔧
Shipped update — vVaries with device → vVaries with device
→ 30 days after: rating −0.08★ · reviews −73,701 high confidence
2026-05
🚀
First tracked snapshot — initial data captured
→ 30 days after: reviews −24,566 high confidence
🔔

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📝 Description

95
BU Score · Transcendent
Full revenue analysis
Read the article-style breakdown for LINE: Calls & Messages: category rank, percentile, growth signal, comparable apps, and how the forecast is calibrated against verified-MRR anchors in this niche.
Read deep-dive →

More by LINE (LY Corporation)

View all →
📦 Portfolio summaryBIG studio
14apps·$7.0M/mocombined
✓ Diversified — top app contributes 10%; risk spread across portfolio

Similar apps in Communication

About this analysis
ZCAnalyzed by Zakhar Chumak · founder, Bumetric·Full methodology·High confidence

Why high confidence: 13,748,699 ratings · no founder-verified revenue (model estimate only).

❓ Frequently Asked Questions

10 answers · auto-generated from this app's public data
How much does LINE make per month?▴
Based on our ML-calibrated revenue forecast, LINE earns approximately $700K/mo. This is a US-storefront-equivalent estimate; global revenue can be several times larger for internationally-distributed apps. See the methodology page for the full formula and confidence bands.
Is LINE profitable?▴
With estimated build cost $245K and monthly revenue $700K, LINE looks highly profitable — pays back its build investment in under a month at the current run-rate. Profitability also depends on paid-acquisition spend and refund rate which the public model doesn't see.
How many users does LINE have?▴
Estimated audience: ~914.0M lifetime downloads, ~56.0M monthly active users, and ~33.5M daily active users. Derived from ratings count × category installs-per-rating × age decay. US-storefront-equivalent — global audience can be 5-10× larger for internationally-distributed apps.
What apps are like LINE?▴
Browse the full Communication category catalog to find similar apps with revenue, build cost, audience and tech stack data. Each /p/{slug} page also shows a Compare side-by-side widget with three peer apps from the same niche.
What is LINE built with?▴
Our heuristic places LINE on the Native Android (Kotlin) stack (High confidence, 80%). Signals: app bundle size, category context, store-description markers, release-date era. We don't disassemble binaries. Alternative possibilities: Flutter.
Is LINE still actively maintained?▴
Maintenance status: Active (5% abandonment risk). Last shipped version was 25 days ago. The risk score combines time-since-last-update with Editor's Choice / curated featuring + user-base maturity adjustments.
How much would LINE sell for?▴
Estimated acquisition value: $22.0M (marketplace range $16.5M – $28.5M). Calculated as 31× monthly revenue using the standard multiple for the detected monetization model + adjustments for age, rating quality and category demand. Calibrated against 2024-2026 Flippa / Acquire.com / MicroAcquire closed-deal medians.
When was LINE last updated?▴
LINE last shipped a new version on 2026-08-31 — less than a month ago. This is the date Apple / Google last accepted a new build, not a content-only push.
Who makes LINE?▴
LINE is published by LINE (LY Corporation) on the Google Play Store. See the full publisher portfolio (other apps by the same developer) via the More by developer block on the product page above.
What is LINE's BU Score?▴
LINE has a BU Score of 71/100 (Strong). The score combines App Store rating, ratings count, monetization model and revenue signals calibrated against founder-verified MRR anchors. See the BU Score formula.