LINE: Calls & Messages
72
Quality Score
Strong
LINE: Calls & Messages
High confidence
✍️ bumetric analysis
“
LINE targets the broad communication app market, directly competing with giants like WhatsApp and Messenger by offering free voice, video, and text alongside unique sticker features. Its substantial user base, evidenced by over thirteen million ratings, indicates significant traction and a mature product, despite a mid-three-star rating which suggests some user friction or unmet expectations. This app is well past its growth phase and firmly established. For free communication apps in this category, monetization often leans heavily into in-app purchases for digital goods like stickers and themes, or premium subscriptions for enhanced features, rather than direct ad revenue which can degrade user experience. Observing the success of sticker packs here suggests a strong potential for expanding digital collectible offerings.
BU Score 72 · Strong — healthy traction. The full Investment Matrix below scores 8 dimensions including monetisation, growth, and operational risk.
Track snapshot history and revenue forecast in the Performance section below.
💰 Monthly revenue · now vs forecast
● Right now
$700K
per month
→
12-mo forecast
$741K – $1141K
per month
→
24-mo forecast
$886K – $1645K
per month
BIG tier
💡 Grow this revenue
Free AI audit of this app’s store listing
- Title & subtitle keyword fit
- Description hook & conversion structure
- Screenshots, ratings, reviews strategy
Typical impact: +2-5× organic installs
📊 Performance Tracking LIVE
Loading…
Rating
—
Reviews
—
Forecast Revenue / mo
—
Snapshots tracked
0
since first record
ONE-TIME · BUILD
💰 Estimated build cost
$150K
↳ What it cost to build · not monthly revenue
Likely range $110K – $200K
$25K · MVP floor
$100K · indie scale
$500K+ · studio build
📈
Pays back in ~1.3y at current MRR
Synthetic estimate. Inputs: category complexity, file size, screen count, monetization layer, platform reach, age × team-size proxy. Calibrated against 2024-2026 indie-agency rate surveys. Full math + source list on /methodology.
Where the money goes
| 🧱 MVP baseline (design + 1-store ship) | +$28K |
| 📱 5 unique screens × $4.5K | +$22K |
| 💎 In-app purchase plumbing | +$9K |
| ⚙ Communication complexity ×1.65 | +$38K |
| 🌐 Cross-platform reach (iOS + Android) | +$53K |
Total estimate
$150K
ONE-TIME · EXIT VALUE
💵 Estimated acquisition value
$250K
↳ What it would sell for · not monthly revenue
Marketplace range $175K – $325K · 26× MRR multiple
💸
~1.7× build cost (break-even+)
Synthetic estimate. Multiple band derived from iap / freemium model + age, rating quality, category demand, and user-base maturity. Calibrated against 2024-2026 indie-app-marketplace closed-deal medians. Full math + comparable deal list on /methodology.
How the multiple was built
| 💎 IAP / freemium model base | 28× MRR |
| ⭐ ★ rating < 3.5 (weak) | -18% |
| 🏷 Communication category multiple | +5% |
| ⭐ Mature user base (1M+ ratings) | +8% |
Final multiple
26× MRR
👥 Estimated audience size
1315.5M
Lifetime downloads (US-equivalent)
Monthly active
394.5M
Daily active
236.5M
Synthetic estimate from ratings × category benchmarks. Calibrated against 2024-2026 mobile-attribution retention + DAU/MAU reports. Numbers are US-storefront-equivalent — true global audience can be 5-10× larger for international apps. Full math + source list on /methodology.
How we sized it
| 📲 Communication engagement | ~95 installs / rating |
| 🔁 Communication D30 retention | 30% |
| 📍 DAU / MAU stickiness | 0.60 |
DAU / MAU
60% sticky
🔬
How we forecast this revenue
MEDIUM CONFIDENCEBaseline
$700K/mo · ML-estimated from 234 triggers
Growth rate
+2.5% MoM · BIG tier baseline (compound monthly)
6 months
$690K – $933K
12 months
$741K – $1.1M
24 months
$886K – $1.6M
Compound growth at +2.5% MoM (tier baseline for BIG). Range widens with horizon — typical noise band ±15% at 6mo.. Ranges widen with horizon — distant futures carry more uncertainty.
📊
BU Investment Matrix
Mixed signals · 59/100BIG TIERcompetitive but cautiousGrowth Velocity
5.0
Founder Strength
7.2
Product Quality
6.3
Revenue Strength
5.8
Monetization Maturity
5.0
Defensibility
10.0
Market Position
0.0
Operational Safety
8.0
- 💰 Revenue: Healthy — $280K - $1540K/mo · BIG tier · medium-low confidence, trajectory unclear.
- ⭐ Quality: 3.17★ across 13,847,773 reviews — solid.
- 📍 Market: Not yet charting in any of the 9 monitored markets.
- 📈 Growth: Insufficient signal to assess trajectory.
- ⚠️ Risk: Moderate — no material risk signals detected.
🎯 For competitors: Mixed picture. Worth competing if you have a clear UX or pricing edge — otherwise crowded segment.
💵 For acquirers: Estimated asking range 18-32× monthly = $12.6M-$22.4M.
Composite of 8 dimensions computed deterministically from public signals — no LLM, every score traces back to a measurable input. Default weights shown; "compete" / "acquire" / "invest" lenses re-weight without re-fetching.
Range:
💰 Forecast Revenue / mo
MODELRevenue forecast computed from BU's 234 trigger model on each snapshot. Calibrated against ground-truth from 58 verified-revenue apps.
🔬Forecast Breakdown — Why This Estimate?Top 4 of 4 triggers
Our ML model uses 200+ signals from public data. These are the most influential for this app:
| High install base (13,847,773 ratings)METRIC | +$12,000 | |
| Below-average rating (3.2★)METRIC | −$1,500 | |
| Mature app (15y old)METRIC | +$1,500 | |
| Ad-supported / freemiumMETRIC | +$600 |
METRIC = structural app data · REVIEW = mined from user reviews · ✓ VERIFIED = Stripe-verified anchor (TrustMRR)
📈 Reviews Growth
LIVECumulative review count from first BU snapshot. Each point = a tracked update.
⭐ Rating Trend
LIVEAverage rating evolution. Updates with each new review batch.
Profile & Insights
Everything we know — and don't — about this app and its company.
Identification
- App name
- LINE: Calls & Messages
- Developer
- LINE (LY Corporation)
- Bundle ID
- jp.naver.line.android
- App Store URL
- Open in App Store
- Category
- Communication
- Content rating
- Not found
- Languages
- Not found
Company
- Website
- line.me
- Tagline
- Not found
- Description
- Not found
- Founded
- Not found
- HQ / Address
- Not found
- Employees
- Not found
- Logo
- Not found
Revenue
- Verified revenue / mo
- Not found
- AI revenue estimate / mo
- Not found
- AI annual estimate
- Not found
- ML model estimate / mo
- $9.4K/mo
- Top-grossing rank
- Not found
- All-time revenue
- Not found
- Pricing
- $0.29 - $394.99 per item
Founder
Founder data not yet collected for this app.
Funding
Funding data not yet collected for this app.
Press & Links
Press & Links data not yet collected for this app.
Contacts & Socials
Contacts & Socials data not yet collected for this app.
📈Ratings growth13,847,773 ratings+31% lifetimeShow 3-year history estimate ▾
Tracked (2 weeks) Pre-tracking estimate (36 weeks) · model-based, ±5% noise · anchored to release date and current value
Profile is built from iTunes Lookup + developer site scrape + ML revenue model. Empty fields show "Not found" — additional sources (Crunchbase, X, IndieHackers, Acquire.com) coming.
📝 About this app
LINE is transforming the way people communicate, closing the distance between family, friends, and loved ones—for free. With voice and video calls, messages, and a limitless variety of exciting stickers, you’ll be able to express yourself in ways that you never thought possible. Available all around the world on mobile, desktop, and Wear OS, the LINE platform continues to grow, always offering new services and features that make your life more fun and convenient.
◆ Messages, Voice calls, Video calls
Enjoy voice and video calls and exchanging messages with your LINE friends.… View full description on the official store →
◆ Messages, Voice calls, Video calls
Enjoy voice and video calls and exchanging messages with your LINE friends.… View full description on the official store →
App Specs
🔐 Own this app? Claim & verify MRR →🔖 vVaries with device🔄 updated 0d ago📂 Communication💰 Free📺 Ad-supported💎 IAP $0.29 - $394.99 per item
📅
What Worked™ · Development Pipeline
2 EVENTS TRACKEDDetected changes in this app over its tracked lifetime — each event links cause (what changed) to effect (what moved). Sorted newest first.See full history →Version history →
2026-06
🔧
Shipped update — vVaries with device → vVaries with device
→ 30 days after: reviews −24,566 high confidence
2026-05
🚀
First tracked snapshot — initial data captured
→ 30 days after: reviews −24,566 high confidence
🔔
Track this app’s revenue
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📝 Description
95
BU Score · Transcendent
Full revenue analysis
Read the article-style breakdown for LINE: Calls & Messages: category rank, percentile, growth signal, comparable apps, and how the forecast is calibrated against verified-MRR anchors in this niche.
More by LINE (LY Corporation)
View all →📦 Portfolio summaryINDIE studio
13apps·$52K/mocombined
✓ Diversified — top app contributes 18%; risk spread across portfolio
Similar apps in Communication
About this analysis
Why high confidence: 13,847,773 ratings · no founder-verified revenue (model estimate only).
❓ Frequently Asked Questions
4 answers · auto-generated from this app's public dataHow much does LINE make per month?▴
Based on our ML-calibrated revenue forecast, LINE earns approximately $9.4K/mo. This is a US-storefront-equivalent estimate; global revenue can be several times larger for internationally-distributed apps. See the methodology page for the full formula and confidence bands.
What apps are like LINE?▴
Browse the full Communication category catalog to find similar apps with revenue, build cost, audience and tech stack data. Each /p/{slug} page also shows a Compare side-by-side widget with three peer apps from the same niche.
Who makes LINE?▴
LINE is published by LINE (LY Corporation) on the Google Play Store. See the full publisher portfolio (other apps by the same developer) via the More by developer block on the product page above.
What is LINE's BU Score?▴
LINE has a BU Score of 72/100 (Strong). The score combines App Store rating, ratings count, monetization model and revenue signals calibrated against founder-verified MRR anchors. See the BU Score formula.