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Mornify - Wake up to music

64
Quality Score
Solid

Mornify - Wake up to music

High confidence
4.1 Google Play rating
✍️ Bumetric analysis
“

Mornify - Wake up to music is an Android app from DOSA Apps in the Tools category, currently rated 4.1β˜… across 34,534 ratings. Initial signal reads as mixed reviews: supporters praise core features while critics cite stability and value gaps.

Quality Score is 64: Solid (established niche player). For a Tools app, that means established niche player. The full BU Investment Matrix below scores 8 dimensions including monetisation, growth, and operational risk.

Track changes month-over-month in the Performance section below: live snapshot history and revenue forecast included.

πŸ’° Monthly revenue Β· now vs forecast
● Right now
$700K
per month
β†’
12-mo forecast
$741K – $1141K
per month
β†’
24-mo forecast
$886K – $1645K
per month
BIG tier
πŸ’‘ Grow this revenue
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  • Description hook & conversion structure
  • Screenshots, ratings, reviews strategy
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Typical impact: +2-5Γ— organic installs
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πŸ“Š Performance Tracking LIVE

1 snapshots on record
idle
0%
Rating
4.1
Reviews
34,534 reviews
Forecast Revenue / mo
$700K
Snapshots tracked
1
since May 2026
ONE-TIME Β· BUILD πŸ’° Estimated build cost
$130K
↳ What it cost to build Β· not monthly revenue
Likely range $100K – $175K
$25K Β· MVP floor $100K Β· indie scale $500K+ Β· studio build
πŸ“ˆ Pays back in under a month at current MRR

Synthetic estimate. Inputs: category complexity, file size, screen count, monetization layer, platform reach, age Γ— team-size proxy. Calibrated against 2024-2026 indie-agency rate surveys. Full math + source list on /methodology.

Where the money goes
🧱 MVP baseline (design + 1-store ship) +$28K
πŸ“± 5 unique screens Γ— $4.5K +$22K
πŸ’Ž In-app purchase plumbing +$9K
βš™ Tools complexity Γ—0.90 $-5949
🌐 Cross-platform reach (iOS + Android) +$29K
βš™ 8.1y maintenance Γ— ~1-person team +$48K
Total estimate $130K
ONE-TIME Β· EXIT VALUE πŸ’΅ Estimated acquisition value
$21.5M
↳ What it would sell for Β· not monthly revenue
Marketplace range $16.0M – $28.0M Β· 31Γ— MRR multiple
πŸ’Έ ~165Γ— return on build cost

Synthetic estimate. Multiple band derived from iap / freemium model + age, rating quality, category demand, and user-base maturity. Calibrated against 2024-2026 indie-app-marketplace closed-deal medians. Full math + comparable deal list on /methodology.

How the multiple was built
πŸ’Ž IAP / freemium model base 28Γ— MRR
πŸ“… 8.1y proven track record +20%
🏷 Tools category multiple -8%
Final multiple 31Γ— MRR
πŸ‘₯ Estimated audience size
4.5M
Lifetime downloads (US-equivalent)
Monthly active
630K
Daily active
110K

Synthetic estimate from ratings Γ— category benchmarks. Calibrated against 2024-2026 mobile-attribution retention + DAU/MAU reports. Numbers are US-storefront-equivalent β€” true global audience can be 5-10Γ— larger for international apps. Full math + source list on /methodology.

How we sized it
πŸ“² Tools engagement ~190 installs / rating
πŸ“… 8.1y of rating accumulation -30%
πŸ” Tools D30 retention 22%
πŸ“ DAU / MAU stickiness 0.18
DAU / MAU 17% sticky
πŸ›  Estimated tech stack
πŸ€–
Native Android (Kotlin)
High confidence Β· 80%
Also possible
Flutter

Heuristic guess from app bundle size, category, store description signals, and release-date stack era. Bumetric does not disassemble binaries β€” for binary-level certainty you would need an SDK intelligence tool or the manifest itself. Reasoning chain on the right. Full ruleset on /methodology.

Signals we read
🏷 Category context Tools
πŸ“¦ Compact Android bundle β†’ Native Kotlin
πŸ’€ Maintenance status
Likely abandoned
72%
Last shipped 2025-04-09 Β· 536 days ago
0 Β· Active 50 Β· At risk 100 Β· Abandoned

Heuristic risk score from time-since-last-update + ratings velocity proxy + Editor's Choice / curated featuring signals. Calibrated against 2024-2025 app-store ranking decay reports. Not a guarantee β€” a quiet app with a healthy codebase looks the same as an abandoned one until something breaks. Full math on /methodology.

Risk signals
πŸ“… 1y 5mo since last update Likely deprioritized
Verdict Likely abandoned
πŸ”¬

How we forecast this revenue

MEDIUM CONFIDENCE
Baseline
$700K/mo Β· ML-estimated from 234 triggers
Growth rate
+2.5% MoM Β· BIG tier baseline (compound monthly)
6 months
$690K – $933K
12 months
$741K – $1.1M
24 months
$886K – $1.6M
Compound growth at +2.5% MoM (tier baseline for BIG). Range widens with horizon β€” typical noise band Β±15% at 6mo.. Ranges widen with horizon β€” distant futures carry more uncertainty.
πŸ“Š

BU Investment Matrix

Mixed signals Β· 59/100BIG TIERcompetitive but cautious
GrowthFounderQualityRevenueMonetiz.MoatMarketSafety
Growth Velocity
5.0
Founder Strength
6.5
Product Quality
8.2
Revenue Strength
5.8
Monetization Maturity
5.0
Defensibility
9.5
Market Position
0.0
Operational Safety
7.0
  • πŸ’° Revenue: Healthy β€” $280K - $1540K/mo Β· BIG tier Β· medium-low confidence, trajectory unclear.
  • ⭐ Quality: 4.09β˜… across 34,534 reviews β€” strong (top 10%).
  • πŸ“ Market: Not yet charting in any of the 9 monitored markets.
  • πŸ“ˆ Growth: ⚠ last update 530d ago β€” possibly dormant.
  • ⚠️ Risk: Moderate β€” dormant (530d since update).
🎯 For competitors: Strong subscription moat. Hard to outcompete on retention. Better angle: free alternative with one-time purchase, or feature parity for an underserved sub-niche.
πŸ’΅ For acquirers: Estimated asking range 18-32Γ— monthly = $12.6M-$22.4M.
Composite of 8 dimensions computed deterministically from public signals β€” no LLM, every score traces back to a measurable input. Default weights shown; "compete" / "acquire" / "invest" lenses re-weight without re-fetching.
Range:

πŸ’° Forecast Revenue / mo

MODEL
Revenue forecast computed from BU's 234 trigger model on each snapshot. Calibrated against ground-truth from 58 verified-revenue apps.
πŸ”¬Forecast Breakdown β€” Why This Estimate?Top 5 of 5 triggers
Our ML model uses 200+ signals from public data. These are the most influential for this app:
Mid install base (34,534 ratings)METRIC
+$5,500
Mature app (8y old)METRIC
+$1,500
support teamREVIEW
+$900
Good rating (4.1β˜…)METRIC
+$800
Ad-supported / freemiumMETRIC
+$600
METRIC = structural app data Β· REVIEW = mined from user reviews Β· βœ“ VERIFIED = Stripe-verified anchor (TrustMRR)

πŸ“ˆ Reviews Growth

LIVE
Cumulative review count from first BU snapshot. Each point = a tracked update.

⭐ Rating Trend

LIVE
Average rating evolution. Updates with each new review batch.

Profile & Insights

Everything we know β€” and don't β€” about this app and its company.

Identification

App name
Mornify - Wake up to music
Developer
DOSA Apps
Bundle ID
net.fredericosilva.mornify
App Store URL
Open in App Store
Category
Tools
Content rating
Not found
Languages
Not found

Company

Website
dosaapps.com
Tagline
Not found
Description
Not found
Founded
Not found
HQ / Address
Not found
Employees
Not found
Logo
Not found

Revenue

Reported revenue signal / mo
Not found
AI revenue estimate / mo
Not found
AI annual estimate
Not found
Model estimate / mo
$700K/mo
Top-grossing rank
Not found
All-time revenue
Not found
Pricing
$0.99 - $99.99 per item

Founder

Founder data not yet collected for this app.

Funding

Funding data not yet collected for this app.

Press & Links

Press & Links data not yet collected for this app.

Contacts & Socials

Contacts & Socials data not yet collected for this app.
Profile is built from iTunes Lookup + developer site scrape + ML revenue model. Empty fields show "Not found" β€” additional sources (Crunchbase, X, IndieHackers, Acquire.com) coming.

πŸ“ About this app

Ultimate device Utility

πŸ”§ Alarm Clock tool ⏰ Wake up with music with Mornify ⏰ Music Alarm Tool! πŸ”§

We’ve worked hard to make the ultimate phone utility: Mornify - Wake Up alarm tool perfect for you. It’s easy to use, has a great user interface, and is a more reliable mobile device utility tool than ever.

<h1>⏰ Wake up with the best alarm sounds of your choice with our alarm clock tool! ⏰</h1> The Mornify alarm tool lets you set up alarms with your music alarm clock tool so you can wake up to your favorite songs.… View full description on the official store β†’
App Specs
πŸ” Own this app? Claim & verify MRR β†’
πŸ”– v3.4.7πŸ”„ updated 1y agoπŸ“‚ ToolsπŸ’° FreeπŸ“Ί Ad-supportedπŸ’Ž IAP $0.99 - $99.99 per itemπŸš€ Launched 2018 (8y old)
πŸ§ͺ

Tech & Domain Intel β€” dosaapps.com

Mail provider
Google Workspace
Tech stack
Google Workspace
Derived from public RDAP + DNS TXT records (no scraping, no login).
πŸ””

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πŸ“ Description

95
BU Score Β· Transcendent
Full revenue analysis
Read the article-style breakdown for Mornify - Wake up to music: category rank, percentile, growth signal, comparable apps, and how the forecast is calibrated against verified-MRR anchors in this niche.
Read deep-dive β†’

More by DOSA Apps

View all β†’
πŸ“¦ Portfolio summaryMEGA studio
59appsΒ·$33.2M/mocombined
βœ“ Diversified β€” top app contributes 9%; risk spread across portfolio

Similar apps in Tools

About this analysis
ZCAnalyzed by Zakhar Chumak Β· founder, BumetricΒ·Full methodologyΒ·High confidence

Why high confidence: 34,534 ratings Β· no founder-verified revenue (model estimate only).

❓ Frequently Asked Questions

10 answers Β· auto-generated from this app's public data
How much does Mornify - Wake up to music make per month?β–΄
Based on our ML-calibrated revenue forecast, Mornify - Wake up to music earns approximately $700K/mo. This is a US-storefront-equivalent estimate; global revenue can be several times larger for internationally-distributed apps. See the methodology page for the full formula and confidence bands.
Is Mornify - Wake up to music profitable?β–΄
With estimated build cost $130K and monthly revenue $700K, Mornify - Wake up to music looks highly profitable β€” pays back its build investment in under a month at the current run-rate. Profitability also depends on paid-acquisition spend and refund rate which the public model doesn't see.
How many users does Mornify - Wake up to music have?β–΄
Estimated audience: ~4.5M lifetime downloads, ~630K monthly active users, and ~110K daily active users. Derived from ratings count Γ— category installs-per-rating Γ— age decay. US-storefront-equivalent β€” global audience can be 5-10Γ— larger for internationally-distributed apps.
What apps are like Mornify - Wake up to music?β–΄
Browse the full Tools category catalog to find similar apps with revenue, build cost, audience and tech stack data. Each /p/{slug} page also shows a Compare side-by-side widget with three peer apps from the same niche.
What is Mornify - Wake up to music built with?β–΄
Our heuristic places Mornify - Wake up to music on the Native Android (Kotlin) stack (High confidence, 80%). Signals: app bundle size, category context, store-description markers, release-date era. We don't disassemble binaries. Alternative possibilities: Flutter.
Is Mornify - Wake up to music still actively maintained?β–΄
Maintenance status: Likely abandoned (72% abandonment risk). Last shipped version was 1+ years ago. The risk score combines time-since-last-update with Editor's Choice / curated featuring + user-base maturity adjustments.
How much would Mornify - Wake up to music sell for?β–΄
Estimated acquisition value: $21.5M (marketplace range $16.0M – $28.0M). Calculated as 31Γ— monthly revenue using the standard multiple for the detected monetization model + adjustments for age, rating quality and category demand. Calibrated against 2024-2026 Flippa / Acquire.com / MicroAcquire closed-deal medians.
When was Mornify - Wake up to music last updated?β–΄
Mornify - Wake up to music last shipped a new version on 2025-04-09 β€” more than 1 year(s) ago. This is the date Apple / Google last accepted a new build, not a content-only push.
Who makes Mornify - Wake up to music?β–΄
Mornify - Wake up to music is published by DOSA Apps on the Google Play Store. See the full publisher portfolio (other apps by the same developer) via the More by developer block on the product page above.
What is Mornify - Wake up to music's BU Score?β–΄
Mornify - Wake up to music has a BU Score of 64/100 (Solid). The score combines App Store rating, ratings count, monetization model and revenue signals calibrated against founder-verified MRR anchors. See the BU Score formula.