How much does Today make per month?

Based on our ML-calibrated revenue forecast, Today earns approximately $419/mo. This is a US-storefront-equivalent estimate; global revenue can be several times larger for internationally-distributed apps. See the methodology page for the full formula and confidence bands.

What apps are like Today?

Browse the full Books & Reference category catalog to find similar apps with revenue, build cost, audience and tech stack data. Each /p/{slug} page also shows a Compare side-by-side widget with three peer apps from the same niche.

Today is published by Smart Up Tech on the Google Play Store. See the full publisher portfolio (other apps by the same developer) via the More by developer block on the product page above.

What is Today's BU Score?

Today has a BU Score of 47/100 (Emerging). The score combines App Store rating, ratings count, monetization model and revenue signals calibrated against founder-verified MRR anchors. See the BU Score formula.

Today: International Days 2026

Quality Score

Emerging

Today: International Days 2026

Name: Today: International Days 2026 — app revenue, audience, build cost & risk profile
Creator: bumetric
License: https://creativecommons.org/licenses/by/4.0/
Keywords: Today: International Days 2026 revenue, Today: International Days 2026 app analytics, mobile app revenue estimate, Books & Reference revenue, Android app revenue

by Smart Up Tech

Medium confidence

3.3 ✍️ Editor

✍️ bumetric analysis

“

Today: International Days 2026 is an Android app from Smart Up Tech in the Books & Reference category, currently rated 3.3★ across 581 ratings. Initial signal reads as mixed reviews: supporters praise core features while critics cite stability and value gaps.

Quality Score is 47: Emerging (early traction worth watching). For a Books & Reference app, that means early traction worth watching. The full BU Investment Matrix below scores 8 dimensions including monetisation, growth, and operational risk.

Track changes month-over-month in the Performance section below: live snapshot history and revenue forecast included.

💰 Monthly revenue · now vs forecast

● Right now

$5.0K

per month

→

12-mo forecast

$5.2K – $10.8K

per month

→

24-mo forecast

$6.4K – $19.2K

per month

MID tier

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Typical impact: +2-5× organic installs

📊 Performance Tracking LIVE

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Rating

—

Reviews

—

Forecast Revenue / mo

—

Snapshots tracked

since first record

ONE-TIME · BUILD 💰 Estimated build cost

$90K

↳ What it cost to build · not monthly revenue

Likely range $70K – $120K

$25K · MVP floor $100K · indie scale $500K+ · studio build

📈 Slow ROI — current MRR is well below build cost

Synthetic estimate. Inputs: category complexity, file size, screen count, monetization layer, platform reach, age × team-size proxy. Calibrated against 2024-2026 indie-agency rate surveys. Full math + source list on /methodology.

Where the money goes

🧱 MVP baseline (design + 1-store ship)	+$28K
📱 5 unique screens × $4.5K	+$22K
💎 In-app purchase plumbing	+$9K
⚙ Books & Reference complexity ×0.95	$-2975
🌐 Cross-platform reach (iOS + Android)	+$31K

Total estimate $90K

👥 Estimated audience size

63K

Lifetime downloads (US-equivalent)

Monthly active

6.3K

Daily active

1.2K

Synthetic estimate from ratings × category benchmarks. Calibrated against 2024-2026 mobile-attribution retention + DAU/MAU reports. Numbers are US-storefront-equivalent — true global audience can be 5-10× larger for international apps. Full math + source list on /methodology.

How we sized it

📲 Books & Reference engagement	~110 installs / rating
🔁 Books & Reference D30 retention	10%
📍 DAU / MAU stickiness	0.20

DAU / MAU 19% sticky

🔬

How we forecast this revenue

MEDIUM CONFIDENCE

Baseline

$5.0K/mo · ML-estimated from 234 triggers

Growth rate

+4.0% MoM · MID tier baseline (compound monthly)

6 months

$4.7K – $7.9K

12 months

$5.2K – $10.8K

24 months

$6.4K – $19.2K

Compound growth at +4.0% MoM (tier baseline for MID). Range widens with horizon — typical noise band ±25% at 6mo.. Ranges widen with horizon — distant futures carry more uncertainty.

📊

BU Investment Matrix

Below median · 52/100MID TIERunderperforming peers

Revenue Strength

3.7

Product Quality

4.6

Market Position

0.0

Growth Velocity

5.0

Defensibility

9.8

Operational Safety

8.0

Founder Strength

5.3

Monetization Maturity

5.0

💰 Revenue: Modest — $3K - $7K/mo · MID tier · medium confidence, trajectory unclear.
⭐ Quality: 3.27★ across 581 reviews — below category median.
📍 Market: Not yet charting in any of the 9 monitored markets.
📈 Growth: Insufficient signal to assess trajectory.
⚠️ Risk: Moderate — no material risk signals detected.

🎯 For competitors: Mixed picture. Worth competing if you have a clear UX or pricing edge — otherwise crowded segment.

💵 For acquirers: Estimated asking range 18-32× monthly = $90K-$160K.

Composite of 8 dimensions computed deterministically from public signals — no LLM, every score traces back to a measurable input. Default weights shown; "compete" / "acquire" / "invest" lenses re-weight without re-fetching.

Range:

💰 Forecast Revenue / mo

MODEL

Revenue forecast computed from BU's 234 trigger model on each snapshot. Calibrated against ground-truth from 58 verified-revenue apps.

🔬Forecast Breakdown — Why This Estimate?Top 5 of 5 triggers

Our ML model uses 200+ signals from public data. These are the most influential for this app:

Below-average rating (3.3★)METRIC		−$1,500
Mature app (9y old)METRIC		+$1,500
highly recommendREVIEW		+$1,400
Ad-supported / freemiumMETRIC		+$600
Early-stage install base (581 ratings)METRIC		+$400

METRIC = structural app data · REVIEW = mined from user reviews · ✓ VERIFIED = Stripe-verified anchor (TrustMRR)

📥 Estimated Downloads / week

PROXY · ratings × 50/wk —

Industry-rule estimate (Sensor Tower / data.ai): one weekly install ≈ 50 new ratings. Solid points = tracked snapshots · faded line = pre-tracking model backfill.

📈 Reviews Growth

LIVE

Cumulative review count from first BU snapshot. Each point = a tracked update.

⭐ Rating Trend

LIVE

Average rating evolution. Updates with each new review batch.

🗓️ Snapshot Timeline

HISTORY

Each bar shows a tracked update and the metric delta from the previous snapshot.

Profile & Insights

Everything we know — and don't — about this app and its company.

Identification

App name: Today: International Days 2026
Developer: Smart Up Tech
Bundle ID: net.smartlogic.three65days
App Store URL: Open in App Store
Category: Books & Reference
Content rating: Not found
Languages: Not found

Company

Website: smartuptech.github.io
Tagline: Not found
Description: Not found
Founded: Not found
HQ / Address: Not found
Employees: Not found
Logo: Not found

Revenue

Verified revenue / mo: Not found
AI revenue estimate / mo: Not found
AI annual estimate: Not found
ML model estimate / mo: $195/mo
Top-grossing rank: Not found
All-time revenue: Not found
Pricing: $0.99 - $3.99 per item

Founder

Founder data not yet collected for this app.

Funding

Funding data not yet collected for this app.

Press & Links

Press & Links data not yet collected for this app.

Contacts & Socials

Contacts & Socials data not yet collected for this app.

📈Ratings growth581 ratings+60% lifetimeShow 3-year history estimate ▾

Tracked (1 weeks) Pre-tracking estimate (36 weeks) · model-based, ±5% noise · anchored to release date and current value

Profile is built from iTunes Lookup + developer site scrape + ML revenue model. Empty fields show "Not found" — additional sources (Crunchbase, X, IndieHackers, Acquire.com) coming.

📝 About this app

Today: Discover, Celebrate, & Stay Informed. An app for all important and special days observed across the globe!

Introducing "Today", the ultimate app for enriching your daily experience by providing a comprehensive look at International and National Days, Historical Events, Birthdays, and Death Anniversaries.

With "Today", every day becomes an opportunity to delve into the richness of our shared history and celebrate the significant moments that have shaped our world.

The "Today" app proves to be a versatile tool for professionals and individuals across various fields.… View full description on the official store →

App Specs

🔐 Own this app? Claim & verify MRR →

🔖 v4.8🔄 updated 0d ago📂 Books & Reference💰 Free📺 Ad-supported💎 IAP $0.99 - $3.99 per item

🔔

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📝 Description

BU Score · Transcendent

Full revenue analysis

Read the article-style breakdown for Today: International Days 2026: category rank, percentile, growth signal, comparable apps, and how the forecast is calibrated against verified-MRR anchors in this niche.

Read deep-dive →