MapSwipe

60
MapSwipe is an Android app from British Red Cross in the Tools category, currently rated 4.8★ across 360 ratings. Initial signal reads as mixed reviews: supporters praise core features while critics cite stability and value gaps.
Quality Score is 60: Solid (established niche player). For a Tools app, that means established niche player. The full BU Investment Matrix below scores 8 dimensions including monetisation, growth, and operational risk.
Track changes month-over-month in the Performance section below: live snapshot history and revenue forecast included.
- Title & subtitle keyword fit
- Description hook & conversion structure
- Screenshots, ratings, reviews strategy
📊 Performance Tracking LIVE
Synthetic estimate. Inputs: category complexity, file size, screen count, monetization layer, platform reach, age × team-size proxy. Calibrated against 2024-2026 indie-agency rate surveys. Full math + source list on /methodology.
| 🧱 MVP baseline (design + 1-store ship) | +$28K |
| 📱 5 unique screens × $4.5K | +$22K |
| ⚙ Tools complexity ×0.90 | $-5049 |
| 🌐 Cross-platform reach (iOS + Android) | +$24K |
| ⚙ 10.2y maintenance × ~1-person team | +$61K |
Synthetic estimate. Multiple band derived from ad-supported + age, rating quality, category demand, and user-base maturity. Calibrated against 2024-2026 indie-app-marketplace closed-deal medians. Full math + comparable deal list on /methodology.
| 📺 Ad-supported base | 15× MRR |
| 📅 10.2y proven track record | +20% |
| ⭐ ★ rating ≥ 4.7 (premium) | +15% |
| 🏷 Tools category multiple | -8% |
| ⭐ Small user base (<1K ratings) | -8% |
Synthetic estimate from ratings × category benchmarks. Calibrated against 2024-2026 mobile-attribution retention + DAU/MAU reports. Numbers are US-storefront-equivalent — true global audience can be 5-10× larger for international apps. Full math + source list on /methodology.
| 📲 Tools engagement | ~190 installs / rating |
| 📅 10.2y of rating accumulation | -30% |
| 🔁 Tools D30 retention | 22% |
| 📍 DAU / MAU stickiness | 0.18 |
Heuristic guess from app bundle size, category, store description signals, and release-date stack era. Bumetric does not disassemble binaries — for binary-level certainty you would need an SDK intelligence tool or the manifest itself. Reasoning chain on the right. Full ruleset on /methodology.
| 🏷 Category context | Tools |
| 📦 Compact Android bundle | → Native Kotlin |
Heuristic risk score from time-since-last-update + ratings velocity proxy + Editor's Choice / curated featuring signals. Calibrated against 2024-2025 app-store ranking decay reports. Not a guarantee — a quiet app with a healthy codebase looks the same as an abandoned one until something breaks. Full math on /methodology.
| 📅 11 months since last update | Concerning gap |
| 👥 Small user base (360 ratings) + 10.2y old | +10% (solo-project pattern) |
How we forecast this revenue
MEDIUM CONFIDENCEBU Investment Matrix
Below median · 48/100MID TIERunderperforming peers- 💰 Revenue: Modest — $3K - $7K/mo · MID tier · medium confidence, trajectory unclear.
- ⭐ Quality: 4.77★ across 360 reviews — solid.
- 📍 Market: Not yet charting in any of the 9 monitored markets.
- 📈 Growth: last update 349d ago — slow cadence.
- ⚠️ Risk: Low — no material risk signals detected.
💰 Forecast Revenue / mo
MODEL| Excellent rating (4.8★)METRIC | +$2,200 | |
| bugsREVIEW | −$1,800 | |
| Mature app (10y old)METRIC | +$1,500 | |
| highly recommendREVIEW | +$1,400 | |
| Ad-supported / freemiumMETRIC | +$600 | |
| Early-stage install base (360 ratings)METRIC | +$400 |
📈 Reviews Growth
LIVE⭐ Rating Trend
LIVEProfile & Insights
Identification
- App name
- MapSwipe
- Developer
- British Red Cross
- Bundle ID
- org.missingmaps.mapswipe
- App Store URL
- Open in App Store
- Category
- Tools
- Content rating
- Not found
- Languages
- Not found
Company
- Website
- mapswipe.org
- Tagline
- Not found
- Description
- Not found
- Founded
- Not found
- HQ / Address
- Not found
- Employees
- Not found
- Logo
- Not found
Revenue
- Reported revenue signal / mo
- Not found
- AI revenue estimate / mo
- Not found
- AI annual estimate
- Not found
- Model estimate / mo
- $5.0K/mo
- Top-grossing rank
- Not found
- All-time revenue
- Not found
- Pricing
- Not found
Founder
Funding
Press & Links
Contacts & Socials
📝 About this app
In MapSwipe, developed in collaboration with the Missing Maps project, users choose a crisis prone part of the world they want to help, such as spotting villages at risk from a cholera outbreak in the Democratic Republic of Congo. They must then swipe through satellite images of the region, tapping the screen when they see features they’re looking for including settlements, roads and rivers.… View full description on the official store →
Track this app’s revenue
FREE📝 Description
95
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View all →Why medium confidence: 360 ratings · no founder-verified revenue (model estimate only).




