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Carta - Manage Your Equity

73
Quality Score
Strong

Carta - Manage Your Equity

Medium confidence
4.8 ✍️ Editor
✍️ bumetric analysis

Carta - Manage Your Equity is an iOS app from eShares in the Finance category, currently rated 4.8★ across 9,016 ratings. Initial signal reads as mixed reviews: supporters praise core features while critics cite stability and value gaps.

Quality Score is 73: Strong (healthy traction). For a Finance app, that means healthy traction. The full BU Investment Matrix below scores 8 dimensions including monetisation, growth, and operational risk.

Track changes month-over-month in the Performance section below: live snapshot history and revenue forecast included.

💰 Monthly revenue · now vs forecast
● Right now
$5.0K
per month
12-mo forecast
$5.2K – $10.8K
per month
24-mo forecast
$6.4K – $19.2K
per month
MID tier
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📊 Performance Tracking LIVE

Loading…
idle
0%
Rating
Reviews
Forecast Revenue / mo
Snapshots tracked
0
since first record
ONE-TIME · BUILD 💰 Estimated build cost
$110K
What it cost to build · not monthly revenue
Likely range $80K – $150K
$25K · MVP floor $100K · indie scale $500K+ · studio build
📈 Pays back in ~1.3y at current MRR

Synthetic estimate. Inputs: category complexity, file size, screen count, monetization layer, platform reach, age × team-size proxy. Calibrated against 2024-2026 indie-agency rate surveys. Full math + source list on /methodology.

Where the money goes
🧱 MVP baseline (design + 1-store ship) +$28K
📱 5 unique screens × $4.5K +$22K
📦 Asset bundle (98 MB) +$19K
Finance complexity ×1.60 +$41K
Total estimate $110K
ONE-TIME · EXIT VALUE 💵 Estimated acquisition value
$150K
What it would sell for · not monthly revenue
Marketplace range $100K – $175K · 20× MRR multiple
💸 ~1.4× build cost (break-even+)

Synthetic estimate. Multiple band derived from ad-supported + age, rating quality, category demand, and user-base maturity. Calibrated against 2024-2026 indie-app-marketplace closed-deal medians. Full math + comparable deal list on /methodology.

How the multiple was built
📺 Ad-supported base 15× MRR
★ rating ≥ 4.7 (premium) +15%
🏷 Finance category multiple +15%
Final multiple 20× MRR
👥 Estimated audience size
540K
Lifetime downloads (US-equivalent)
Monthly active
150K
Daily active
60K

Synthetic estimate from ratings × category benchmarks. Calibrated against 2024-2026 mobile-attribution retention + DAU/MAU reports. Numbers are US-storefront-equivalent — true global audience can be 5-10× larger for international apps. Full math + source list on /methodology.

How we sized it
📲 Finance engagement ~60 installs / rating
🔁 Finance D30 retention 28%
📍 DAU / MAU stickiness 0.40
DAU / MAU 40% sticky
🔬

How we forecast this revenue

MEDIUM CONFIDENCE
Baseline
$5.0K/mo · ML-estimated from 234 triggers
Growth rate
+4.0% MoM · MID tier baseline (compound monthly)
6 months
$4.7K – $7.9K
12 months
$5.2K – $10.8K
24 months
$6.4K – $19.2K
Compound growth at +4.0% MoM (tier baseline for MID). Range widens with horizon — typical noise band ±25% at 6mo.. Ranges widen with horizon — distant futures carry more uncertainty.
📊

BU Investment Matrix

Below median · 50/100MID TIERunderperforming peers
GrowthFounderQualityRevenueMonetiz.MoatMarketSafety
Growth Velocity
5.0
Founder Strength
4.8
Product Quality
8.7
Revenue Strength
3.7
Monetization Maturity
1.0
Defensibility
4.4
Market Position
2.0
Operational Safety
10.0
  • 💰 Revenue: Modest — $3K - $7K/mo · MID tier · medium confidence, trajectory unclear.
  • ⭐ Quality: 4.83★ across 9,016 reviews — strong (top 10%).
  • 📍 Market: Not yet charting in any of the 9 monitored markets.
  • 📈 Growth: Insufficient signal to assess trajectory.
  • ⚠️ Risk: Low — no material risk signals detected.
🎯 For competitors: Mixed picture. Worth competing if you have a clear UX or pricing edge — otherwise crowded segment.
💵 For acquirers: Estimated asking range 18-32× monthly = $90K-$160K.
Composite of 8 dimensions computed deterministically from public signals — no LLM, every score traces back to a measurable input. Default weights shown; "compete" / "acquire" / "invest" lenses re-weight without re-fetching.
Range:

💰 Forecast Revenue / mo

MODEL
Revenue forecast computed from BU's 234 trigger model on each snapshot. Calibrated against ground-truth from 58 verified-revenue apps.
🔬Forecast Breakdown — Why This Estimate?Top 10 of 10 triggers
Our ML model uses 200+ signals from public data. These are the most influential for this app:
Excellent rating (4.8★)METRIC
+$2,200
bugsREVIEW
−$1,800
5 starREVIEW
+$1,800
excellent appREVIEW
+$1,500
Low install base (9,016 ratings)METRIC
+$1,500
Mature app (9y old)METRIC
+$1,500
slowREVIEW
−$1,200
support teamREVIEW
+$900
Ad-supported / freemiumMETRIC
+$600
Single-language (English only)METRIC
−$400
METRIC = structural app data · REVIEW = mined from user reviews · ✓ VERIFIED = Stripe-verified anchor (TrustMRR)

📈 Reviews Growth

LIVE
Cumulative review count from first BU snapshot. Each point = a tracked update.

⭐ Rating Trend

LIVE
Average rating evolution. Updates with each new review batch.

🆕 What's New · v3.91.0

∙ Witness signing is now supported in the grant acceptance flow.
∙ International grant types including ASA and ZEPO are now viewable on mobile.
∙ ZEPO grants are now exercisable.
∙ Bug fixes and cosmetic improvements

We love hearing from our Carta customers.… Full release notes →

Profile & Insights

Everything we know — and don't — about this app and its company.

Identification

App name
Carta - Manage Your Equity
Developer
eShares
Bundle ID
com.eSharesInc.eShares.production
App Store URL
Open in App Store
Category
Finance
Content rating
4+
Languages
EN

Company

Website
Not found
Tagline
Private capital, connected
Description
Carta’s ERP for private capital combines software and services to deliver connected clarity and control across equity, fund and portfolio management.
Founded
Not found
HQ / Address
Not found
Employees
Not found
Logo
Available

Revenue

Verified revenue / mo
Not found
AI revenue estimate / mo
Not found
AI annual estimate
Not found
ML model estimate / mo
$7.0K/mo
Top-grossing rank
Outside top 100 in US Finance
All-time revenue
Not found
Pricing
Not found

Founder

Name
Not found
X / Twitter
x.com/cartainc
LinkedIn
linkedin.com/company/carta--
GitHub
Not found
X followers
Not found
Public statements
Not found

Funding

Funding data not yet collected for this app.

Press & Links

Press & Links data not yet collected for this app.

Contacts & Socials

Socials
instagram instagram.com/cartainc · linkedin linkedin.com/company/carta-- · twitter x.com/cartainc
Email
Not found
Phone
Not found
Contact page
Not found
About page
carta.com/uk/en/about
📈Ratings growth9,016 ratings+7809% lifetimeShow 3-year history estimate ▾Apr 2022Jul 2024Jun 2026
Tracked (60 weeks) Pre-tracking estimate (37 weeks) · model-based, ±5% noise · anchored to release date and current value
🌍Geographic ReachNot ranked
This app is currently outside the top 100 grossing in all 9 countries we monitor (US, UK, DE, FR, JP, CA, AU, BR, IN). Niche or new apps often launch this way — popularity rankings appear once daily revenue clears the regional threshold.
Profile is built from iTunes Lookup + developer site scrape + ML revenue model. Empty fields show "Not found" — additional sources (Crunchbase, X, IndieHackers, Acquire.com) coming.

📝 About this app

Carta is a platform that helps people manage equity, build businesses, and invest in the companies of tomorrow. Download the Carta app to manage all things equity - from accepting equity grants to exercising your options.
App Specs
🔐 Own this app? Claim & verify MRR →
💾 98 MB🔞 4+📱 iOS 16.0+🔖 v3.91.0🔄 updated 0d ago🌐 EN📂 Finance💰 Paid
📅

What Worked™ · Development Pipeline

10 EVENTS TRACKED
Detected changes in this app over its tracked lifetime — each event links cause (what changed) to effect (what moved). Sorted newest first.See full history →Version history →
2026-04
🔧
Shipped update — v? → v3.91.0
2026-04
Rating ↑ 2.11 → 4.83 (improved 2.72★)
2026-04
📈
Crossed 500 ratings — social-proof flywheel kicking in
2021-04
📈
Crossed 100 ratings — social-proof flywheel kicking in
2019-01
📈
Crossed 50 ratings — social-proof flywheel kicking in
2018-06
📈
Crossed 10 ratings — social-proof flywheel kicking in
2017-11
Rating ↓ 3.17 → 2.86 (dropped 0.31★)
2017-11
Rating ↓ 4.25 → 3.60 (dropped 0.65★)
2017-09
Rating ↓ 5.00 → 4.25 (dropped 0.75★)
2017-03
🚀
First tracked snapshot — initial data captured
🌍

Multi-Country Performance

Available in 9 of 9 monitored markets
MarketRatingReviewsCurrent version
🇦🇺 AU4.71591★884.71591★ this version
🇧🇷 BR4.91216★1484.91216★ this version
🇨🇦 CA4.78465★3394.78465★ this version
🇩🇪 DE4.66216★744.66216★ this version
🇫🇷 FR4.85965★574.85965★ this version
🇬🇧 GB4.75528★3314.75528★ this version
🇮🇳 IN4.73196★2914.73196★ this version
🇯🇵 JP4.7381★424.7381★ this version
🇺🇸 US4.82768★9,1404.82768★ this version
🔔

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📝 Description

95
BU Score · Transcendent
Full revenue analysis
Read the article-style breakdown for Carta - Manage Your Equity: category rank, percentile, growth signal, comparable apps, and how the forecast is calibrated against verified-MRR anchors in this niche.
Read deep-dive →

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About this analysis
ZCAnalyzed by Zakhar Chumak · founder, bumetric·Full methodology·Medium confidence

Why medium confidence: 9,016 ratings · no founder-verified revenue (model estimate only).

Frequently Asked Questions

4 answers · auto-generated from this app's public data
How much does Carta - Manage Your Equity make per month?
Based on our ML-calibrated revenue forecast, Carta - Manage Your Equity earns approximately $7.0K/mo. This is a US-storefront-equivalent estimate; global revenue can be several times larger for internationally-distributed apps. See the methodology page for the full formula and confidence bands.
What apps are like Carta - Manage Your Equity?
Browse the full Finance category catalog to find similar apps with revenue, build cost, audience and tech stack data. Each /p/{slug} page also shows a Compare side-by-side widget with three peer apps from the same niche.
Who makes Carta - Manage Your Equity?
Carta - Manage Your Equity is published by eShares on the Apple App Store. See the full publisher portfolio (other apps by the same developer) via the More by developer block on the product page above.
What is Carta - Manage Your Equity's BU Score?
Carta - Manage Your Equity has a BU Score of 73/100 (Strong). The score combines App Store rating, ratings count, monetization model and revenue signals calibrated against founder-verified MRR anchors. See the BU Score formula.