Cebu Pacific
29
Quality Score
Niche
Cebu Pacific
Medium confidence
✍️ bumetric analysis
“
Cebu Pacific is an iOS app from CEBU AIR, INC. in the Travel category, currently rated 1.6★ across 423 ratings. Initial signal reads as mostly critical sentiment so far: users flag rough edges and unmet expectations.
Quality Score is 29: Niche (micro-niche or pre-traction stage). For a Travel app, that means micro-niche or pre-traction stage. The full BU Investment Matrix below scores 8 dimensions including monetisation, growth, and operational risk.
Track changes month-over-month in the Performance section below: live snapshot history and revenue forecast included.
💰 Monthly revenue · now vs forecast
● Right now
$5.0K
per month
→
12-mo forecast
$5.2K – $10.8K
per month
→
24-mo forecast
$6.4K – $19.2K
per month
MID tier
💡 Grow this revenue
Free AI audit of this app’s store listing
- Title & subtitle keyword fit
- Description hook & conversion structure
- Screenshots, ratings, reviews strategy
Typical impact: +2-5× organic installs
📊 Performance Tracking LIVE
Loading…
Rating
—
Reviews
—
Forecast Revenue / mo
—
Snapshots tracked
0
since first record
ONE-TIME · BUILD
💰 Estimated build cost
$90K
↳ What it cost to build · not monthly revenue
Likely range $70K – $120K
$25K · MVP floor
$100K · indie scale
$500K+ · studio build
📈
Slow ROI — current MRR is well below build cost
Synthetic estimate. Inputs: category complexity, file size, screen count, monetization layer, platform reach, age × team-size proxy. Calibrated against 2024-2026 indie-agency rate surveys. Full math + source list on /methodology.
Where the money goes
| 🧱 MVP baseline (design + 1-store ship) | +$28K |
| 📱 5 unique screens × $4.5K | +$22K |
| 📦 Asset bundle (101 MB) | +$20K |
| ⚙ Travel complexity ×1.30 | +$21K |
Total estimate
$90K
👥 Estimated audience size
46K
Lifetime downloads (US-equivalent)
Monthly active
4.6K
Daily active
690
Synthetic estimate from ratings × category benchmarks. Calibrated against 2024-2026 mobile-attribution retention + DAU/MAU reports. Numbers are US-storefront-equivalent — true global audience can be 5-10× larger for international apps. Full math + source list on /methodology.
How we sized it
| 📲 Travel engagement | ~110 installs / rating |
| 🔁 Travel D30 retention | 10% |
| 📍 DAU / MAU stickiness | 0.15 |
DAU / MAU
15% sticky
🔬
How we forecast this revenue
MEDIUM CONFIDENCEBaseline
$5.0K/mo · ML-estimated from 234 triggers
Growth rate
+4.0% MoM · MID tier baseline (compound monthly)
Direction
Headwinds: rating drift may slow acquisition
6 months
$4.7K – $7.9K
12 months
$5.2K – $10.8K
24 months
$6.4K – $19.2K
Compound growth at +4.0% MoM (tier baseline for MID). Range widens with horizon — typical noise band ±25% at 6mo.. Ranges widen with horizon — distant futures carry more uncertainty.
📊
BU Investment Matrix
Stalled · 36/100MID TIERno growth momentumGrowth Velocity
5.0
Founder Strength
3.0
Product Quality
2.2
Revenue Strength
3.7
Monetization Maturity
1.0
Defensibility
4.2
Market Position
2.0
Operational Safety
8.0
- 💰 Revenue: Modest — $3K - $7K/mo · MID tier · medium confidence, trajectory unclear.
- ⭐ Quality: 1.57★ across 423 reviews — weak — significant quality concerns.
- 📍 Market: Not yet charting in any of the 9 monitored markets.
- 📈 Growth: dev shipping weekly.
- ⚠️ Risk: Moderate — no material risk signals detected.
🎯 For competitors: Mixed picture. Worth competing if you have a clear UX or pricing edge — otherwise crowded segment.
💵 For acquirers: Estimated asking range 18-32× monthly = $90K-$160K.
Composite of 8 dimensions computed deterministically from public signals — no LLM, every score traces back to a measurable input. Default weights shown; "compete" / "acquire" / "invest" lenses re-weight without re-fetching.
Range:
💰 Forecast Revenue / mo
MODELRevenue forecast computed from BU's 234 trigger model on each snapshot. Calibrated against ground-truth from 58 verified-revenue apps.
🔬Forecast Breakdown — Why This Estimate?Top 9 of 9 triggers
Our ML model uses 200+ signals from public data. These are the most influential for this app:
| bugsREVIEW | −$1,800 | |
| 5 starREVIEW | +$1,800 | |
| cancelledREVIEW | −$1,500 | |
| Below-average rating (1.6★)METRIC | −$1,500 | |
| Mature app (8y old)METRIC | +$1,500 | |
| slowREVIEW | −$1,200 | |
| Ad-supported / freemiumMETRIC | +$600 | |
| Early-stage install base (423 ratings)METRIC | +$400 | |
| Single-language (English only)METRIC | −$400 |
METRIC = structural app data · REVIEW = mined from user reviews · ✓ VERIFIED = Stripe-verified anchor (TrustMRR)
📈 Reviews Growth
LIVECumulative review count from first BU snapshot. Each point = a tracked update.
⭐ Rating Trend
LIVEAverage rating evolution. Updates with each new review batch.
🆕 What's New · v3.82.2
We’ve made enhancements to give you a smoother, more secure experience. Go Rewards points can now be redeemed even if the account holder is not part of the booking.
Update now and book your next trip on the Cebu Pacific app!
Update now and book your next trip on the Cebu Pacific app!
Profile & Insights
Everything we know — and don't — about this app and its company.
Identification
- App name
- Cebu Pacific
- Developer
- CEBU AIR, INC.
- Bundle ID
- com.navitaire.nps.5j
- App Store URL
- Open in App Store
- Category
- Travel
- Content rating
- 4+
- Languages
- EN
Company
- Website
- Not found
- Tagline
- Not found
- Description
- Not found
- Founded
- Not found
- HQ / Address
- Not found
- Employees
- Not found
- Logo
- Not found
Revenue
- Verified revenue / mo
- Not found
- AI revenue estimate / mo
- Not found
- AI annual estimate
- Not found
- ML model estimate / mo
- $278/mo
- Top-grossing rank
- Outside top 100 in US Travel
- All-time revenue
- Not found
- Pricing
- Not found
Founder
Founder data not yet collected for this app.
Funding
Funding data not yet collected for this app.
Press & Links
Press & Links data not yet collected for this app.
Contacts & Socials
Contacts & Socials data not yet collected for this app.
📈Ratings growth439 ratings+58% lifetimeShow 3-year history estimate ▾
Tracked (55 weeks) Pre-tracking estimate (32 weeks) · model-based, ±5% noise · anchored to release date and current value
🌍Geographic ReachNot ranked
This app is currently outside the top 100 grossing in all 9 countries we monitor (US, UK, DE, FR, JP, CA, AU, BR, IN). Niche or new apps often launch this way — popularity rankings appear once daily revenue clears the regional threshold.
🚀Version Release Timeline3 releases tracked
Profile is built from iTunes Lookup + developer site scrape + ML revenue model. Empty fields show "Not found" — additional sources (Crunchbase, X, IndieHackers, Acquire.com) coming.
📝 About this app
Cebu Pacific
Cebu Pacific is the largest airline in the Philippines, offering low fares all year round to over 60 destinations in Asia, Australia and the Middle East.
We’re rolling out special app features just for you:
• Book flights for up to 20 passengers
• 7-day flight search results
• Fare Bundles
• Add-ons: Baggage, CEB Flexi, Meals, Seats, Travelsure
• Integrated payment options: Credit/Debit Card, GCash, PayMaya, GrabPay, PayPal, Payment Center, Travel Fund
Enjoying our app? Leave us a rating on the App Store!
Cebu Pacific is the largest airline in the Philippines, offering low fares all year round to over 60 destinations in Asia, Australia and the Middle East.
We’re rolling out special app features just for you:
• Book flights for up to 20 passengers
• 7-day flight search results
• Fare Bundles
• Add-ons: Baggage, CEB Flexi, Meals, Seats, Travelsure
• Integrated payment options: Credit/Debit Card, GCash, PayMaya, GrabPay, PayPal, Payment Center, Travel Fund
Enjoying our app? Leave us a rating on the App Store!
App Specs
🔐 Own this app? Claim & verify MRR →💾 101 MB🔞 4+📱 iOS 13.0+🔖 v3.82.2🔄 updated 0d ago🌐 EN📂 Travel💰 Free
📅
What Worked™ · Development Pipeline
9 EVENTS TRACKEDDetected changes in this app over its tracked lifetime — each event links cause (what changed) to effect (what moved). Sorted newest first.See full history →Version history →
2026-05
🔧
Shipped update — v3.81.0 → v3.82.0
2026-05
⭐
Rating ↑ 1.15 → 1.57 (improved 0.42★)
2022-12
📈
Crossed 100 ratings — social-proof flywheel kicking in
2020-02
📈
Crossed 50 ratings — social-proof flywheel kicking in
2018-08
📈
Crossed 10 ratings — social-proof flywheel kicking in
2017-12
⭐
Rating ↓ 2.33 → 2.00 (dropped 0.33★)
2017-08
⭐
Rating ↓ 3.00 → 2.33 (dropped 0.67★)
2017-08
⭐
Rating ↑ 1.00 → 3.00 (improved 2.00★)
2017-07
🚀
First tracked snapshot — initial data captured
🌍
Multi-Country Performance
Available in 9 of 9 monitored markets| Market | Rating | Reviews | Current version |
|---|---|---|---|
| 🇦🇺 AU | 1.55939★ | 261 | 1.55939★ this version |
| 🇧🇷 BR | 1★ | 1 | 1★ this version |
| 🇨🇦 CA | 1.88158★ | 76 | 1.88158★ this version |
| 🇩🇪 DE | 1.38667★ | 75 | 1.38667★ this version |
| 🇫🇷 FR | 1.43333★ | 30 | 1.43333★ this version |
| 🇬🇧 GB | 1.36036★ | 111 | 1.36036★ this version |
| 🇮🇳 IN | 2.16667★ | 6 | 2.16667★ this version |
| 🇯🇵 JP | 1.98418★ | 316 | 1.98418★ this version |
| 🇺🇸 US | 1.57859★ | 439 | 1.57859★ this version |
🔔
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📝 Description
95
BU Score · Transcendent
Full revenue analysis
Read the article-style breakdown for Cebu Pacific: category rank, percentile, growth signal, comparable apps, and how the forecast is calibrated against verified-MRR anchors in this niche.
About this analysis
Why medium confidence: 423 ratings · no founder-verified revenue (model estimate only).
❓ Frequently Asked Questions
4 answers · auto-generated from this app's public dataHow much does Cebu Pacific make per month?▴
Based on our ML-calibrated revenue forecast, Cebu Pacific earns approximately $277/mo. This is a US-storefront-equivalent estimate; global revenue can be several times larger for internationally-distributed apps. See the methodology page for the full formula and confidence bands.
What apps are like Cebu Pacific?▴
Browse the full Travel category catalog to find similar apps with revenue, build cost, audience and tech stack data. Each /p/{slug} page also shows a Compare side-by-side widget with three peer apps from the same niche.
Who makes Cebu Pacific?▴
Cebu Pacific is published by CEBU AIR, INC. on the Apple App Store. See the full publisher portfolio (other apps by the same developer) via the More by developer block on the product page above.
What is Cebu Pacific's BU Score?▴
Cebu Pacific has a BU Score of 29/100 (Niche). The score combines App Store rating, ratings count, monetization model and revenue signals calibrated against founder-verified MRR anchors. See the BU Score formula.