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Empower ®

86
Quality Score
Excellent

Empower ®

High confidence
4.8 ✍️ Editor
✍️ bumetric analysis

Empower ® is an iOS app from Empower Retirement, LLC in the Finance category, currently rated 4.8★ across 383,225 ratings. Initial signal reads as mostly critical sentiment so far: users flag rough edges and unmet expectations.

Quality Score is 86: Excellent (strong product-market fit). For a Finance app, that means strong product-market fit. The full BU Investment Matrix below scores 8 dimensions including monetisation, growth, and operational risk.

Track changes month-over-month in the Performance section below: live snapshot history and revenue forecast included.

💰 Monthly revenue · now vs forecast
● Right now
$2.0M
per month
12-mo forecast
$2.1M – $3.3M
per month
24-mo forecast
$2.5M – $4.7M
per month
BIG tier
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📊 Performance Tracking LIVE

Loading…
idle
0%
Rating
Reviews
Forecast Revenue / mo
Snapshots tracked
0
since first record
ONE-TIME · BUILD 💰 Estimated build cost
$145K
What it cost to build · not monthly revenue
Likely range $110K – $195K
$25K · MVP floor $100K · indie scale $500K+ · studio build
📈 Pays back in ~9 months at current MRR

Synthetic estimate. Inputs: category complexity, file size, screen count, monetization layer, platform reach, age × team-size proxy. Calibrated against 2024-2026 indie-agency rate surveys. Full math + source list on /methodology.

Where the money goes
🧱 MVP baseline (design + 1-store ship) +$28K
📱 5 unique screens × $4.5K +$22K
📦 Asset bundle (361 MB) +$40K
Finance complexity ×1.60 +$54K
Total estimate $145K
ONE-TIME · EXIT VALUE 💵 Estimated acquisition value
$325K
What it would sell for · not monthly revenue
Marketplace range $250K – $425K · 21× MRR multiple
💸 ~2.2× return on build cost

Synthetic estimate. Multiple band derived from ad-supported + age, rating quality, category demand, and user-base maturity. Calibrated against 2024-2026 indie-app-marketplace closed-deal medians. Full math + comparable deal list on /methodology.

How the multiple was built
📺 Ad-supported base 15× MRR
★ rating ≥ 4.7 (premium) +15%
🏷 Finance category multiple +15%
Mature user base (100K+ ratings) +5%
Final multiple 21× MRR
👥 Estimated audience size
22.5M
Lifetime downloads (US-equivalent)
Monthly active
6.3M
Daily active
2.5M

Synthetic estimate from ratings × category benchmarks. Calibrated against 2024-2026 mobile-attribution retention + DAU/MAU reports. Numbers are US-storefront-equivalent — true global audience can be 5-10× larger for international apps. Full math + source list on /methodology.

How we sized it
📲 Finance engagement ~60 installs / rating
🔁 Finance D30 retention 28%
📍 DAU / MAU stickiness 0.40
DAU / MAU 40% sticky
🔬

How we forecast this revenue

MEDIUM CONFIDENCE
Baseline
$2.0M/mo · ML-estimated from 234 triggers
Growth rate
+2.5% MoM · BIG tier baseline (compound monthly)
6 months
$2.0M – $2.7M
12 months
$2.1M – $3.3M
24 months
$2.5M – $4.7M
Compound growth at +2.5% MoM (tier baseline for BIG). Range widens with horizon — typical noise band ±15% at 6mo.. Ranges widen with horizon — distant futures carry more uncertainty.
📊

BU Investment Matrix

Mixed signals · 57/100BIG TIERcompetitive but cautious
GrowthFounderQualityRevenueMonetiz.MoatMarketSafety
Growth Velocity
5.0
Founder Strength
5.4
Product Quality
9.6
Revenue Strength
6.3
Monetization Maturity
1.0
Defensibility
6.0
Market Position
2.0
Operational Safety
10.0
  • 💰 Revenue: Healthy — $800K - $4400K/mo · BIG tier · medium-low confidence, trajectory unclear.
  • ⭐ Quality: 4.78★ across 383,225 reviews — exceptional (top 1% in category).
  • 📍 Market: Not yet charting in any of the 9 monitored markets.
  • 📈 Growth: Insufficient signal to assess trajectory.
  • ⚠️ Risk: Low — no material risk signals detected.
🎯 For competitors: Mixed picture. Worth competing if you have a clear UX or pricing edge — otherwise crowded segment.
💵 For acquirers: Estimated asking range 18-32× monthly = $36.0M-$64.0M.
Composite of 8 dimensions computed deterministically from public signals — no LLM, every score traces back to a measurable input. Default weights shown; "compete" / "acquire" / "invest" lenses re-weight without re-fetching.
Range:

💰 Forecast Revenue / mo

MODEL
Revenue forecast computed from BU's 234 trigger model on each snapshot. Calibrated against ground-truth from 58 verified-revenue apps.
🔬Forecast Breakdown — Why This Estimate?Top 10 of 10 triggers
Our ML model uses 200+ signals from public data. These are the most influential for this app:
High install base (383,225 ratings)METRIC
+$12,000
Excellent rating (4.8★)METRIC
+$2,200
bugsREVIEW
−$1,800
5 starREVIEW
+$1,800
excellent appREVIEW
+$1,500
Mature app (9y old)METRIC
+$1,500
highly recommendREVIEW
+$1,400
slowREVIEW
−$1,200
support teamREVIEW
+$900
Ad-supported / freemiumMETRIC
+$600
METRIC = structural app data · REVIEW = mined from user reviews · ✓ VERIFIED = Stripe-verified anchor (TrustMRR)

📈 Reviews Growth

LIVE
Cumulative review count from first BU snapshot. Each point = a tracked update.

⭐ Rating Trend

LIVE
Average rating evolution. Updates with each new review batch.

🆕 What's New · v2026.05.13(2605.13.3)

We update our app regularly to ensure you have the best experience possible. Download the latest version to access new features and improvements. This update includes bug fixes and performance enhancements.

Profile & Insights

Everything we know — and don't — about this app and its company.

Identification

App name
Empower ®
Developer
Empower Retirement, LLC
Bundle ID
com.empower-retirement.ios.Participant-Mobile
App Store URL
Open in App Store
Category
Finance
Content rating
4+
Languages
EN, ES

Company

Website
www.empower.com
Tagline
Invest well. Live a little.™
Description
Our vision is to transform financial lives through advice, people and technology. Our mission is to empower financial freedom for all.
Founded
Not found
HQ / Address
Not found
Employees
Not found
Logo
Not found

Revenue

Verified revenue / mo
Not found
AI revenue estimate / mo
Not found
AI annual estimate
Not found
ML model estimate / mo
$15.9K/mo
Top-grossing rank
Outside top 100 in US Finance
All-time revenue
Not found
Pricing
Not found

Founder

Name
Not found
X / Twitter
x.com/empowertoday?lang=en
LinkedIn
linkedin.com/company/empowertoday
GitHub
Not found
X followers
Not found
Public statements
Not found

Funding

Funding data not yet collected for this app.

Press & Links

Press & Links data not yet collected for this app.

Contacts & Socials

Socials
facebook facebook.com/officialempowertoday · instagram instagram.com/officialempowertoday · linkedin linkedin.com/company/empowertoday · tiktok tiktok.com/@empowertoday?lang=en · twitter x.com/empowertoday?lang=en · youtube youtube.com/channel/UCFPLlGp16vPjBb-G…
Email
Not found
Phone
Not found
Contact page
empower.com/contact
About page
empower.com/about-us
AI Revenue EstimateCONFIDENCE: HIGH
The iOS app "Empower ®" by Empower Retirement, LLC is a free personal finance app designed for investment tracking and retirement planning, and its tools are offered without charge. There is no publicly available data indicating direct revenue generation from the app itself through in-app purchases or subscriptions. Empower Retirement, LLC, the parent company, generates significant revenue from its core financial services, with estimated annual revenues ranging from $1 billion to $2.4 billion, and reported base earnings of $314 million in Q1 2026.
Sources mentioned: PCMag, Growjo, Owler Company Profile, Wikipedia, Empower.com
📈Ratings growth383,225 ratings+26% lifetimeShow 3-year history estimate ▾Jun 2023Dec 2025Jun 2026
Tracked (24 weeks) Pre-tracking estimate (36 weeks) · model-based, ±5% noise · anchored to release date and current value
🌍Geographic ReachNot ranked
This app is currently outside the top 100 grossing in all 9 countries we monitor (US, UK, DE, FR, JP, CA, AU, BR, IN). Niche or new apps often launch this way — popularity rankings appear once daily revenue clears the regional threshold.
Profile is built from iTunes Lookup + developer site scrape + ML revenue model. Empty fields show "Not found" — additional sources (Crunchbase, X, IndieHackers, Acquire.com) coming.

📝 About this app

“The Empower Dashboard gives me a full picture of where I am financially without having to log in to all my accounts. It definitely makes my financial life clearer and easier.” – Benjamin D.* 

You’re just a few taps away from downloading the app that Forbes gave 4.5/5 stars, describing its features as the “Best for Tracking Net Worth”.  

According to CNBC, “If you’re looking for an app that lays out all your income and expenses while giving you access to professional investment advice, Empower may be the budgeting tool you’re looking for. **”… View full description on the official store →
App Specs
🔐 Own this app? Claim & verify MRR →
💾 361 MB🔞 4+📱 iOS 15.0+🔖 v2026.05.13(2605.13.3)🔄 updated 0d ago🌐 EN, ES📂 Finance💰 Paid
📅

What Worked™ · Development Pipeline

8 EVENTS TRACKED
Detected changes in this app over its tracked lifetime — each event links cause (what changed) to effect (what moved). Sorted newest first.See full history →Version history →
2026-05
🔧
Shipped update — v? → v2026.04.30(2604.30)
2026-04
Rating ↑ 1.78 → 4.78 (improved 3.00★)
2026-04
📈
Crossed 1,000 ratings — social-proof flywheel kicking in
2026-03
📈
Crossed 500 ratings — social-proof flywheel kicking in
2025-11
📈
Crossed 100 ratings — social-proof flywheel kicking in
2025-10
📈
Crossed 50 ratings — social-proof flywheel kicking in
2025-10
🚀
First tracked snapshot — initial data captured
2025-10
📈
Crossed 10 ratings — social-proof flywheel kicking in
🌍

Multi-Country Performance

Available in 9 of 9 monitored markets
MarketRatingReviewsCurrent version
🇦🇺 AU3.70588★173.70588★ this version
🇧🇷 BR4.59999★104.59999★ this version
🇨🇦 CA4.5625★1604.5625★ this version
🇩🇪 DE4.36★254.36★ this version
🇫🇷 FR3.93333★153.93333★ this version
🇬🇧 GB4.36364★554.36364★ this version
🇮🇳 IN4.83582★674.83582★ this version
🇯🇵 JP4.94118★174.94118★ this version
🇺🇸 US4.77636★387,2844.77636★ this version
🔔

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📝 Description

95
BU Score · Transcendent
Full revenue analysis
Read the article-style breakdown for Empower ®: category rank, percentile, growth signal, comparable apps, and how the forecast is calibrated against verified-MRR anchors in this niche.
Read deep-dive →

More by Empower Retirement, LLC

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📦 Portfolio summaryINDIE studio
2apps·$24K/mocombined
Lead-app heavy — top app contributes 66%

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About this analysis
ZCAnalyzed by Zakhar Chumak · founder, bumetric·Full methodology·High confidence

Why high confidence: 383,225 ratings · no founder-verified revenue (model estimate only).

Frequently Asked Questions

4 answers · auto-generated from this app's public data
How much does Empower ® make per month?
Based on our ML-calibrated revenue forecast, Empower ® earns approximately $15K/mo. This is a US-storefront-equivalent estimate; global revenue can be several times larger for internationally-distributed apps. See the methodology page for the full formula and confidence bands.
What apps are like Empower ®?
Browse the full Finance category catalog to find similar apps with revenue, build cost, audience and tech stack data. Each /p/{slug} page also shows a Compare side-by-side widget with three peer apps from the same niche.
Who makes Empower ®?
Empower ® is published by Empower Retirement, LLC on the Apple App Store. See the full publisher portfolio (other apps by the same developer) via the More by developer block on the product page above.
What is Empower ®'s BU Score?
Empower ® has a BU Score of 86/100 (Excellent). The score combines App Store rating, ratings count, monetization model and revenue signals calibrated against founder-verified MRR anchors. See the BU Score formula.