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FACEinHOLE®

79
Quality Score
Strong

FACEinHOLE®

High confidence
4.8 ✍️ Editor
✍️ bumetric analysis

FACEinHOLE® is an iOS app from Lisbon Labs in the Photo & Video category, currently rated 4.8★ across 13,904 ratings. Initial signal reads as mixed reviews: supporters praise core features while critics cite stability and value gaps.

Quality Score is 79: Strong (healthy traction). For a Photo & Video app, that means healthy traction. The full BU Investment Matrix below scores 8 dimensions including monetisation, growth, and operational risk.

Track changes month-over-month in the Performance section below: live snapshot history and revenue forecast included.

💰 Monthly revenue · now vs forecast
● Right now
$900K
per month
12-mo forecast
$953K – $1467K
per month
24-mo forecast
$1.1M – $2.1M
per month
BIG tierFREE
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📊 Performance Tracking LIVE

Loading…
idle
0%
Rating
Reviews
Forecast Revenue / mo
Snapshots tracked
0
since first record
ONE-TIME · BUILD 💰 Estimated build cost
$80K
What it cost to build · not monthly revenue
Likely range $60K – $110K
$25K · MVP floor $100K · indie scale $500K+ · studio build
📈 Pays back in ~3 months at current MRR

Synthetic estimate. Inputs: category complexity, file size, screen count, monetization layer, platform reach, age × team-size proxy. Calibrated against 2024-2026 indie-agency rate surveys. Full math + source list on /methodology.

Where the money goes
🧱 MVP baseline (design + 1-store ship) +$28K
📱 5 unique screens × $4.5K +$22K
Photo & Video complexity ×1.55 +$27K
Total estimate $80K
ONE-TIME · EXIT VALUE 💵 Estimated acquisition value
$500K
What it would sell for · not monthly revenue
Marketplace range $375K – $700K · 17× MRR multiple
💸 ~6.2× return on build cost

Synthetic estimate. Multiple band derived from ad-supported + age, rating quality, category demand, and user-base maturity. Calibrated against 2024-2026 indie-app-marketplace closed-deal medians. Full math + comparable deal list on /methodology.

How the multiple was built
📺 Ad-supported base 15× MRR
★ rating ≥ 4.7 (premium) +15%
Final multiple 17× MRR
👥 Estimated audience size
1.9M
Lifetime downloads (US-equivalent)
Monthly active
340K
Daily active
100K

Synthetic estimate from ratings × category benchmarks. Calibrated against 2024-2026 mobile-attribution retention + DAU/MAU reports. Numbers are US-storefront-equivalent — true global audience can be 5-10× larger for international apps. Full math + source list on /methodology.

How we sized it
📲 Photo & Video engagement ~140 installs / rating
🔁 Photo & Video D30 retention 18%
📍 DAU / MAU stickiness 0.30
DAU / MAU 29% sticky
🔬

How we forecast this revenue

MEDIUM CONFIDENCE
Baseline
$900K/mo · ML-estimated from 234 triggers
Growth rate
+2.5% MoM · BIG tier baseline (compound monthly)
6 months
$887K – $1.2M
12 months
$953K – $1.5M
24 months
$1.1M – $2.1M
Compound growth at +2.5% MoM (tier baseline for BIG). Range widens with horizon — typical noise band ±15% at 6mo.. Ranges widen with horizon — distant futures carry more uncertainty.
📊

BU Investment Matrix

Concerning · 50/100BIG TIERFREE (NO MONETIZATION)below benchmarks
GrowthFounderQualityRevenueMonetiz.MoatMarketSafety
Growth Velocity
5.0
Founder Strength
6.2
Product Quality
8.2
Revenue Strength
6.0
Monetization Maturity
0.5
Defensibility
6.0
Market Position
2.0
Operational Safety
5.8
  • 💰 Revenue: Healthy — $360K - $1980K/mo · BIG tier · medium-low confidence, trajectory unclear.
  • ⭐ Quality: 4.85★ across 13,904 reviews — strong (top 10%).
  • 📍 Market: Not yet charting in any of the 9 monitored markets.
  • 📈 Growth: Insufficient signal to assess trajectory.
  • ⚠️ Risk: Elevated — scam/fraud mentions detected, rating drift -1.29 ★ (recent 50 vs lifetime).
🎯 For competitors: Mixed picture. Worth competing if you have a clear UX or pricing edge — otherwise crowded segment.
💵 For acquirers: Estimated asking range 18-32× monthly = $16.2M-$28.8M.
Composite of 8 dimensions computed deterministically from public signals — no LLM, every score traces back to a measurable input. Default weights shown; "compete" / "acquire" / "invest" lenses re-weight without re-fetching.
Range:

💰 Forecast Revenue / mo

MODEL
Revenue forecast computed from BU's 234 trigger model on each snapshot. Calibrated against ground-truth from 58 verified-revenue apps.
🔬Forecast Breakdown — Why This Estimate?Top 10 of 10 triggers
Our ML model uses 200+ signals from public data. These are the most influential for this app:
Mid install base (13,904 ratings)METRIC
+$5,500
Paid app ($0.00)METRIC
+$2,800
Excellent rating (4.8★)METRIC
+$2,200
worth every pennyREVIEW
+$2,000
bugsREVIEW
−$1,800
5 starREVIEW
+$1,800
excellent appREVIEW
+$1,500
Mature app (16y old)METRIC
+$1,500
highly recommendREVIEW
+$1,400
Single-language (English only)METRIC
−$400
METRIC = structural app data · REVIEW = mined from user reviews · ✓ VERIFIED = Stripe-verified anchor (TrustMRR)

📈 Reviews Growth

LIVE
Cumulative review count from first BU snapshot. Each point = a tracked update.

⭐ Rating Trend

LIVE
Average rating evolution. Updates with each new review batch.

🆕 What's New · v7.0

- fixed "my own" scenarios creation
- general optimizations

Profile & Insights

Everything we know — and don't — about this app and its company.

Identification

App name
FACEinHOLE®
Developer
Lisbon Labs
Bundle ID
com.lisbonlabs.faceinhole
App Store URL
Open in App Store
Category
Photo & Video
Content rating
12+
Languages
EN

Company

Website
Not found
Tagline
LisbonLabs - Creative Experiences
Description
Software house specialized in apps and website development
Founded
Not found
HQ / Address
Not found
Employees
Not found
Logo
Available

Revenue

Verified revenue / mo
Not found
AI revenue estimate / mo
Not found
AI annual estimate
Not found
ML model estimate / mo
$29.4K/mo
Top-grossing rank
Outside top 100 in US Photo & Video
All-time revenue
Not found
Pricing
Not found

Founder

Founder data not yet collected for this app.

Funding

Funding data not yet collected for this app.

Press & Links

Press & Links data not yet collected for this app.

Contacts & Socials

Socials
facebook facebook.com/LisbonLabs · linkedin linkedin.com/company/lisbonlabs
Email
info@lisbonlabs.com
Phone
24 1.03 1250-091
Contact page
Not found
About page
Not found
📈Ratings growth13,904 ratings+16% lifetimeShow 3-year history estimate ▾Jun 2023Feb 2025Jun 2026
Tracked (55 weeks) Pre-tracking estimate (35 weeks) · model-based, ±5% noise · anchored to release date and current value
🌍Geographic ReachNot ranked
This app is currently outside the top 100 grossing in all 9 countries we monitor (US, UK, DE, FR, JP, CA, AU, BR, IN). Niche or new apps often launch this way — popularity rankings appear once daily revenue clears the regional threshold.
💰Pricing History$0.00 → $2.99 (+0%)
Profile is built from iTunes Lookup + developer site scrape + ML revenue model. Empty fields show "Not found" — additional sources (Crunchbase, X, IndieHackers, Acquire.com) coming.

📝 About this app

Put your face in the hole of thousands of scenarios we have for you and impress your friends and family!

---------------------------------------------------------

• Over 200.000 scenarios
• Multiple person scenarios
• In-app purchases available: video e-cards, create your own scenarios and record your videos

---------------------------------------------------------

Haven't you ever wanted to see what you'd look like a model, an actor or a rock star?

Well now you can with FACEinHOLE®!

Embarrass your coworkers, make yourself look cool and make your friends look like dweebs.
App Specs
🔐 Own this app? Claim & verify MRR →
💾 11 MB🔞 12+📱 iOS 18.6+🔖 v7.0🔄 updated 0d ago🌐 EN📂 Photo & Video💰 Paid
📅

What Worked™ · Development Pipeline

12 EVENTS TRACKED
Detected changes in this app over its tracked lifetime — each event links cause (what changed) to effect (what moved). Sorted newest first.See full history →Version history →
2026-05
💲
Went paid — introduced $2.99 price point
2026-03
Rating ↑ 3.74 → 4.70 (improved 0.96★)
2026-03
📈
Crossed 1,000 ratings — social-proof flywheel kicking in
2026-02
📈
Crossed 500 ratings — social-proof flywheel kicking in
2014-09
📈
Crossed 100 ratings — social-proof flywheel kicking in
2014-04
📈
Crossed 50 ratings — social-proof flywheel kicking in
2013-12
Rating ↓ 4.00 → 3.67 (dropped 0.33★)
2013-12
📈
Crossed 10 ratings — social-proof flywheel kicking in
2013-12
Rating ↑ 3.25 → 3.60 (improved 0.35★)
2013-12
Rating ↓ 3.67 → 3.25 (dropped 0.42★)
2013-12
Rating ↓ 5.00 → 3.67 (dropped 1.33★)
2013-12
🚀
First tracked snapshot — initial data captured
🗣

Voice of Customer

Based on 775 reviews across 8 markets
● 71% positive  ·  ● 13% neutral  ·  ● 17% negative  ·  Rating drift: -1.29★ (declining — recent 50: 3.56★ vs lifetime: 4.85★)
−10+12012-Q32014-Q12015-Q32017-Q12018-Q42020-Q22022-Q42024-Q22026-Q1
VADER compound sentiment per quarter (−1 = fully negative, +1 = fully positive). Each point ≥ 5 reviews.
Sentiment by country (−1 to +1)
🇦🇺 AU
+0.62
🇨🇦 CA
+0.53
🇮🇳 IN
+0.52
🇺🇸 US
+0.47
🇯🇵 JP
+0.43
🇬🇧 GB
+0.32
🇫🇷 FR
+0.28
🇩🇪 DE
+0.06
Top praise themes
face hole ×45 fun fun ×27 create own ×14 hours fun ×13 fun easy ×12 it's fun ×12 hole fun ×9 awesome fun ×9
Top complaint themes
create own ×19 own scenarios ×11 waste money ×10 please fix ×10 rip off ×9 don't waste ×7 doesn work ×6 face hole ×6
Risk signals
Refund mentions: 1.7% Bug mentions: 3% Fraud / scam mentions: 2.1%
🌍

Multi-Country Performance

Available in 9 of 9 monitored markets
MarketRatingReviewsCurrent version
🇦🇺 AU4.7407★8604.7407★ this version
🇧🇷 BR4.81818★7264.81818★ this version
🇨🇦 CA4.73787★1,0114.73787★ this version
🇩🇪 DE4.70362★4694.70362★ this version
🇫🇷 FR4.69679★3434.69679★ this version
🇬🇧 GB4.76962★3,5684.76962★ this version
🇮🇳 IN4.69231★264.69231★ this version
🇯🇵 JP4.6875★484.6875★ this version
🇺🇸 US4.84697★13,9194.84697★ this version
🔔

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📝 Description

95
BU Score · Transcendent
Full revenue analysis
Read the article-style breakdown for FACEinHOLE®: category rank, percentile, growth signal, comparable apps, and how the forecast is calibrated against verified-MRR anchors in this niche.
Read deep-dive →

More by Lisbon Labs

View all →
📦 Portfolio summaryINDIE studio
3apps·$29K/mocombined
⚠ Concentrated — top app contributes 99% of combined revenue (single-app dependency)

Similar apps in Photo & Video

About this analysis
ZCAnalyzed by Zakhar Chumak · founder, bumetric·Full methodology·High confidence

Why high confidence: 13,904 ratings · no founder-verified revenue (model estimate only).

Frequently Asked Questions

4 answers · auto-generated from this app's public data
How much does FACEinHOLE® make per month?
Based on our ML-calibrated revenue forecast, FACEinHOLE® earns approximately $29K/mo. This is a US-storefront-equivalent estimate; global revenue can be several times larger for internationally-distributed apps. See the methodology page for the full formula and confidence bands.
What apps are like FACEinHOLE®?
Browse the full Photo & Video category catalog to find similar apps with revenue, build cost, audience and tech stack data. Each /p/{slug} page also shows a Compare side-by-side widget with three peer apps from the same niche.
Who makes FACEinHOLE®?
FACEinHOLE® is published by Lisbon Labs on the Apple App Store. See the full publisher portfolio (other apps by the same developer) via the More by developer block on the product page above.
What is FACEinHOLE®'s BU Score?
FACEinHOLE® has a BU Score of 79/100 (Strong). The score combines App Store rating, ratings count, monetization model and revenue signals calibrated against founder-verified MRR anchors. See the BU Score formula.