Microsoft OneNote
82
Quality Score
Excellent
Microsoft OneNote
High confidence
✍️ bumetric analysis
“
Microsoft OneNote is an iOS app from Microsoft Corporation in the Productivity category, currently rated 4.7★ across 1,040,545 ratings. Initial signal reads as largely positive sentiment, users highlighting consistency and feature depth.
Quality Score is 82: Excellent (strong product-market fit). For a Productivity app, that means strong product-market fit. The full BU Investment Matrix below scores 8 dimensions including monetisation, growth, and operational risk.
Track changes month-over-month in the Performance section below: live snapshot history and revenue forecast included.
💰 Monthly revenue · now vs forecast
● Right now
$12.0M
per month
→
12-mo forecast
$12.3M – $16.4M
per month
→
24-mo forecast
$13.7M – $20.6M
per month
MEGA tierSUBSCRIPTION
💡 Grow this revenue
Free AI audit of this app’s store listing
- Title & subtitle keyword fit
- Description hook & conversion structure
- Screenshots, ratings, reviews strategy
Typical impact: +2-5× organic installs
📊 Performance Tracking LIVE
Loading…
Rating
—
Reviews
—
Forecast Revenue / mo
—
Snapshots tracked
0
since first record
🤖Also on Android
$5.0K/mo · 1.5M ratings · 4.6★
View →
ONE-TIME · BUILD
💰 Estimated build cost
$100K
↳ What it cost to build · not monthly revenue
Likely range $75K – $135K
$25K · MVP floor
$100K · indie scale
$500K+ · studio build
📈
Slow ROI — current MRR is well below build cost
Synthetic estimate. Inputs: category complexity, file size, screen count, monetization layer, platform reach, age × team-size proxy. Calibrated against 2024-2026 indie-agency rate surveys. Full math + source list on /methodology.
Where the money goes
| 🧱 MVP baseline (design + 1-store ship) | +$28K |
| 📱 5 unique screens × $4.5K | +$22K |
| 📦 Asset bundle (360 MB) | +$40K |
| ⚙ Productivity complexity ×1.10 | +$9K |
Total estimate
$100K
ONE-TIME · EXIT VALUE
💵 Estimated acquisition value
$30K
↳ What it would sell for · not monthly revenue
Marketplace range $25K – $40K · 20× MRR multiple
💸
~0.3× build cost (under-water)
Synthetic estimate. Multiple band derived from ad-supported + age, rating quality, category demand, and user-base maturity. Calibrated against 2024-2026 indie-app-marketplace closed-deal medians. Full math + comparable deal list on /methodology.
How the multiple was built
| 📺 Ad-supported base | 15× MRR |
| ⭐ ★ rating ≥ 4.7 (premium) | +15% |
| 🏷 Productivity category multiple | +8% |
| ⭐ Mature user base (1M+ ratings) | +8% |
Final multiple
20× MRR
👥 Estimated audience size
78.0M
Lifetime downloads (US-equivalent)
Monthly active
23.0M
Daily active
10.0M
Synthetic estimate from ratings × category benchmarks. Calibrated against 2024-2026 mobile-attribution retention + DAU/MAU reports. Numbers are US-storefront-equivalent — true global audience can be 5-10× larger for international apps. Full math + source list on /methodology.
How we sized it
| 📲 Productivity engagement | ~75 installs / rating |
| 🔁 Productivity D30 retention | 30% |
| 📍 DAU / MAU stickiness | 0.45 |
DAU / MAU
43% sticky
🔬
How we forecast this revenue
MEDIUM CONFIDENCEBaseline
$12.0M/mo · ML-estimated from 234 triggers
Growth rate
+1.5% MoM · MEGA tier baseline (compound monthly)
Direction
Tailwinds: monetization model proven
6 months
$11.8M – $14.4M
12 months
$12.3M – $16.4M
24 months
$13.7M – $20.6M
Compound growth at +1.5% MoM (tier baseline for MEGA). Range widens with horizon — typical noise band ±10% at 6mo.. Ranges widen with horizon — distant futures carry more uncertainty.
📊
BU Investment Matrix
Strong fundamentals · 71/100MEGA TIERSUBSCRIPTIONabove-averageGrowth Velocity
5.0
Founder Strength
8.2
Product Quality
7.9
Revenue Strength
7.1
Monetization Maturity
9.5
Defensibility
10.0
Market Position
2.0
Operational Safety
7.1
- 💰 Revenue: Strong — $4.8M - $24.0M/mo · MEGA tier · low confidence, trajectory unclear.
- ⭐ Quality: 4.72★ across 1,040,545 reviews — strong (top 10%).
- 📍 Market: Not yet charting in any of the 9 monitored markets.
- 📈 Growth: Insufficient signal to assess trajectory.
- ⚠️ Risk: Moderate — bug mentions above category norm, rating drift -1.74 ★ (recent 50 vs lifetime).
🎯 For competitors: Strong subscription moat. Hard to outcompete on retention. Better angle: free alternative with one-time purchase, or feature parity for an underserved sub-niche.
💵 For acquirers: Estimated asking range 32-48× monthly = $384.0M-$576.0M.
Composite of 8 dimensions computed deterministically from public signals — no LLM, every score traces back to a measurable input. Default weights shown; "compete" / "acquire" / "invest" lenses re-weight without re-fetching.
Range:
💰 Forecast Revenue / mo
MODELRevenue forecast computed from BU's 234 trigger model on each snapshot. Calibrated against ground-truth from 58 verified-revenue apps.
🔬Forecast Breakdown — Why This Estimate?Top 9 of 9 triggers
Our ML model uses 200+ signals from public data. These are the most influential for this app:
| High install base (1,040,545 ratings)METRIC | +$12,000 | |
| Excellent rating (4.7★)METRIC | +$2,200 | |
| bugsREVIEW | −$1,800 | |
| 5 starREVIEW | +$1,800 | |
| Mature app (15y old)METRIC | +$1,500 | |
| Multilingual (33 languages)METRIC | +$1,500 | |
| highly recommendREVIEW | +$1,400 | |
| slowREVIEW | −$1,200 | |
| Ad-supported / freemiumMETRIC | +$600 |
METRIC = structural app data · REVIEW = mined from user reviews · ✓ VERIFIED = Stripe-verified anchor (TrustMRR)
📈 Reviews Growth
LIVECumulative review count from first BU snapshot. Each point = a tracked update.
⭐ Rating Trend
LIVEAverage rating evolution. Updates with each new review batch.
🆕 What's New · v16.109.1
This month’s update is bug fixes only.
Thanks for using OneNote! We listened to your feedback and updated the application with optimizations to help improve your note taking experience.
Having trouble? Send feedback in the app (OneNote->Settings->Send Feedback)… Full release notes →
Thanks for using OneNote! We listened to your feedback and updated the application with optimizations to help improve your note taking experience.
Having trouble? Send feedback in the app (OneNote->Settings->Send Feedback)… Full release notes →
Profile & Insights
Everything we know — and don't — about this app and its company.
Identification
- App name
- Microsoft OneNote
- Developer
- Microsoft Corporation
- Bundle ID
- com.microsoft.onenote
- App Store URL
- Open in App Store
- Category
- Productivity
- Content rating
- 4+
- Languages
- AR, CA, HR, CS, DA, NL, EN, FI, FR, DE, EL, HE, HI, HU, ID, IT, JA, KO, MS, NB, PL, PT, RO, RU, ZH, SK, ES, SV, TH, ZH, TR, UK, VI
Company
- Website
- www.OneNote.com
- Tagline
- Not found
- Description
- Capture your ideas with Microsoft OneNote online. Organize notes, clip web content, and collaborate with others from any device.
- Founded
- Not found
- HQ / Address
- Not found
- Employees
- Not found
- Logo
- Available
Revenue
- Verified revenue / mo
- Not found
- AI revenue estimate / mo
- $30.0KAI medium
- AI annual estimate
- $360.0K/yr
- ML model estimate / mo
- $1.6K/mo
- Top-grossing rank
- Outside top 100 in US Productivity
- All-time revenue
- Not found
- Pricing
- Not found
Founder
Founder data not yet collected for this app.
Funding
Funding data not yet collected for this app.
Press & Links
Press & Links data not yet collected for this app.
Contacts & Socials
Contacts & Socials data not yet collected for this app.
✨AI Revenue EstimateCONFIDENCE: MEDIUM
The iOS app "Microsoft OneNote" is estimated to generate approximately $30,000 in monthly revenue, primarily through in-app purchases of Microsoft 365 subscriptions. This leads to an estimated annual revenue of $360,000.
Sources mentioned: Sensor Tower, Adapty, Reddit
📈Ratings growth1,040,545 ratings+27% lifetimeShow 3-year history estimate ▾
Tracked (23 weeks) Pre-tracking estimate (36 weeks) · model-based, ±5% noise · anchored to release date and current value
🌍Geographic ReachNot ranked
This app is currently outside the top 100 grossing in all 9 countries we monitor (US, UK, DE, FR, JP, CA, AU, BR, IN). Niche or new apps often launch this way — popularity rankings appear once daily revenue clears the regional threshold.
Profile is built from iTunes Lookup + developer site scrape + ML revenue model. Empty fields show "Not found" — additional sources (Crunchbase, X, IndieHackers, Acquire.com) coming.
📝 About this app
Capture your thoughts, discoveries, and ideas and simplify overwhelming planning moments in your life with your very own digital notepad.
With OneNote, you can plan that big event, seize that moment of inspiration to create something new, and track that list of errands that are too important to forget. Write memos, make a digital sketchbook and save notes right on your phone.
Sync your notes via OneDrive to access them anytime, anywhere. Whether you're at home, in the office, or on the go, your notes are available to you across all of your devices.… View full description on the official store →
With OneNote, you can plan that big event, seize that moment of inspiration to create something new, and track that list of errands that are too important to forget. Write memos, make a digital sketchbook and save notes right on your phone.
Sync your notes via OneDrive to access them anytime, anywhere. Whether you're at home, in the office, or on the go, your notes are available to you across all of your devices.… View full description on the official store →
App Specs
🔐 Own this app? Claim & verify MRR →💾 360 MB🔞 4+📱 iOS 18.0+🔖 v16.109.1🔄 updated 0d ago🌐 AR, CA, HR, CS, DA +28📂 Productivity💰 Paid
📅
What Worked™ · Development Pipeline
11 EVENTS TRACKEDDetected changes in this app over its tracked lifetime — each event links cause (what changed) to effect (what moved). Sorted newest first.See full history →Version history →
2026-05
⭐
Rating ↑ 2.83 → 4.72 (improved 1.89★)
2026-05
📈
Crossed 1,000 ratings — social-proof flywheel kicking in
2026-03
⭐
Rating ↑ 2.83 → 4.50 (improved 1.67★)
2026-03
📈
Crossed 500 ratings — social-proof flywheel kicking in
2025-10
📈
Crossed 100 ratings — social-proof flywheel kicking in
2025-10
📈
Crossed 50 ratings — social-proof flywheel kicking in
2025-09
📈
Crossed 10 ratings — social-proof flywheel kicking in
2025-09
⭐
Rating ↓ 3.86 → 3.50 (dropped 0.36★)
2025-09
⭐
Rating ↓ 4.33 → 3.86 (dropped 0.47★)
2025-09
⭐
Rating ↓ 5.00 → 4.33 (dropped 0.67★)
2025-09
🚀
First tracked snapshot — initial data captured
🔎
ASO Keyword Positions
BEST RANK #4Ranked for 2 App Store search queryies in our last keyword sweep. Lower position = closer to the top.
note taking·#4🇺🇸meeting notes·#6🇺🇸
Last sweep: 2026-05-19 · iTunes Search API
🗣
Voice of Customer
Based on 900 reviews across 9 markets● 45% positive · ● 24% neutral · ● 31% negative · Rating drift: -1.74★ (declining — recent 50: 2.98★ vs lifetime: 4.72★)
VADER compound sentiment per quarter (−1 = fully negative, +1 = fully positive). Each point ≥ 5 reviews.
Sentiment by country (−1 to +1)
🇦🇺 AU
+0.23
🇮🇳 IN
+0.22
🇺🇸 US
+0.20
🇨🇦 CA
+0.14
🇬🇧 GB
+0.14
🇫🇷 FR
+0.08
🇯🇵 JP
+0.02
🇧🇷 BR
-0.06
🇩🇪 DE
-0.20
Top praise themes
one note ×41 sup sup ×18 apple pencil ×11 note taking ×10 pencil pro ×7 cross platform ×6 sticky notes ×6 highly recommend ×5
Top complaint themes
one note ×22 note taking ×18 apple pencil ×14 doesn work ×12 please fix ×10 new notebook ×9 copy paste ×9 take notes ×7
Risk signals
Bug mentions: 7%
🌍
Multi-Country Performance
Available in 9 of 9 monitored markets| Market | Rating | Reviews | Current version |
|---|---|---|---|
| 🇦🇺 AU | 4.55868★ | 143,254 | 4.55868★ this version |
| 🇧🇷 BR | 4.81033★ | 77,070 | 4.81033★ this version |
| 🇨🇦 CA | 4.62559★ | 170,742 | 4.62559★ this version |
| 🇩🇪 DE | 4.46842★ | 304,664 | 4.46842★ this version |
| 🇫🇷 FR | 4.61225★ | 81,980 | 4.61225★ this version |
| 🇬🇧 GB | 4.57521★ | 204,035 | 4.57521★ this version |
| 🇮🇳 IN | 4.65773★ | 123,761 | 4.65773★ this version |
| 🇯🇵 JP | 4.44344★ | 207,017 | 4.44344★ this version |
| 🇺🇸 US | 4.71488★ | 1,043,119 | 4.71488★ this version |
🔔
Track this app’s revenue
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📝 Description
95
BU Score · Transcendent
Full revenue analysis
Read the article-style breakdown for Microsoft OneNote: category rank, percentile, growth signal, comparable apps, and how the forecast is calibrated against verified-MRR anchors in this niche.
More by Microsoft Corporation
View all →📦 Portfolio summaryMID studio
103apps·$496K/mocombined
✓ Diversified — top app contributes 11%; risk spread across portfolio
Similar apps in Productivity
About this analysis
Why high confidence: 1,040,545 ratings · no founder-verified revenue (model estimate only).
❓ Frequently Asked Questions
4 answers · auto-generated from this app's public dataHow much does Microsoft OneNote make per month?▴
Based on our ML-calibrated revenue forecast, Microsoft OneNote earns approximately $1.6K/mo. This is a US-storefront-equivalent estimate; global revenue can be several times larger for internationally-distributed apps. See the methodology page for the full formula and confidence bands.
What apps are like Microsoft OneNote?▴
Browse the full Productivity category catalog to find similar apps with revenue, build cost, audience and tech stack data. Each /p/{slug} page also shows a Compare side-by-side widget with three peer apps from the same niche.
Who makes Microsoft OneNote?▴
Microsoft OneNote is published by Microsoft Corporation on the Apple App Store. See the full publisher portfolio (other apps by the same developer) via the More by developer block on the product page above.
What is Microsoft OneNote's BU Score?▴
Microsoft OneNote has a BU Score of 82/100 (Excellent). The score combines App Store rating, ratings count, monetization model and revenue signals calibrated against founder-verified MRR anchors. See the BU Score formula.