Nike – Kleidung und Schuhe
85
Quality Score
Excellent
Nike – Kleidung und Schuhe
High confidence
✍️ bumetric analysis
“
This iOS application carves out a specific niche for direct-to-consumer apparel and footwear sales, primarily competing with other brand-specific apps like Adidas or Under Armour, alongside broader e-commerce giants such as Amazon or Zalando that also carry Nike products. The consistently high user satisfaction, evidenced by millions of positive reviews, signals exceptional traction and a mature, established growth stage. This isn't an app seeking market fit; it's a dominant player. For shopping apps in this category, a common monetization observation is the strong emphasis on driving repeat purchases and increasing average order value through member-exclusive benefits and loyalty programs, rather than relying on upfront app purchase fees. The freemium model here is less about unlocking features and more about incentivizing direct channel purchases over third-party retailers, leveraging exclusive product drops and personalized recommendations to maintain engagement and drive revenue.
BU Score 85 · Excellent — strong product-market fit. The full Investment Matrix below scores 8 dimensions including monetisation, growth, and operational risk.
Track snapshot history and revenue forecast in the Performance section below.
💰 Monthly revenue · now vs forecast
● Right now
$2.5M
per month
→
12-mo forecast
$2.6M – $4.1M
per month
→
24-mo forecast
$3.2M – $5.9M
per month
BIG tier
💡 Grow this revenue
Free AI audit of this app’s store listing
- Title & subtitle keyword fit
- Description hook & conversion structure
- Screenshots, ratings, reviews strategy
Typical impact: +2-5× organic installs
📊 Performance Tracking LIVE
Loading…
Rating
—
Reviews
—
Forecast Revenue / mo
—
Snapshots tracked
0
since first record
ONE-TIME · BUILD
💰 Estimated build cost
$120K
↳ What it cost to build · not monthly revenue
Likely range $90K – $160K
$25K · MVP floor
$100K · indie scale
$500K+ · studio build
📈
Pays back in ~1.8y at current MRR
Synthetic estimate. Inputs: category complexity, file size, screen count, monetization layer, platform reach, age × team-size proxy. Calibrated against 2024-2026 indie-agency rate surveys. Full math + source list on /methodology.
Where the money goes
| 🧱 MVP baseline (design + 1-store ship) | +$28K |
| 📱 5 unique screens × $4.5K | +$22K |
| 📦 Asset bundle (212 MB) | +$40K |
| ⚙ Shopping complexity ×1.30 | +$27K |
Total estimate
$120K
ONE-TIME · EXIT VALUE
💵 Estimated acquisition value
$100K
↳ What it would sell for · not monthly revenue
Marketplace range $75K – $125K · 19× MRR multiple
💸
~0.8× build cost (under-water)
Synthetic estimate. Multiple band derived from ad-supported + age, rating quality, category demand, and user-base maturity. Calibrated against 2024-2026 indie-app-marketplace closed-deal medians. Full math + comparable deal list on /methodology.
How the multiple was built
| 📺 Ad-supported base | 15× MRR |
| ⭐ ★ rating ≥ 4.7 (premium) | +15% |
| 🏷 Shopping category multiple | +2% |
| ⭐ Mature user base (1M+ ratings) | +8% |
Final multiple
19× MRR
👥 Estimated audience size
169.5M
Lifetime downloads (US-equivalent)
Monthly active
20.0M
Daily active
3.6M
Synthetic estimate from ratings × category benchmarks. Calibrated against 2024-2026 mobile-attribution retention + DAU/MAU reports. Numbers are US-storefront-equivalent — true global audience can be 5-10× larger for international apps. Full math + source list on /methodology.
How we sized it
| 📲 Shopping engagement | ~100 installs / rating |
| 🔁 Shopping D30 retention | 12% |
| 📍 DAU / MAU stickiness | 0.18 |
DAU / MAU
18% sticky
🔬
How we forecast this revenue
MEDIUM CONFIDENCEBaseline
$2.5M/mo · ML-estimated from 234 triggers
Growth rate
+2.5% MoM · BIG tier baseline (compound monthly)
6 months
$2.5M – $3.3M
12 months
$2.6M – $4.1M
24 months
$3.2M – $5.9M
Compound growth at +2.5% MoM (tier baseline for BIG). Range widens with horizon — typical noise band ±15% at 6mo.. Ranges widen with horizon — distant futures carry more uncertainty.
📊
BU Investment Matrix
Mixed signals · 58/100BIG TIERcompetitive but cautiousGrowth Velocity
5.0
Founder Strength
6.2
Product Quality
9.8
Revenue Strength
6.4
Monetization Maturity
1.0
Defensibility
6.0
Market Position
2.0
Operational Safety
10.0
- 💰 Revenue: Healthy — $1.0M - $5.5M/mo · BIG tier · medium-low confidence, trajectory unclear.
- ⭐ Quality: 4.88★ across 1,699,129 reviews — exceptional (top 1% in category).
- 📍 Market: Not yet charting in any of the 9 monitored markets.
- 📈 Growth: Insufficient signal to assess trajectory.
- ⚠️ Risk: Low — no material risk signals detected.
🎯 For competitors: Mixed picture. Worth competing if you have a clear UX or pricing edge — otherwise crowded segment.
💵 For acquirers: Estimated asking range 18-32× monthly = $45.0M-$80.0M.
Composite of 8 dimensions computed deterministically from public signals — no LLM, every score traces back to a measurable input. Default weights shown; "compete" / "acquire" / "invest" lenses re-weight without re-fetching.
Range:
💰 Forecast Revenue / mo
MODELRevenue forecast computed from BU's 234 trigger model on each snapshot. Calibrated against ground-truth from 58 verified-revenue apps.
🔬Forecast Breakdown — Why This Estimate?Top 12 of 12 triggers
Our ML model uses 200+ signals from public data. These are the most influential for this app:
| High install base (1,699,129 ratings)METRIC | +$12,000 | |
| Excellent rating (4.9★)METRIC | +$2,200 | |
| bugsREVIEW | −$1,800 | |
| 5 starREVIEW | +$1,800 | |
| cancelledREVIEW | −$1,500 | |
| excellent appREVIEW | +$1,500 | |
| Mature app (9y old)METRIC | +$1,500 | |
| Multilingual (20 languages)METRIC | +$1,500 | |
| highly recommendREVIEW | +$1,400 | |
| slowREVIEW | −$1,200 | |
| priceyREVIEW | −$800 | |
| Ad-supported / freemiumMETRIC | +$600 |
METRIC = structural app data · REVIEW = mined from user reviews · ✓ VERIFIED = Stripe-verified anchor (TrustMRR)
📈 Reviews Growth
LIVECumulative review count from first BU snapshot. Each point = a tracked update.
⭐ Rating Trend
LIVEAverage rating evolution. Updates with each new review batch.
🆕 What's New · v26.27.1
You deserve the best of Nike and Jordan - that includes the occasional update to keep things running smoothly. Most recent updates include improved experience shopping with AI product search, inspirational storytelling, product & athlete spotlights, and personalization.
Profile & Insights
Everything we know — and don't — about this app and its company.
Identification
- App name
- Nike – Kleidung und Schuhe
- Developer
- Nike, Inc
- Bundle ID
- com.nike.omega
- App Store URL
- Open in App Store
- Category
- Shopping
- Content rating
- 4+
- Languages
- CS, DA, NL, EN, FR, DE, EL, HU, IT, JA, KO, NB, PL, PT, ZH, ES, SV, TH, ZH, TR
Company
- Website
- www.nike.com
- Tagline
- TIERISCH BEQUEM
- Description
- Nike präsentiert innovative Produkte, Erlebnisse und Services, um Athlet:innen zu inspirieren.
- Founded
- Not found
- HQ / Address
- Not found
- Employees
- Not found
- Logo
- Available
Revenue
- Verified revenue / mo
- Not found
- AI revenue estimate / mo
- Not found
- AI annual estimate
- Not found
- ML model estimate / mo
- $5.5K/mo
- Top-grossing rank
- Outside top 100 in US Shopping
- All-time revenue
- Not found
- Pricing
- Not found
Founder
Founder data not yet collected for this app.
Funding
Funding data not yet collected for this app.
Press & Links
Press & Links data not yet collected for this app.
Contacts & Socials
- Socials
- Not found
- Not found
- Phone
- Not found
- Contact page
- nike.com/de/help
- About page
- nike.com/de/w/national-team-football-…
✨AI Revenue EstimateCONFIDENCE: HIGH
Publicly available data from sources like Sensor Tower and Adapty do not indicate significant direct in-app purchase or subscription revenue for the iOS app 'Nike – Kleidung und Schuhe' (also known as 'Nike: Shoes, Apparel, Stories'). The app primarily functions as an e-commerce platform to facilitate the sale of Nike's physical clothing and shoes, contributing to Nike's overall digital sales rather than generating revenue through traditional app monetization models like in-app purchases or subscriptions. For instance, the Google Play version of the Nike app is listed as having 'In-App Purchases: No', and the Nike SNKRS app shows estimated monthly revenue of less than $1,000. Nike's mobile apps collectively drive a substantial portion of its total digital demand, with 50% of Nike's total digital demand driven by its app portfolio in Q4 FY22, and Nike Digital accounting for 26% of Nike's total revenues in Q3 FY22.
Sources mentioned: Sensor Tower, Adapty, Nordstone, Good Better Best, Marketing Dive, AHIT's Blog, Indigo9 Digital Inc., Reddit, Legit Check By Ch, Retail Dive
📈Ratings growth1,699,129 ratings+45% lifetimeShow 3-year history estimate ▾
Tracked (37 weeks) Pre-tracking estimate (37 weeks) · model-based, ±5% noise · anchored to release date and current value
🌍Geographic ReachNot ranked
This app is currently outside the top 100 grossing in all 9 countries we monitor (US, UK, DE, FR, JP, CA, AU, BR, IN). Niche or new apps often launch this way — popularity rankings appear once daily revenue clears the regional threshold.
Profile is built from iTunes Lookup + developer site scrape + ML revenue model. Empty fields show "Not found" — additional sources (Crunchbase, X, IndieHackers, Acquire.com) coming.
📝 About this app
The Nike App is your personal guide to all things Nike. Become a Member and get exclusive access to the latest from Nike and Jordan. Shop innovative sport styles, workout clothes, trending sneaker releases, and curated streetwear collections. Unlock Member Rewards, personalized style advice, and easy shipping and returns, all in one seamless shopping app.
SHOP BETTER AS A MEMBER
Free Shipping on Orders $50+, Member-only promotions, 60-day wear tests, and receiptless returns when you shop online through the app as a Nike Member.… View full description on the official store →
SHOP BETTER AS A MEMBER
Free Shipping on Orders $50+, Member-only promotions, 60-day wear tests, and receiptless returns when you shop online through the app as a Nike Member.… View full description on the official store →
App Specs
🔐 Own this app? Claim & verify MRR →💾 212 MB🔞 4+📱 iOS 18.0+🔖 v26.27.1🔄 updated 0d ago🌐 CS, DA, NL, EN, FR +15📂 Shopping💰 Free
📅
What Worked™ · Development Pipeline
12 EVENTS TRACKEDDetected changes in this app over its tracked lifetime — each event links cause (what changed) to effect (what moved). Sorted newest first.See full history →Version history →
2026-05
🔄
Monetization changed: freemium → free
2026-03
⭐
Rating ↑ 2.06 → 4.80 (improved 2.74★)
2026-03
📈
Crossed 1,000 ratings — social-proof flywheel kicking in
2026-03
📈
Crossed 500 ratings — social-proof flywheel kicking in
2025-01
📈
Crossed 100 ratings — social-proof flywheel kicking in
2024-11
📈
Crossed 50 ratings — social-proof flywheel kicking in
2024-09
📈
Crossed 10 ratings — social-proof flywheel kicking in
2024-09
⭐
Rating ↑ 2.25 → 2.56 (improved 0.31★)
2024-09
⭐
Rating ↑ 1.75 → 2.40 (improved 0.65★)
2024-09
⭐
Rating ↓ 2.50 → 2.00 (dropped 0.50★)
2024-09
⭐
Rating ↓ 3.00 → 2.50 (dropped 0.50★)
2024-09
🚀
First tracked snapshot — initial data captured
🔎
ASO Keyword Positions
BEST RANK #34Ranked for 1 App Store search query in our last keyword sweep. Lower position = closer to the top.
marketplace·#34🇺🇸
Last sweep: 2026-05-19 · iTunes Search API
🌍
Multi-Country Performance
Available in 7 of 9 monitored markets| Market | Rating | Reviews | Current version |
|---|---|---|---|
| 🇦🇺 AU | 4.78993★ | 9,002 | 4.78993★ this version |
| 🇨🇦 CA | 4.78345★ | 20,619 | 4.78345★ this version |
| 🇩🇪 DE | 4.7981★ | 69,620 | 4.7981★ this version |
| 🇫🇷 FR | 4.8163★ | 160,855 | 4.8163★ this version |
| 🇬🇧 GB | 4.82602★ | 138,192 | 4.82602★ this version |
| 🇯🇵 JP | 4.77879★ | 143,888 | 4.77879★ this version |
| 🇺🇸 US | 4.88206★ | 1,698,998 | 4.88206★ this version |
🔔
Track this app’s revenue
FREEGet an email when revenue moves by your threshold. No spam, unsubscribe in one click.
📝 Description
95
BU Score · Transcendent
Full revenue analysis
Read the article-style breakdown for Nike – Kleidung und Schuhe: category rank, percentile, growth signal, comparable apps, and how the forecast is calibrated against verified-MRR anchors in this niche.
More by Nike, Inc
View all →📦 Portfolio summaryINDIE studio
4apps·$31K/mocombined
Lead-app heavy — top app contributes 67%
About this analysis
Why high confidence: 1,699,129 ratings · no founder-verified revenue (model estimate only).
❓ Frequently Asked Questions
4 answers · auto-generated from this app's public dataHow much does Nike – Kleidung und Schuhe make per month?▴
Based on our ML-calibrated revenue forecast, Nike – Kleidung und Schuhe earns approximately $5.5K/mo. This is a US-storefront-equivalent estimate; global revenue can be several times larger for internationally-distributed apps. See the methodology page for the full formula and confidence bands.
What apps are like Nike – Kleidung und Schuhe?▴
Browse the full Shopping category catalog to find similar apps with revenue, build cost, audience and tech stack data. Each /p/{slug} page also shows a Compare side-by-side widget with three peer apps from the same niche.
Who makes Nike – Kleidung und Schuhe?▴
Nike – Kleidung und Schuhe is published by Nike, Inc on the Apple App Store. See the full publisher portfolio (other apps by the same developer) via the More by developer block on the product page above.
What is Nike – Kleidung und Schuhe's BU Score?▴
Nike – Kleidung und Schuhe has a BU Score of 85/100 (Excellent). The score combines App Store rating, ratings count, monetization model and revenue signals calibrated against founder-verified MRR anchors. See the BU Score formula.