How much does Now Mobile make per month?

Based on our ML-calibrated revenue forecast, Now Mobile earns approximately $330/mo. This is a US-storefront-equivalent estimate; global revenue can be several times larger for internationally-distributed apps. See the methodology page for the full formula and confidence bands.

What apps are like Now Mobile?

Browse the full Business category catalog to find similar apps with revenue, build cost, audience and tech stack data. Each /p/{slug} page also shows a Compare side-by-side widget with three peer apps from the same niche.

Who makes Now Mobile?

Now Mobile is published by ServiceNow on the Apple App Store. See the full publisher portfolio (other apps by the same developer) via the More by developer block on the product page above.

What is Now Mobile's BU Score?

Now Mobile has a BU Score of 64/100 (Solid). The score combines App Store rating, ratings count, monetization model and revenue signals calibrated against founder-verified MRR anchors. See the BU Score formula.

Now Mobile

Quality Score

Solid

Now Mobile

Name: Now Mobile — app revenue, audience, build cost & risk profile
Creator: bumetric
License: https://creativecommons.org/licenses/by/4.0/
Keywords: Now Mobile revenue, Now Mobile app analytics, mobile app revenue estimate, Business revenue, iOS app revenue

Medium confidence

4.7 ✍️ Editor

✍️ bumetric analysis

“

Now Mobile is an iOS app from ServiceNow in the Business category, currently rated 4.7★ across 2,168 ratings. Initial signal reads as mostly critical sentiment so far: users flag rough edges and unmet expectations.

Quality Score is 64: Solid (established niche player). For a Business app, that means established niche player. The full BU Investment Matrix below scores 8 dimensions including monetisation, growth, and operational risk.

Track changes month-over-month in the Performance section below: live snapshot history and revenue forecast included.

💰 Monthly revenue · now vs forecast

● Right now

$5.0K

per month

→

12-mo forecast

$5.2K – $10.8K

per month

→

24-mo forecast

$6.4K – $19.2K

per month

MID tier

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Typical impact: +2-5× organic installs

📊 Performance Tracking LIVE

Loading…

idle

Rating

—

Reviews

—

Forecast Revenue / mo

—

Snapshots tracked

since first record

🤖Also on Android

Now Mobile

$407/mo · 4K ratings · 4.0★

View →

ONE-TIME · BUILD 💰 Estimated build cost

$125K

↳ What it cost to build · not monthly revenue

Likely range $95K – $170K

$25K · MVP floor $100K · indie scale $500K+ · studio build

📈 Slow ROI — current MRR is well below build cost

Synthetic estimate. Inputs: category complexity, file size, screen count, monetization layer, platform reach, age × team-size proxy. Calibrated against 2024-2026 indie-agency rate surveys. Full math + source list on /methodology.

Where the money goes

🧱 MVP baseline (design + 1-store ship)	+$28K
📱 5 unique screens × $4.5K	+$22K
📦 Asset bundle (133 MB)	+$33K
⚙ Business complexity ×1.50	+$41K

Total estimate $125K

👥 Estimated audience size

140K

Lifetime downloads (US-equivalent)

Monthly active

30K

Daily active

9.1K

Synthetic estimate from ratings × category benchmarks. Calibrated against 2024-2026 mobile-attribution retention + DAU/MAU reports. Numbers are US-storefront-equivalent — true global audience can be 5-10× larger for international apps. Full math + source list on /methodology.

How we sized it

📲 Business engagement	~65 installs / rating
🔁 Business D30 retention	22%
📍 DAU / MAU stickiness	0.30

DAU / MAU 30% sticky

🔬

How we forecast this revenue

MEDIUM CONFIDENCE

Baseline

$5.0K/mo · ML-estimated from 234 triggers

Growth rate

+4.0% MoM · MID tier baseline (compound monthly)

6 months

$4.7K – $7.9K

12 months

$5.2K – $10.8K

24 months

$6.4K – $19.2K

Compound growth at +4.0% MoM (tier baseline for MID). Range widens with horizon — typical noise band ±25% at 6mo.. Ranges widen with horizon — distant futures carry more uncertainty.

📊

BU Investment Matrix

Below median · 51/100MID TIERunderperforming peers

Growth Velocity

5.0

Founder Strength

5.8

Product Quality

8.5

Revenue Strength

3.7

Monetization Maturity

1.0

Defensibility

6.7

Market Position

0.0

Operational Safety

10.0

💰 Revenue: Modest — $3K - $7K/mo · MID tier · medium confidence, trajectory unclear.
⭐ Quality: 4.72★ across 2,168 reviews — strong (top 10%).
📍 Market: Not yet charting in any of the 9 monitored markets.
📈 Growth: Insufficient signal to assess trajectory.
⚠️ Risk: Low — no material risk signals detected.

🎯 For competitors: Mixed picture. Worth competing if you have a clear UX or pricing edge — otherwise crowded segment.

💵 For acquirers: Estimated asking range 18-32× monthly = $90K-$160K.

Composite of 8 dimensions computed deterministically from public signals — no LLM, every score traces back to a measurable input. Default weights shown; "compete" / "acquire" / "invest" lenses re-weight without re-fetching.

Range:

💰 Forecast Revenue / mo

MODEL

Revenue forecast computed from BU's 234 trigger model on each snapshot. Calibrated against ground-truth from 58 verified-revenue apps.

🔬Forecast Breakdown — Why This Estimate?Top 8 of 8 triggers

Our ML model uses 200+ signals from public data. These are the most influential for this app:

Excellent rating (4.7★)METRIC		+$2,200
bugsREVIEW		−$1,800
excellent appREVIEW		+$1,500
Low install base (2,168 ratings)METRIC		+$1,500
Multilingual (26 languages)METRIC		+$1,500
slowREVIEW		−$1,200
Established app (6y old)METRIC		+$800
Ad-supported / freemiumMETRIC		+$600

METRIC = structural app data · REVIEW = mined from user reviews · ✓ VERIFIED = Stripe-verified anchor (TrustMRR)

📥 Estimated Downloads / week

PROXY · ratings × 50/wk —

Industry-rule estimate (Sensor Tower / data.ai): one weekly install ≈ 50 new ratings. Solid points = tracked snapshots · faded line = pre-tracking model backfill.

📈 Reviews Growth

LIVE

Cumulative review count from first BU snapshot. Each point = a tracked update.

⭐ Rating Trend

LIVE

Average rating evolution. Updates with each new review batch.

🗓️ Snapshot Timeline

HISTORY

Each bar shows a tracked update and the metric delta from the previous snapshot.

🆕 What's New · v21.3.0

Fixed:
•	Default date in the reservation screen is set to yesterday instead of today
•	Mobile device date does not match the date displayed in the platform
•	App crashes while uploading files in impersonation mode… Full release notes →

Profile & Insights

Everything we know — and don't — about this app and its company.

Identification

App name: Now Mobile
Developer: ServiceNow
Bundle ID: com.servicenow.requestor
App Store URL: Open in App Store
Category: Business
Content rating: 4+
Languages: AR, BG, HR, CS, NL, EN, FI, FR, DE, HE, HU, IT, JA, KO, NB, PL, PT, RO, RU, ZH, SK, ES, SV, TH, ZH, TR

Company

Website: Not found
Tagline: Not found
Description: Not found
Founded: Not found
HQ / Address: Not found
Employees: Not found
Logo: Not found

Revenue

Verified revenue / mo: Not found
AI revenue estimate / mo: Not found
AI annual estimate: Not found
ML model estimate / mo: $331/mo
Top-grossing rank: Outside top 100 in US Business
All-time revenue: Not found
Pricing: Not found

Founder

Founder data not yet collected for this app.

Funding

Funding data not yet collected for this app.

Press & Links

Press & Links data not yet collected for this app.

Contacts & Socials

Contacts & Socials data not yet collected for this app.

📈Ratings growth2,168 ratings+65% lifetimeShow 3-year history estimate ▾

Tracked (60 weeks) Pre-tracking estimate (36 weeks) · model-based, ±5% noise · anchored to release date and current value

🌍Geographic ReachNot ranked

This app is currently outside the top 100 grossing in all 9 countries we monitor (US, UK, DE, FR, JP, CA, AU, BR, IN). Niche or new apps often launch this way — popularity rankings appear once daily revenue clears the regional threshold.

Profile is built from iTunes Lookup + developer site scrape + ML revenue model. Empty fields show "Not found" — additional sources (Crunchbase, X, IndieHackers, Acquire.com) coming.

📝 About this app

Now Mobile allows pre-hires, new hires, and employees to find answers and get stuff done across IT, HR, Facilities, Finance, Legal and other departments, all from a modern mobile app powered by the Now Platform®. 

Examples of things you can do in the app: 

• IT: Request a laptop or a reset password  

• Facilities: Set up a new workspace or book a conference room  

• Finance: Request a corporate credit card  

• Legal: Have a new vendor sign an NDA or a new hire sign an onboarding document 

• HR: Create or update a profile or check the vacation policy… View full description on the official store →

App Specs

🔐 Own this app? Claim & verify MRR →

💾 133 MB🔞 4+📱 iOS 18.0+🔖 v21.3.0🔄 updated 0d ago🌐 AR, BG, HR, CS, NL +21📂 Business💰 Free

📅

What Worked™ · Development Pipeline

8 EVENTS TRACKED

Detected changes in this app over its tracked lifetime — each event links cause (what changed) to effect (what moved). Sorted newest first.See full history →Version history →

2026-05

📈

Crossed 500 ratings — social-proof flywheel kicking in

2026-05

🔄

Monetization changed: freemium → free

2026-03

⭐

Rating ↑ 4.20 → 4.70 (improved 0.50★)

2022-11

📈

Crossed 100 ratings — social-proof flywheel kicking in

2021-12

📈

Crossed 50 ratings — social-proof flywheel kicking in

2021-02

📈

Crossed 10 ratings — social-proof flywheel kicking in

2020-10

⭐

Rating ↓ 5.00 → 4.20 (dropped 0.80★)

2019-08

🚀

First tracked snapshot — initial data captured

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📝 Description

BU Score · Transcendent

Full revenue analysis

Read the article-style breakdown for Now Mobile: category rank, percentile, growth signal, comparable apps, and how the forecast is calibrated against verified-MRR anchors in this niche.

Read deep-dive →