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Procreate Pocket

59
Quality Score
Solid

Procreate Pocket

High confidence
3.9 ✍️ Editor
✍️ bumetric analysis

Procreate Pocket is an iOS app from Savage Interactive Pty Ltd in the Photo & Video category, currently rated 3.9★ across 12,569 ratings. Initial signal reads as mixed reviews: supporters praise core features while critics cite stability and value gaps.

Quality Score is 59: Solid (established niche player). For a Photo & Video app, that means established niche player. The full BU Investment Matrix below scores 8 dimensions including monetisation, growth, and operational risk.

Track changes month-over-month in the Performance section below: live snapshot history and revenue forecast included.

💰 Monthly revenue · now vs forecast
● Right now
$16.6K
per month
12-mo forecast
$17.2K – $36.0K
per month
24-mo forecast
$21.3K – $63.8K
per month
MID tier
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📊 Performance Tracking LIVE

Loading…
idle
0%
Rating
Reviews
Forecast Revenue / mo
Snapshots tracked
0
since first record
ONE-TIME · BUILD 💰 Estimated build cost
$140K
What it cost to build · not monthly revenue
Likely range $105K – $190K
$25K · MVP floor $100K · indie scale $500K+ · studio build
📈 Slow ROI — current MRR is well below build cost

Synthetic estimate. Inputs: category complexity, file size, screen count, monetization layer, platform reach, age × team-size proxy. Calibrated against 2024-2026 indie-agency rate surveys. Full math + source list on /methodology.

Where the money goes
🧱 MVP baseline (design + 1-store ship) +$28K
📱 5 unique screens × $4.5K +$22K
📦 Asset bundle (371 MB) +$40K
Photo & Video complexity ×1.55 +$49K
Total estimate $140K
👥 Estimated audience size
1.8M
Lifetime downloads (US-equivalent)
Monthly active
315K
Daily active
94K

Synthetic estimate from ratings × category benchmarks. Calibrated against 2024-2026 mobile-attribution retention + DAU/MAU reports. Numbers are US-storefront-equivalent — true global audience can be 5-10× larger for international apps. Full math + source list on /methodology.

How we sized it
📲 Photo & Video engagement ~140 installs / rating
🔁 Photo & Video D30 retention 18%
📍 DAU / MAU stickiness 0.30
DAU / MAU 30% sticky
🔬

How we forecast this revenue

MEDIUM CONFIDENCE
Baseline
$16.6K/mo · ML-estimated from 234 triggers
Growth rate
+4.0% MoM · MID tier baseline (compound monthly)
6 months
$15.8K – $26.3K
12 months
$17.2K – $36.0K
24 months
$21.3K – $63.8K
Compound growth at +4.0% MoM (tier baseline for MID). Range widens with horizon — typical noise band ±25% at 6mo.. Ranges widen with horizon — distant futures carry more uncertainty.
📊

BU Investment Matrix

Below median · 47/100MID TIERunderperforming peers
GrowthFounderQualityRevenueMonetiz.MoatMarketSafety
Growth Velocity
5.0
Founder Strength
3.4
Product Quality
7.7
Revenue Strength
4.2
Monetization Maturity
1.0
Defensibility
4.5
Market Position
2.0
Operational Safety
10.0
  • 💰 Revenue: Modest — $11K - $24K/mo · MID tier · medium confidence, trajectory unclear.
  • ⭐ Quality: 3.85★ across 12,569 reviews — strong (top 10%).
  • 📍 Market: Not yet charting in any of the 9 monitored markets.
  • 📈 Growth: Insufficient signal to assess trajectory.
  • ⚠️ Risk: Low — no material risk signals detected.
🎯 For competitors: Mixed picture. Worth competing if you have a clear UX or pricing edge — otherwise crowded segment.
💵 For acquirers: Estimated asking range 18-32× monthly = $298K-$531K.
Composite of 8 dimensions computed deterministically from public signals — no LLM, every score traces back to a measurable input. Default weights shown; "compete" / "acquire" / "invest" lenses re-weight without re-fetching.
Range:

💰 Forecast Revenue / mo

MODEL
Revenue forecast computed from BU's 234 trigger model on each snapshot. Calibrated against ground-truth from 58 verified-revenue apps.
🔬Forecast Breakdown — Why This Estimate?Top 10 of 10 triggers
Our ML model uses 200+ signals from public data. These are the most influential for this app:
Mid install base (12,569 ratings)METRIC
+$5,500
Paid app ($5.99)METRIC
+$2,800
bugsREVIEW
−$1,800
5 starREVIEW
+$1,800
excellent appREVIEW
+$1,500
Mature app (11y old)METRIC
+$1,500
Multilingual (18 languages)METRIC
+$1,500
highly recommendREVIEW
+$1,400
slowREVIEW
−$1,200
too expensiveREVIEW
−$1,000
METRIC = structural app data · REVIEW = mined from user reviews · ✓ VERIFIED = Stripe-verified anchor (TrustMRR)

📈 Reviews Growth

LIVE
Cumulative review count from first BU snapshot. Each point = a tracked update.

⭐ Rating Trend

LIVE
Average rating evolution. Updates with each new review batch.

🆕 What's New · v4.0.16

This update has compatibility for the newest devices and 25 new fonts for customising your text, including brand new choices for Arabic, Hindi, Thai, and Japanese.… Full release notes →

Profile & Insights

Everything we know — and don't — about this app and its company.

Identification

App name
Procreate Pocket
Developer
Savage Interactive Pty Ltd
Bundle ID
au.com.savageinteractive.procreate-pocket
App Store URL
Open in App Store
Category
Photo & Video
Content rating
4+
Languages
AR, EN, FR, DE, HI, ID, IT, JA, KO, MS, PL, PT, RU, ZH, ES, TH, ZH, TR

Company

Website
procreate.com
Tagline
Procreate - Home
Description
Powerful and easy-to-use drawing and animation apps, made for both creative professionals and aspiring artists. Pay once. No subscription.
Founded
Not found
HQ / Address
Not found
Employees
Not found
Logo
Available

Revenue

Verified revenue / mo
Not found
AI revenue estimate / mo
Not found
AI annual estimate
Not found
ML model estimate / mo
$270/mo
Top-grossing rank
🇮🇳#30 /100   🇬🇧#35 /100   🇦🇺#38 /100   🇩🇪#48 /100   🇨🇦#49 /100   🇯🇵#67 /100   🇧🇷#67 /100
All-time revenue
Not found
Pricing
Not found

Founder

Founder data not yet collected for this app.

Funding

Funding data not yet collected for this app.

Press & Links

Press & Links data not yet collected for this app.

Contacts & Socials

Socials
instagram instagram.com/Procreate · tiktok tiktok.com/{'@'}procreate?lang=en · twitter twitter.com/Procreate · youtube youtube.com/{'@'}Procreate
Email
Not found
Phone
Not found
Contact page
Not found
About page
procreate.com/who-we-are
📈Ratings growth12,569 ratings+29% lifetimeShow 3-year history estimate ▾Jun 2023Dec 2025Jun 2026
Tracked (46 weeks) Pre-tracking estimate (35 weeks) · model-based, ±5% noise · anchored to release date and current value
🌍Top Countries — Grossing Rank9 countries
🇮🇳IN
#30 /100
🇬🇧GB
#35 /100
🇦🇺AU
#38 /100
🇩🇪DE
#48 /100
🇨🇦CA
#49 /100
🇯🇵JP
#67 /100
🇧🇷BR
#67 /100
🇺🇸US
#71 /100
🇫🇷FR
#89 /100
📊Category Rank Trajectory#30 now · best #26 · worst #100
Lower line = better rank · Estimate from ratings growth model · Lower position on chart = worse rank · Higher = top of chart
💰Pricing History$0.00 → $5.99 (+0%)
Profile is built from iTunes Lookup + developer site scrape + ML revenue model. Empty fields show "Not found" — additional sources (Crunchbase, X, IndieHackers, Acquire.com) coming.

📝 About this app

App of the Year winner Procreate Pocket is the most feature-packed and versatile art app ever designed for iPhone.

Procreate Pocket has everything you need to create expressive sketches, rich paintings, gorgeous illustrations, and beautiful animations. Offering hundreds of handmade brushes, a suite of intuitive artistic tools, an advanced layer system, and the powerful Valkyrie graphics engine. Work on the couch, on the train, at the beach, or while waiting in line for coffee.

It’s a complete art studio in the palm of your hand.

Highlights:… View full description on the official store →
App Specs
🔐 Own this app? Claim & verify MRR →
💾 371 MB🔞 4+📱 iOS 15.4.1+🔖 v4.0.16🔄 updated 0d ago🌐 AR, EN, FR, DE, HI +13📂 Photo & Video💰 Paid
📅

What Worked™ · Development Pipeline

11 EVENTS TRACKED
Detected changes in this app over its tracked lifetime — each event links cause (what changed) to effect (what moved). Sorted newest first.See full history →Version history →
2026-05
💲
Went paid — introduced $5.99 price point
2026-04
Rating ↑ 3.29 → 3.85 (improved 0.56★)
2026-04
📈
Crossed 1,000 ratings — social-proof flywheel kicking in
2026-03
🔧
Shipped update — v? → v4.0.16
2026-03
📈
Crossed 500 ratings — social-proof flywheel kicking in
2023-12
📈
Crossed 100 ratings — social-proof flywheel kicking in
2023-09
📈
Crossed 50 ratings — social-proof flywheel kicking in
2023-07
📈
Crossed 10 ratings — social-proof flywheel kicking in
2023-07
Rating ↓ 2.75 → 2.40 (dropped 0.35★)
2023-06
Rating ↓ 4.00 → 2.50 (dropped 1.50★)
2023-06
🚀
First tracked snapshot — initial data captured
🧪

Tech & Domain Intel — procreate.com

Mail provider
Microsoft 365
Tech stack
Microsoft 365 · Apple Pay / Sign in with Apple · Meta (Facebook) Ads · Google Workspace · Notion (workspace)
Derived from public RDAP + DNS TXT records (no scraping, no login).
🌍

Multi-Country Performance

Available in 9 of 9 monitored markets
MarketRatingReviewsCurrent version
🇦🇺 AU3.91181★7033.91181★ this version
🇧🇷 BR3.94303★5093.94303★ this version
🇨🇦 CA3.88085★1,4523.88085★ this version
🇩🇪 DE3.8727★6523.8727★ this version
🇫🇷 FR4.07294★4254.07294★ this version
🇬🇧 GB3.67751★2,1833.67751★ this version
🇮🇳 IN4.10256★1174.10256★ this version
🇯🇵 JP4.02057★3894.02057★ this version
🇺🇸 US3.84525★12,5693.84525★ this version
🔔

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📝 Description

95
BU Score · Transcendent
Full revenue analysis
Read the article-style breakdown for Procreate Pocket: category rank, percentile, growth signal, comparable apps, and how the forecast is calibrated against verified-MRR anchors in this niche.
Read deep-dive →

Similar apps in Photo & Video

About this analysis
ZCAnalyzed by Zakhar Chumak · founder, bumetric·Full methodology·High confidence

Why high confidence: 12,569 ratings · no founder-verified revenue (model estimate only).

Frequently Asked Questions

4 answers · auto-generated from this app's public data
How much does Procreate Pocket make per month?
Based on our ML-calibrated revenue forecast, Procreate Pocket earns approximately $269/mo. This is a US-storefront-equivalent estimate; global revenue can be several times larger for internationally-distributed apps. See the methodology page for the full formula and confidence bands.
What apps are like Procreate Pocket?
Browse the full Photo & Video category catalog to find similar apps with revenue, build cost, audience and tech stack data. Each /p/{slug} page also shows a Compare side-by-side widget with three peer apps from the same niche.
Who makes Procreate Pocket?
Procreate Pocket is published by Savage Interactive Pty Ltd on the Apple App Store. See the full publisher portfolio (other apps by the same developer) via the More by developer block on the product page above.
What is Procreate Pocket's BU Score?
Procreate Pocket has a BU Score of 59/100 (Solid). The score combines App Store rating, ratings count, monetization model and revenue signals calibrated against founder-verified MRR anchors. See the BU Score formula.