Publi24
65
Quality Score
Solid
Publi24
by Publi24 Digital SRL
Medium confidence
✍️ Bumetric analysis
“
Publi24 is an iOS app from Publi24 Digital SRL in the Shopping category, currently rated 4.8★ across 193 ratings. Initial signal reads as largely positive sentiment, users highlighting consistency and feature depth.
Quality Score is 65: Solid (established niche player). For a Shopping app, that means established niche player. The full BU Investment Matrix below scores 8 dimensions including monetisation, growth, and operational risk.
Track changes month-over-month in the Performance section below: live snapshot history and revenue forecast included.
💰 Monthly revenue · now vs forecast
● Right now
$8.5K
per month
→
12-mo forecast
$8.8K – $18.5K
per month
→
24-mo forecast
$10.9K – $32.8K
per month
MID tier
💡 Grow this revenue
Free AI audit of this app’s store listing
- Title & subtitle keyword fit
- Description hook & conversion structure
- Screenshots, ratings, reviews strategy
Typical impact: +2-5× organic installs
📊 Performance Tracking LIVE
13 snapshots on record
Rating
4.8
Reviews
193 reviews
Forecast Revenue / mo
$8.5K
Snapshots tracked
13
since Jul 2019
ONE-TIME · BUILD
💰 Estimated build cost
$145K
↳ What it cost to build · not monthly revenue
Likely range $110K – $195K
$25K · MVP floor
$100K · indie scale
$500K+ · studio build
📈
Pays back in ~1.4y at current MRR
Synthetic estimate. Inputs: category complexity, file size, screen count, monetization layer, platform reach, age × team-size proxy. Calibrated against 2024-2026 indie-agency rate surveys. Full math + source list on /methodology.
Where the money goes
| 🧱 MVP baseline (design + 1-store ship) | +$28K |
| 📱 5 unique screens × $4.5K | +$22K |
| 📦 Asset bundle (55 MB) | +$1K |
| ⚙ Shopping complexity ×1.30 | +$15K |
| ⚙ 13.0y maintenance × ~1-person team | +$78K |
Total estimate
$145K
ONE-TIME · EXIT VALUE
💵 Estimated acquisition value
$175K
↳ What it would sell for · not monthly revenue
Marketplace range $125K – $225K · 19× MRR multiple
💸
~1.2× build cost (break-even+)
Synthetic estimate. Multiple band derived from ad-supported + age, rating quality, category demand, and user-base maturity. Calibrated against 2024-2026 indie-app-marketplace closed-deal medians. Full math + comparable deal list on /methodology.
How the multiple was built
| 📺 Ad-supported base | 15× MRR |
| 📅 13.0y proven track record | +20% |
| ⭐ ★ rating ≥ 4.7 (premium) | +15% |
| 🏷 Shopping category multiple | +2% |
| ⭐ Small user base (<1K ratings) | -8% |
Final multiple
19× MRR
👥 Estimated audience size
13K
Lifetime downloads (US-equivalent)
Monthly active
540
Daily active
90
Synthetic estimate from ratings × category benchmarks. Calibrated against 2024-2026 mobile-attribution retention + DAU/MAU reports. Numbers are US-storefront-equivalent — true global audience can be 5-10× larger for international apps. Full math + source list on /methodology.
How we sized it
| 📲 Shopping engagement | ~100 installs / rating |
| 📅 13.0y of rating accumulation | -30% |
| 🔁 Shopping D30 retention | 12% |
| 📍 DAU / MAU stickiness | 0.18 |
DAU / MAU
17% sticky
🛠 Estimated tech stack
🍎
Native iOS (Swift / UIKit)
Medium confidence · 70%
Also possible
Flutter
Heuristic guess from app bundle size, category, store description signals, and release-date stack era. Bumetric does not disassemble binaries — for binary-level certainty you would need an SDK intelligence tool or the manifest itself. Reasoning chain on the right. Full ruleset on /methodology.
Signals we read
| 📦 App bundle size | 55 MB |
| 🏷 Category context | Shopping |
| 📦 Small-mid iOS bundle | → Native Swift / UIKit (pre-2020 era) |
💀 Maintenance status
Active
15%
Last shipped 2026-10-05 · 24 days ago
0 · Active
50 · At risk
100 · Abandoned
Heuristic risk score from time-since-last-update + ratings velocity proxy + Editor's Choice / curated featuring signals. Calibrated against 2024-2025 app-store ranking decay reports. Not a guarantee — a quiet app with a healthy codebase looks the same as an abandoned one until something breaks. Full math on /methodology.
Risk signals
| 📅 24 days since last update | Active development |
| 👥 Small user base (193 ratings) + 13.0y old | +10% (solo-project pattern) |
Verdict
Active
🔬
How we forecast this revenue
MEDIUM CONFIDENCEBaseline
$8.5K/mo · ML-estimated from 234 triggers
Growth rate
+4.0% MoM · MID tier baseline (compound monthly)
6 months
$8.1K – $13.5K
12 months
$8.8K – $18.5K
24 months
$10.9K – $32.8K
Compound growth at +4.0% MoM (tier baseline for MID). Range widens with horizon — typical noise band ±25% at 6mo.. Ranges widen with horizon — distant futures carry more uncertainty.
📊
BU Investment Matrix
Below median · 48/100MID TIERunderperforming peersGrowth Velocity
5.0
Founder Strength
4.2
Product Quality
6.8
Revenue Strength
3.9
Monetization Maturity
1.0
Defensibility
6.0
Market Position
1.5
Operational Safety
10.0
- 💰 Revenue: Modest — $5K - $12K/mo · MID tier · medium confidence, trajectory unclear.
- ⭐ Quality: 4.84★ across 193 reviews — solid.
- 📍 Market: Not yet charting in any of the 9 monitored markets.
- 📈 Growth: Insufficient signal to assess trajectory.
- ⚠️ Risk: Low — no material risk signals detected.
🎯 For competitors: Mixed picture. Worth competing if you have a clear UX or pricing edge — otherwise crowded segment.
💵 For acquirers: Estimated asking range 18-32× monthly = $153K-$272K.
Composite of 8 dimensions computed deterministically from public signals — no LLM, every score traces back to a measurable input. Default weights shown; "compete" / "acquire" / "invest" lenses re-weight without re-fetching.
Range:
💰 Forecast Revenue / mo
MODELRevenue forecast computed from BU's 234 trigger model on each snapshot. Calibrated against ground-truth from 58 verified-revenue apps.
🔬Forecast Breakdown — Why This Estimate?Top 5 of 5 triggers
Our ML model uses 200+ signals from public data. These are the most influential for this app:
| Paid app ($0.00)METRIC | +$2,800 | |
| Excellent rating (4.8★)METRIC | +$2,200 | |
| Mature app (13y old)METRIC | +$1,500 | |
| Early-stage install base (193 ratings)METRIC | +$400 | |
| Single-language (English only)METRIC | −$400 |
METRIC = structural app data · REVIEW = mined from user reviews · ✓ VERIFIED = Stripe-verified anchor (TrustMRR)
📈 Reviews Growth
LIVECumulative review count from first BU snapshot. Each point = a tracked update.
⭐ Rating Trend
LIVEAverage rating evolution. Updates with each new review batch.
🆕 What's New · v9.2.5
Salut! Avem vești bune. Am lansat o nouă versiune a aplicației, care aduce funcționalități noi, îmbunătățiri ale fluxurilor existente, precum și multiple corecții de erori și optimizări generale pentru o experiență mai bună.… Full release notes →
Profile & Insights
Everything we know — and don't — about this app and its company.
Identification
- App name
- Publi24
- Developer
- Publi24 Digital SRL
- Bundle ID
- ro.informmedia.publi24
- App Store URL
- Open in App Store
- Category
- Shopping
- Content rating
- 4+
- Languages
- EN
Company
- Website
- Not found
- Tagline
- Today
- Description
- Find apps and games for iPhone, iPad, Mac, and more on the App Store.
- Founded
- Not found
- HQ / Address
- Not found
- Employees
- Not found
- Logo
- Available
Revenue
- Reported revenue signal / mo
- Not found
- AI revenue estimate / mo
- Not found
- AI annual estimate
- Not found
- Model estimate / mo
- $8.5K/mo
- Top-grossing rank
- 🇩🇪#58 /100
- All-time revenue
- Not found
- Pricing
- Not found
Founder
Founder data not yet collected for this app.
Funding
Funding data not yet collected for this app.
Press & Links
Press & Links data not yet collected for this app.
Contacts & Socials
Contacts & Socials data not yet collected for this app.
📈Ratings growth208 ratings+20700% lifetimeShow 3-year history estimate ▾
Tracked (13 weeks) Pre-tracking estimate (0 weeks) · model-based, ±5% noise · anchored to release date and current value
🗺️Geographic Distribution1 of 9 markets
🇩🇪
DE
Top-grossing rank: #58 / 100
Other markets
Outside top 100
in US, GB, DE, FR, JP, CA, AU, BR, IN
in US, GB, DE, FR, JP, CA, AU, BR, IN
This app currently ranks in only one of the 9 markets we monitor. Niche or regional apps often launch this way before global rollout. Rankings update daily.
📊Category Rank Trajectory#58 now · best #21 · worst #100
Lower line = better rank · Estimate from ratings growth model · Lower position on chart = worse rank · Higher = top of chart
🚀Update Frequency · Releases per Quarter6 releases tracked
🚀Version Release Timeline6 releases tracked
Profile is built from iTunes Lookup + developer site scrape + ML revenue model. Empty fields show "Not found" — additional sources (Crunchbase, X, IndieHackers, Acquire.com) coming.
📝 About this app
Vinde si cumpără ușor folosind aplicația Publi24!
Vinde prin Publi24
• Postează gratuit anunțuri și găsește imediat un cumpărător pentru anunțurile tale
• Creează un anunț în câteva minute
• Încarcă imaginile făcute cu telefonul mobil sau pe care le ai deja salvate
• Promovează anunțul tău pentru a ieși în evidență
• Repostează automat anunțul tău pentru a fi mereu în topul listei de căutări
• Ține legătura cu clienții prin mesageria internă, sms sau telefon
• Folosește livrarea gratuită prin Publi24 pentru a vinde mai ușor
Cumpără prin Publi24… View full description on the official store →
Vinde prin Publi24
• Postează gratuit anunțuri și găsește imediat un cumpărător pentru anunțurile tale
• Creează un anunț în câteva minute
• Încarcă imaginile făcute cu telefonul mobil sau pe care le ai deja salvate
• Promovează anunțul tău pentru a ieși în evidență
• Repostează automat anunțul tău pentru a fi mereu în topul listei de căutări
• Ține legătura cu clienții prin mesageria internă, sms sau telefon
• Folosește livrarea gratuită prin Publi24 pentru a vinde mai ușor
Cumpără prin Publi24… View full description on the official store →
App Specs
🔐 Own this app? Claim & verify MRR →💾 55 MB🔞 4+📱 iOS 15.0+🔖 v9.2.5🔄 updated 3w ago🌐 EN📂 Shopping💰 Paid🚀 Launched 2013 (13y old)
📅
What Worked™ · Development Pipeline
8 EVENTS TRACKEDDetected changes in this app over its tracked lifetime — each event links cause (what changed) to effect (what moved). Sorted newest first.See full history →Version history →
2026-10
🔧
Shipped update — v9.2.0 → v9.2.5
→ 30 days after: reviews +8 high confidence
2026-08
🔧
Shipped update — v9.1.17 → v9.2.0
2026-07
🔧
Shipped update — v9.1.13 → v9.1.17
2026-07
🔧
Shipped update — v9.1.10 → v9.1.13
2026-06
🔧
Shipped update — v9.1.7 → v9.1.10
2026-05
🔄
Monetization changed: paid → free
2026-03
📈
Crossed 10 ratings — social-proof flywheel kicking in
2019-07
🚀
First tracked snapshot — initial data captured
🧪
Tech & Domain Intel — publi24.ro
- Mail provider
- Microsoft 365
- Tech stack
- Microsoft 365 · Google Workspace · Mailgun
Derived from public RDAP + DNS TXT records (no scraping, no login).
🌍
Multi-Country Performance
Available in 5 of 9 monitored markets| Market | Rating | Reviews | Current version |
|---|---|---|---|
| 🇨🇦 CA | 4.97058★ | 34 | 4.97058★ this version |
| 🇩🇪 DE | 4.88303★ | 872 | 4.88303★ this version |
| 🇫🇷 FR | 4.77935★ | 281 | 4.77935★ this version |
| 🇬🇧 GB | 4.87059★ | 1,762 | 4.87059★ this version |
| 🇺🇸 US | 4.8169★ | 213 | 4.8169★ this version |
🔔
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📝 Description
95
BU Score · Transcendent
Full revenue analysis
Read the article-style breakdown for Publi24: category rank, percentile, growth signal, comparable apps, and how the forecast is calibrated against verified-MRR anchors in this niche.
About this analysis
Why medium confidence: 193 ratings · no founder-verified revenue (model estimate only).
❓ Frequently Asked Questions
10 answers · auto-generated from this app's public dataHow much does Publi24 make per month?▴
Based on our ML-calibrated revenue forecast, Publi24 earns approximately $8.5K/mo. This is a US-storefront-equivalent estimate; global revenue can be several times larger for internationally-distributed apps. See the methodology page for the full formula and confidence bands.
Is Publi24 profitable?▴
With estimated build cost $145K and monthly revenue $8.5K, Publi24 looks break-even-grade — payback period sits around 1.4 years. Profitability also depends on paid-acquisition spend and refund rate which the public model doesn't see.
How many users does Publi24 have?▴
Estimated audience: ~13K lifetime downloads, ~540 monthly active users, and ~90 daily active users. Derived from ratings count × category installs-per-rating × age decay. US-storefront-equivalent — global audience can be 5-10× larger for internationally-distributed apps.
What apps are like Publi24?▴
Browse the full Shopping category catalog to find similar apps with revenue, build cost, audience and tech stack data. Each /p/{slug} page also shows a Compare side-by-side widget with three peer apps from the same niche.
What is Publi24 built with?▴
Our heuristic places Publi24 on the Native iOS (Swift / UIKit) stack (Medium confidence, 70%). Signals: app bundle size, category context, store-description markers, release-date era. We don't disassemble binaries. Alternative possibilities: Flutter.
Is Publi24 still actively maintained?▴
Maintenance status: Active (15% abandonment risk). Last shipped version was 24 days ago. The risk score combines time-since-last-update with Editor's Choice / curated featuring + user-base maturity adjustments.
How much would Publi24 sell for?▴
Estimated acquisition value: $175K (marketplace range $125K – $225K). Calculated as 19× monthly revenue using the standard multiple for the detected monetization model + adjustments for age, rating quality and category demand. Calibrated against 2024-2026 Flippa / Acquire.com / MicroAcquire closed-deal medians.
When was Publi24 last updated?▴
Publi24 last shipped a new version on 2026-10-05 — less than a month ago. This is the date Apple / Google last accepted a new build, not a content-only push.
Who makes Publi24?▴
Publi24 is published by Publi24 Digital SRL on the Apple App Store. See the full publisher portfolio (other apps by the same developer) via the More by developer block on the product page above.
What is Publi24's BU Score?▴
Publi24 has a BU Score of 65/100 (Solid). The score combines App Store rating, ratings count, monetization model and revenue signals calibrated against founder-verified MRR anchors. See the BU Score formula.