Today To Do List
57
Quality Score
Solid
Today To Do List
Low confidence
✍️ bumetric analysis
“
Today To Do List is an iOS app from Viktoriia Globa in the Productivity category, currently rated 4.5★ across 2 ratings. Initial signal reads as largely positive sentiment, users highlighting consistency and feature depth.
Quality Score is 57: Solid (established niche player). For a Productivity app, that means established niche player. The full BU Investment Matrix below scores 8 dimensions including monetisation, growth, and operational risk.
Track changes month-over-month in the Performance section below: live snapshot history and revenue forecast included.
💰 Monthly revenue · now vs forecast
● Right now
$200
per month
→
12-mo forecast
$100 – $931
per month
→
24-mo forecast
$100 – $2790
per month
MICRO tier
💡 Grow this revenue
Free AI audit of this app’s store listing
- Title & subtitle keyword fit
- Description hook & conversion structure
- Screenshots, ratings, reviews strategy
Typical impact: +2-5× organic installs
📊 Performance Tracking LIVE
Loading…
Rating
—
Reviews
—
Forecast Revenue / mo
—
Snapshots tracked
0
since first record
ONE-TIME · BUILD
💰 Estimated build cost
$55K
↳ What it cost to build · not monthly revenue
Likely range $40K – $75K
$25K · MVP floor
$100K · indie scale
$500K+ · studio build
📈
Pays back in ~4 months at current MRR
Synthetic estimate. Inputs: category complexity, file size, screen count, monetization layer, platform reach, age × team-size proxy. Calibrated against 2024-2026 indie-agency rate surveys. Full math + source list on /methodology.
Where the money goes
| 🧱 MVP baseline (design + 1-store ship) | +$28K |
| 📱 5 unique screens × $4.5K | +$22K |
| ⚙ Productivity complexity ×1.10 | +$5K |
Total estimate
$55K
ONE-TIME · EXIT VALUE
💵 Estimated acquisition value
$200K
↳ What it would sell for · not monthly revenue
Marketplace range $150K – $275K · 16× MRR multiple
💸
~3.6× return on build cost
Synthetic estimate. Multiple band derived from ad-supported + age, rating quality, category demand, and user-base maturity. Calibrated against 2024-2026 indie-app-marketplace closed-deal medians. Full math + comparable deal list on /methodology.
How the multiple was built
| 📺 Ad-supported base | 15× MRR |
| ⭐ ★ rating ≥ 4.4 (solid) | +8% |
| 🏷 Productivity category multiple | +8% |
| ⭐ Small user base (<1K ratings) | -8% |
Final multiple
16× MRR
🔬
How we forecast this revenue
LOW CONFIDENCEBaseline
$200/mo · ML-estimated from 234 triggers
Growth rate
+8.0% MoM · MICRO tier baseline (compound monthly)
Direction
Headwinds: rating drift may slow acquisition
6 months
$127 – $508
12 months
$100 – $931
24 months
$100 – $2.8K
Compound growth at +8.0% MoM (tier baseline for MICRO). Range widens with horizon — typical noise band ±60% at 6mo.. Ranges widen with horizon — distant futures carry more uncertainty.
📊
BU Investment Matrix
Insufficient data · 39/100MICRO TIERtoo early to scoreRevenue Strength
2.3
Product Quality
3.6
Market Position
0.0
Growth Velocity
5.0
Defensibility
4.5
Operational Safety
10.0
Founder Strength
5.1
Monetization Maturity
1.0
- 💰 Revenue: Marginal — $0 - $500/mo · MICRO tier · indicative confidence, trajectory unclear.
- ⭐ Quality: 4.5★ across 2 reviews — weak — significant quality concerns.
- 📍 Market: Not yet charting in any of the 9 monitored markets.
- 📈 Growth: Insufficient signal to assess trajectory.
- ⚠️ Risk: Low — no material risk signals detected.
🎯 For competitors: Mixed picture. Worth competing if you have a clear UX or pricing edge — otherwise crowded segment.
💵 For acquirers: Estimated asking range 18-32× monthly = $3K-$6K. Portfolio play ($12K/mo combined) commands premium.
Composite of 8 dimensions computed deterministically from public signals — no LLM, every score traces back to a measurable input. Default weights shown; "compete" / "acquire" / "invest" lenses re-weight without re-fetching.
Range:
💰 Forecast Revenue / mo
MODELRevenue forecast computed from BU's 234 trigger model on each snapshot. Calibrated against ground-truth from 58 verified-revenue apps.
🔬Forecast Breakdown — Why This Estimate?Top 6 of 6 triggers
Our ML model uses 200+ signals from public data. These are the most influential for this app:
| Paid app ($0.00)METRIC | +$2,800 | |
| Excellent rating (4.5★)METRIC | +$2,200 | |
| excellent appREVIEW | +$1,500 | |
| Mature app (13y old)METRIC | +$1,500 | |
| Localized (9 languages)METRIC | +$600 | |
| Pre-traction phase (2 ratings)METRIC | −$300 |
METRIC = structural app data · REVIEW = mined from user reviews · ✓ VERIFIED = Stripe-verified anchor (TrustMRR)
📈 Reviews Growth
LIVECumulative review count from first BU snapshot. Each point = a tracked update.
⭐ Rating Trend
LIVEAverage rating evolution. Updates with each new review batch.
🆕 What's New · v2.1.13
Critical bug fix.
Profile & Insights
Everything we know — and don't — about this app and its company.
Identification
- App name
- Today To Do List
- Developer
- Viktoriia Globa
- Bundle ID
- org.macbuka.Today
- App Store URL
- Open in App Store
- Category
- Productivity
- Content rating
- 4+
- Languages
- EN, FR, DE, IT, JA, PL, PT, ES, UK
Company
- Website
- Not found
- Tagline
- simplish apps
- Description
- Not found
- Founded
- Not found
- HQ / Address
- Not found
- Employees
- Not found
- Logo
- Not found
Revenue
- Verified revenue / mo
- Not found
- AI revenue estimate / mo
- Not found
- AI annual estimate
- Not found
- ML model estimate / mo
- $12.6K/mo
- Top-grossing rank
- Outside top 100 in US Productivity
- All-time revenue
- Not found
- Pricing
- Not found
Founder
Founder data not yet collected for this app.
Funding
Funding data not yet collected for this app.
Press & Links
Press & Links data not yet collected for this app.
Contacts & Socials
Contacts & Socials data not yet collected for this app.
⭐Recent App Store Reviews6 latest · avg 4.17★ · 50.0% 5★ · 0% 1★
5★3 (50%)
4★2 (33%)
3★0 (0%)
2★1 (17%)
1★0 (0%)
+0 ratings/week
Praise: great ×2 perfect ×2 love ×2 excellent ×1 favorite ×1
Top positive
★★★★★ Great!
I've been through a dozen other todo apps, but none of them really did what I want: a simple list of today's tasks, without having to schedule a time for the task. This one does that perfectly. It's easy to add a new todo, an…
★★★★★ So easy!
I absolutely love the simplicity of this app. I can put all tasks on the "later" and move them to today when I'm ready to work on them. Calendar events are automatically added to the list.
You can add a time or notes. Make …
Top negative
★★☆☆☆ Glitchy
I like this app, I want to use it, but it only works for a day before it glitches out and won't open anymore. I've deleted and reloaded twice now and it still won't work. :(
I'll keep trying because I want to use it...…
📈Ratings growth2 ratings+100% lifetimeShow 3-year history estimate ▾
Tracked (13 weeks) Pre-tracking estimate (37 weeks) · model-based, ±5% noise · anchored to release date and current value
🌍Geographic ReachNot ranked
This app is currently outside the top 100 grossing in all 9 countries we monitor (US, UK, DE, FR, JP, CA, AU, BR, IN). Niche or new apps often launch this way — popularity rankings appear once daily revenue clears the regional threshold.
💰Pricing History$0.00 → $0.99 (+0%)
Profile is built from iTunes Lookup + developer site scrape + ML revenue model. Empty fields show "Not found" — additional sources (Crunchbase, X, IndieHackers, Acquire.com) coming.
📝 About this app
"Today" is a simple daily planner that allows you to quickly plan your day, starting from a clean page. Tasks don't pile up: everything incomplete, stale, and postponed is out of your sight until you decide to review it. So instead of being upset about unfinished plans, you can stay in a good mood for the day ahead and focus on what's important today.
Features:
- Adding and editing tasks is really quick and convenient
- Postpone a task for later in a single tap
- Optional "Daily note" for the day – to focus on one goal, or just something to remember… View full description on the official store →
Features:
- Adding and editing tasks is really quick and convenient
- Postpone a task for later in a single tap
- Optional "Daily note" for the day – to focus on one goal, or just something to remember… View full description on the official store →
App Specs
🔐 Own this app? Claim & verify MRR →💾 6 MB🔞 4+📱 iOS 17.4+🔖 v2.1.13🔄 updated 0d ago🌐 EN, FR, DE, IT, JA +4📂 Productivity💰 Paid
📅
What Worked™ · Development Pipeline
6 EVENTS TRACKEDDetected changes in this app over its tracked lifetime — each event links cause (what changed) to effect (what moved). Sorted newest first.See full history →Version history →
2026-05
⭐
Rating ↑ 3.50 → 4.50 (improved 1.00★)
2026-05
💲
Went paid — introduced $0.99 price point
2026-03
⭐
Rating ↓ 4.14 → 3.50 (dropped 0.64★)
2015-09
⭐
Rating ↓ 4.33 → 3.75 (dropped 0.58★)
2013-09
⭐
Rating ↑ 4.00 → 4.50 (improved 0.50★)
2012-12
🚀
First tracked snapshot — initial data captured
🔔
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📝 Description
95
BU Score · Transcendent
Similar apps in Productivity
About this analysis
Why low confidence: only 2 ratings · no founder-verified revenue (model estimate only) · revenue figure is directional only.
📌 Final verdict — read this before you trust the numbers above
Today To Do List is a very early-stage iOS app in the productivity space with weak public traction — only 2 ratings, no founder-verified MRR, and not ranked in any monitored grossing chart. The app appears to be monetised, but public signals are too sparse for a precise revenue estimate.
Bottom line: treat all revenue, audience and acquisition-value numbers on this page as directional only — not founder-verified facts.
❓ Frequently Asked Questions
4 answers · auto-generated from this app's public dataHow much does Today To Do List make per month?▴
Low-confidence model estimate. Today To Do List has only 2 App Store ratings, so our revenue model has very little signal to work with — treat the ~$12K/mo figure as directional only, not a verified MRR. No founder-verified revenue data is available for this app. See methodology for the formula and confidence bands.
What apps are like Today To Do List?▴
Browse the full Productivity category catalog to find similar apps with revenue, build cost, audience and tech stack data. Each /p/{slug} page also shows a Compare side-by-side widget with three peer apps from the same niche.
Who makes Today To Do List?▴
Today To Do List is published by Viktoriia Globa on the Apple App Store. See the full publisher portfolio (other apps by the same developer) via the More by developer block on the product page above.
What is Today To Do List's BU Score?▴
Today To Do List has a BU Score of 57/100 (Solid). The score combines App Store rating, ratings count, monetization model and revenue signals calibrated against founder-verified MRR anchors. See the BU Score formula.