Verizon Protect
80
Quality Score
Excellent
Verizon Protect
High confidence
✍️ bumetric analysis
“
Verizon Protect is an iOS app from Verizon Wireless in the Utilities category, currently rated 4.7★ across 45,318 ratings. Initial signal reads as mostly critical sentiment so far: users flag rough edges and unmet expectations.
Quality Score is 80: Excellent (strong product-market fit). For a Utilities app, that means strong product-market fit. The full BU Investment Matrix below scores 8 dimensions including monetisation, growth, and operational risk.
Track changes month-over-month in the Performance section below: live snapshot history and revenue forecast included.
💰 Monthly revenue · now vs forecast
● Right now
$5.0K
per month
→
12-mo forecast
$5.2K – $10.8K
per month
→
24-mo forecast
$6.4K – $19.2K
per month
MID tier
💡 Grow this revenue
Free AI audit of this app’s store listing
- Title & subtitle keyword fit
- Description hook & conversion structure
- Screenshots, ratings, reviews strategy
Typical impact: +2-5× organic installs
📊 Performance Tracking LIVE
Loading…
Rating
—
Reviews
—
Forecast Revenue / mo
—
Snapshots tracked
0
since first record
ONE-TIME · BUILD
💰 Estimated build cost
$75K
↳ What it cost to build · not monthly revenue
Likely range $55K – $100K
$25K · MVP floor
$100K · indie scale
$500K+ · studio build
📈
Pays back in ~4 months at current MRR
Synthetic estimate. Inputs: category complexity, file size, screen count, monetization layer, platform reach, age × team-size proxy. Calibrated against 2024-2026 indie-agency rate surveys. Full math + source list on /methodology.
Where the money goes
| 🧱 MVP baseline (design + 1-store ship) | +$28K |
| 📱 5 unique screens × $4.5K | +$22K |
| 📦 Asset bundle (284 MB) | +$40K |
| ⚙ Utilities complexity ×0.85 | $-13575 |
Total estimate
$75K
ONE-TIME · EXIT VALUE
💵 Estimated acquisition value
$250K
↳ What it would sell for · not monthly revenue
Marketplace range $175K – $325K · 15× MRR multiple
💸
~3.3× return on build cost
Synthetic estimate. Multiple band derived from ad-supported + age, rating quality, category demand, and user-base maturity. Calibrated against 2024-2026 indie-app-marketplace closed-deal medians. Full math + comparable deal list on /methodology.
How the multiple was built
| 📺 Ad-supported base | 15× MRR |
| ⭐ ★ rating ≥ 4.4 (solid) | +8% |
| 🏷 Utilities category multiple | -10% |
Final multiple
15× MRR
👥 Estimated audience size
9.1M
Lifetime downloads (US-equivalent)
Monthly active
1.8M
Daily active
360K
Synthetic estimate from ratings × category benchmarks. Calibrated against 2024-2026 mobile-attribution retention + DAU/MAU reports. Numbers are US-storefront-equivalent — true global audience can be 5-10× larger for international apps. Full math + source list on /methodology.
How we sized it
| 📲 Utilities engagement | ~200 installs / rating |
| 🔁 Utilities D30 retention | 20% |
| 📍 DAU / MAU stickiness | 0.20 |
DAU / MAU
20% sticky
🔬
How we forecast this revenue
MEDIUM CONFIDENCEBaseline
$5.0K/mo · ML-estimated from 234 triggers
Growth rate
+4.0% MoM · MID tier baseline (compound monthly)
6 months
$4.7K – $7.9K
12 months
$5.2K – $10.8K
24 months
$6.4K – $19.2K
Compound growth at +4.0% MoM (tier baseline for MID). Range widens with horizon — typical noise band ±25% at 6mo.. Ranges widen with horizon — distant futures carry more uncertainty.
📊
BU Investment Matrix
Below median · 54/100MID TIERunderperforming peersRevenue Strength
3.7
Product Quality
9.4
Market Position
0.0
Growth Velocity
5.0
Defensibility
6.7
Operational Safety
10.0
Founder Strength
7.2
Monetization Maturity
1.0
- 💰 Revenue: Modest — $3K - $7K/mo · MID tier · medium confidence, trajectory unclear.
- ⭐ Quality: 4.69★ across 45,318 reviews — exceptional (top 1% in category).
- 📍 Market: Not yet charting in any of the 9 monitored markets.
- 📈 Growth: dev shipping weekly.
- ⚠️ Risk: Low — no material risk signals detected.
🎯 For competitors: Mixed picture. Worth competing if you have a clear UX or pricing edge — otherwise crowded segment.
💵 For acquirers: Estimated asking range 18-32× monthly = $90K-$160K. Portfolio play ($47K/mo combined) commands premium.
Composite of 8 dimensions computed deterministically from public signals — no LLM, every score traces back to a measurable input. Default weights shown; "compete" / "acquire" / "invest" lenses re-weight without re-fetching.
Range:
💰 Forecast Revenue / mo
MODELRevenue forecast computed from BU's 234 trigger model on each snapshot. Calibrated against ground-truth from 58 verified-revenue apps.
🔬Forecast Breakdown — Why This Estimate?Top 8 of 8 triggers
Our ML model uses 200+ signals from public data. These are the most influential for this app:
| Mid install base (45,318 ratings)METRIC | +$5,500 | |
| Excellent rating (4.7★)METRIC | +$2,200 | |
| bugsREVIEW | −$1,800 | |
| 5 starREVIEW | +$1,800 | |
| excellent appREVIEW | +$1,500 | |
| highly recommendREVIEW | +$1,400 | |
| Established app (6y old)METRIC | +$800 | |
| Ad-supported / freemiumMETRIC | +$600 |
METRIC = structural app data · REVIEW = mined from user reviews · ✓ VERIFIED = Stripe-verified anchor (TrustMRR)
📈 Reviews Growth
LIVECumulative review count from first BU snapshot. Each point = a tracked update.
⭐ Rating Trend
LIVEAverage rating evolution. Updates with each new review batch.
🆕 What's New · v8.4.0
*Get Shopping, Banking and Crypto-jacking protection with a new Safe Browsing Safari browser extension
*Introduction of Continuous Connect, which helps avoid connectivity drops & slowdowns by using cellular to supplement weak Wi-Fi… Full release notes →
*Introduction of Continuous Connect, which helps avoid connectivity drops & slowdowns by using cellular to supplement weak Wi-Fi… Full release notes →
Profile & Insights
Everything we know — and don't — about this app and its company.
Identification
- App name
- Verizon Protect
- Developer
- Verizon Wireless
- Bundle ID
- com.verizon.vzsecure
- App Store URL
- Open in App Store
- Category
- Utilities
- Content rating
- 4+
- Languages
- EN, ES
Company
- Website
- Not found
- Tagline
- Mom deserves it all iPhone 17, iPad & Apple Watch Series 11
- Description
- Shop Verizon smartphone deals and wireless plans on the largest 4G LTE network. First to 5G. Get Fios for the fastest internet, TV and phone service.
- Founded
- Not found
- HQ / Address
- Not found
- Employees
- Not found
- Logo
- Not found
Revenue
- Verified revenue / mo
- Not found
- AI revenue estimate / mo
- Not found
- AI annual estimate
- Not found
- ML model estimate / mo
- $16.7K/mo
- Top-grossing rank
- Outside top 100 in US Utilities
- All-time revenue
- Not found
- Pricing
- Not found
Founder
- Name
- Not found
- X / Twitter
- twitter.com/verizon
- linkedin.com/company/verizon
- GitHub
- Not found
- X followers
- Not found
- Public statements
- Not found
Funding
Funding data not yet collected for this app.
Press & Links
Press & Links data not yet collected for this app.
Contacts & Socials
- Socials
- facebook facebook.com/verizon · instagram instagram.com/verizon · linkedin linkedin.com/company/verizon · tiktok tiktok.com/@verizon · twitter twitter.com/verizon · youtube youtube.com/user/verizon
- Not found
- Phone
- +18008374966
- Contact page
- verizon.com/support/contact-us
- About page
- verizon.com/about
📈Ratings growth45,318 ratings+61% lifetimeShow 3-year history estimate ▾
Tracked (31 weeks) Pre-tracking estimate (36 weeks) · model-based, ±5% noise · anchored to release date and current value
🌍Geographic ReachNot ranked
This app is currently outside the top 100 grossing in all 9 countries we monitor (US, UK, DE, FR, JP, CA, AU, BR, IN). Niche or new apps often launch this way — popularity rankings appear once daily revenue clears the regional threshold.
🚀Version Release Timeline3 releases tracked
Profile is built from iTunes Lookup + developer site scrape + ML revenue model. Empty fields show "Not found" — additional sources (Crunchbase, X, IndieHackers, Acquire.com) coming.
📝 About this app
Enjoy a suite of tools designed to enhance your digital safety with the Verizon Protect security app, and reduce the likelihood of identity theft.
Here’s how Verizon Protect keeps you protected:
• Secure connect includes:
Safe browsing: Helps protect you from malicious websites and phishing attempts
Wi-Fi scan: Analyzes your Wi-Fi network potential security vulnerabilities
• Device health: Helps protect your device from threats and software risks.
With Digital Secure Premium*, you’ll get end-point security for your mobile devices, including:
• Secure connect includes:… View full description on the official store →
Here’s how Verizon Protect keeps you protected:
• Secure connect includes:
Safe browsing: Helps protect you from malicious websites and phishing attempts
Wi-Fi scan: Analyzes your Wi-Fi network potential security vulnerabilities
• Device health: Helps protect your device from threats and software risks.
With Digital Secure Premium*, you’ll get end-point security for your mobile devices, including:
• Secure connect includes:… View full description on the official store →
App Specs
🔐 Own this app? Claim & verify MRR →💾 284 MB🔞 4+📱 iOS 16.6+🔖 v8.4.0🔄 updated 0d ago🌐 EN, ES📂 Utilities💰 Paid
📅
What Worked™ · Development Pipeline
10 EVENTS TRACKEDDetected changes in this app over its tracked lifetime — each event links cause (what changed) to effect (what moved). Sorted newest first.See full history →Version history →
2026-05
🔧
Shipped update — v8.2.4 → v8.3.0
2026-05
📈
Crossed 1,000 ratings — social-proof flywheel kicking in
2026-03
📈
Crossed 500 ratings — social-proof flywheel kicking in
2026-03
📈
Crossed 500 ratings — social-proof flywheel kicking in
2025-08
📈
Crossed 100 ratings — social-proof flywheel kicking in
2025-07
📈
Crossed 50 ratings — social-proof flywheel kicking in
2025-06
⭐
Rating ↓ 4.56 → 4.20 (dropped 0.36★)
2025-06
📈
Crossed 10 ratings — social-proof flywheel kicking in
2025-06
⭐
Rating ↓ 5.00 → 4.33 (dropped 0.67★)
2025-05
🚀
First tracked snapshot — initial data captured
🔔
Track this app’s revenue
FREEGet an email when revenue moves by your threshold. No spam, unsubscribe in one click.
📝 Description
95
BU Score · Transcendent
Full revenue analysis
Read the article-style breakdown for Verizon Protect: category rank, percentile, growth signal, comparable apps, and how the forecast is calibrated against verified-MRR anchors in this niche.
More by Verizon Wireless
View all →📦 Portfolio summaryINDIE studio
7apps·$47K/mocombined
✓ Diversified — top app contributes 35%; risk spread across portfolio
Similar apps in Utilities
About this analysis
Why high confidence: 45,318 ratings · no founder-verified revenue (model estimate only).
❓ Frequently Asked Questions
4 answers · auto-generated from this app's public dataHow much does Verizon Protect make per month?▴
Based on our ML-calibrated revenue forecast, Verizon Protect earns approximately $16K/mo. This is a US-storefront-equivalent estimate; global revenue can be several times larger for internationally-distributed apps. See the methodology page for the full formula and confidence bands.
What apps are like Verizon Protect?▴
Browse the full Utilities category catalog to find similar apps with revenue, build cost, audience and tech stack data. Each /p/{slug} page also shows a Compare side-by-side widget with three peer apps from the same niche.
Who makes Verizon Protect?▴
Verizon Protect is published by Verizon Wireless on the Apple App Store. See the full publisher portfolio (other apps by the same developer) via the More by developer block on the product page above.
What is Verizon Protect's BU Score?▴
Verizon Protect has a BU Score of 80/100 (Excellent). The score combines App Store rating, ratings count, monetization model and revenue signals calibrated against founder-verified MRR anchors. See the BU Score formula.