Brock McGoff
57
Quality Score
Solid
Brock McGoff
High confidence
🏆 BU Rank #70,696📺 Howto & Style📅 Joined Jan 2015
✍️ bumetric analysis
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Brock McGoff is a YouTube channel from @brockmcgoff in the YouTube Channels category, currently rated 2.9★ across 510,000 ratings. Initial signal reads as no scraped reviews yet: judgment based on metadata only.
Quality Score is 57: Solid (established niche player). For a YouTube Channels channel, that means established niche player. The full BU Investment Matrix below scores 8 dimensions including monetisation, growth, and operational risk.
Track changes month-over-month in the Performance section below: live snapshot history and revenue forecast included.
💰 Monthly revenue · now vs forecast
● Right now
$125
per month
→
12-mo forecast
$165 – $237
per month
→
24-mo forecast
$241 – $402
per month
✓ Verified MRRMID tier
💡 Grow this revenue
Free AI audit of this app’s store listing
- Title & subtitle keyword fit
- Description hook & conversion structure
- Screenshots, ratings, reviews strategy
Typical impact: +2-5× organic installs
📊 Performance Tracking LIVE
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Rating
—
Reviews
—
Forecast Revenue / mo
—
Snapshots tracked
0
since first record
🔬
How we forecast this revenue
HIGH CONFIDENCEBaseline
$125/mo · founder-confirmed (Stripe webhook)
Growth rate
+4.0% MoM · MID tier baseline (compound monthly)
Direction
Headwinds: low defensibility moat
6 months
$139 – $179
12 months
$165 – $237
24 months
$241 – $402
Compound growth at +4.0% MoM (tier baseline for MID). Range widens with horizon — typical noise band ±12% at 6mo.. Ranges widen with horizon — distant futures carry more uncertainty.
📊
BU Investment Matrix
Stalled · 34/100MID TIERno growth momentumRevenue Strength
2.1
Product Quality
5.7
Market Position
0.0
Growth Velocity
5.0
Defensibility
2.0
Operational Safety
8.0
Founder Strength
3.1
Monetization Maturity
1.0
- 💰 Revenue: Verified $125/mo (founder claim, Stripe / ASC), trajectory unclear.
- ⭐ Quality: 2.85★ across 510,000 reviews — below category median.
- 📍 Market: Not yet charting in any of the 9 monitored markets.
- 📈 Growth: Insufficient signal to assess trajectory.
- ⚠️ Risk: Moderate — no material risk signals detected.
🎯 For competitors: Mixed picture. Worth competing if you have a clear UX or pricing edge — otherwise crowded segment.
💵 For acquirers: Estimated asking range 18-32× monthly = $2K-$4K.
Composite of 8 dimensions computed deterministically from public signals — no LLM, every score traces back to a measurable input. Default weights shown; "compete" / "acquire" / "invest" lenses re-weight without re-fetching.
Range:
💰 Forecast Revenue / mo
MODELRevenue forecast computed from BU's 234 trigger model on each snapshot. Calibrated against ground-truth from 58 verified-revenue apps.
🔬Forecast Breakdown — Why This Estimate?Top 3 of 3 triggers
Our ML model uses 200+ signals from public data. These are the most influential for this app:
| High install base (510,000 ratings)METRIC | +$12,000 | |
| Below-average rating (2.9★)METRIC | −$1,500 | |
| Ad-supported / freemiumMETRIC | +$600 |
METRIC = structural app data · REVIEW = mined from user reviews · ✓ VERIFIED = Stripe-verified anchor (TrustMRR)
📈 Reviews Growth
LIVECumulative review count from first BU snapshot. Each point = a tracked update.
⭐ Rating Trend
LIVEAverage rating evolution. Updates with each new review batch.
App Specs
🔐 Own this app? Claim & verify MRR →📂 YouTube Channels
📝 About this app
Practical lifestyle tips to help you look good, feel great and become the best version of yourself.
I’m Brock McGoff (previously The Modest Man), a former men’s style blogger and current Millennial dad who’s trying to age like top shelf bourbon. An aspiring renaissance man, I want to dress well, stay fit, be an awesome dad and partner, and spend my money on things that matter.
Whether you're a young professional or embracing the wiser years, I want to help you do the same.…
I’m Brock McGoff (previously The Modest Man), a former men’s style blogger and current Millennial dad who’s trying to age like top shelf bourbon. An aspiring renaissance man, I want to dress well, stay fit, be an awesome dad and partner, and spend my money on things that matter.
Whether you're a young professional or embracing the wiser years, I want to help you do the same.…
📅
What Worked™ · Development Pipeline
5 EVENTS TRACKEDDetected changes in this app over its tracked lifetime — each event links cause (what changed) to effect (what moved). Sorted newest first.See full history →Version history →
2026-05
📈
Crossed 500,000 ratings — social-proof flywheel kicking in
2018-03
📈
Crossed 100,000 ratings — social-proof flywheel kicking in
2017-07
📈
Crossed 50,000 ratings — social-proof flywheel kicking in
2016-12
📈
Crossed 10,000 ratings — social-proof flywheel kicking in
2016-09
🚀
First tracked snapshot — initial data captured
🔔
Track this app’s revenue
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Profile & Insights
Everything we know — and don't — about this app and its company.
Identification
- App name
- Brock McGoff
- Developer
- @brockmcgoff
- Bundle ID
- UClbfoD1o7sV0VxErpxTCpyw
- App Store URL
- Open in App Store
- Category
- YouTube Channels
- Content rating
- Not found
- Languages
- Not found
Company
- Website
- Not found
- Tagline
- Not found
- Description
- Not found
- Founded
- Not found
- HQ / Address
- Not found
- Employees
- Not found
- Logo
- Not found
Revenue
- Est. AdSense / mo
- $1.0K – $2.4K/mo · AdSense est., excl. sponsorships
- Verified revenue / mo
- $126/mo
- Annual run-rate (AdSense)
- $0.0M – $0.0M/yr
- Avg monthly views
- 0M/mo (lifetime avg)
- Total lifetime views
- 66,652,269
- Sponsorships
- Not found
- Top-grossing rank
- Not found
Founder
Founder data not yet collected for this app.
Funding
Funding data not yet collected for this app.
Press & Links
Press & Links data not yet collected for this app.
Contacts & Socials
Contacts & Socials data not yet collected for this app.
📈Subscriber growth510,000 subscribers+246% lifetimeShow 3-year history estimate ▾
Tracked (60 weeks) Pre-tracking estimate (36 weeks) · model-based, ±5% noise · anchored to release date and current value
Profile is built from iTunes Lookup + developer site scrape + ML revenue model. Empty fields show "Not found" — additional sources (Crunchbase, X, IndieHackers, Acquire.com) coming.
📝 Description
95
BU Score · Transcendent
Similar apps in YouTube Channels
About this analysis
Why high confidence: 510,000 ratings · verified revenue anchor available.
❓ Frequently Asked Questions
4 answers · auto-generated from this app's public dataHow much does Brock McGoff make per month?▴
Based on our verified revenue dataset (calibrated against founder-declared MRR + acquired-deal anchors), Brock McGoff earns approximately $125/mo. This is a US-storefront-equivalent estimate; global revenue can be several times larger for internationally-distributed apps. See the methodology page for the full formula and confidence bands.
What apps are like Brock McGoff?▴
Browse the full YouTube Channels category catalog to find similar apps with revenue, build cost, audience and tech stack data. Each /p/{slug} page also shows a Compare side-by-side widget with three peer apps from the same niche.
Who makes Brock McGoff?▴
Brock McGoff is published by @brockmcgoff on the YouTube. See the full publisher portfolio (other apps by the same developer) via the More by developer block on the product page above.
What is Brock McGoff's BU Score?▴
Brock McGoff has a BU Score of 57/100 (Solid). The score combines App Store rating, ratings count, monetization model and revenue signals calibrated against founder-verified MRR anchors. See the BU Score formula.