Little Birdie
10
Quality Score
Niche
Little Birdie
Low confidence
✍️ bumetric analysis
“
Little Birdie is an iOS app from LIttle Birdie Ltd in the Finance category, currently rated 1.0★ across 1 ratings. Initial signal reads as mixed reviews: supporters praise core features while critics cite stability and value gaps.
Quality Score is 10: Niche (micro-niche or pre-traction stage). For a Finance app, that means micro-niche or pre-traction stage. The full BU Investment Matrix below scores 8 dimensions including monetisation, growth, and operational risk.
Track changes month-over-month in the Performance section below: live snapshot history and revenue forecast included.
💰 Monthly revenue · now vs forecast
● Right now
$2.0K
per month
→
12-mo forecast
$1.7K – $6.3K
per month
→
24-mo forecast
$1.6K – $14.5K
per month
INDIE tierSUBSCRIPTION
💡 Grow this revenue
Free AI audit of this app’s store listing
- Title & subtitle keyword fit
- Description hook & conversion structure
- Screenshots, ratings, reviews strategy
Typical impact: +2-5× organic installs
📊 Performance Tracking LIVE
Loading…
Rating
—
Reviews
—
Forecast Revenue / mo
—
Snapshots tracked
0
since first record
ONE-TIME · BUILD💰 Estimated build cost
$105K
↳ What it cost to build · not monthly revenue
Likely range $80K – $140K
$25K · MVP floor$100K · indie scale$500K+ · studio build
📈Slow ROI — current MRR is well below build cost
Synthetic estimate. Inputs: category complexity, file size, screen count, monetization layer, platform reach, age × team-size proxy. Calibrated against 2024-2026 indie-agency rate surveys. Full math + source list on /methodology.
Where the money goes
| 🧱MVP baseline (design + 1-store ship) | +$28K |
| 📱5 unique screens × $4.5K | +$22K |
| ⚙Finance complexity ×1.60 | +$30K |
| ⚙3.7y maintenance × ~1-person team | +$22K |
Total estimate$105K
🛠 Estimated tech stack
🍎
Native iOS (SwiftUI)
Medium confidence · 70%
Also possible
Flutter
Heuristic guess from app bundle size, category, store description signals, and release-date stack era. Bumetric does not disassemble binaries — for binary-level certainty you would need an SDK intelligence tool or the manifest itself. Reasoning chain on the right. Full ruleset on /methodology.
Signals we read
| 📦App bundle size | 37 MB |
| 🏷Category context | Finance |
| 📦Small-mid iOS bundle | → Native SwiftUI (post-2020 era) |
💀 Maintenance status
At risk
40%
Last shipped 2026-01-29 · 117 days ago
0 · Active50 · At risk100 · Abandoned
Heuristic risk score from time-since-last-update + ratings velocity proxy + Editor's Choice / curated featuring signals. Calibrated against 2024-2025 app-store ranking decay reports. Not a guarantee — a quiet app with a healthy codebase looks the same as an abandoned one until something breaks. Full math on /methodology.
Risk signals
| 📅3 months since last update | Slowing cadence |
| 👥Small user base (1 ratings) + 3.7y old | +10% (solo-project pattern) |
VerdictAt risk
🔬
How we forecast this revenue
MEDIUM CONFIDENCEBaseline
$2.0K/mo · ML-estimated from 234 triggers
Growth rate
+6.0% MoM · INDIE tier baseline (compound monthly)
Direction
Tailwinds: monetization model proven
Headwinds: rating drift may slow acquisition
6 months
$1.7K – $4.0K
12 months
$1.7K – $6.3K
24 months
$1.6K – $14.5K
Compound growth at +6.0% MoM (tier baseline for INDIE). Range widens with horizon — typical noise band ±40% at 6mo.. Ranges widen with horizon — distant futures carry more uncertainty.
📊
BU Investment Matrix
Early-stage solo · 42/100INDIE TIERSUBSCRIPTIONexpected for tierGrowth Velocity
5.0
Founder Strength
3.3
Product Quality
0.8
Revenue Strength
3.3
Monetization Maturity
9.5
Defensibility
5.4
Market Position
2.0
Operational Safety
4.5
- 💰 Revenue: Modest — $796 - $4977/mo · INDIE tier · medium confidence, trajectory unclear.
- ⭐ Quality: 1.0★ across 1 reviews — weak — significant quality concerns.
- 📍 Market: Not yet charting in any of the 9 monitored markets.
- 📈 Growth: Insufficient signal to assess trajectory.
- ⚠️ Risk: Elevated — 10% subscription complaints, bug mentions above category norm.
🎯 For competitors: Vulnerable. Quality drift + slow updates create a clear opening for a fresh competitor with active dev cadence.
💵 For acquirers: Estimated asking range 12-22× monthly = $23K-$43K. Discount applied for operational risk..
Composite of 8 dimensions computed deterministically from public signals — no LLM, every score traces back to a measurable input. Default weights shown; "compete" / "acquire" / "invest" lenses re-weight without re-fetching.
Range:
💰 Forecast Revenue / mo
MODELRevenue forecast computed from BU's 234 trigger model on each snapshot. Calibrated against ground-truth from 58 verified-revenue apps.
🔬Forecast Breakdown — Why This Estimate?Top 5 of 5 triggers
Our ML model uses 200+ signals from public data. These are the most influential for this app:
| Paid app ($0.00)METRIC | +$2,800 | |
| Below-average rating (1.0★)METRIC | −$1,500 | |
| Established app (3y old)METRIC | +$800 | |
| Single-language (English only)METRIC | −$400 | |
| Pre-traction phase (1 ratings)METRIC | −$300 |
METRIC = structural app data · REVIEW = mined from user reviews · ✓ VERIFIED = Stripe-verified anchor (TrustMRR)
📈 Reviews Growth
LIVECumulative review count from first BU snapshot. Each point = a tracked update.
⭐ Rating Trend
LIVEAverage rating evolution. Updates with each new review batch.
App Specs
🔐 Own this app? Claim & verify MRR →💾 37 MB🔞 4+📱 iOS 15.1+🔖 v1.5.8🔄 updated 3mo ago🌐 EN📂 Finance💰 Paid🚀 Launched 2022 (3y old)
📝 About this app
Never miss a free trial end date or spend money on subscriptions or bills you no longer need or knew about! Not only will Little Birdie ensure you stay on top of all your regular payments saving you time and money but we will bring you the best deals through price comparison across mobile, broadband, Insurances, and Energy plus a marketplace of hundreds of market leading subscription and free trial offers.… View full description on the official store →
🆕 What's New · v1.5.8
- Fixed a small navigation issue on the Subscriptions section
- Updated some copy detailing the Little Birdie+ offer
- Updated some copy detailing the Little Birdie+ offer
📅
What Worked™ · Development Pipeline
3 EVENTS TRACKEDDetected changes in this app over its tracked lifetime — each event links cause (what changed) to effect (what moved). Sorted newest first.See full history →Version history →
2026-05
⭐
Rating ↓ 3.74 → 1.00 (dropped 2.74★)
2026-05
🔄
Monetization changed: paid → free
2026-03
🚀
First tracked snapshot — initial data captured
🗣
Voice of Customer
Based on 30 reviews across 1 markets● 77% positive · ● 10% neutral · ● 13% negative · Rating drift: +2.60★ (improving — recent 50: 3.6★ vs lifetime: 1.0★)
Top praise themes
one place ×6 open banking ×4 subscriptions one ×3 idea ×11 easy ×9 helpful ×8 payments ×5 money ×5
Top complaint themes
bank accounts ×3 doesn ×5 work ×4 after ×4 email ×3 crashes ×3
Risk signals
Subscription complaints: 10% Bug mentions: 7%
🌍
Multi-Country Performance
Available in 7 of 9 monitored markets| Market | Rating | Reviews | Current version |
|---|---|---|---|
| 🇧🇷 BR | 0★ | 0 | — |
| 🇨🇦 CA | 0★ | 0 | — |
| 🇩🇪 DE | 0★ | 0 | — |
| 🇬🇧 GB | 3.74359★ | 39 | 3.74359★ this version |
| 🇮🇳 IN | 0★ | 0 | — |
| 🇯🇵 JP | 0★ | 0 | — |
| 🇺🇸 US | 1★ | 1 | 1★ this version |
🔔
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Profile & Insights
Everything we know — and don't — about this app and its company.
Identification
- App name
- Little Birdie
- Developer
- LIttle Birdie Ltd
- Bundle ID
- littlebirdie.app
- App Store URL
- Open in App Store
- Category
- Finance
- Content rating
- 4+
- Languages
- EN
Company
- Website
- Not found
- Tagline
- Hi, I’m Little Birdie , the UK's top subscription & bill management app
- Description
- Little Birdie, the UK's subscription tracker, helps you manage bills, avoid price hikes, and save money. Try it free today!
- Founded
- Not found
- HQ / Address
- Not found
- Employees
- Not found
- Logo
- Not found
Revenue
- Verified revenue / mo
- Not found
- AI revenue estimate / mo
- Not found
- AI annual estimate
- Not found
- ML model estimate / mo
- $201/mo
- Top-grossing rank
- 🇬🇧#36 /100
- All-time revenue
- Not found
- Pricing
- Not found
Founder
- Name
- Not found
- X / Twitter
- twitter.com/LittleBirdieHQ
- linkedin.com/company/littlebirdiehold…
- GitHub
- Not found
- X followers
- Not found
- Public statements
- Not found
Funding
Funding data not yet collected for this app.
Press & Links
Press & Links data not yet collected for this app.
Contacts & Socials
- Socials
- facebook facebook.com/LittleBirdieHQ · linkedin linkedin.com/company/littlebirdiehold… · tiktok tiktok.com/@littlebirdiehq · twitter twitter.com/LittleBirdieHQ · youtube youtube.com/channel/UCTa660bEglJC2ocS…
- Not found
- Phone
- Not found
- Contact page
- littlebirdie.co.uk/contact
- About page
- Not found
📈Ratings growth1 ratingsShow 3-year history estimate ▾
Tracked (2 weeks) Pre-tracking estimate (36 weeks) · model-based, ±5% noise · anchored to release date and current value
🗺️Geographic Distribution1 of 9 markets
🇬🇧
GB
Top-grossing rank: #36 / 100
Other markets
Outside top 100
in US, GB, DE, FR, JP, CA, AU, BR, IN
in US, GB, DE, FR, JP, CA, AU, BR, IN
This app currently ranks in only one of the 9 markets we monitor. Niche or regional apps often launch this way before global rollout. Rankings update daily.
📊Category Rank Trajectory#36 now · best #6 · worst #36
Lower line = better rank · Estimate from ratings growth model · Lower position on chart = worse rank · Higher = top of chart
Profile is built from iTunes Lookup + developer site scrape + ML revenue model. Empty fields show "Not found" — additional sources (Crunchbase, X, IndieHackers, Acquire.com) coming.
📝 Description
95
BU Score · Transcendent
❓ Frequently Asked Questions
Who is the author of The ?
The author is , a prominent figure in the study of occult philosophy and esoteric traditions.
What is the main theme of the book?
The main theme is the esoteric interpretation of the Book of Revelation, focusing on the mystical and symbolic meanings hidden within the text.
Why is this book important for modern esoteric seekers?
This book is important because it bridges ancient wisdom with contemporary spiritual practices, providing valuable insights into the esoteric traditions that have influenced Western spirituality.
About this analysis
Why low confidence: only 1 rating · no founder-verified revenue (model estimate only) · revenue figure is directional only.
📌 Final verdict — read this before you trust the numbers above
Little Birdie is a very early-stage iOS app in the finance space with weak public traction — only 1 rating, no founder-verified MRR, and not ranked in any monitored grossing chart. The app appears to be monetised, but public signals are too sparse for a precise revenue estimate.
Bottom line: treat all revenue, audience and acquisition-value numbers on this page as directional only — not founder-verified facts.
❓ Frequently Asked Questions
7 answers · auto-generated from this app's public dataHow much does Little Birdie make per month?▴
Low-confidence model estimate. Little Birdie has only 1 App Store rating, so our revenue model has very little signal to work with — treat the ~$200/mo figure as directional only, not a verified MRR. No founder-verified revenue data is available for this app. See methodology for the formula and confidence bands.
What apps are like Little Birdie?▴
Browse the full Finance category catalog to find similar apps with revenue, build cost, audience and tech stack data. Each /p/{slug} page also shows a Compare side-by-side widget with three peer apps from the same niche.
What is Little Birdie built with?▴
Our heuristic places Little Birdie on the Native iOS (SwiftUI) stack (Medium confidence, 70%). Signals: app bundle size, category context, store-description markers, release-date era. We don't disassemble binaries. Alternative possibilities: Flutter.
Is Little Birdie still actively maintained?▴
Maintenance status: At risk (40% abandonment risk). Last shipped version was 3 months ago. The risk score combines time-since-last-update with Editor's Choice / curated featuring + user-base maturity adjustments.
When was Little Birdie last updated?▴
Little Birdie last shipped a new version on 2026-01-29 — 3 months ago. This is the date Apple / Google last accepted a new build, not a content-only push.
Who makes Little Birdie?▴
Little Birdie is published by LIttle Birdie Ltd on the Apple App Store. See the full publisher portfolio (other apps by the same developer) via the More by developer block on the product page above.
What is Little Birdie's BU Score?▴
Little Birdie has a BU Score of 10/100 (Niche). The score combines App Store rating, ratings count, monetization model and revenue signals calibrated against founder-verified MRR anchors. See the BU Score formula.