Neon: cartão de crédito
64
Quality Score
Solid
Neon: cartão de crédito
Medium confidence
✍️ bumetric analysis
“
Neon: cartão de crédito is an iOS app from Neon Pagamentos S.A. in the Finance category, currently rated 4.8★ across 1,896 ratings. Initial signal reads as largely positive sentiment, users highlighting consistency and feature depth.
Quality Score is 64: Solid (established niche player). For a Finance app, that means established niche player. The full BU Investment Matrix below scores 8 dimensions including monetisation, growth, and operational risk.
Track changes month-over-month in the Performance section below: live snapshot history and revenue forecast included.
💰 Monthly revenue · now vs forecast
● Right now
$5.0K
per month
→
12-mo forecast
$5.2K – $10.8K
per month
→
24-mo forecast
$6.4K – $19.2K
per month
MID tierFREE
💡 Grow this revenue
Free AI audit of this app’s store listing
- Title & subtitle keyword fit
- Description hook & conversion structure
- Screenshots, ratings, reviews strategy
Typical impact: +2-5× organic installs
📊 Performance Tracking LIVE
Loading…
Rating
—
Reviews
—
Forecast Revenue / mo
—
Snapshots tracked
0
since first record
ONE-TIME · BUILD
💰 Estimated build cost
$145K
↳ What it cost to build · not monthly revenue
Likely range $110K – $195K
$25K · MVP floor
$100K · indie scale
$500K+ · studio build
📈
Slow ROI — current MRR is well below build cost
Synthetic estimate. Inputs: category complexity, file size, screen count, monetization layer, platform reach, age × team-size proxy. Calibrated against 2024-2026 indie-agency rate surveys. Full math + source list on /methodology.
Where the money goes
| 🧱 MVP baseline (design + 1-store ship) | +$28K |
| 📱 5 unique screens × $4.5K | +$22K |
| 📦 Asset bundle (290 MB) | +$40K |
| ⚙ Finance complexity ×1.60 | +$54K |
Total estimate
$145K
ONE-TIME · EXIT VALUE
💵 Estimated acquisition value
$10K
↳ What it would sell for · not monthly revenue
Marketplace range $10K – $15K · 20× MRR multiple
💸
~0.1× build cost (under-water)
Synthetic estimate. Multiple band derived from ad-supported + age, rating quality, category demand, and user-base maturity. Calibrated against 2024-2026 indie-app-marketplace closed-deal medians. Full math + comparable deal list on /methodology.
How the multiple was built
| 📺 Ad-supported base | 15× MRR |
| ⭐ ★ rating ≥ 4.7 (premium) | +15% |
| 🏷 Finance category multiple | +15% |
Final multiple
20× MRR
👥 Estimated audience size
110K
Lifetime downloads (US-equivalent)
Monthly active
30K
Daily active
12K
Synthetic estimate from ratings × category benchmarks. Calibrated against 2024-2026 mobile-attribution retention + DAU/MAU reports. Numbers are US-storefront-equivalent — true global audience can be 5-10× larger for international apps. Full math + source list on /methodology.
How we sized it
| 📲 Finance engagement | ~60 installs / rating |
| 🔁 Finance D30 retention | 28% |
| 📍 DAU / MAU stickiness | 0.40 |
DAU / MAU
39% sticky
🔬
How we forecast this revenue
MEDIUM CONFIDENCEBaseline
$5.0K/mo · ML-estimated from 234 triggers
Growth rate
+4.0% MoM · MID tier baseline (compound monthly)
6 months
$4.7K – $7.9K
12 months
$5.2K – $10.8K
24 months
$6.4K – $19.2K
Compound growth at +4.0% MoM (tier baseline for MID). Range widens with horizon — typical noise band ±25% at 6mo.. Ranges widen with horizon — distant futures carry more uncertainty.
📊
BU Investment Matrix
Below median · 40/100MID TIERFREE (NO MONETIZATION)underperforming peersGrowth Velocity
5.0
Founder Strength
3.0
Product Quality
7.1
Revenue Strength
3.7
Monetization Maturity
0.5
Defensibility
4.5
Market Position
2.0
Operational Safety
6.4
- 💰 Revenue: Modest — $3K - $7K/mo · MID tier · medium confidence, trajectory unclear.
- ⭐ Quality: 4.77★ across 1,896 reviews — solid.
- 📍 Market: Not yet charting in any of the 9 monitored markets.
- 📈 Growth: Insufficient signal to assess trajectory.
- ⚠️ Risk: Moderate — scam/fraud mentions detected, rating drift -1.31 ★ (recent 50 vs lifetime).
🎯 For competitors: Mixed picture. Worth competing if you have a clear UX or pricing edge — otherwise crowded segment.
💵 For acquirers: Estimated asking range 18-32× monthly = $90K-$160K.
Composite of 8 dimensions computed deterministically from public signals — no LLM, every score traces back to a measurable input. Default weights shown; "compete" / "acquire" / "invest" lenses re-weight without re-fetching.
Range:
💰 Forecast Revenue / mo
MODELRevenue forecast computed from BU's 234 trigger model on each snapshot. Calibrated against ground-truth from 58 verified-revenue apps.
🔬Forecast Breakdown — Why This Estimate?Top 6 of 6 triggers
Our ML model uses 200+ signals from public data. These are the most influential for this app:
| Excellent rating (4.8★)METRIC | +$2,200 | |
| bugsREVIEW | −$1,800 | |
| Low install base (1,896 ratings)METRIC | +$1,500 | |
| Mature app (9y old)METRIC | +$1,500 | |
| Ad-supported / freemiumMETRIC | +$600 | |
| Single-language (English only)METRIC | −$400 |
METRIC = structural app data · REVIEW = mined from user reviews · ✓ VERIFIED = Stripe-verified anchor (TrustMRR)
📈 Reviews Growth
LIVECumulative review count from first BU snapshot. Each point = a tracked update.
⭐ Rating Trend
LIVEAverage rating evolution. Updates with each new review batch.
🆕 What's New · v6.33.0
Chegou uma nova versão do app Neon! Queremos ser a fintech do trabalhador brasileiro e atualizando o app para essa nova versão, você vai conferir que estamos trabalhando para isso.… Full release notes →
Profile & Insights
Everything we know — and don't — about this app and its company.
Identification
- App name
- Neon: cartão de crédito
- Developer
- Neon Pagamentos S.A.
- Bundle ID
- br.com.Neon
- App Store URL
- Open in App Store
- Category
- Finance
- Content rating
- 4+
- Languages
- PT
Company
- Website
- Not found
- Tagline
- Neon: conta digital com cartão de crédito e CDB Neon
- Description
- A conta digital Neon é a conta certa para você: tem cartão sem anuidade, CDB seguro, empréstimo pessoal, cashback e muito mais! Abra sua conta.
- Founded
- Not found
- HQ / Address
- Not found
- Employees
- Not found
- Logo
- Available
Revenue
- Verified revenue / mo
- Not found
- AI revenue estimate / mo
- Not found
- AI annual estimate
- Not found
- ML model estimate / mo
- $537/mo
- Top-grossing rank
- Outside top 100 in US Finance
- All-time revenue
- Not found
- Pricing
- Not found
Founder
Founder data not yet collected for this app.
Funding
Funding data not yet collected for this app.
Press & Links
Press & Links data not yet collected for this app.
Contacts & Socials
Contacts & Socials data not yet collected for this app.
📈Ratings growth1,896 ratings+189500% lifetimeShow 3-year history estimate ▾
Tracked (57 weeks) Pre-tracking estimate (37 weeks) · model-based, ±5% noise · anchored to release date and current value
🌍Geographic ReachNot ranked
This app is currently outside the top 100 grossing in all 9 countries we monitor (US, UK, DE, FR, JP, CA, AU, BR, IN). Niche or new apps often launch this way — popularity rankings appear once daily revenue clears the regional threshold.
Profile is built from iTunes Lookup + developer site scrape + ML revenue model. Empty fields show "Not found" — additional sources (Crunchbase, X, IndieHackers, Acquire.com) coming.
📝 About this app
A Neon é uma conta digital completa com cartão de crédito feita para os brasileiros e brasileiras.
Aqui você encontra tudo o que precisa para facilitar o seu corre do dia a dia: cartão de crédito sem anuidade, cashback em todas as compras, Viracrédito para ter um cartão de crédito com limite maior, CDB Neon com o melhor rendimento do mercado, empréstimos, cartão virtual e muito mais!
O propósito da Neon é diminuir desigualdades, mostrando caminhos financeiros mais simples e justos, porque todos merecem um futuro brilhante.… View full description on the official store →
Aqui você encontra tudo o que precisa para facilitar o seu corre do dia a dia: cartão de crédito sem anuidade, cashback em todas as compras, Viracrédito para ter um cartão de crédito com limite maior, CDB Neon com o melhor rendimento do mercado, empréstimos, cartão virtual e muito mais!
O propósito da Neon é diminuir desigualdades, mostrando caminhos financeiros mais simples e justos, porque todos merecem um futuro brilhante.… View full description on the official store →
App Specs
🔐 Own this app? Claim & verify MRR →💾 290 MB🔞 4+📱 iOS 15.0+🔖 v6.33.0🔄 updated 0d ago🌐 PT📂 Finance💰 Free
📅
What Worked™ · Development Pipeline
10 EVENTS TRACKEDDetected changes in this app over its tracked lifetime — each event links cause (what changed) to effect (what moved). Sorted newest first.See full history →Version history →
2026-05
🔧
Shipped update — v? → v6.33.0
2026-04
⭐
Rating ↑ 3.09 → 4.78 (improved 1.69★)
2026-04
📈
Crossed 100 ratings — social-proof flywheel kicking in
2024-10
📈
Crossed 50 ratings — social-proof flywheel kicking in
2018-04
📈
Crossed 10 ratings — social-proof flywheel kicking in
2017-12
⭐
Rating ↑ 2.83 → 3.14 (improved 0.31★)
2017-10
⭐
Rating ↓ 3.00 → 2.60 (dropped 0.40★)
2017-09
⭐
Rating ↑ 2.33 → 3.00 (improved 0.67★)
2017-04
⭐
Rating ↑ 1.00 → 2.33 (improved 1.33★)
2016-10
🚀
First tracked snapshot — initial data captured
🗣
Voice of Customer
Based on 117 reviews across 5 markets● 19% positive · ● 64% neutral · ● 17% negative · Rating drift: -1.31★ (declining — recent 50: 3.46★ vs lifetime: 4.77★)
VADER compound sentiment per quarter (−1 = fully negative, +1 = fully positive). Each point ≥ 5 reviews.
Sentiment by country (−1 to +1)
🇦🇺 AU
+0.09
🇺🇸 US
+0.01
🇯🇵 JP
+0.00
🇧🇷 BR
-0.01
🇬🇧 GB
-0.07
Top praise themes
melhor banco ×8 banco digital ×6 muito bom ×4 espero que ×3 nunca tive ×3 esse banco ×3 banco ótimo ×3 excelente ×13
Top complaint themes
minha conta ×8 esse banco ×6 banco que ×5 não consigo ×4 não recomendo ×4 essa conta ×4 atendimento cliente ×3 toda vez ×3
Risk signals
Refund mentions: 0.9% Fraud / scam mentions: 0.9%
🌍
Multi-Country Performance
Available in 9 of 9 monitored markets| Market | Rating | Reviews | Current version |
|---|---|---|---|
| 🇦🇺 AU | 4.75758★ | 33 | 4.75758★ this version |
| 🇧🇷 BR | 4.72433★ | 337,495 | 4.72433★ this version |
| 🇨🇦 CA | 4.84848★ | 66 | 4.84848★ this version |
| 🇩🇪 DE | 4.6875★ | 64 | 4.6875★ this version |
| 🇫🇷 FR | 4.74092★ | 193 | 4.74092★ this version |
| 🇬🇧 GB | 4.82716★ | 567 | 4.82716★ this version |
| 🇮🇳 IN | 5★ | 2 | 5★ this version |
| 🇯🇵 JP | 4.66378★ | 116 | 4.66378★ this version |
| 🇺🇸 US | 4.77698★ | 1,946 | 4.77698★ this version |
🔔
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📝 Description
95
BU Score · Transcendent
Full revenue analysis
Read the article-style breakdown for Neon: cartão de crédito: category rank, percentile, growth signal, comparable apps, and how the forecast is calibrated against verified-MRR anchors in this niche.
About this analysis
Why medium confidence: 1,896 ratings · no founder-verified revenue (model estimate only).
❓ Frequently Asked Questions
4 answers · auto-generated from this app's public dataHow much does Neon make per month?▴
Based on our ML-calibrated revenue forecast, Neon earns approximately $536/mo. This is a US-storefront-equivalent estimate; global revenue can be several times larger for internationally-distributed apps. See the methodology page for the full formula and confidence bands.
What apps are like Neon?▴
Browse the full Finance category catalog to find similar apps with revenue, build cost, audience and tech stack data. Each /p/{slug} page also shows a Compare side-by-side widget with three peer apps from the same niche.
Who makes Neon?▴
Neon is published by Neon Pagamentos S.A. on the Apple App Store. See the full publisher portfolio (other apps by the same developer) via the More by developer block on the product page above.
What is Neon's BU Score?▴
Neon has a BU Score of 64/100 (Solid). The score combines App Store rating, ratings count, monetization model and revenue signals calibrated against founder-verified MRR anchors. See the BU Score formula.