Starling - Mobile Banking
76
Quality Score
Strong
Starling - Mobile Banking
Medium confidence
✍️ bumetric analysis
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Starling - Mobile Banking is an iOS app from STARLING BANK LIMITED in the Finance category, currently rated 4.9★ across 2,666 ratings. Initial signal reads as largely positive sentiment, users highlighting consistency and feature depth.
Quality Score is 76: Strong (healthy traction). For a Finance app, that means healthy traction. The full BU Investment Matrix below scores 8 dimensions including monetisation, growth, and operational risk.
Track changes month-over-month in the Performance section below: live snapshot history and revenue forecast included.
💰 Monthly revenue · now vs forecast
● Right now
$5.0K
per month
→
12-mo forecast
$5.2K – $10.8K
per month
→
24-mo forecast
$6.4K – $19.2K
per month
MID tierFREE
💡 Grow this revenue
Free AI audit of this app’s store listing
- Title & subtitle keyword fit
- Description hook & conversion structure
- Screenshots, ratings, reviews strategy
Typical impact: +2-5× organic installs
📊 Performance Tracking LIVE
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Rating
—
Reviews
—
Forecast Revenue / mo
—
Snapshots tracked
0
since first record
🤖Also on Android
$1.6K/mo · 137K ratings · 4.3★
View →
ONE-TIME · BUILD
💰 Estimated build cost
$145K
↳ What it cost to build · not monthly revenue
Likely range $110K – $195K
$25K · MVP floor
$100K · indie scale
$500K+ · studio build
📈
Pays back in ~6 months at current MRR
Synthetic estimate. Inputs: category complexity, file size, screen count, monetization layer, platform reach, age × team-size proxy. Calibrated against 2024-2026 indie-agency rate surveys. Full math + source list on /methodology.
Where the money goes
| 🧱 MVP baseline (design + 1-store ship) | +$28K |
| 📱 5 unique screens × $4.5K | +$22K |
| 📦 Asset bundle (523 MB) | +$40K |
| ⚙ Finance complexity ×1.60 | +$54K |
Total estimate
$145K
ONE-TIME · EXIT VALUE
💵 Estimated acquisition value
$500K
↳ What it would sell for · not monthly revenue
Marketplace range $375K – $600K · 20× MRR multiple
💸
~3.4× return on build cost
Synthetic estimate. Multiple band derived from ad-supported + age, rating quality, category demand, and user-base maturity. Calibrated against 2024-2026 indie-app-marketplace closed-deal medians. Full math + comparable deal list on /methodology.
How the multiple was built
| 📺 Ad-supported base | 15× MRR |
| ⭐ ★ rating ≥ 4.7 (premium) | +15% |
| 🏷 Finance category multiple | +15% |
Final multiple
20× MRR
👥 Estimated audience size
155K
Lifetime downloads (US-equivalent)
Monthly active
43K
Daily active
17K
Synthetic estimate from ratings × category benchmarks. Calibrated against 2024-2026 mobile-attribution retention + DAU/MAU reports. Numbers are US-storefront-equivalent — true global audience can be 5-10× larger for international apps. Full math + source list on /methodology.
How we sized it
| 📲 Finance engagement | ~60 installs / rating |
| 🔁 Finance D30 retention | 28% |
| 📍 DAU / MAU stickiness | 0.40 |
DAU / MAU
40% sticky
🔬
How we forecast this revenue
MEDIUM CONFIDENCEBaseline
$5.0K/mo · ML-estimated from 234 triggers
Growth rate
+4.0% MoM · MID tier baseline (compound monthly)
6 months
$4.7K – $7.9K
12 months
$5.2K – $10.8K
24 months
$6.4K – $19.2K
Compound growth at +4.0% MoM (tier baseline for MID). Range widens with horizon — typical noise band ±25% at 6mo.. Ranges widen with horizon — distant futures carry more uncertainty.
📊
BU Investment Matrix
Below median · 41/100MID TIERFREE (NO MONETIZATION)underperforming peersRevenue Strength
3.7
Product Quality
7.3
Market Position
1.8
Growth Velocity
5.0
Defensibility
3.8
Operational Safety
5.6
Founder Strength
5.4
Monetization Maturity
0.5
- 💰 Revenue: Modest — $3K - $7K/mo · MID tier · medium confidence, trajectory unclear.
- ⭐ Quality: 4.87★ across 2,666 reviews — solid.
- 📍 Market: Not yet charting in any of the 9 monitored markets.
- 📈 Growth: Insufficient signal to assess trajectory.
- ⚠️ Risk: Elevated — scam/fraud mentions detected, rating drift -0.53 ★ (recent 50 vs lifetime).
🎯 For competitors: Mixed picture. Worth competing if you have a clear UX or pricing edge — otherwise crowded segment.
💵 For acquirers: Estimated asking range 18-32× monthly = $90K-$160K. Portfolio play ($24K/mo combined) commands premium.
Composite of 8 dimensions computed deterministically from public signals — no LLM, every score traces back to a measurable input. Default weights shown; "compete" / "acquire" / "invest" lenses re-weight without re-fetching.
Range:
💰 Forecast Revenue / mo
MODELRevenue forecast computed from BU's 234 trigger model on each snapshot. Calibrated against ground-truth from 58 verified-revenue apps.
🔬Forecast Breakdown — Why This Estimate?Top 8 of 8 triggers
Our ML model uses 200+ signals from public data. These are the most influential for this app:
| Excellent rating (4.9★)METRIC | +$2,200 | |
| 5 starREVIEW | +$1,800 | |
| Low install base (2,666 ratings)METRIC | +$1,500 | |
| highly recommendREVIEW | +$1,400 | |
| support teamREVIEW | +$900 | |
| Established app (7y old)METRIC | +$800 | |
| Ad-supported / freemiumMETRIC | +$600 | |
| Single-language (English only)METRIC | −$400 |
METRIC = structural app data · REVIEW = mined from user reviews · ✓ VERIFIED = Stripe-verified anchor (TrustMRR)
📈 Reviews Growth
LIVECumulative review count from first BU snapshot. Each point = a tracked update.
⭐ Rating Trend
LIVEAverage rating evolution. Updates with each new review batch.
🆕 What's New · v4.49.0
Remember cheques? It’s been a while, we know. You can deposit them straight from the app. Take a photo of both sides, and confirm how much the cheque is worth. That’s it! Your money will usually be added to your account by the next working day.… Full release notes →
Profile & Insights
Everything we know — and don't — about this app and its company.
Identification
- App name
- Starling - Mobile Banking
- Developer
- STARLING BANK LIMITED
- Bundle ID
- uk.co.starlingbank.Starling
- App Store URL
- Open in App Store
- Category
- Finance
- Content rating
- 4+
- Languages
- EN
Company
- Website
- Not found
- Tagline
- Good with money starts here.
- Description
- Transform the way you manage your money with Starling Bank. Enjoy personal and business banking online and at your fingertips, always. Apply in minutes.
- Founded
- Not found
- HQ / Address
- Not found
- Employees
- Not found
- Logo
- Available
Revenue
- Verified revenue / mo
- Not found
- AI revenue estimate / mo
- Not found
- AI annual estimate
- Not found
- ML model estimate / mo
- $24.8K/mo
- Top-grossing rank
- Outside top 100 in US Finance
- All-time revenue
- Not found
- Pricing
- Not found
Founder
- Name
- Not found
- X / Twitter
- twitter.com/starlingbank
- linkedin.com/company/starlingbank
- GitHub
- Not found
- X followers
- Not found
- Public statements
- Not found
Funding
Funding data not yet collected for this app.
Press & Links
Press & Links data not yet collected for this app.
Contacts & Socials
- Socials
- facebook facebook.com/StarlingBankUK · instagram instagram.com/starlingbank · linkedin linkedin.com/company/starlingbank · tiktok tiktok.com/@starlingbank · twitter twitter.com/starlingbank · youtube youtube.com/c/StarlingBankApp
- Not found
- Phone
- Not found
- Contact page
- starlingbank.com/help
- About page
- starlingbank.com/about
✨AI Revenue EstimateCONFIDENCE: HIGH
The iOS app "Starling - Mobile Banking" by STARLING BANK LIMITED does not generate direct revenue through app store purchases or subscriptions. Starling Bank's revenue streams are derived from its core banking services, including interest income from loans, service fees (e.g., for business banking or overseas card usage), interchange fees from card transactions, and its 'Engine by Starling' B2B platform. The app serves as the primary interface for customers to access these banking services. Starling Bank reported a group revenue of £714 million for the fiscal year ending March 2025.
Sources mentioned: Starling Bank financial results, Business of Apps, Growjo, FinTech Wales, Wikipedia, Vizologi, NCFA Canada, The Guardian, The Journal, Owler
📈Ratings growth2,666 ratings+266500% lifetimeShow 3-year history estimate ▾
Tracked (34 weeks) Pre-tracking estimate (36 weeks) · model-based, ±5% noise · anchored to release date and current value
🌍Geographic ReachNot ranked
This app is currently outside the top 100 grossing in all 9 countries we monitor (US, UK, DE, FR, JP, CA, AU, BR, IN). Niche or new apps often launch this way — popularity rankings appear once daily revenue clears the regional threshold.
Profile is built from iTunes Lookup + developer site scrape + ML revenue model. Empty fields show "Not found" — additional sources (Crunchbase, X, IndieHackers, Acquire.com) coming.
📝 About this app
Our personal, business and joint accounts make managing your money as seamless, simple and satisfying as it should be in 2026. It's why we're the Which? Recommended Provider for a sixth year in a row.
Apply for a bank account online in minutes - for free - from your phone, and join the millions who have already discovered the better way to bank.
What's in it for you?
No overseas fees
• We won't charge you a penny for using your card abroad, or for withdrawing cash at an ATM.
• We'll give you the Mastercard exchange rate, and won't add anything on top.… View full description on the official store →
Apply for a bank account online in minutes - for free - from your phone, and join the millions who have already discovered the better way to bank.
What's in it for you?
No overseas fees
• We won't charge you a penny for using your card abroad, or for withdrawing cash at an ATM.
• We'll give you the Mastercard exchange rate, and won't add anything on top.… View full description on the official store →
App Specs
🔐 Own this app? Claim & verify MRR →💾 523 MB🔞 4+📱 iOS 15.0+🔖 v4.49.0🔄 updated 0d ago🌐 EN📂 Finance💰 Paid
📅
What Worked™ · Development Pipeline
8 EVENTS TRACKEDDetected changes in this app over its tracked lifetime — each event links cause (what changed) to effect (what moved). Sorted newest first.See full history →Version history →
2026-05
🔄
Monetization changed: freemium → free
2026-03
⭐
Rating ↑ 3.78 → 4.90 (improved 1.12★)
2026-03
📈
Crossed 50 ratings — social-proof flywheel kicking in
2020-03
📈
Crossed 10 ratings — social-proof flywheel kicking in
2019-10
⭐
Rating ↑ 3.00 → 3.40 (improved 0.40★)
2019-10
⭐
Rating ↑ 2.33 → 3.00 (improved 0.67★)
2019-08
⭐
Rating ↑ 1.00 → 2.33 (improved 1.33★)
2019-03
🚀
First tracked snapshot — initial data captured
🗣
Voice of Customer
Based on 114 reviews across 6 markets● 80% positive · ● 2% neutral · ● 18% negative · Rating drift: -0.53★ (declining — recent 50: 4.34★ vs lifetime: 4.87★)
VADER compound sentiment per quarter (−1 = fully negative, +1 = fully positive). Each point ≥ 5 reviews.
Sentiment by country (−1 to +1)
🇨🇦 CA
+0.73
🇩🇪 DE
+0.60
🇬🇧 GB
+0.60
🇺🇸 US
+0.50
🇫🇷 FR
+0.32
🇦🇺 AU
+0.21
Top praise themes
business account ×5 easy set ×4 user friendly ×4 debit card ×4 saving spaces ×3 service ×13 excellent ×8 better ×6
Top complaint themes
apple wallet ×5 apple pay ×4 account ×12 now ×7 asked ×6 stop ×6 phone ×6 new ×6
Risk signals
Fraud / scam mentions: 2.6%
🌍
Multi-Country Performance
Available in 6 of 9 monitored markets| Market | Rating | Reviews | Current version |
|---|---|---|---|
| 🇺🇸 US | 4.86771★ | 2,676 | 4.86771★ this version |
| 🇬🇧 GB | 4.88142★ | 600,706 | 4.88142★ this version |
| 🇩🇪 DE | 4.86613★ | 508 | 4.86613★ this version |
| 🇫🇷 FR | 4.8126★ | 651 | 4.8126★ this version |
| 🇨🇦 CA | 4.90566★ | 424 | 4.90566★ this version |
| 🇦🇺 AU | 4.86427★ | 1,002 | 4.86427★ this version |
🔔
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📝 Description
95
BU Score · Transcendent
Full revenue analysis
Read the article-style breakdown for Starling - Mobile Banking: category rank, percentile, growth signal, comparable apps, and how the forecast is calibrated against verified-MRR anchors in this niche.
About this analysis
Why medium confidence: 2,666 ratings · no founder-verified revenue (model estimate only).
❓ Frequently Asked Questions
4 answers · auto-generated from this app's public dataHow much does Starling - Mobile Banking make per month?▴
Based on our ML-calibrated revenue forecast, Starling - Mobile Banking earns approximately $24K/mo. This is a US-storefront-equivalent estimate; global revenue can be several times larger for internationally-distributed apps. See the methodology page for the full formula and confidence bands.
What apps are like Starling - Mobile Banking?▴
Browse the full Finance category catalog to find similar apps with revenue, build cost, audience and tech stack data. Each /p/{slug} page also shows a Compare side-by-side widget with three peer apps from the same niche.
Who makes Starling - Mobile Banking?▴
Starling - Mobile Banking is published by STARLING BANK LIMITED on the Apple App Store. See the full publisher portfolio (other apps by the same developer) via the More by developer block on the product page above.
What is Starling - Mobile Banking's BU Score?▴
Starling - Mobile Banking has a BU Score of 76/100 (Strong). The score combines App Store rating, ratings count, monetization model and revenue signals calibrated against founder-verified MRR anchors. See the BU Score formula.