Deliveroo: Food & Shopping

78
Deliveroo: Food & Shopping is an iOS app from Deliveroo in the Utilities category, currently rated 4.6★ across 205,920 ratings. Initial signal reads as mixed reviews: supporters praise core features while critics cite stability and value gaps.
Quality Score is 78: Strong (healthy traction). For a Utilities app, that means healthy traction. The full BU Investment Matrix below scores 8 dimensions including monetisation, growth, and operational risk.
Track changes month-over-month in the Performance section below: live snapshot history and revenue forecast included.
- Title & subtitle keyword fit
- Description hook & conversion structure
- Screenshots, ratings, reviews strategy
📊 Performance Tracking LIVE
Synthetic estimate. Inputs: category complexity, file size, screen count, monetization layer, platform reach, age × team-size proxy. Calibrated against 2024-2026 indie-agency rate surveys. Full math + source list on /methodology.
| 🧱 MVP baseline (design + 1-store ship) | +$28K |
| 📱 5 unique screens × $4.5K | +$22K |
| 📦 Asset bundle (363 MB) | +$40K |
| ⚙ Utilities complexity ×0.85 | $-13575 |
| ⚙ 10.6y maintenance × ~1-person team | +$63K |
Synthetic estimate. Multiple band derived from ad-supported + age, rating quality, category demand, and user-base maturity. Calibrated against 2024-2026 indie-app-marketplace closed-deal medians. Full math + comparable deal list on /methodology.
| 📺 Ad-supported base | 15× MRR |
| 📅 10.6y proven track record | +20% |
| ⭐ ★ rating ≥ 4.4 (solid) | +8% |
| 🏷 Utilities category multiple | -10% |
| ⭐ Mature user base (100K+ ratings) | +5% |
Synthetic estimate from ratings × category benchmarks. Calibrated against 2024-2026 mobile-attribution retention + DAU/MAU reports. Numbers are US-storefront-equivalent — true global audience can be 5-10× larger for international apps. Full math + source list on /methodology.
| 📲 Utilities engagement | ~200 installs / rating |
| 📅 10.6y of rating accumulation | -30% |
| 🔁 Utilities D30 retention | 20% |
| 📍 DAU / MAU stickiness | 0.20 |
Heuristic guess from app bundle size, category, store description signals, and release-date stack era. Bumetric does not disassemble binaries — for binary-level certainty you would need an SDK intelligence tool or the manifest itself. Reasoning chain on the right. Full ruleset on /methodology.
| 📦 App bundle size | 363 MB |
| 🏷 Category context | Utilities |
| 📦 Large iOS bundle | → Native Swift / UIKit (pre-2020 era) + assets |
Heuristic risk score from time-since-last-update + ratings velocity proxy + Editor's Choice / curated featuring signals. Calibrated against 2024-2025 app-store ranking decay reports. Not a guarantee — a quiet app with a healthy codebase looks the same as an abandoned one until something breaks. Full math on /methodology.
| 📅 9 days since last update | Active development |
How we forecast this revenue
MEDIUM CONFIDENCEBU Investment Matrix
Concerning · 55/100BIG TIERbelow benchmarks- 💰 Revenue: Healthy — $240K - $1320K/mo · BIG tier · medium-low confidence, trajectory unclear.
- ⭐ Quality: 4.63★ across 205,690 reviews — exceptional (top 1% in category).
- 📍 Market: Not yet charting in any of the 9 monitored markets.
- 📈 Growth: dev shipping weekly.
- ⚠️ Risk: Low — no material risk signals detected.
💰 Forecast Revenue / mo
MODEL| High install base (205,920 ratings)METRIC | +$12,000 | |
| Excellent rating (4.6★)METRIC | +$2,200 | |
| bugsREVIEW | −$1,800 | |
| cancelledREVIEW | −$1,500 | |
| Mature app (10y old)METRIC | +$1,500 | |
| slowREVIEW | −$1,200 | |
| Ad-supported / freemiumMETRIC | +$600 | |
| Localized (7 languages)METRIC | +$600 |
📈 Reviews Growth
LIVE⭐ Rating Trend
LIVE🆕 What's New · v3.340.0
The Deliveroo chefs have been busy cooking up some new features for you:… Full release notes →
Profile & Insights
Identification
- App name
- Deliveroo: Food & Shopping
- Developer
- Deliveroo
- Bundle ID
- com.deliveroo.orderapp
- App Store URL
- Open in App Store
- Category
- Utilities
- Content rating
- 12+
- Languages
- AR, NL, EN, FR, IT, ZH, ZH
Company
- Website
- deliveroo.co.uk
- Tagline
- Restaurants, takeaways, supermarkets and shops. Delivered.
- Description
- From food to flowers, gifts to groceries, we bring the best of your neighbourhood to your door. All in as little as 30 minutes. Download our app or order online.
- Founded
- Not found
- HQ / Address
- Not found
- Employees
- Not found
- Logo
- Available
Revenue
- Reported revenue signal / mo
- Not found
- AI revenue estimate / mo
- Not found
- AI annual estimate
- Not found
- Model estimate / mo
- $600K/mo
- Top-grossing rank
- Outside top 100 in US Utilities
- All-time revenue
- Not found
- Pricing
- Not found
Founder
Funding
Press & Links
Contacts & Socials
- Socials
- facebook facebook.com/deliveroo.uk · instagram instagram.com/deliveroo · twitter twitter.com/Deliveroo
- Not found
- Phone
- Not found
- Contact page
- deliveroo.co.uk/contact
- About page
- deliveroo.co.uk/about-us
📝 About this app
ALL YOUR FAVORITES, DELIVERED:
- Restaurants: Big brands and local gems
- Grocery: Always fresh with our Freshness Promise
- Convenience: Beauty essentials, flowers, gifts, DIY and more in minutes
Order from the restaurants you’re craving...
- Sushi or pizza?
- A Chinese or Indian?
- Burgers, pasta, breakfast or something sweet?… View full description on the official store →
What Worked™ · Development Pipeline
5 EVENTS TRACKEDASO Keyword Positions
BEST RANK #14Tech & Domain Intel — deliveroo.co.uk
- Mail provider
- Google Workspace
- Tech stack
- Microsoft 365 · Anthropic · Apple Pay / Sign in with Apple · Atlassian (Jira/Confluence) · Meta (Facebook) Ads · Google Workspace · Loom · OpenAI
Multi-Country Performance
Available in 9 of 9 monitored markets| Market | Rating | Reviews | Current version |
|---|---|---|---|
| 🇦🇺 AU | 4.58969★ | 255,980 | 4.58969★ this version |
| 🇧🇷 BR | 4.81874★ | 15,745 | 4.81874★ this version |
| 🇨🇦 CA | 4.65372★ | 14,598 | 4.65372★ this version |
| 🇩🇪 DE | 4.59159★ | 27,299 | 4.59159★ this version |
| 🇫🇷 FR | 4.54845★ | 969,350 | 4.54845★ this version |
| 🇬🇧 GB | 4.62676★ | 2,565,864 | 4.62676★ this version |
| 🇮🇳 IN | 4.65373★ | 39,642 | 4.65373★ this version |
| 🇯🇵 JP | 4.53163★ | 7,477 | 4.53163★ this version |
| 🇺🇸 US | 4.63429★ | 205,920 | 4.63429★ this version |
Track this app’s revenue
FREE📝 Description
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More by Deliveroo
View all →Why high confidence: 205,920 ratings · no founder-verified revenue (model estimate only).



