White Noise Deep Sleep Sounds
85
Quality Score
Excellent
White Noise Deep Sleep Sounds
High confidence
✍️ bumetric analysis
“
White Noise Deep Sleep Sounds is an iOS app from Slumber Studios, LLC in the Health & Fitness category, currently rated 4.8★ across 202,632 ratings. Initial signal reads as mixed reviews: supporters praise core features while critics cite stability and value gaps.
Quality Score is 85: Excellent (strong product-market fit). For a Health & Fitness app, that means strong product-market fit. The full BU Investment Matrix below scores 8 dimensions including monetisation, growth, and operational risk.
Track changes month-over-month in the Performance section below: live snapshot history and revenue forecast included.
💰 Monthly revenue · now vs forecast
● Right now
$1.2M
per month
→
12-mo forecast
$1.3M – $2.0M
per month
→
24-mo forecast
$1.5M – $2.8M
per month
BIG tier
💡 Grow this revenue
Free AI audit of this app’s store listing
- Title & subtitle keyword fit
- Description hook & conversion structure
- Screenshots, ratings, reviews strategy
Typical impact: +2-5× organic installs
📊 Performance Tracking LIVE
Loading…
Rating
—
Reviews
—
Forecast Revenue / mo
—
Snapshots tracked
0
since first record
🤖Also on Android
$854/mo · 12K ratings · 4.5★
View →
ONE-TIME · BUILD
💰 Estimated build cost
$125K
↳ What it cost to build · not monthly revenue
Likely range $95K – $170K
$25K · MVP floor
$100K · indie scale
$500K+ · studio build
📈
Pays back in ~5 months at current MRR
Synthetic estimate. Inputs: category complexity, file size, screen count, monetization layer, platform reach, age × team-size proxy. Calibrated against 2024-2026 indie-agency rate surveys. Full math + source list on /methodology.
Where the money goes
| 🧱 MVP baseline (design + 1-store ship) | +$28K |
| 📱 5 unique screens × $4.5K | +$22K |
| 📦 Asset bundle (187 MB) | +$40K |
| ⚙ Health & Fitness complexity ×1.40 | +$36K |
Total estimate
$125K
ONE-TIME · EXIT VALUE
💵 Estimated acquisition value
$475K
↳ What it would sell for · not monthly revenue
Marketplace range $350K – $600K · 20× MRR multiple
💸
~3.8× return on build cost
Synthetic estimate. Multiple band derived from ad-supported + age, rating quality, category demand, and user-base maturity. Calibrated against 2024-2026 indie-app-marketplace closed-deal medians. Full math + comparable deal list on /methodology.
How the multiple was built
| 📺 Ad-supported base | 15× MRR |
| ⭐ ★ rating ≥ 4.7 (premium) | +15% |
| 🏷 Health & Fitness category multiple | +10% |
| ⭐ Mature user base (100K+ ratings) | +5% |
Final multiple
20× MRR
👥 Estimated audience size
14.0M
Lifetime downloads (US-equivalent)
Monthly active
3.0M
Daily active
1.1M
Synthetic estimate from ratings × category benchmarks. Calibrated against 2024-2026 mobile-attribution retention + DAU/MAU reports. Numbers are US-storefront-equivalent — true global audience can be 5-10× larger for international apps. Full math + source list on /methodology.
How we sized it
| 📲 Health & Fitness engagement | ~70 installs / rating |
| 🔁 Health & Fitness D30 retention | 22% |
| 📍 DAU / MAU stickiness | 0.35 |
DAU / MAU
34% sticky
🔬
How we forecast this revenue
MEDIUM CONFIDENCEBaseline
$1.2M/mo · ML-estimated from 234 triggers
Growth rate
+2.5% MoM · BIG tier baseline (compound monthly)
6 months
$1.2M – $1.6M
12 months
$1.3M – $2.0M
24 months
$1.5M – $2.8M
Compound growth at +2.5% MoM (tier baseline for BIG). Range widens with horizon — typical noise band ±15% at 6mo.. Ranges widen with horizon — distant futures carry more uncertainty.
📊
BU Investment Matrix
Mixed signals · 58/100BIG TIERcompetitive but cautiousRevenue Strength
6.1
Product Quality
9.6
Market Position
2.0
Growth Velocity
5.0
Defensibility
6.0
Operational Safety
10.0
Founder Strength
6.5
Monetization Maturity
1.0
- 💰 Revenue: Healthy — $480K - $2640K/mo · BIG tier · medium-low confidence, trajectory unclear.
- ⭐ Quality: 4.8★ across 202,632 reviews — exceptional (top 1% in category).
- 📍 Market: Not yet charting in any of the 9 monitored markets.
- 📈 Growth: Insufficient signal to assess trajectory.
- ⚠️ Risk: Low — no material risk signals detected.
🎯 For competitors: Mixed picture. Worth competing if you have a clear UX or pricing edge — otherwise crowded segment.
💵 For acquirers: Estimated asking range 18-32× monthly = $21.6M-$38.4M.
Composite of 8 dimensions computed deterministically from public signals — no LLM, every score traces back to a measurable input. Default weights shown; "compete" / "acquire" / "invest" lenses re-weight without re-fetching.
Range:
💰 Forecast Revenue / mo
MODELRevenue forecast computed from BU's 234 trigger model on each snapshot. Calibrated against ground-truth from 58 verified-revenue apps.
🔬Forecast Breakdown — Why This Estimate?Top 14 of 14 triggers
Our ML model uses 200+ signals from public data. These are the most influential for this app:
| High install base (202,632 ratings)METRIC | +$12,000 | |
| subscriptionREVIEW | +$2,500 | |
| premiumREVIEW | +$2,200 | |
| Excellent rating (4.8★)METRIC | +$2,200 | |
| bugsREVIEW | −$1,800 | |
| 5 starREVIEW | +$1,800 | |
| great valueREVIEW | +$1,600 | |
| cancelledREVIEW | −$1,500 | |
| Mature app (10y old)METRIC | +$1,500 | |
| Multilingual (33 languages)METRIC | +$1,500 | |
| highly recommendREVIEW | +$1,400 | |
| slowREVIEW | −$1,200 | |
| too expensiveREVIEW | −$1,000 | |
| Ad-supported / freemiumMETRIC | +$600 |
METRIC = structural app data · REVIEW = mined from user reviews · ✓ VERIFIED = Stripe-verified anchor (TrustMRR)
📈 Reviews Growth
LIVECumulative review count from first BU snapshot. Each point = a tracked update.
⭐ Rating Trend
LIVEAverage rating evolution. Updates with each new review batch.
🆕 What's New · v3.43.1
Featured new sounds: Rain Stick, Blue Haze, Washing Machine.
Enjoying Deep Sleep Sounds? Leave us a review on the App Store!
Enjoying Deep Sleep Sounds? Leave us a review on the App Store!
Profile & Insights
Everything we know — and don't — about this app and its company.
Identification
- App name
- White Noise Deep Sleep Sounds
- Developer
- Slumber Studios, LLC
- Bundle ID
- com.kitefaster.MagicBabySleeperFree
- App Store URL
- Open in App Store
- Category
- Health & Fitness
- Content rating
- 4+
- Languages
- AR, CA, HR, CS, DA, NL, EN, FI, FR, DE, EL, HE, HI, HU, ID, IT, JA, KO, MS, NB, PL, PT, RO, RU, ZH, SK, ES, SV, TH, ZH, TR, UK, VI
Company
- Website
- Not found
- Tagline
- Today
- Description
- Find apps and games for iPhone, iPad, Mac, and more on the App Store.
- Founded
- Not found
- HQ / Address
- Not found
- Employees
- Not found
- Logo
- Available
Revenue
- Verified revenue / mo
- Not found
- AI revenue estimate / mo
- Not found
- AI annual estimate
- Not found
- ML model estimate / mo
- $23.4K/mo
- Top-grossing rank
- 🇦🇺#71 /100 🇺🇸#100 /100
- All-time revenue
- Not found
- Pricing
- Not found
Founder
Founder data not yet collected for this app.
Funding
Funding data not yet collected for this app.
Press & Links
Press & Links data not yet collected for this app.
Contacts & Socials
Contacts & Socials data not yet collected for this app.
📈Ratings growth202,632 ratings+27% lifetimeShow 3-year history estimate ▾
Tracked (38 weeks) Pre-tracking estimate (36 weeks) · model-based, ±5% noise · anchored to release date and current value
🌍Top Countries — Grossing Rank2 countries
🇦🇺AU#71 /100
🇺🇸US#100 /100
📊Category Rank Trajectory#71 now · best #71 · worst #100
Lower line = better rank · Estimate from ratings growth model · Lower position on chart = worse rank · Higher = top of chart
🚀Version Release Timeline2 releases tracked
Profile is built from iTunes Lookup + developer site scrape + ML revenue model. Empty fields show "Not found" — additional sources (Crunchbase, X, IndieHackers, Acquire.com) coming.
📝 About this app
** Relax to the Sound of Nature ** — Apple
** Tools for Sleeping Well While Traveling ** — The New York Times
** The Best White Noise Machine ** — Wirecutter
Say goodbye to sleepless nights and fussy babies. White Noise and Deep Sleep Sounds will lull you or your child to sleep with calming and relaxing sounds. Download the app today and sleep like a baby tonight!
White Noise and Deep Sleep Sounds helps ADULTS sleep better:
- Blocking out unwanted noises
- Forming sleep associations that cues you to fall asleep
- Helping you feel calm, relaxed, and soothed at night… View full description on the official store →
** Tools for Sleeping Well While Traveling ** — The New York Times
** The Best White Noise Machine ** — Wirecutter
Say goodbye to sleepless nights and fussy babies. White Noise and Deep Sleep Sounds will lull you or your child to sleep with calming and relaxing sounds. Download the app today and sleep like a baby tonight!
White Noise and Deep Sleep Sounds helps ADULTS sleep better:
- Blocking out unwanted noises
- Forming sleep associations that cues you to fall asleep
- Helping you feel calm, relaxed, and soothed at night… View full description on the official store →
App Specs
🔐 Own this app? Claim & verify MRR →💾 187 MB🔞 4+📱 iOS 15.0+🔖 v3.43.1🔄 updated 0d ago🌐 AR, CA, HR, CS, DA +28📂 Health & Fitness💰 Paid
📅
What Worked™ · Development Pipeline
13 EVENTS TRACKEDDetected changes in this app over its tracked lifetime — each event links cause (what changed) to effect (what moved). Sorted newest first.See full history →Version history →
2026-06
🔧
Shipped update — v3.42.0 → v3.43.1
→ 30 days after: reviews +1,368 high confidence
2026-03
📈
Crossed 1,000 ratings — social-proof flywheel kicking in
→ 30 days after: reviews +1,839 high confidence
2026-03
📈
Crossed 500 ratings — social-proof flywheel kicking in
→ 30 days after: revenue +$23.4K/mo · rating +0.28★ · reviews +199,963 high confidence
2025-06
📈
Crossed 100 ratings — social-proof flywheel kicking in
→ 30 days after: reviews +58 high confidence
2025-06
📈
Crossed 100 ratings — social-proof flywheel kicking in
→ 30 days after: rating +0.21★ · reviews +95 high confidence
2025-04
📈
Crossed 50 ratings — social-proof flywheel kicking in
→ 30 days after: reviews +20 high confidence
2025-04
📈
Crossed 50 ratings — social-proof flywheel kicking in
→ 30 days after: reviews +11 high confidence
2024-12
📈
Crossed 10 ratings — social-proof flywheel kicking in
→ 30 days after: rating +0.05★ · reviews +11 medium · co-occurring
2024-12
⭐
Rating ↓ 5.00 → 4.53 (dropped 0.47★)
→ 30 days after: rating +0.05★ · reviews +11 medium · co-occurring
2024-12
⭐
Rating ↓ 4.73 → 4.42 (dropped 0.31★)
→ 30 days after: rating −0.42★ · reviews +25 low · multiple changes
2024-12
📈
Crossed 10 ratings — social-proof flywheel kicking in
→ 30 days after: rating −0.42★ · reviews +25 low · multiple changes
2024-12
⭐
Rating ↓ 5.00 → 4.40 (dropped 0.60★)
→ 30 days after: rating −0.42★ · reviews +25 high confidence
2024-11
🚀
First tracked snapshot — initial data captured
→ 30 days after: rating −0.47★ · reviews +14 high confidence
🌍
Multi-Country Performance
Available in 9 of 9 monitored markets| Market | Rating | Reviews | Current version |
|---|---|---|---|
| 🇺🇸 US | 4.79709★ | 204,446 | 4.79709★ this version |
| 🇬🇧 GB | 4.71598★ | 19,066 | 4.71598★ this version |
| 🇩🇪 DE | 4.65324★ | 695 | 4.65324★ this version |
| 🇫🇷 FR | 4.61423★ | 674 | 4.61423★ this version |
| 🇯🇵 JP | 4.46269★ | 402 | 4.46269★ this version |
| 🇨🇦 CA | 4.71735★ | 12,949 | 4.71735★ this version |
| 🇦🇺 AU | 4.69198★ | 9,282 | 4.69198★ this version |
| 🇧🇷 BR | 4.84278★ | 2,169 | 4.84278★ this version |
| 🇮🇳 IN | 4.61397★ | 272 | 4.61397★ this version |
🔔
Track this app’s revenue
FREEGet an email when revenue moves by your threshold. No spam, unsubscribe in one click.
📝 Description
95
BU Score · Transcendent
Full revenue analysis
Read the article-style breakdown for White Noise Deep Sleep Sounds: category rank, percentile, growth signal, comparable apps, and how the forecast is calibrated against verified-MRR anchors in this niche.
More by Slumber Studios, LLC
View all →📦 Portfolio summaryINDIE studio
4apps·$61K/mocombined
✓ Diversified — top app contributes 44%; risk spread across portfolio
About this analysis
Why high confidence: 202,632 ratings · no founder-verified revenue (model estimate only).
❓ Frequently Asked Questions
4 answers · auto-generated from this app's public dataHow much does White Noise Deep Sleep Sounds make per month?▴
Based on our ML-calibrated revenue forecast, White Noise Deep Sleep Sounds earns approximately $23K/mo. This is a US-storefront-equivalent estimate; global revenue can be several times larger for internationally-distributed apps. See the methodology page for the full formula and confidence bands.
What apps are like White Noise Deep Sleep Sounds?▴
Browse the full Health & Fitness category catalog to find similar apps with revenue, build cost, audience and tech stack data. Each /p/{slug} page also shows a Compare side-by-side widget with three peer apps from the same niche.
Who makes White Noise Deep Sleep Sounds?▴
White Noise Deep Sleep Sounds is published by Slumber Studios, LLC on the Apple App Store. See the full publisher portfolio (other apps by the same developer) via the More by developer block on the product page above.
What is White Noise Deep Sleep Sounds's BU Score?▴
White Noise Deep Sleep Sounds has a BU Score of 85/100 (Excellent). The score combines App Store rating, ratings count, monetization model and revenue signals calibrated against founder-verified MRR anchors. See the BU Score formula.