62
BU Score
Solid
Balance - Menopause & Hormones
✍️ BU Analytics Review
“
Balance - Menopause & Hormones is an iOS app from Balance App Limited in the Health & Fitness category, currently rated 4.7★ across 1,008 ratings. Initial signal reads as mixed reviews — supporters praise core features while critics cite stability/value gaps.
Our BU Score puts it at 62 — Solid (established niche player). For a Health & Fitness app, that means established niche player.
Track changes month-over-month in the Performance section below — live snapshot history and revenue forecast included.
creator
📊 Performance Tracking LIVE
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Rating
—
Reviews
—
Forecast Revenue / mo
—
Snapshots tracked
0
since first record
Range:
💰 Forecast Revenue / mo
MODELRevenue forecast computed from BU's 234 trigger model on each snapshot. Calibrated against ground-truth from 58 verified-revenue apps.
🔬Forecast Breakdown — Why This Estimate?Top 5 of 5 triggers
Our ML model uses 200+ signals from public data. These are the most influential for this app:
| Excellent rating (4.7★)METRIC | +$2,200 | |
| Low install base (1,008 ratings)METRIC | +$1,500 | |
| Established app (5y old)METRIC | +$800 | |
| Ad-supported / freemiumMETRIC | +$600 | |
| Single-language (English only)METRIC | −$400 |
METRIC = structural app data · REVIEW = mined from user reviews · ✓ VERIFIED = Stripe-verified anchor (TrustMRR)
📈 Reviews Growth
LIVECumulative review count from first BU snapshot. Each point = a tracked update.
💚Sentiment Over Time↑ green = positive · ↓ red = negative
Jun 24
Aug 24
Sep 24
Jul 25
Sep 25
Oct 25
Nov 25
⭐ Rating Trend
LIVEAverage rating evolution. Updates with each new review batch.
🗓️ Snapshot Timeline
HISTORYEach bar shows a tracked update and the metric delta from the previous snapshot.
App Specs
🔐 Own this app? Claim & verify MRR →💾 50 MB🔞 17+📱 iOS 15.1+🔖 v2.2.5🔄 updated 1w ago🌐 EN📂 Health & Fitness💰 Paid🚀 Launched 2020 (5y old)
📝 About this app
Founded by Dr. Louise Newson, balance app is the world's #1 app dedicated to the menopause, being the 1st and only to be awarded with Apple's Editors' Choice Award, as well as the 1st to be certified by ORCHA and recognised as safe, accredited, compliant, and trusted to feature in digital health libraries for the NHS and other national health bodies around the world.
Balance was created with a single mission in mind, to make menopause support inclusive and accessible to all, providing evidence-based information to help you become better informed, prepared, and empowered during the perimenopause and menopause.
Bionow’s Product of the Year 2021 Winner | Recognising best innovations in biomedical and life science
What can you do on balance for FREE?
• Explore a vast collection of evidence based, expert articles
• Keep track of your symptoms and periods
• Generate a Health Report to take to your next healthcare appointment
• Be part of a supportive community
• Keep an eye on your mental health and mood
• Take part in community experiments to see how your symptoms can be improved
• Monitor your sleep quality
What is Balance+ premium?
We introduced balance+ as an optional premium subscription that offers a more personalised experience. Plus, the good news is that subscription revenue goes towards keeping the main part of the app free.
So, what does balance+ include?
• Live sessions with Dr Louise Newson and handpicked guests
• balance+ gurus sharing their expertise on:
• Nutrition & Weight Management
• Skin and Hair Care
• Mental Health & Wellbeing
• Sexual Health & Pelvic Floor
• Physical Health
• Sleep
• Cook-a-long recipe videos
• Pilates, yoga, and guided meditation sessions
• Consultation examples to help you better prepare yourself for your next healthcare appointment
Read our terms & conditions here: https://www.balance-menopause.com/terms-of-use/
Read our privacy policy: https://www.balance-menopause.com/balance-app-privacy-policy/
Balance was created with a single mission in mind, to make menopause support inclusive and accessible to all, providing evidence-based information to help you become better informed, prepared, and empowered during the perimenopause and menopause.
Bionow’s Product of the Year 2021 Winner | Recognising best innovations in biomedical and life science
What can you do on balance for FREE?
• Explore a vast collection of evidence based, expert articles
• Keep track of your symptoms and periods
• Generate a Health Report to take to your next healthcare appointment
• Be part of a supportive community
• Keep an eye on your mental health and mood
• Take part in community experiments to see how your symptoms can be improved
• Monitor your sleep quality
What is Balance+ premium?
We introduced balance+ as an optional premium subscription that offers a more personalised experience. Plus, the good news is that subscription revenue goes towards keeping the main part of the app free.
So, what does balance+ include?
• Live sessions with Dr Louise Newson and handpicked guests
• balance+ gurus sharing their expertise on:
• Nutrition & Weight Management
• Skin and Hair Care
• Mental Health & Wellbeing
• Sexual Health & Pelvic Floor
• Physical Health
• Sleep
• Cook-a-long recipe videos
• Pilates, yoga, and guided meditation sessions
• Consultation examples to help you better prepare yourself for your next healthcare appointment
Read our terms & conditions here: https://www.balance-menopause.com/terms-of-use/
Read our privacy policy: https://www.balance-menopause.com/balance-app-privacy-policy/
🆕 What's New · v2.2.5
In this release, we have updated the journal and symptom tracking in the app so it’s easier to use and gives you more insights into your health. Alongside improving the design and ease of use, we’ve also created the insight tracker which links your symptoms with your cycle so you can easily spot trends over time.
Profile & Insights
Everything we know — and don't — about this app and its company.
Identification
- App name
- Balance - Menopause & Hormones
- Developer
- Balance App Limited
- Bundle ID
- com.balance-app.app
- App Store URL
- Open in App Store
- Category
- Health & Fitness
- Content rating
- 17+
- Languages
- EN
Company
- Website
- balance-app.com
- Tagline
- Understand your hormones Feel more prepared
- Description
- Balance – Menopause & Hormones
- Founded
- Not found
- HQ / Address
- Not found
- Employees
- Not found
- Logo
- Not found
Revenue
- Verified revenue / mo
- Not found
- AI revenue estimate / mo
- Not found
- AI annual estimate
- Not found
- ML model estimate / mo
- $86/mo
- Top-grossing rank
- Outside top 100 in US Health & Fitness
- All-time revenue
- Not found
- Pricing
- Not found
Founder
- Name
- Not found
- X / Twitter
- Not found
- https://www.linkedin.com/company/balance-app/
- GitHub
- Not found
- X followers
- Not found
- Public statements
- Not found
Funding
- Total raised
- Not found
- Last round
- Not found
- Investors
- Not found
- Crunchbase
- Not found
- AngelList
- Not found
Press & Links
- Articles found
- Not found
- Listed on
- Not found
- Blog
- Not found
- Press / News
- Not found
Contacts & Socials
- Socials
- facebook · instagram · linkedin · youtube
- Not found
- Phone
- Not found
- Contact page
- Not found
- About page
- https://balance-app.com/about
📈Ratings growth1,008 ratings+100700% lifetimeShow 3-year history estimate ▾
Tracked (19 weeks) Pre-tracking estimate (37 weeks) · model-based, ±5% noise · anchored to release date and current value
🌍Geographic ReachNot ranked
This app is currently outside the top 100 grossing in all 9 countries we monitor (US, UK, DE, FR, JP, CA, AU, BR, IN). Niche or new apps often launch this way — popularity rankings appear once daily revenue clears the regional threshold.
Profile is built from iTunes Lookup + developer site scrape + ML revenue model. Empty fields show "Not found" — additional sources (Crunchbase, X, IndieHackers, Acquire.com) coming.
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