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62
BU Score
Solid

Balance - Menopause & Hormones

4.7 ✍️ Editor
✍️ BU Analytics Review

Balance - Menopause & Hormones is an iOS app from Balance App Limited in the Health & Fitness category, currently rated 4.7★ across 1,008 ratings. Initial signal reads as mixed reviews — supporters praise core features while critics cite stability/value gaps.

Our BU Score puts it at 62Solid (established niche player). For a Health & Fitness app, that means established niche player.

Track changes month-over-month in the Performance section below — live snapshot history and revenue forecast included.

📊 Performance Tracking LIVE

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idle
0%
Rating
Reviews
Forecast Revenue / mo
Snapshots tracked
0
since first record
Range:

💰 Forecast Revenue / mo

MODEL
Revenue forecast computed from BU's 234 trigger model on each snapshot. Calibrated against ground-truth from 58 verified-revenue apps.
🔬Forecast Breakdown — Why This Estimate?Top 5 of 5 triggers
Our ML model uses 200+ signals from public data. These are the most influential for this app:
Excellent rating (4.7★)METRIC
+$2,200
Low install base (1,008 ratings)METRIC
+$1,500
Established app (5y old)METRIC
+$800
Ad-supported / freemiumMETRIC
+$600
Single-language (English only)METRIC
−$400
METRIC = structural app data · REVIEW = mined from user reviews · ✓ VERIFIED = Stripe-verified anchor (TrustMRR)

📈 Reviews Growth

LIVE
Cumulative review count from first BU snapshot. Each point = a tracked update.
💚Sentiment Over Time↑ green = positive · ↓ red = negative
Jun 24
Aug 24
Sep 24
Jul 25
Sep 25
Oct 25
Nov 25

⭐ Rating Trend

LIVE
Average rating evolution. Updates with each new review batch.

🗓️ Snapshot Timeline

HISTORY
Each bar shows a tracked update and the metric delta from the previous snapshot.
App Specs
🔐 Own this app? Claim & verify MRR →
💾 50 MB🔞 17+📱 iOS 15.1+🔖 v2.2.5🔄 updated 1w ago🌐 EN📂 Health & Fitness💰 Paid🚀 Launched 2020 (5y old)

📝 About this app

Founded by Dr. Louise Newson, balance app is the world's #1 app dedicated to the menopause, being the 1st and only to be awarded with Apple's Editors' Choice Award, as well as the 1st to be certified by ORCHA and recognised as safe, accredited, compliant, and trusted to feature in digital health libraries for the NHS and other national health bodies around the world.

Balance was created with a single mission in mind, to make menopause support inclusive and accessible to all, providing evidence-based information to help you become better informed, prepared, and empowered during the perimenopause and menopause.

Bionow’s Product of the Year 2021 Winner | Recognising best innovations in biomedical and life science

What can you do on balance for FREE?

• Explore a vast collection of evidence based, expert articles
• Keep track of your symptoms and periods
• Generate a Health Report to take to your next healthcare appointment
• Be part of a supportive community
• Keep an eye on your mental health and mood
• Take part in community experiments to see how your symptoms can be improved
• Monitor your sleep quality

What is Balance+ premium?

We introduced balance+ as an optional premium subscription that offers a more personalised experience. Plus, the good news is that subscription revenue goes towards keeping the main part of the app free.

So, what does balance+ include?

• Live sessions with Dr Louise Newson and handpicked guests
• balance+ gurus sharing their expertise on:
• Nutrition & Weight Management
• Skin and Hair Care
• Mental Health & Wellbeing
• Sexual Health & Pelvic Floor
• Physical Health
• Sleep
• Cook-a-long recipe videos
• Pilates, yoga, and guided meditation sessions
• Consultation examples to help you better prepare yourself for your next healthcare appointment

Read our terms & conditions here: https://www.balance-menopause.com/terms-of-use/

Read our privacy policy: https://www.balance-menopause.com/balance-app-privacy-policy/

🆕 What's New · v2.2.5

In this release, we have updated the journal and symptom tracking in the app so it’s easier to use and gives you more insights into your health. Alongside improving the design and ease of use, we’ve also created the insight tracker which links your symptoms with your cycle so you can easily spot trends over time.

Profile & Insights

Everything we know — and don't — about this app and its company.

Identification

App name
Balance - Menopause & Hormones
Developer
Balance App Limited
Bundle ID
com.balance-app.app
App Store URL
Open in App Store
Category
Health & Fitness
Content rating
17+
Languages
EN

Company

Website
balance-app.com
Tagline
Understand your hormones Feel more prepared
Description
Balance – Menopause & Hormones
Founded
Not found
HQ / Address
Not found
Employees
Not found
Logo
Not found

Revenue

Verified revenue / mo
Not found
AI revenue estimate / mo
Not found
AI annual estimate
Not found
ML model estimate / mo
$86/mo
Top-grossing rank
Outside top 100 in US Health & Fitness
All-time revenue
Not found
Pricing
Not found

Founder

Name
Not found
X / Twitter
Not found
LinkedIn
https://www.linkedin.com/company/balance-app/
GitHub
Not found
X followers
Not found
Public statements
Not found

Funding

Total raised
Not found
Last round
Not found
Investors
Not found
Crunchbase
Not found
AngelList
Not found

Press & Links

Articles found
Not found
Listed on
Not found
Blog
Not found
Press / News
Not found

Contacts & Socials

Socials
facebook · instagram · linkedin · youtube
Email
Not found
Phone
Not found
Contact page
Not found
About page
https://balance-app.com/about
📈Ratings growth1,008 ratings+100700% lifetimeShow 3-year history estimate ▾Sep 2020Aug 2024May 2026
Tracked (19 weeks) Pre-tracking estimate (37 weeks) · model-based, ±5% noise · anchored to release date and current value
🌍Geographic ReachNot ranked
This app is currently outside the top 100 grossing in all 9 countries we monitor (US, UK, DE, FR, JP, CA, AU, BR, IN). Niche or new apps often launch this way — popularity rankings appear once daily revenue clears the regional threshold.
Profile is built from iTunes Lookup + developer site scrape + ML revenue model. Empty fields show "Not found" — additional sources (Crunchbase, X, IndieHackers, Acquire.com) coming.
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