51
BU Score
Solid
Business Plan
✍️ BU Analytics Review
“
Business Plan is an iOS app from MoodWorks in the Business category, currently rated 3.2★ across 66 ratings. Initial signal reads as mostly critical sentiment so far — users flag rough edges and unmet expectations.
Our BU Score puts it at 51 — Solid (established niche player). For a Business app, that means established niche player.
Track changes month-over-month in the Performance section below — live snapshot history and revenue forecast included.
creator
📊 Performance Tracking LIVE
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Rating
—
Reviews
—
Forecast Revenue / mo
—
Snapshots tracked
0
since first record
Range:
💰 Forecast Revenue / mo
MODELRevenue forecast computed from BU's 234 trigger model on each snapshot. Calibrated against ground-truth from 58 verified-revenue apps.
🔬Forecast Breakdown — Why This Estimate?Top 7 of 7 triggers
Our ML model uses 200+ signals from public data. These are the most influential for this app:
| Paid app ($0.00)METRIC | +$2,800 | |
| 5 starREVIEW | +$1,800 | |
| Below-average rating (3.2★)METRIC | −$1,500 | |
| Mature app (14y old)METRIC | +$1,500 | |
| highly recommendREVIEW | +$1,400 | |
| Single-language (English only)METRIC | −$400 | |
| Pre-traction phase (66 ratings)METRIC | −$300 |
METRIC = structural app data · REVIEW = mined from user reviews · ✓ VERIFIED = Stripe-verified anchor (TrustMRR)
📈 Reviews Growth
LIVECumulative review count from first BU snapshot. Each point = a tracked update.
⭐ Rating Trend
LIVEAverage rating evolution. Updates with each new review batch.
🗓️ Snapshot Timeline
HISTORYEach bar shows a tracked update and the metric delta from the previous snapshot.
App Specs
🔐 Own this app? Claim & verify MRR →💾 2 MB🔞 4+📱 iOS 12.1+🔖 v2.2🔄 updated 6y ago🌐 EN📂 Business💰 Paid🚀 Launched 2011 (14y old)
📝 About this app
Got a great idea for a business? This app will guide you through the essential steps to create a professional business plan.
- Edit, delete and rename your saved plans.
- Guides and Sample plans for each section.
- Checklists make sure you've left nothing out.
- Export the final plan to your favorite word processor app for formatting.
- Edit, delete and rename your saved plans.
- Guides and Sample plans for each section.
- Checklists make sure you've left nothing out.
- Export the final plan to your favorite word processor app for formatting.
🆕 What's New · v2.2
We've added two new sections; Team skills & Forecasts, to help you create a comprehensive business plan.
Also added support for iOS 13 dark mode and improved voiceover support.
Also added support for iOS 13 dark mode and improved voiceover support.
Profile & Insights
Everything we know — and don't — about this app and its company.
Identification
- App name
- Business Plan
- Developer
- MoodWorks
- Bundle ID
- com.moodworks.businessplan
- App Store URL
- Open in App Store
- Category
- Business
- Content rating
- 4+
- Languages
- EN
Company
- Website
- www.moodworks.com
- Tagline
- Not found
- Description
- Not found
- Founded
- Not found
- HQ / Address
- Not found
- Employees
- Not found
- Logo
- Not found
Revenue
- Verified revenue / mo
- Not found
- AI revenue estimate / mo
- Not found
- AI annual estimate
- Not found
- ML model estimate / mo
- $18.6K/mo
- Top-grossing rank
- Outside top 100 in US Business
- All-time revenue
- Not found
- Pricing
- Not found
Founder
- Name
- Not found
- X / Twitter
- Not found
- Not found
- GitHub
- Not found
- X followers
- Not found
- Public statements
- Not found
Funding
- Total raised
- Not found
- Last round
- Not found
- Investors
- Not found
- Crunchbase
- Not found
- AngelList
- Not found
Press & Links
- Articles found
- Not found
- Listed on
- Not found
- Blog
- Not found
- Press / News
- Not found
Contacts & Socials
- Socials
- Not found
- Not found
- Phone
- Not found
- Contact page
- Not found
- About page
- Not found
⭐Recent App Store Reviews28 latest · avg 1.89★ · 17.9% 5★ · 71.4% 1★
5★5 (18%)
4★1 (4%)
3★0 (0%)
2★2 (7%)
1★20 (71%)
+0 ratings/week
Praise: great ×2 love ×2 recommend ×1Complaints: crash ×8 refund ×3 scam ×1 bug ×1 broken ×1
Top positive
★★★★★ great functionality.
well organized and intelligent interface makes writing a business plan less daunting. the check list is great and keeps everything simplified. cosmetically the app button graphics are very ugly but whats important is creating a business pla…
★★★★★ The Simplicity Helps Me Focus
Love this App! The headings are helping me to stay focused; working on one section at a time. I can put down my plan ideas/information on the fly. I will put the content into a more formally structured plan when I'm done. But THIS is m…
Top negative
★☆☆☆☆ App won’t open
iPhone XS Max. Attempted restart of phone. Attempted reinstall of app. No joy.…
★☆☆☆☆ App not working!!!!
I just bought this app for $3 and it keeps crashing, wouldn’t even open once…don’t waste your money on this app. Odieches…
📈Ratings growth66 ratings+6500% lifetimeShow 3-year history estimate ▾
Tracked (29 weeks) Pre-tracking estimate (37 weeks) · model-based, ±5% noise · anchored to release date and current value
🌍Geographic ReachNot ranked
This app is currently outside the top 100 grossing in all 9 countries we monitor (US, UK, DE, FR, JP, CA, AU, BR, IN). Niche or new apps often launch this way — popularity rankings appear once daily revenue clears the regional threshold.
Profile is built from iTunes Lookup + developer site scrape + ML revenue model. Empty fields show "Not found" — additional sources (Crunchbase, X, IndieHackers, Acquire.com) coming.
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