当当-买书当然是当当
23
Quality Score
Niche
当当-买书当然是当当
Low confidence
✍️ bumetric analysis
“
当当-买书当然是当当 is an iOS app from Beijing DangDangWang Information Technology Co., Ltd in the Shopping category, currently rated 2.0★ across 4 ratings. Initial signal reads as mixed reviews: supporters praise core features while critics cite stability and value gaps.
Quality Score is 23: Niche (micro-niche or pre-traction stage). For a Shopping app, that means micro-niche or pre-traction stage. The full BU Investment Matrix below scores 8 dimensions including monetisation, growth, and operational risk.
Track changes month-over-month in the Performance section below: live snapshot history and revenue forecast included.
💰 Monthly revenue · now vs forecast
● Right now
$957
per month
→
12-mo forecast
$837 – $3016
per month
→
24-mo forecast
$775 – $6978
per month
INDIE tier
💡 Grow this revenue
Free AI audit of this app’s store listing
- Title & subtitle keyword fit
- Description hook & conversion structure
- Screenshots, ratings, reviews strategy
Typical impact: +2-5× organic installs
📊 Performance Tracking LIVE
Loading…
Rating
—
Reviews
—
Forecast Revenue / mo
—
Snapshots tracked
0
since first record
ONE-TIME · BUILD
💰 Estimated build cost
$120K
↳ What it cost to build · not monthly revenue
Likely range $90K – $160K
$25K · MVP floor
$100K · indie scale
$500K+ · studio build
📈
Slow ROI — current MRR is well below build cost
Synthetic estimate. Inputs: category complexity, file size, screen count, monetization layer, platform reach, age × team-size proxy. Calibrated against 2024-2026 indie-agency rate surveys. Full math + source list on /methodology.
Where the money goes
| 🧱 MVP baseline (design + 1-store ship) | +$28K |
| 📱 5 unique screens × $4.5K | +$22K |
| 📦 Asset bundle (229 MB) | +$40K |
| ⚙ Shopping complexity ×1.30 | +$27K |
Total estimate
$120K
ONE-TIME · EXIT VALUE
💵 Estimated acquisition value
$10K
↳ What it would sell for · not monthly revenue
Marketplace range $10K – $15K · 12× MRR multiple
💸
~0.1× build cost (under-water)
Synthetic estimate. Multiple band derived from ad-supported + age, rating quality, category demand, and user-base maturity. Calibrated against 2024-2026 indie-app-marketplace closed-deal medians. Full math + comparable deal list on /methodology.
How the multiple was built
| 📺 Ad-supported base | 15× MRR |
| ⭐ ★ rating < 3.5 (weak) | -18% |
| 🏷 Shopping category multiple | +2% |
| ⭐ Small user base (<1K ratings) | -8% |
Final multiple
12× MRR
🔬
How we forecast this revenue
LOW CONFIDENCEBaseline
$957/mo · ML-estimated from 234 triggers
Growth rate
+6.0% MoM · INDIE tier baseline (compound monthly)
Direction
Headwinds: rating drift may slow acquisition
6 months
$815 – $1.9K
12 months
$837 – $3.0K
24 months
$775 – $7.0K
Compound growth at +6.0% MoM (tier baseline for INDIE). Range widens with horizon — typical noise band ±40% at 6mo.. Ranges widen with horizon — distant futures carry more uncertainty.
📊
BU Investment Matrix
Pre-traction · 35/100INDIE TIERlimited signalRevenue Strength
3.0
Product Quality
1.6
Market Position
2.0
Growth Velocity
5.0
Defensibility
4.5
Operational Safety
8.0
Founder Strength
3.0
Monetization Maturity
1.0
- 💰 Revenue: Marginal — $382 - $2393/mo · INDIE tier · medium confidence, trajectory unclear.
- ⭐ Quality: 2.0★ across 4 reviews — weak — significant quality concerns.
- 📍 Market: Not yet charting in any of the 9 monitored markets.
- 📈 Growth: Insufficient signal to assess trajectory.
- ⚠️ Risk: Moderate — no material risk signals detected.
🎯 For competitors: Mixed picture. Worth competing if you have a clear UX or pricing edge — otherwise crowded segment.
💵 For acquirers: Estimated asking range 18-32× monthly = $17K-$30K.
Composite of 8 dimensions computed deterministically from public signals — no LLM, every score traces back to a measurable input. Default weights shown; "compete" / "acquire" / "invest" lenses re-weight without re-fetching.
Range:
💰 Forecast Revenue / mo
MODELRevenue forecast computed from BU's 234 trigger model on each snapshot. Calibrated against ground-truth from 58 verified-revenue apps.
🔬Forecast Breakdown — Why This Estimate?Top 5 of 5 triggers
Our ML model uses 200+ signals from public data. These are the most influential for this app:
| Paid app ($0.00)METRIC | +$2,800 | |
| bugsREVIEW | −$1,800 | |
| Below-average rating (2.0★)METRIC | −$1,500 | |
| Mature app (14y old)METRIC | +$1,500 | |
| Pre-traction phase (4 ratings)METRIC | −$300 |
METRIC = structural app data · REVIEW = mined from user reviews · ✓ VERIFIED = Stripe-verified anchor (TrustMRR)
📈 Reviews Growth
LIVECumulative review count from first BU snapshot. Each point = a tracked update.
⭐ Rating Trend
LIVEAverage rating evolution. Updates with each new review batch.
Profile & Insights
Everything we know — and don't — about this app and its company.
Identification
- App name
- 当当-买书当然是当当
- Developer
- Beijing DangDangWang Information Technology Co., Ltd
- Bundle ID
- Not found
- App Store URL
- Open in App Store
- Category
- Shopping
- Content rating
- 4+
- Languages
- EN, ZH
Company
- Website
- Not found
- Tagline
- Not found
- Description
- Not found
- Founded
- Not found
- HQ / Address
- Not found
- Employees
- Not found
- Logo
- Not found
Revenue
- Verified revenue / mo
- Not found
- AI revenue estimate / mo
- Not found
- AI annual estimate
- Not found
- ML model estimate / mo
- $957/mo
- Top-grossing rank
- Not found
- All-time revenue
- Not found
- Pricing
- Not found
Founder
Founder data not yet collected for this app.
Funding
Funding data not yet collected for this app.
Press & Links
Press & Links data not yet collected for this app.
Contacts & Socials
Contacts & Socials data not yet collected for this app.
📈Ratings growth4 ratings+300% lifetimeShow 3-year history estimate ▾
Tracked (43 weeks) Pre-tracking estimate (36 weeks) · model-based, ±5% noise · anchored to release date and current value
🌍Geographic ReachNot ranked
This app is currently outside the top 100 grossing in all 9 countries we monitor (US, UK, DE, FR, JP, CA, AU, BR, IN). Niche or new apps often launch this way — popularity rankings appear once daily revenue clears the regional threshold.
Profile is built from iTunes Lookup + developer site scrape + ML revenue model. Empty fields show "Not found" — additional sources (Crunchbase, X, IndieHackers, Acquire.com) coming.
📝 About this app
【关于当当】
当当是一家综合性网购商城，中国图书零售商，一直致力于为顾客提供网上购物的高品质体验！
【正品保障】：千万商品 品质保证
【好物云集】：好书低价 物超所值
【新人优惠】：新人首单 多重福利
【个性推荐】：智能算法 专业荐书
【优质服务】：快递速达 顾客第一
阅读丈量世界，买书当然是当当！
【自动订阅悦读会员说明】
1.服务名称：当当购物悦读连续月卡；
2.订阅周期：1个月
3.订阅价格：订阅连续包月产品首月1元/月，之后每月自动扣费19元；
4.购买自动订阅会员的账号，会在每个月订阅期前24小时，从您的iTunes账户中扣费，扣费成功后将顺延一个订阅周期；
5.如取消订阅，苹果手机在 iOS 设备“设置” -> “iTunes Store 与 App Store” -> 选择“Apple ID” -> 点击“查看Apple ID” -> 在账户设置页面点击“订阅” -> 取消当当购物悦读卡连续包月订阅；
6.如未在订阅期结束的至少24小时前关闭订阅的，将视为您同意继续授权，此订阅将会自动续订，并扣除下一个订阅周期的费用；
用户使用协议：
http://e.dangdang.com/touch/ddreader50/agreement-page.html?type=ddVipSubscribe&channelId=70000
自动续费服务协议：… View full description on the official store →
当当是一家综合性网购商城，中国图书零售商，一直致力于为顾客提供网上购物的高品质体验！
【正品保障】：千万商品 品质保证
【好物云集】：好书低价 物超所值
【新人优惠】：新人首单 多重福利
【个性推荐】：智能算法 专业荐书
【优质服务】：快递速达 顾客第一
阅读丈量世界，买书当然是当当！
【自动订阅悦读会员说明】
1.服务名称：当当购物悦读连续月卡；
2.订阅周期：1个月
3.订阅价格：订阅连续包月产品首月1元/月，之后每月自动扣费19元；
4.购买自动订阅会员的账号，会在每个月订阅期前24小时，从您的iTunes账户中扣费，扣费成功后将顺延一个订阅周期；
5.如取消订阅，苹果手机在 iOS 设备“设置” -> “iTunes Store 与 App Store” -> 选择“Apple ID” -> 点击“查看Apple ID” -> 在账户设置页面点击“订阅” -> 取消当当购物悦读卡连续包月订阅；
6.如未在订阅期结束的至少24小时前关闭订阅的，将视为您同意继续授权，此订阅将会自动续订，并扣除下一个订阅周期的费用；
用户使用协议：
http://e.dangdang.com/touch/ddreader50/agreement-page.html?type=ddVipSubscribe&channelId=70000
自动续费服务协议：… View full description on the official store →
App Specs
🔐 Own this app? Claim & verify MRR →💾 229 MB🔞 4+📱 iOS 12.0+🔖 v16.5.0🔄 updated 0d ago🌐 EN, ZH📂 Shopping💰 Free
📅
What Worked™ · Development Pipeline
6 EVENTS TRACKEDDetected changes in this app over its tracked lifetime — each event links cause (what changed) to effect (what moved). Sorted newest first.See full history →Version history →
2026-03
⭐
Rating ↓ 2.67 → 2.00 (dropped 0.67★)
2012-02
📈
Crossed 10 ratings — social-proof flywheel kicking in
2012-02
⭐
Rating ↑ 1.86 → 2.25 (improved 0.39★)
2011-09
⭐
Rating ↓ 2.33 → 2.00 (dropped 0.33★)
2011-08
⭐
Rating ↑ 1.00 → 2.33 (improved 1.33★)
2011-07
🚀
First tracked snapshot — initial data captured
🌍
Multi-Country Performance
Available in 9 of 9 monitored markets| Market | Rating | Reviews | Current version |
|---|---|---|---|
| 🇺🇸 US | 3.66667★ | 3 | 3.66667★ this version |
| 🇬🇧 GB | 0★ | 0 | — |
| 🇩🇪 DE | 0★ | 0 | — |
| 🇫🇷 FR | 0★ | 0 | — |
| 🇯🇵 JP | 0★ | 0 | — |
| 🇨🇦 CA | 0★ | 0 | — |
| 🇦🇺 AU | 1★ | 1 | 1★ this version |
| 🇧🇷 BR | 0★ | 0 | — |
| 🇮🇳 IN | 0★ | 0 | — |
🔔
Track this app’s revenue
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📝 Description
95
BU Score · Transcendent
About this analysis
Why low confidence: only 4 ratings · no founder-verified revenue (model estimate only) · revenue figure is directional only.
📌 Final verdict — read this before you trust the numbers above
当当-买书当然是当当 is a very early-stage iOS app in the shopping space with weak public traction — only 4 ratings, no founder-verified MRR, and not ranked in any monitored grossing chart. The app appears to be monetised, but public signals are too sparse for a precise revenue estimate.
Bottom line: treat all revenue, audience and acquisition-value numbers on this page as directional only — not founder-verified facts.
❓ Frequently Asked Questions
4 answers · auto-generated from this app's public dataHow much does 当当-买书当然是当当 make per month?▴
Low-confidence model estimate. 当当-买书当然是当当 has only 4 App Store ratings, so our revenue model has very little signal to work with — treat the ~$957/mo figure as directional only, not a verified MRR. No founder-verified revenue data is available for this app. See methodology for the formula and confidence bands.
What apps are like 当当-买书当然是当当?▴
Browse the full Shopping category catalog to find similar apps with revenue, build cost, audience and tech stack data. Each /p/{slug} page also shows a Compare side-by-side widget with three peer apps from the same niche.
Who makes 当当-买书当然是当当?▴
当当-买书当然是当当 is published by Beijing DangDangWang Information Technology Co., Ltd on the Apple App Store. See the full publisher portfolio (other apps by the same developer) via the More by developer block on the product page above.
What is 当当-买书当然是当当's BU Score?▴
当当-买书当然是当当 has a BU Score of 23/100 (Niche). The score combines App Store rating, ratings count, monetization model and revenue signals calibrated against founder-verified MRR anchors. See the BU Score formula.