Mood AI - Daily journal
70
Quality Score
Strong
✍️ Bumetric analysis
“
Mood AI - Daily journal is an iOS app from Monkey Taps in the Health & Fitness category, currently rated 4.8★ across 23,004 ratings. Initial signal reads as no scraped reviews yet: judgment based on metadata only.
Quality Score is 70: Strong (healthy traction). For a Health & Fitness app, that means healthy traction. The full BU Investment Matrix below scores 8 dimensions including monetisation, growth, and operational risk.
Track changes month-over-month in the Performance section below: live snapshot history and revenue forecast included.
💰 Monthly revenue · now vs forecast
● Right now
$1.2M
per month
→
12-mo forecast
$1.3M – $2.0M
per month
→
24-mo forecast
$1.5M – $2.8M
per month
BIG tier
💡 Grow this revenue
Free AI audit of this app’s store listing
- Title & subtitle keyword fit
- Description hook & conversion structure
- Screenshots, ratings, reviews strategy
Typical impact: +2-5× organic installs
📊 Performance Tracking LIVE
6 snapshots on record
Rating
4.8
Reviews
23,004 reviews
Forecast Revenue / mo
$1.2M
Snapshots tracked
6
since Apr 2026
ONE-TIME · BUILD
💰 Estimated build cost
$95K
↳ What it cost to build · not monthly revenue
Likely range $70K – $130K
$25K · MVP floor
$100K · indie scale
$500K+ · studio build
📈
Pays back in under a month at current MRR
Synthetic estimate. Inputs: category complexity, file size, screen count, monetization layer, platform reach, age × team-size proxy. Calibrated against 2024-2026 indie-agency rate surveys. Full math + source list on /methodology.
Where the money goes
| 🧱 MVP baseline (design + 1-store ship) | +$28K |
| 📱 5 unique screens × $4.5K | +$22K |
| 📦 Asset bundle (58 MB) | +$3K |
| ⚙ Health & Fitness complexity ×1.40 | +$21K |
| ⚙ 3.7y maintenance × ~1-person team | +$22K |
Total estimate
$95K
ONE-TIME · EXIT VALUE
💵 Estimated acquisition value
$27.0M
↳ What it would sell for · not monthly revenue
Marketplace range $20.0M – $35.0M · 22× MRR multiple
💸
~284× return on build cost
Synthetic estimate. Multiple band derived from ad-supported + age, rating quality, category demand, and user-base maturity. Calibrated against 2024-2026 indie-app-marketplace closed-deal medians. Full math + comparable deal list on /methodology.
How the multiple was built
| 📺 Ad-supported base | 15× MRR |
| 📅 3.7y proven track record | +19% |
| ⭐ ★ rating ≥ 4.7 (premium) | +15% |
| 🏷 Health & Fitness category multiple | +10% |
Final multiple
22× MRR
👥 Estimated audience size
1.3M
Lifetime downloads (US-equivalent)
Monthly active
255K
Daily active
89K
Synthetic estimate from ratings × category benchmarks. Calibrated against 2024-2026 mobile-attribution retention + DAU/MAU reports. Numbers are US-storefront-equivalent — true global audience can be 5-10× larger for international apps. Full math + source list on /methodology.
How we sized it
| 📲 Health & Fitness engagement | ~70 installs / rating |
| 📅 3.7y of rating accumulation | -19% |
| 🔁 Health & Fitness D30 retention | 22% |
| 📍 DAU / MAU stickiness | 0.35 |
DAU / MAU
35% sticky
🛠 Estimated tech stack
🍎
Native iOS (SwiftUI)
Medium confidence · 70%
Also possible
Flutter
Heuristic guess from app bundle size, category, store description signals, and release-date stack era. Bumetric does not disassemble binaries — for binary-level certainty you would need an SDK intelligence tool or the manifest itself. Reasoning chain on the right. Full ruleset on /methodology.
Signals we read
| 📦 App bundle size | 58 MB |
| 🏷 Category context | Health & Fitness |
| 📦 Small-mid iOS bundle | → Native SwiftUI (post-2020 era) |
💀 Maintenance status
Slowing
30%
Last shipped 2026-05-05 · 141 days ago
0 · Active
50 · At risk
100 · Abandoned
Heuristic risk score from time-since-last-update + ratings velocity proxy + Editor's Choice / curated featuring signals. Calibrated against 2024-2025 app-store ranking decay reports. Not a guarantee — a quiet app with a healthy codebase looks the same as an abandoned one until something breaks. Full math on /methodology.
Risk signals
| 📅 4 months since last update | Slowing cadence |
Verdict
Slowing
🔬
How we forecast this revenue
MEDIUM CONFIDENCEBaseline
$1.2M/mo · ML-estimated from 234 triggers
Growth rate
+2.5% MoM · BIG tier baseline (compound monthly)
6 months
$1.2M – $1.6M
12 months
$1.3M – $2.0M
24 months
$1.5M – $2.8M
Compound growth at +2.5% MoM (tier baseline for BIG). Range widens with horizon — typical noise band ±15% at 6mo.. Ranges widen with horizon — distant futures carry more uncertainty.
📊
BU Investment Matrix
Mixed signals · 59/100BIG TIERcompetitive but cautiousGrowth Velocity
5.0
Founder Strength
7.4
Product Quality
9.6
Revenue Strength
6.1
Monetization Maturity
1.0
Defensibility
5.9
Market Position
2.0
Operational Safety
10.0
- 💰 Revenue: Healthy — $480K - $2640K/mo · BIG tier · medium-low confidence, trajectory unclear.
- ⭐ Quality: 4.79★ across 23,004 reviews — exceptional (top 1% in category).
- 📍 Market: Not yet charting in any of the 9 monitored markets.
- 📈 Growth: Insufficient signal to assess trajectory.
- ⚠️ Risk: Low — no material risk signals detected.
🎯 For competitors: Mixed picture. Worth competing if you have a clear UX or pricing edge — otherwise crowded segment.
💵 For acquirers: Estimated asking range 18-32× monthly = $21.6M-$38.4M.
Composite of 8 dimensions computed deterministically from public signals — no LLM, every score traces back to a measurable input. Default weights shown; "compete" / "acquire" / "invest" lenses re-weight without re-fetching.
Range:
💰 Forecast Revenue / mo
MODELRevenue forecast computed from BU's 234 trigger model on each snapshot. Calibrated against ground-truth from 58 verified-revenue apps.
🔬Forecast Breakdown — Why This Estimate?Top 7 of 7 triggers
Our ML model uses 200+ signals from public data. These are the most influential for this app:
| Mid install base (23,004 ratings)METRIC | +$5,500 | |
| subscriptionREVIEW | +$2,500 | |
| premiumREVIEW | +$2,200 | |
| Excellent rating (4.8★)METRIC | +$2,200 | |
| Established app (3y old)METRIC | +$800 | |
| Ad-supported / freemiumMETRIC | +$600 | |
| Single-language (English only)METRIC | −$400 |
METRIC = structural app data · REVIEW = mined from user reviews · ✓ VERIFIED = Stripe-verified anchor (TrustMRR)
📈 Reviews Growth
LIVECumulative review count from first BU snapshot. Each point = a tracked update.
⭐ Rating Trend
LIVEAverage rating evolution. Updates with each new review batch.
🆕 What's New · v2.10.0
- Stability improvements and minor bug fixes for a smoother and more reliable app experience.
- Visual refinements and optimized text for an enhanced user interface.
As always, your feedback is invaluable to us.… Full release notes →
- Visual refinements and optimized text for an enhanced user interface.
As always, your feedback is invaluable to us.… Full release notes →
Profile & Insights
Everything we know — and don't — about this app and its company.
Identification
- App name
- Mood AI - Daily journal
- Developer
- Monkey Taps
- Bundle ID
- com.MonkeyTaps.MoodTracker
- App Store URL
- Open in App Store
- Category
- Health & Fitness
- Content rating
- 4+
- Languages
- EN
Company
- Website
- Not found
- Tagline
- Today
- Description
- Find apps and games for iPhone, iPad, Mac, and more on the App Store.
- Founded
- Not found
- HQ / Address
- Not found
- Employees
- Not found
- Logo
- Available
Revenue
- Reported revenue signal / mo
- Not found
- AI revenue estimate / mo
- Not found
- AI annual estimate
- Not found
- Model estimate / mo
- $1.2M/mo
- Top-grossing rank
- Outside top 100 in US Health & Fitness
- All-time revenue
- Not found
- Pricing
- Not found
Founder
Founder data not yet collected for this app.
Funding
Funding data not yet collected for this app.
Press & Links
Press & Links data not yet collected for this app.
Contacts & Socials
Contacts & Socials data not yet collected for this app.
🌍Geographic ReachNot ranked
This app is currently outside the top 100 grossing in all 9 countries we monitor (US, UK, DE, FR, JP, CA, AU, BR, IN). Niche or new apps often launch this way — popularity rankings appear once daily revenue clears the regional threshold.
Profile is built from iTunes Lookup + developer site scrape + ML revenue model. Empty fields show "Not found" — additional sources (Crunchbase, X, IndieHackers, Acquire.com) coming.
📝 About this app
Everybody gets moody. Moods are a natural part of your emotional rhythm. Tracking them can help you find patterns in how your moods vary both over time and how they’re influenced by different situations and circumstances.
You probably already know that you feel good when you are in a positive mood, such as when you feel powerful, loving, or optimistic. And, you probably already know you feel bad when you are in a negative mood, such as when you feel anxious, scared, or sad. Other times, you might not really understand how you feel.… View full description on the official store →
You probably already know that you feel good when you are in a positive mood, such as when you feel powerful, loving, or optimistic. And, you probably already know you feel bad when you are in a negative mood, such as when you feel anxious, scared, or sad. Other times, you might not really understand how you feel.… View full description on the official store →
App Specs
🔐 Own this app? Claim & verify MRR →💾 58 MB🔞 4+📱 iOS 16.0+🔖 v2.10.0🔄 updated 4mo ago🌐 EN📂 Health & Fitness💰 Paid🚀 Launched 2023 (3y old)
🌍
Multi-Country Performance
Available in 9 of 9 monitored markets| Market | Rating | Reviews | Current version |
|---|---|---|---|
| 🇦🇺 AU | 4.72664★ | 717 | 4.72664★ this version |
| 🇧🇷 BR | 4.86645★ | 307 | 4.86645★ this version |
| 🇨🇦 CA | 4.67777★ | 1,291 | 4.67777★ this version |
| 🇩🇪 DE | 4.69405★ | 353 | 4.69405★ this version |
| 🇫🇷 FR | 4.70885★ | 395 | 4.70885★ this version |
| 🇬🇧 GB | 4.70241★ | 1,408 | 4.70241★ this version |
| 🇮🇳 IN | 4.72926★ | 591 | 4.72926★ this version |
| 🇯🇵 JP | 4.59999★ | 60 | 4.59999★ this version |
| 🇺🇸 US | 4.78627★ | 23,637 | 4.78627★ this version |
🔔
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📝 Description
95
BU Score · Transcendent
Full revenue analysis
Read the article-style breakdown for Mood AI - Daily journal: category rank, percentile, growth signal, comparable apps, and how the forecast is calibrated against verified-MRR anchors in this niche.
More by Monkey Taps
View all →📦 Portfolio summaryMEGA studio
6apps·$14.0M/mocombined
Lead-app heavy — top app contributes 71%
About this analysis
Why high confidence: 23,004 ratings · no founder-verified revenue (model estimate only).
❓ Frequently Asked Questions
10 answers · auto-generated from this app's public dataHow much does Mood AI - Daily journal make per month?▴
Based on our ML-calibrated revenue forecast, Mood AI - Daily journal earns approximately $1.2M/mo. This is a US-storefront-equivalent estimate; global revenue can be several times larger for internationally-distributed apps. See the methodology page for the full formula and confidence bands.
Is Mood AI - Daily journal profitable?▴
With estimated build cost $95K and monthly revenue $1.2M, Mood AI - Daily journal looks highly profitable — pays back its build investment in under a month at the current run-rate. Profitability also depends on paid-acquisition spend and refund rate which the public model doesn't see.
How many users does Mood AI - Daily journal have?▴
Estimated audience: ~1.3M lifetime downloads, ~255K monthly active users, and ~89K daily active users. Derived from ratings count × category installs-per-rating × age decay. US-storefront-equivalent — global audience can be 5-10× larger for internationally-distributed apps.
What apps are like Mood AI - Daily journal?▴
Browse the full Health & Fitness category catalog to find similar apps with revenue, build cost, audience and tech stack data. Each /p/{slug} page also shows a Compare side-by-side widget with three peer apps from the same niche.
What is Mood AI - Daily journal built with?▴
Our heuristic places Mood AI - Daily journal on the Native iOS (SwiftUI) stack (Medium confidence, 70%). Signals: app bundle size, category context, store-description markers, release-date era. We don't disassemble binaries. Alternative possibilities: Flutter.
Is Mood AI - Daily journal still actively maintained?▴
Maintenance status: Slowing (30% abandonment risk). Last shipped version was 4 months ago. The risk score combines time-since-last-update with Editor's Choice / curated featuring + user-base maturity adjustments.
How much would Mood AI - Daily journal sell for?▴
Estimated acquisition value: $27.0M (marketplace range $20.0M – $35.0M). Calculated as 22× monthly revenue using the standard multiple for the detected monetization model + adjustments for age, rating quality and category demand. Calibrated against 2024-2026 Flippa / Acquire.com / MicroAcquire closed-deal medians.
When was Mood AI - Daily journal last updated?▴
Mood AI - Daily journal last shipped a new version on 2026-05-05 — 4 months ago. This is the date Apple / Google last accepted a new build, not a content-only push.
Who makes Mood AI - Daily journal?▴
Mood AI - Daily journal is published by Monkey Taps on the Apple App Store. See the full publisher portfolio (other apps by the same developer) via the More by developer block on the product page above.
What is Mood AI - Daily journal's BU Score?▴
Mood AI - Daily journal has a BU Score of 70/100 (Strong). The score combines App Store rating, ratings count, monetization model and revenue signals calibrated against founder-verified MRR anchors. See the BU Score formula.