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Babbel - Language Learning

87
Quality Score
Excellent

Babbel - Language Learning

by Babbel GmbH
High confidence
4.7 ✍️ Editor
✍️ bumetric analysis

Babbel - Language Learning is an iOS app from Babbel GmbH in the Education category, currently rated 4.7★ across 737,234 ratings. Initial signal reads as mixed reviews: supporters praise core features while critics cite stability and value gaps.

Quality Score is 87: Excellent (strong product-market fit). For a Education app, that means strong product-market fit. The full BU Investment Matrix below scores 8 dimensions including monetisation, growth, and operational risk.

Track changes month-over-month in the Performance section below: live snapshot history and revenue forecast included.

💰 Monthly revenue · now vs forecast
● Right now
$700K
per month
12-mo forecast
$741K – $1141K
per month
24-mo forecast
$886K – $1645K
per month
BIG tier
💡 Grow this revenue
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📊 Performance Tracking LIVE

Loading…
idle
0%
Rating
Reviews
Forecast Revenue / mo
Snapshots tracked
0
since first record
ONE-TIME · BUILD 💰 Estimated build cost
$110K
What it cost to build · not monthly revenue
Likely range $80K – $150K
$25K · MVP floor $100K · indie scale $500K+ · studio build
📈 Pays back in ~3 months at current MRR

Synthetic estimate. Inputs: category complexity, file size, screen count, monetization layer, platform reach, age × team-size proxy. Calibrated against 2024-2026 indie-agency rate surveys. Full math + source list on /methodology.

Where the money goes
🧱 MVP baseline (design + 1-store ship) +$28K
📱 5 unique screens × $4.5K +$22K
📦 Asset bundle (225 MB) +$40K
Education complexity ×1.20 +$18K
Total estimate $110K
ONE-TIME · EXIT VALUE 💵 Estimated acquisition value
$800K
What it would sell for · not monthly revenue
Marketplace range $600K – $1.0M · 19× MRR multiple
💸 ~7.3× return on build cost

Synthetic estimate. Multiple band derived from ad-supported + age, rating quality, category demand, and user-base maturity. Calibrated against 2024-2026 indie-app-marketplace closed-deal medians. Full math + comparable deal list on /methodology.

How the multiple was built
📺 Ad-supported base 15× MRR
★ rating ≥ 4.7 (premium) +15%
🏷 Education category multiple +6%
Mature user base (100K+ ratings) +5%
Final multiple 19× MRR
👥 Estimated audience size
62.5M
Lifetime downloads (US-equivalent)
Monthly active
11.0M
Daily active
3.3M

Synthetic estimate from ratings × category benchmarks. Calibrated against 2024-2026 mobile-attribution retention + DAU/MAU reports. Numbers are US-storefront-equivalent — true global audience can be 5-10× larger for international apps. Full math + source list on /methodology.

How we sized it
📲 Education engagement ~85 installs / rating
🔁 Education D30 retention 18%
📍 DAU / MAU stickiness 0.30
DAU / MAU 30% sticky
🔬

How we forecast this revenue

MEDIUM CONFIDENCE
Baseline
$700K/mo · ML-estimated from 234 triggers
Growth rate
+2.5% MoM · BIG tier baseline (compound monthly)
6 months
$690K – $933K
12 months
$741K – $1.1M
24 months
$886K – $1.6M
Compound growth at +2.5% MoM (tier baseline for BIG). Range widens with horizon — typical noise band ±15% at 6mo.. Ranges widen with horizon — distant futures carry more uncertainty.
📊

BU Investment Matrix

Concerning · 54/100BIG TIERbelow benchmarks
RevenueQualityMarketGrowthMoatSafetyFounderMonetiz.
Revenue Strength
5.8
Product Quality
9.4
Market Position
2.0
Growth Velocity
5.0
Defensibility
4.5
Operational Safety
10.0
Founder Strength
5.6
Monetization Maturity
1.0
  • 💰 Revenue: Healthy — $280K - $1540K/mo · BIG tier · medium-low confidence, trajectory unclear.
  • ⭐ Quality: 4.72★ across 737,234 reviews — exceptional (top 1% in category).
  • 📍 Market: Not yet charting in any of the 9 monitored markets.
  • 📈 Growth: Insufficient signal to assess trajectory.
  • ⚠️ Risk: Low — no material risk signals detected.
🎯 For competitors: Mixed picture. Worth competing if you have a clear UX or pricing edge — otherwise crowded segment.
💵 For acquirers: Estimated asking range 18-32× monthly = $12.6M-$22.4M.
Composite of 8 dimensions computed deterministically from public signals — no LLM, every score traces back to a measurable input. Default weights shown; "compete" / "acquire" / "invest" lenses re-weight without re-fetching.
Range:

💰 Forecast Revenue / mo

MODEL
Revenue forecast computed from BU's 234 trigger model on each snapshot. Calibrated against ground-truth from 58 verified-revenue apps.
🔬Forecast Breakdown — Why This Estimate?Top 15 of 16 triggers
Our ML model uses 200+ signals from public data. These are the most influential for this app:
High install base (737,234 ratings)METRIC
+$12,000
subscriptionREVIEW
+$2,500
Excellent rating (4.7★)METRIC
+$2,200
bugsREVIEW
−$1,800
5 starREVIEW
+$1,800
great valueREVIEW
+$1,600
cancelledREVIEW
−$1,500
excellent appREVIEW
+$1,500
Mature app (12y old)METRIC
+$1,500
highly recommendREVIEW
+$1,400
slowREVIEW
−$1,200
too expensiveREVIEW
−$1,000
support teamREVIEW
+$900
priceyREVIEW
−$800
Ad-supported / freemiumMETRIC
+$600
METRIC = structural app data · REVIEW = mined from user reviews · ✓ VERIFIED = Stripe-verified anchor (TrustMRR)

📈 Reviews Growth

LIVE
Cumulative review count from first BU snapshot. Each point = a tracked update.

⭐ Rating Trend

LIVE
Average rating evolution. Updates with each new review batch.

🆕 What's New · v22.5.0

It's time to update your Babbel app! Why? Because we've added new learning content that will help you reach your goal even faster! And yep, we also removed a few bugs. Enjoy this latest version and thanks for learning with us!

Questions? Email us at support-mobile@babbel.com

Profile & Insights

Everything we know — and don't — about this app and its company.

Identification

App name
Babbel - Language Learning
Developer
Babbel GmbH
Bundle ID
com.babbel.babbelMulti
App Store URL
Open in App Store
Category
Education
Content rating
12+
Languages
EN, FR, DE, IT, PL, PT, ES, SV, UK

Company

Website
Not found
Tagline
Today
Description
Find apps and games for iPhone, iPad, Mac, and more on the App Store.
Founded
Not found
HQ / Address
Not found
Employees
Not found
Logo
Available

Revenue

Verified revenue / mo
Not found
AI revenue estimate / mo
Not found
AI annual estimate
Not found
ML model estimate / mo
$41.3K/mo
Top-grossing rank
🇩🇪#2 /100   🇫🇷#3 /100   🇨🇦#5 /100   🇺🇸#6 /100   🇬🇧#6 /100   🇧🇷#12 /100   🇦🇺#15 /100
All-time revenue
Not found
Pricing
Not found

Founder

Founder data not yet collected for this app.

Funding

Funding data not yet collected for this app.

Press & Links

Press & Links data not yet collected for this app.

Contacts & Socials

Contacts & Socials data not yet collected for this app.
📈Ratings growth737,234 ratings+27% lifetimeShow 3-year history estimate ▾Aug 2023Jan 2026Aug 2026
Tracked (22 weeks) Pre-tracking estimate (36 weeks) · model-based, ±5% noise · anchored to release date and current value
🌍Top Countries — Grossing Rank8 countries
🇩🇪DE
#2 /100
🇫🇷FR
#3 /100
🇨🇦CA
#5 /100
🇺🇸US
#6 /100
🇬🇧GB
#6 /100
🇧🇷BR
#12 /100
🇦🇺AU
#15 /100
🇮🇳IN
#36 /100
📊Category Rank Trajectory#2 now · best #2 · worst #81
Lower line = better rank · Estimate from ratings growth model · Lower position on chart = worse rank · Higher = top of chart
🚀Update Frequency · Releases per Quarter3 releases tracked
21Q2 2026Q3 2026
🚀Version Release Timeline3 releases tracked
v21.99.0May 2026v22.1.1Jun 2026v22.5.0Jul 2026
Profile is built from iTunes Lookup + developer site scrape + ML revenue model. Empty fields show "Not found" — additional sources (Crunchbase, X, IndieHackers, Acquire.com) coming.

📝 About this app

Speak a new language with confidence – get Babbel, the award-winning app built by 200+ language experts and trusted by millions worldwide.

Learn a new language faster with bite-sized lessons designed to fit your everyday life. With Babbel’s proven method, you could start having real conversations in as little as 3 weeks. Your language learning adventure starts with a lesson.

WHY BABBEL WORKS
• Research-proven results Efficacy backed by researchers at Yale University: 100% improved their oral proficiency in 3 months.*… View full description on the official store →
App Specs
🔐 Own this app? Claim & verify MRR →
💾 225 MB🔞 12+📱 iOS 17.0+🔖 v22.5.0🔄 updated 0d ago🌐 EN, FR, DE, IT, PL +4📂 Education💰 Paid
📅

What Worked™ · Development Pipeline

11 EVENTS TRACKED
Detected changes in this app over its tracked lifetime — each event links cause (what changed) to effect (what moved). Sorted newest first.See full history →Version history →
2026-07
🔧
Shipped update — v22.1.1 → v22.5.0
→ 30 days after: revenue +$37.3K/mo · reviews +4,592 high confidence
2026-06
🔧
Shipped update — v21.99.0 → v22.1.1
→ 30 days after: revenue +$37.3K/mo · reviews +10,097 medium · co-occurring
2026-03
📈
Crossed 1,000 ratings — social-proof flywheel kicking in
→ 30 days after: revenue +$4.0K/mo · rating +1.67★ · reviews +727,291 medium · co-occurring
2026-03
Rating ↑ 3.06 → 4.72 (improved 1.66★)
→ 30 days after: revenue +$4.0K/mo · rating +1.67★ · reviews +727,291 medium · co-occurring
2026-03
📈
Crossed 500 ratings — social-proof flywheel kicking in
→ 30 days after: revenue +$4.0K/mo · rating +1.67★ · reviews +727,310 medium · co-occurring
2025-11
📈
Crossed 100 ratings — social-proof flywheel kicking in
→ 30 days after: rating −0.10★ · reviews +118 high confidence
2025-11
📈
Crossed 50 ratings — social-proof flywheel kicking in
→ 30 days after: rating −0.20★ · reviews +108 high confidence
2025-10
📈
Crossed 10 ratings — social-proof flywheel kicking in
→ 30 days after: rating +1.21★ · reviews +77 low · multiple changes
2025-10
Rating ↑ 2.50 → 2.86 (improved 0.36★)
→ 30 days after: rating +1.27★ · reviews +69 low · multiple changes
2025-10
Rating ↑ 2.00 → 2.67 (improved 0.67★)
→ 30 days after: rating +1.31★ · reviews +63 low · multiple changes
2025-10
🚀
First tracked snapshot — initial data captured
→ 30 days after: rating +1.39★ · reviews +61 low · multiple changes
🔎

ASO Keyword Positions

BEST RANK #2
Ranked for 1 App Store search query in our last keyword sweep. Lower position = closer to the top.
language learning·#2🇺🇸
Last sweep: 2026-05-19 · iTunes Search API
🌍

Multi-Country Performance

Available in 9 of 9 monitored markets
MarketRatingReviewsCurrent version
🇺🇸 US4.72248★748,1254.72248★ this version
🇬🇧 GB4.66157★84,3664.66157★ this version
🇩🇪 DE4.60937★395,8774.60937★ this version
🇫🇷 FR4.61373★160,5414.61373★ this version
🇯🇵 JP4.59676★1,0494.59676★ this version
🇨🇦 CA4.62554★68,0014.62554★ this version
🇦🇺 AU4.6458★22,9424.6458★ this version
🇧🇷 BR4.82182★64,5144.82182★ this version
🇮🇳 IN4.63548★2,8864.63548★ this version
🔔

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📝 Description

95
BU Score · Transcendent
Full revenue analysis
Read the article-style breakdown for Babbel - Language Learning: category rank, percentile, growth signal, comparable apps, and how the forecast is calibrated against verified-MRR anchors in this niche.
Read deep-dive →

Similar apps in Education

About this analysis
ZCAnalyzed by Zakhar Chumak · founder, bumetric·Full methodology·High confidence

Why high confidence: 737,234 ratings · no founder-verified revenue (model estimate only).

Frequently Asked Questions

4 answers · auto-generated from this app's public data
How much does Babbel - Language Learning make per month?
Based on our ML-calibrated revenue forecast, Babbel - Language Learning earns approximately $41K/mo. This is a US-storefront-equivalent estimate; global revenue can be several times larger for internationally-distributed apps. See the methodology page for the full formula and confidence bands.
What apps are like Babbel - Language Learning?
Browse the full Education category catalog to find similar apps with revenue, build cost, audience and tech stack data. Each /p/{slug} page also shows a Compare side-by-side widget with three peer apps from the same niche.
Who makes Babbel - Language Learning?
Babbel - Language Learning is published by Babbel GmbH on the Apple App Store. See the full publisher portfolio (other apps by the same developer) via the More by developer block on the product page above.
What is Babbel - Language Learning's BU Score?
Babbel - Language Learning has a BU Score of 87/100 (Excellent). The score combines App Store rating, ratings count, monetization model and revenue signals calibrated against founder-verified MRR anchors. See the BU Score formula.