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MVGO

72
Quality Score
Strong

MVGO

Medium confidence
4.7 App Store rating
✍️ Bumetric analysis

MVGO is an iOS app from SWM Services GmbH in the Travel category, currently rated 4.7★ across 1,154 ratings. Initial signal reads as mostly critical sentiment so far: users flag rough edges and unmet expectations.

Quality Score is 72: Strong (healthy traction). For a Travel app, that means healthy traction. The full BU Investment Matrix below scores 8 dimensions including monetisation, growth, and operational risk.

Track changes month-over-month in the Performance section below: live snapshot history and revenue forecast included.

💰 Monthly revenue · now vs forecast
● Right now
$1.6M
per month
12-mo forecast
$1.7M – $2.6M
per month
24-mo forecast
$2.0M – $3.8M
per month
BIG tier
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📊 Performance Tracking LIVE

34 snapshots on record
idle
0%
Rating
4.7
Reviews
1,154 reviews
Forecast Revenue / mo
$1.6M
Snapshots tracked
34
since Oct 2016
ONE-TIME · BUILD 💰 Estimated build cost
$95K
What it cost to build · not monthly revenue
Likely range $70K – $130K
$25K · MVP floor $100K · indie scale $500K+ · studio build
📈 Pays back in under a month at current MRR

Synthetic estimate. Inputs: category complexity, file size, screen count, monetization layer, platform reach, age × team-size proxy. Calibrated against 2024-2026 indie-agency rate surveys. Full math + source list on /methodology.

Where the money goes
🧱 MVP baseline (design + 1-store ship) +$28K
📱 5 unique screens × $4.5K +$22K
📦 Asset bundle (109 MB) +$23K
Travel complexity ×1.30 +$22K
Total estimate $95K
ONE-TIME · EXIT VALUE 💵 Estimated acquisition value
$26.0M
What it would sell for · not monthly revenue
Marketplace range $19.5M – $33.5M · 16× MRR multiple
💸 ~274× return on build cost

Synthetic estimate. Multiple band derived from ad-supported + age, rating quality, category demand, and user-base maturity. Calibrated against 2024-2026 indie-app-marketplace closed-deal medians. Full math + comparable deal list on /methodology.

How the multiple was built
📺 Ad-supported base 15× MRR
★ rating ≥ 4.4 (solid) +8%
Final multiple 16× MRR
👥 Estimated audience size
125K
Lifetime downloads (US-equivalent)
Monthly active
12K
Daily active
1.8K

Synthetic estimate from ratings × category benchmarks. Calibrated against 2024-2026 mobile-attribution retention + DAU/MAU reports. Numbers are US-storefront-equivalent — true global audience can be 5-10× larger for international apps. Full math + source list on /methodology.

How we sized it
📲 Travel engagement ~110 installs / rating
🔁 Travel D30 retention 10%
📍 DAU / MAU stickiness 0.15
DAU / MAU 14% sticky
🔬

How we forecast this revenue

MEDIUM CONFIDENCE
Baseline
$1.6M/mo · ML-estimated from 234 triggers
Growth rate
+2.5% MoM · BIG tier baseline (compound monthly)
6 months
$1.6M – $2.1M
12 months
$1.7M – $2.6M
24 months
$2.0M – $3.8M
Compound growth at +2.5% MoM (tier baseline for BIG). Range widens with horizon — typical noise band ±15% at 6mo.. Ranges widen with horizon — distant futures carry more uncertainty.
📊

BU Investment Matrix

Mixed signals · 59/100BIG TIERcompetitive but cautious
GrowthFounderQualityRevenueMonetiz.MoatMarketSafety
Growth Velocity
5.0
Founder Strength
6.8
Product Quality
8.4
Revenue Strength
6.2
Monetization Maturity
1.0
Defensibility
7.5
Market Position
2.0
Operational Safety
10.0
  • 💰 Revenue: Healthy — $640K - $3520K/mo · BIG tier · medium-low confidence, trajectory unclear.
  • ⭐ Quality: 4.68★ across 1,154 reviews — strong (top 10%).
  • 📍 Market: Not yet charting in any of the 9 monitored markets.
  • 📈 Growth: dev shipping weekly.
  • ⚠️ Risk: Low — no material risk signals detected.
🎯 For competitors: Mixed picture. Worth competing if you have a clear UX or pricing edge — otherwise crowded segment.
💵 For acquirers: Estimated asking range 18-32× monthly = $28.8M-$51.2M.
Composite of 8 dimensions computed deterministically from public signals — no LLM, every score traces back to a measurable input. Default weights shown; "compete" / "acquire" / "invest" lenses re-weight without re-fetching.
Range:

💰 Forecast Revenue / mo

MODEL
Revenue forecast computed from BU's 234 trigger model on each snapshot. Calibrated against ground-truth from 58 verified-revenue apps.
🔬Forecast Breakdown — Why This Estimate?Top 5 of 5 triggers
Our ML model uses 200+ signals from public data. These are the most influential for this app:
subscriptionREVIEW
+$2,500
Excellent rating (4.7★)METRIC
+$2,200
Low install base (1,154 ratings)METRIC
+$1,500
Mature app (10y old)METRIC
+$1,500
Ad-supported / freemiumMETRIC
+$600
METRIC = structural app data · REVIEW = mined from user reviews · ✓ VERIFIED = Stripe-verified anchor (TrustMRR)

📈 Reviews Growth

LIVE
Cumulative review count from first BU snapshot. Each point = a tracked update.

⭐ Rating Trend

LIVE
Average rating evolution. Updates with each new review batch.

🆕 What's New · v7.37.0

• New invoice summary: Simply select a date range and receive an overview of all mobile public transport invoices.
• S-Bahn alerts more clearly categorised: S-Bahn alerts are now labelled as either service disruption or schedule change, so you can identify their relevance more… Full release notes →

Profile & Insights

Everything we know — and don't — about this app and its company.

Identification

App name
MVGO
Developer
SWM Services GmbH
Bundle ID
de.mvg.more
App Store URL
Open in App Store
Category
Travel
Content rating
4+
Languages
EN, DE

Company

Website
Not found
Tagline
Today
Description
Find apps and games for iPhone, iPad, Mac, and more on the App Store.
Founded
Not found
HQ / Address
Not found
Employees
Not found
Logo
Available

Revenue

Reported revenue signal / mo
Not found
AI revenue estimate / mo
Not found
AI annual estimate
Not found
Model estimate / mo
$1.6M/mo
Top-grossing rank
Outside top 100 in US Travel
All-time revenue
Not found
Pricing
Not found

Founder

Founder data not yet collected for this app.

Funding

Funding data not yet collected for this app.

Press & Links

Press & Links data not yet collected for this app.

Contacts & Socials

Contacts & Socials data not yet collected for this app.
📈Ratings growth1,722 ratings+172100% lifetimeShow 3-year history estimate ▾Oct 2016Jun 2025Sep 2026
Tracked (34 weeks) Pre-tracking estimate (0 weeks) · model-based, ±5% noise · anchored to release date and current value
🌍Geographic ReachNot ranked
This app is currently outside the top 100 grossing in all 9 countries we monitor (US, UK, DE, FR, JP, CA, AU, BR, IN). Niche or new apps often launch this way — popularity rankings appear once daily revenue clears the regional threshold.
🚀Update Frequency · Releases per Quarter5 releases tracked
23Q2 2026Q3 2026
🚀Version Release Timeline5 releases tracked
v7.31.1May 2026v7.33.0Jun 2026v7.34.0Jul 2026v7.36.0Aug 2026v7.37.0Sep 2026
Profile is built from iTunes Lookup + developer site scrape + ML revenue model. Empty fields show "Not found" — additional sources (Crunchbase, X, IndieHackers, Acquire.com) coming.

📝 About this app

MVGO is the official mobility app of MVG, used by over 1 million people in Munich and the MVV region. It combines MVV tickets and subscriptions such as the Deutschlandticket, journey planning, real-time service updates, and sharing services from Voi, Dott, and MyRadl — all in one app. Register once and access everything directly in MVGO.

Public transport & sharing in one app

MVGO seamlessly connects public transport and sharing services. Find scooters and e-bikes from Voi and Dott, as well as bikes from MyRadl, directly on the map or in the route planner.… View full description on the official store →
App Specs
🔐 Own this app? Claim & verify MRR →
💾 109 MB🔞 4+📱 iOS 16.6+🔖 v7.37.0🔄 updated 0d ago🌐 EN, DE📂 Travel💰 Paid
📅

What Worked™ · Development Pipeline

12 EVENTS TRACKED
Detected changes in this app over its tracked lifetime — each event links cause (what changed) to effect (what moved). Sorted newest first.See full history →Version history →
2026-08
🔧
Shipped update — v7.34.0 → v7.36.0
→ 30 days after: reviews +112 high confidence
2026-07
🔧
Shipped update — v7.33.0 → v7.34.0
→ 30 days after: revenue +$14.3K/mo · reviews +202 high confidence
2026-06
🔧
Shipped update — v7.31.1 → v7.33.0
→ 30 days after: revenue +$14.3K/mo · reviews +322 medium · co-occurring
2026-05
🔄
Monetization changed: freemium → free
→ 30 days after: reviews +120 high confidence
2026-05
Rating ↑ 4.30 → 4.68 (improved 0.38★)
→ 30 days after: reviews +120 high confidence
2026-03
📈
Crossed 50 ratings — social-proof flywheel kicking in
2026-03
Rating ↑ 2.72 → 4.30 (improved 1.58★)
2023-09
📈
Crossed 10 ratings — social-proof flywheel kicking in
2022-08
Rating ↑ 2.60 → 3.00 (improved 0.40★)
→ 30 days after: rating +0.14★ high confidence
2020-07
Rating ↑ 2.00 → 2.50 (improved 0.50★)
2017-04
Rating ↓ 3.00 → 2.00 (dropped 1.00★)
2016-10
🚀
First tracked snapshot — initial data captured
🌍

Multi-Country Performance

Available in 9 of 9 monitored markets
MarketRatingReviewsCurrent version
🇦🇺 AU4.54795★1464.54795★ this version
🇧🇷 BR4.82681★1794.82681★ this version
🇨🇦 CA4.71357★1994.71357★ this version
🇩🇪 DE4.32059★59,2194.32059★ this version
🇫🇷 FR4.55361★4014.55361★ this version
🇬🇧 GB4.55041★6054.55041★ this version
🇮🇳 IN4.8★1704.8★ this version
🇯🇵 JP4.54082★984.54082★ this version
🇺🇸 US4.68732★1,7274.68732★ this version
🔔

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📝 Description

95
BU Score · Transcendent
Full revenue analysis
Read the article-style breakdown for MVGO: category rank, percentile, growth signal, comparable apps, and how the forecast is calibrated against verified-MRR anchors in this niche.
Read deep-dive →

More by SWM Services GmbH

View all →
📦 Portfolio summaryBIG studio
7apps·$1.6M/mocombined
⚠ Concentrated — top app contributes 99% of combined revenue (single-app dependency)

Similar apps in Travel

About this analysis
ZCAnalyzed by Zakhar Chumak · founder, Bumetric·Full methodology·Medium confidence

Why medium confidence: 1,154 ratings · no founder-verified revenue (model estimate only).

Frequently Asked Questions

7 answers · auto-generated from this app's public data
How much does MVGO make per month?
Based on our ML-calibrated revenue forecast, MVGO earns approximately $1.6M/mo. This is a US-storefront-equivalent estimate; global revenue can be several times larger for internationally-distributed apps. See the methodology page for the full formula and confidence bands.
Is MVGO profitable?
With estimated build cost $95K and monthly revenue $1.6M, MVGO looks highly profitable — pays back its build investment in under a month at the current run-rate. Profitability also depends on paid-acquisition spend and refund rate which the public model doesn't see.
How many users does MVGO have?
Estimated audience: ~125K lifetime downloads, ~12K monthly active users, and ~1K daily active users. Derived from ratings count × category installs-per-rating × age decay. US-storefront-equivalent — global audience can be 5-10× larger for internationally-distributed apps.
What apps are like MVGO?
Browse the full Travel category catalog to find similar apps with revenue, build cost, audience and tech stack data. Each /p/{slug} page also shows a Compare side-by-side widget with three peer apps from the same niche.
How much would MVGO sell for?
Estimated acquisition value: $26.0M (marketplace range $19.5M – $33.5M). Calculated as 16× monthly revenue using the standard multiple for the detected monetization model + adjustments for age, rating quality and category demand. Calibrated against 2024-2026 Flippa / Acquire.com / MicroAcquire closed-deal medians.
Who makes MVGO?
MVGO is published by SWM Services GmbH on the Apple App Store. See the full publisher portfolio (other apps by the same developer) via the More by developer block on the product page above.
What is MVGO's BU Score?
MVGO has a BU Score of 72/100 (Strong). The score combines App Store rating, ratings count, monetization model and revenue signals calibrated against founder-verified MRR anchors. See the BU Score formula.