Alphabet Aquarium, ABC & Lette
47
Quality Score
Emerging
✍️ bumetric analysis
“
Alphabet Aquarium, ABC & Lette is an Android app from 22LEARN Toddler and Baby Learning Games, LLC in the Education category, currently rated 2.9★ across 312 ratings. Initial signal reads as mostly critical sentiment so far: users flag rough edges and unmet expectations.
Quality Score is 47: Emerging (early traction worth watching). For a Education app, that means early traction worth watching. The full BU Investment Matrix below scores 8 dimensions including monetisation, growth, and operational risk.
Track changes month-over-month in the Performance section below: live snapshot history and revenue forecast included.
💰 Monthly revenue · now vs forecast
● Right now
$5.0K
per month
→
12-mo forecast
$5.2K – $10.8K
per month
→
24-mo forecast
$6.4K – $19.2K
per month
MID tier
💡 Grow this revenue
Free AI audit of this app’s store listing
- Title & subtitle keyword fit
- Description hook & conversion structure
- Screenshots, ratings, reviews strategy
Typical impact: +2-5× organic installs
📊 Performance Tracking LIVE
Loading…
Rating
—
Reviews
—
Forecast Revenue / mo
—
Snapshots tracked
0
since first record
🍎Also on iOS
$8.1K/mo · 13 ratings · 3.9★
View →
ONE-TIME · BUILD
💰 Estimated build cost
$95K
↳ What it cost to build · not monthly revenue
Likely range $70K – $130K
$25K · MVP floor
$100K · indie scale
$500K+ · studio build
📈
Pays back in ~1.7y at current MRR
Synthetic estimate. Inputs: category complexity, file size, screen count, monetization layer, platform reach, age × team-size proxy. Calibrated against 2024-2026 indie-agency rate surveys. Full math + source list on /methodology.
Where the money goes
| 🧱 MVP baseline (design + 1-store ship) | +$28K |
| 📱 5 unique screens × $4.5K | +$22K |
| ⚙ Education complexity ×1.20 | +$10K |
| 🌐 Cross-platform reach (iOS + Android) | +$33K |
Total estimate
$95K
ONE-TIME · EXIT VALUE
💵 Estimated acquisition value
$50K
↳ What it would sell for · not monthly revenue
Marketplace range $45K – $75K · 12× MRR multiple
💸
~0.5× build cost (under-water)
Synthetic estimate. Multiple band derived from ad-supported + age, rating quality, category demand, and user-base maturity. Calibrated against 2024-2026 indie-app-marketplace closed-deal medians. Full math + comparable deal list on /methodology.
How the multiple was built
| 📺 Ad-supported base | 15× MRR |
| ⭐ ★ rating < 3.5 (weak) | -18% |
| 🏷 Education category multiple | +6% |
| ⭐ Small user base (<1K ratings) | -8% |
Final multiple
12× MRR
👥 Estimated audience size
26K
Lifetime downloads (US-equivalent)
Monthly active
4.7K
Daily active
1.4K
Synthetic estimate from ratings × category benchmarks. Calibrated against 2024-2026 mobile-attribution retention + DAU/MAU reports. Numbers are US-storefront-equivalent — true global audience can be 5-10× larger for international apps. Full math + source list on /methodology.
How we sized it
| 📲 Education engagement | ~85 installs / rating |
| 🔁 Education D30 retention | 18% |
| 📍 DAU / MAU stickiness | 0.30 |
DAU / MAU
30% sticky
🔬
How we forecast this revenue
MEDIUM CONFIDENCEBaseline
$5.0K/mo · ML-estimated from 234 triggers
Growth rate
+4.0% MoM · MID tier baseline (compound monthly)
6 months
$4.7K – $7.9K
12 months
$5.2K – $10.8K
24 months
$6.4K – $19.2K
Compound growth at +4.0% MoM (tier baseline for MID). Range widens with horizon — typical noise band ±25% at 6mo.. Ranges widen with horizon — distant futures carry more uncertainty.
📊
BU Investment Matrix
Below median · 42/100MID TIERunderperforming peersGrowth Velocity
5.0
Founder Strength
7.4
Product Quality
4.1
Revenue Strength
3.7
Monetization Maturity
1.0
Defensibility
7.5
Market Position
0.0
Operational Safety
5.0
- 💰 Revenue: Modest — $3K - $7K/mo · MID tier · medium confidence, trajectory unclear.
- ⭐ Quality: 2.93★ across 312 reviews — weak — significant quality concerns.
- 📍 Market: Not yet charting in any of the 9 monitored markets.
- 📈 Growth: ⚠ last update 2572d ago — possibly dormant.
- ⚠️ Risk: Elevated — dormant (2572d since update).
🎯 For competitors: Vulnerable. Quality drift + slow updates create a clear opening for a fresh competitor with active dev cadence.
💵 For acquirers: Estimated asking range 18-32× monthly = $90K-$160K. Portfolio play ($76K/mo combined) commands premium.
Composite of 8 dimensions computed deterministically from public signals — no LLM, every score traces back to a measurable input. Default weights shown; "compete" / "acquire" / "invest" lenses re-weight without re-fetching.
Range:
💰 Forecast Revenue / mo
MODELRevenue forecast computed from BU's 234 trigger model on each snapshot. Calibrated against ground-truth from 58 verified-revenue apps.
🔬Forecast Breakdown — Why This Estimate?Top 6 of 6 triggers
Our ML model uses 200+ signals from public data. These are the most influential for this app:
| Paid app ($2.99)METRIC | +$2,800 | |
| 5 starREVIEW | +$1,800 | |
| Below-average rating (2.9★)METRIC | −$1,500 | |
| Mature app (13y old)METRIC | +$1,500 | |
| slowREVIEW | −$1,200 | |
| Early-stage install base (312 ratings)METRIC | +$400 |
METRIC = structural app data · REVIEW = mined from user reviews · ✓ VERIFIED = Stripe-verified anchor (TrustMRR)
📈 Reviews Growth
LIVECumulative review count from first BU snapshot. Each point = a tracked update.
⭐ Rating Trend
LIVEAverage rating evolution. Updates with each new review batch.
Profile & Insights
Everything we know — and don't — about this app and its company.
Identification
- App name
- Alphabet Aquarium, ABC & Lette
- Developer
- 22LEARN Toddler and Baby Learning Games, LLC
- Bundle ID
- air.cz.cfc.androidgp.ToddlerAquarium
- App Store URL
- Open in App Store
- Category
- Education
- Content rating
- Not found
- Languages
- Not found
Company
- Website
- www.22learn.com
- Tagline
- Not found
- Description
- Not found
- Founded
- Not found
- HQ / Address
- Not found
- Employees
- Not found
- Logo
- Not found
Revenue
- Verified revenue / mo
- Not found
- AI revenue estimate / mo
- Not found
- AI annual estimate
- Not found
- ML model estimate / mo
- $207/mo
- Top-grossing rank
- Not found
- All-time revenue
- Not found
- Pricing
- Not found
Founder
Founder data not yet collected for this app.
Funding
Funding data not yet collected for this app.
Press & Links
Press & Links data not yet collected for this app.
Contacts & Socials
Contacts & Socials data not yet collected for this app.
📈Ratings growth312 ratings+20% lifetimeShow 3-year history estimate ▾
Tracked (1 weeks) Pre-tracking estimate (36 weeks) · model-based, ±5% noise · anchored to release date and current value
Profile is built from iTunes Lookup + developer site scrape + ML revenue model. Empty fields show "Not found" — additional sources (Crunchbase, X, IndieHackers, Acquire.com) coming.
📝 About this app
***** Parents' Choice Award Winner
***** Developed by an award-winning education studio, 22learn, the creator of the best-selling Abby Basic Skills app, in cooperation with educational specialists.
Dive into our alphabet aquarium for an ultimate alphabet learning games. Our ABC letters learning games will help your child in his preschool learning. Toddler ABC learning game presents the wonderful world of letters in four great games for 2 -5 year olds.
================================… View full description on the official store →
***** Developed by an award-winning education studio, 22learn, the creator of the best-selling Abby Basic Skills app, in cooperation with educational specialists.
Dive into our alphabet aquarium for an ultimate alphabet learning games. Our ABC letters learning games will help your child in his preschool learning. Toddler ABC learning game presents the wonderful world of letters in four great games for 2 -5 year olds.
================================… View full description on the official store →
App Specs
🔐 Own this app? Claim & verify MRR →🔖 v2.0.1🔄 updated 0d ago📂 Education💰 Free📺 Ad-supported
🔔
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📝 Description
95
BU Score · Transcendent
Full revenue analysis
Read the article-style breakdown for Alphabet Aquarium, ABC & Lette: category rank, percentile, growth signal, comparable apps, and how the forecast is calibrated against verified-MRR anchors in this niche.
More by 22LEARN Toddler and Baby Learning Games, LLC
View all →📦 Portfolio summaryINDIE studio
18apps·$76K/mocombined
✓ Diversified — top app contributes 35%; risk spread across portfolio
About this analysis
Why medium confidence: 312 ratings · no founder-verified revenue (model estimate only).
❓ Frequently Asked Questions
4 answers · auto-generated from this app's public dataHow much does Alphabet Aquarium, ABC & Lette make per month?▴
Based on our ML-calibrated revenue forecast, Alphabet Aquarium, ABC & Lette earns approximately $4.8K/mo. This is a US-storefront-equivalent estimate; global revenue can be several times larger for internationally-distributed apps. See the methodology page for the full formula and confidence bands.
What apps are like Alphabet Aquarium, ABC & Lette?▴
Browse the full Education category catalog to find similar apps with revenue, build cost, audience and tech stack data. Each /p/{slug} page also shows a Compare side-by-side widget with three peer apps from the same niche.
Who makes Alphabet Aquarium, ABC & Lette?▴
Alphabet Aquarium, ABC & Lette is published by 22LEARN Toddler and Baby Learning Games, LLC on the Google Play Store. See the full publisher portfolio (other apps by the same developer) via the More by developer block on the product page above.
What is Alphabet Aquarium, ABC & Lette's BU Score?▴
Alphabet Aquarium, ABC & Lette has a BU Score of 47/100 (Emerging). The score combines App Store rating, ratings count, monetization model and revenue signals calibrated against founder-verified MRR anchors. See the BU Score formula.