Birthday Reminder
62
Quality Score
Solid
Birthday Reminder
Medium confidence
✍️ bumetric analysis
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Birthday Reminder is an Android app from Pixin Lab in the Lifestyle category, currently rated 4.5★ across 2,198 ratings. Initial signal reads as mostly critical sentiment so far: users flag rough edges and unmet expectations.
Quality Score is 62: Solid (established niche player). For a Lifestyle app, that means established niche player. The full BU Investment Matrix below scores 8 dimensions including monetisation, growth, and operational risk.
Track changes month-over-month in the Performance section below: live snapshot history and revenue forecast included.
💰 Monthly revenue · now vs forecast
● Right now
$200
per month
→
12-mo forecast
$100 – $931
per month
→
24-mo forecast
$100 – $2790
per month
MICRO tier
💡 Grow this revenue
Free AI audit of this app’s store listing
- Title & subtitle keyword fit
- Description hook & conversion structure
- Screenshots, ratings, reviews strategy
Typical impact: +2-5× organic installs
📊 Performance Tracking LIVE
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Rating
—
Reviews
—
Forecast Revenue / mo
—
Snapshots tracked
0
since first record
ONE-TIME · BUILD💰 Estimated build cost
$95K
↳ What it cost to build · not monthly revenue
Likely range $70K – $130K
$25K · MVP floor$100K · indie scale$500K+ · studio build
📈Slow ROI — current MRR is well below build cost
Synthetic estimate. Inputs: category complexity, file size, screen count, monetization layer, platform reach, age × team-size proxy. Calibrated against 2024-2026 indie-agency rate surveys. Full math + source list on /methodology.
Where the money goes
| 🧱MVP baseline (design + 1-store ship) | +$28K |
| 📱5 unique screens × $4.5K | +$22K |
| 💎In-app purchase plumbing | +$9K |
| ⚙Lifestyle complexity ×1.05 | +$2K |
| 🌐Cross-platform reach (iOS + Android) | +$34K |
Total estimate$95K
👥 Estimated audience size
240K
Lifetime downloads (US-equivalent)
Monthly active
31K
Daily active
6.2K
Synthetic estimate from ratings × category benchmarks. Calibrated against 2024-2026 mobile-attribution retention + DAU/MAU reports. Numbers are US-storefront-equivalent — true global audience can be 5-10× larger for international apps. Full math + source list on /methodology.
How we sized it
| 📲Lifestyle engagement | ~110 installs / rating |
| 🔁Lifestyle D30 retention | 13% |
| 📍DAU / MAU stickiness | 0.20 |
DAU / MAU20% sticky
🔬
How we forecast this revenue
LOW CONFIDENCEBaseline
$200/mo · ML-estimated from 234 triggers
Growth rate
+8.0% MoM · MICRO tier baseline (compound monthly)
6 months
$127 – $508
12 months
$100 – $931
24 months
$100 – $2.8K
Compound growth at +8.0% MoM (tier baseline for MICRO). Range widens with horizon — typical noise band ±60% at 6mo.. Ranges widen with horizon — distant futures carry more uncertainty.
📊
BU Investment Matrix
Insufficient data · 39/100MICRO TIERtoo early to scoreGrowth Velocity
5.0
Founder Strength
3.7
Product Quality
5.9
Revenue Strength
2.3
Monetization Maturity
1.0
Defensibility
3.5
Market Position
0.0
Operational Safety
10.0
- 💰 Revenue: Marginal — $0 - $500/mo · MICRO tier · indicative confidence, trajectory unclear.
- ⭐ Quality: 4.2★ across 529 reviews — below category median.
- 📍 Market: Not yet charting in any of the 9 monitored markets.
- 📈 Growth: Insufficient signal to assess trajectory.
- ⚠️ Risk: Low — no material risk signals detected.
🎯 For competitors: Mixed picture. Worth competing if you have a clear UX or pricing edge — otherwise crowded segment.
💵 For acquirers: Estimated asking range 18-32× monthly = $3K-$6K. Portfolio play ($525/mo combined) commands premium.
Composite of 8 dimensions computed deterministically from public signals — no LLM, every score traces back to a measurable input. Default weights shown; "compete" / "acquire" / "invest" lenses re-weight without re-fetching.
Range:
💰 Forecast Revenue / mo
MODELRevenue forecast computed from BU's 234 trigger model on each snapshot. Calibrated against ground-truth from 58 verified-revenue apps.
🔬Forecast Breakdown — Why This Estimate?Top 4 of 4 triggers
Our ML model uses 200+ signals from public data. These are the most influential for this app:
| Excellent rating (4.5★)METRIC | +$2,200 | |
| Low install base (2,198 ratings)METRIC | +$1,500 | |
| Established app (5y old)METRIC | +$800 | |
| Ad-supported / freemiumMETRIC | +$600 |
METRIC = structural app data · REVIEW = mined from user reviews · ✓ VERIFIED = Stripe-verified anchor (TrustMRR)
📈 Reviews Growth
LIVECumulative review count from first BU snapshot. Each point = a tracked update.
⭐ Rating Trend
LIVEAverage rating evolution. Updates with each new review batch.
App Specs
🔐 Own this app? Claim & verify MRR →🔖 v5.2.0🔄 updated 0d ago📂 Lifestyle💰 Free📺 Ad-supported💎 IAP $0.99 - $9.99 per item
📝 About this app
Never Forget a Birthday Again!
Birthday Reminder & Calendar is the ultimate tool to keep track of your loved ones' special days. With our free app, you'll always stay organized and on top of your social calendar.
🔔 Personalized Reminders: Set up customizable reminders for birthdays and anniversaries. Choose the timing and frequency that suits you best, ensuring you never miss an important date.
📅 Easy Calendar View: Quickly glance at upcoming birthdays with our intuitive calendar view. it's never been simpler to plan ahead and celebrate with your friends and family.… View full description on the official store →
Birthday Reminder & Calendar is the ultimate tool to keep track of your loved ones' special days. With our free app, you'll always stay organized and on top of your social calendar.
🔔 Personalized Reminders: Set up customizable reminders for birthdays and anniversaries. Choose the timing and frequency that suits you best, ensuring you never miss an important date.
📅 Easy Calendar View: Quickly glance at upcoming birthdays with our intuitive calendar view. it's never been simpler to plan ahead and celebrate with your friends and family.… View full description on the official store →
🔔
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Profile & Insights
Everything we know — and don't — about this app and its company.
Identification
- App name
- Birthday Reminder
- Developer
- Pixin Lab
- Bundle ID
- com.isprid.birthdayreminder
- App Store URL
- Open in App Store
- Category
- Lifestyle
- Content rating
- Not found
- Languages
- Not found
Company
- Website
- info.pixinlab.com
- Tagline
- Not found
- Description
- Not found
- Founded
- Not found
- HQ / Address
- Not found
- Employees
- Not found
- Logo
- Not found
Revenue
- Verified revenue / mo
- Not found
- AI revenue estimate / mo
- Not found
- AI annual estimate
- Not found
- ML model estimate / mo
- $422/mo
- Top-grossing rank
- Not found
- All-time revenue
- Not found
- Pricing
- $0.99 - $9.99 per item
Founder
Founder data not yet collected for this app.
Funding
Funding data not yet collected for this app.
Press & Links
Press & Links data not yet collected for this app.
Contacts & Socials
Contacts & Socials data not yet collected for this app.
📈Ratings growth2,198 ratings+50% lifetimeShow 3-year history estimate ▾
Tracked (1 weeks) Pre-tracking estimate (36 weeks) · model-based, ±5% noise · anchored to release date and current value
Profile is built from iTunes Lookup + developer site scrape + ML revenue model. Empty fields show "Not found" — additional sources (Crunchbase, X, IndieHackers, Acquire.com) coming.
📝 Description
95
BU Score · Transcendent
More by Pixin Lab
View all →📦 Portfolio summaryINDIE studio
2apps·$614/mocombined
Lead-app heavy — top app contributes 69%
Full revenue analysis
Read the article-style breakdown for Birthday Reminder: category rank, percentile, growth signal, comparable apps, and how the forecast is calibrated against verified-MRR anchors in this niche.
About this analysis
Why medium confidence: 2,198 ratings · no founder-verified revenue (model estimate only).
❓ Frequently Asked Questions
4 answers · auto-generated from this app's public dataHow much does Birthday Reminder make per month?▴
Based on our ML-calibrated revenue forecast, Birthday Reminder earns approximately $421/mo. This is a US-storefront-equivalent estimate; global revenue can be several times larger for internationally-distributed apps. See the methodology page for the full formula and confidence bands.
What apps are like Birthday Reminder?▴
Browse the full Lifestyle category catalog to find similar apps with revenue, build cost, audience and tech stack data. Each /p/{slug} page also shows a Compare side-by-side widget with three peer apps from the same niche.
Who makes Birthday Reminder?▴
Birthday Reminder is published by Pixin Lab on the Google Play Store. See the full publisher portfolio (other apps by the same developer) via the More by developer block on the product page above.
What is Birthday Reminder's BU Score?▴
Birthday Reminder has a BU Score of 62/100 (Solid). The score combines App Store rating, ratings count, monetization model and revenue signals calibrated against founder-verified MRR anchors. See the BU Score formula.