
78
NYT Games: Wordle & Crossword
NYT Games: Wordle & Crossword is an Android app from The New York Times Company in the Puzzle category, currently rated 4.8★ across 125,126 ratings. Initial signal reads as mixed reviews: supporters praise core features while critics cite stability and value gaps.
Quality Score is 78: Strong (healthy traction). For a Puzzle app, that means healthy traction. The full BU Investment Matrix below scores 8 dimensions including monetisation, growth, and operational risk.
Track changes month-over-month in the Performance section below: live snapshot history and revenue forecast included.
Free AI audit of this app’s store listing
- Title & subtitle keyword fit
- Description hook & conversion structure
- Screenshots, ratings, reviews strategy
📊 Performance Tracking LIVE
Synthetic estimate. Inputs: category complexity, file size, screen count, monetization layer, platform reach, age × team-size proxy. Calibrated against 2024-2026 indie-agency rate surveys. Full math + source list on /methodology.
| 🧱MVP baseline (design + 1-store ship) | +$28K |
| 📱5 unique screens × $4.5K | +$22K |
| ⚙Puzzle complexity ×1.60 | +$30K |
| 🌐Cross-platform reach (iOS + Android) | +$44K |
Synthetic estimate. Multiple band derived from ad-supported + age, rating quality, category demand, and user-base maturity. Calibrated against 2024-2026 indie-app-marketplace closed-deal medians. Full math + comparable deal list on /methodology.
| 📺Ad-supported base | 15× MRR |
| ⭐★ rating ≥ 4.7 (premium) | +15% |
| 🏷Puzzle category multiple | -12% |
| ⭐Mature user base (100K+ ratings) | +5% |
Synthetic estimate from ratings × category benchmarks. Calibrated against 2024-2026 mobile-attribution retention + DAU/MAU reports. Numbers are US-storefront-equivalent — true global audience can be 5-10× larger for international apps. Full math + source list on /methodology.
| 📲Puzzle engagement | ~160 installs / rating |
| 🔁Puzzle D30 retention | 10% |
| 📍DAU / MAU stickiness | 0.32 |
Heuristic guess from app bundle size, category, store description signals, and release-date stack era. Bumetric does not disassemble binaries — for binary-level certainty you would need an SDK intelligence tool or the manifest itself. Reasoning chain on the right. Full ruleset on /methodology.
| 🏷Category context | Puzzle |
| 📦Tiny game bundle | → Native 2D engine |
Heuristic risk score from time-since-last-update + ratings velocity proxy + Editor's Choice / curated featuring signals. Calibrated against 2024-2025 app-store ranking decay reports. Not a guarantee — a quiet app with a healthy codebase looks the same as an abandoned one until something breaks. Full math on /methodology.
| 📅18 days since last update | Active development |
How we forecast this revenue
MEDIUM CONFIDENCEBU Investment Matrix
Below median · 51/100MID TIERunderperforming peers- 💰 Revenue: Modest — $3K - $7K/mo · MID tier · medium confidence, trajectory unclear.
- ⭐ Quality: 4.78★ across 125,126 reviews — exceptional (top 1% in category).
- 📍 Market: Not yet charting in any of the 9 monitored markets.
- 📈 Growth: Insufficient signal to assess trajectory.
- ⚠️ Risk: Low — no material risk signals detected.
💰 Forecast Revenue / mo
MODEL| High install base (125,126 ratings)METRIC | +$12,000 | |
| Excellent rating (4.8★)METRIC | +$2,200 | |
| Ad-supported / freemiumMETRIC | +$600 |
📈 Reviews Growth
LIVE⭐ Rating Trend
LIVE📝 About this app
App Features and Games:
NEW: THE MIDI CROSSWORD
- Crush this clever midsize word puzzle.
- Just-right size between the Mini and the Crossword.
- Enjoy approachable clues, special puzzles and a path to daily wins.
THE CROSSWORD
- The classic daily New York Times puzzle you love.
- Crack clues and fill the grid with answers.… View full description on the official store →
Track this app’s revenue
FREEProfile & Insights
Identification
- App name
- NYT Games: Wordle & Crossword
- Developer
- The New York Times Company
- Bundle ID
- com.nytimes.crossword
- App Store URL
- Open in App Store
- Category
- Puzzle
- Content rating
- Not found
- Languages
- Not found
Company
- Website
- Not found
- Tagline
- Not found
- Description
- Not found
- Founded
- Not found
- HQ / Address
- Not found
- Employees
- Not found
- Logo
- Not found
Revenue
- Verified revenue / mo
- Not found
- AI revenue estimate / mo
- $1.2M ($1.0M – $2.2M)AI medium
- AI annual estimate
- $14.9M/yr
- ML model estimate / mo
- $2.6K/mo
- Top-grossing rank
- Not found
- All-time revenue
- Not found
- Pricing
- Not found




