Dairy Queen® Food & Treats
71
Quality Score
Strong
Dairy Queen® Food & Treats
High confidence
✍️ bumetric analysis
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Dairy Queen® Food & Treats is an Android app from International Dairy Queen®️ in the Food & Drink category, currently rated 4.2★ across 69,938 ratings. Initial signal reads as mixed reviews: supporters praise core features while critics cite stability and value gaps.
Quality Score is 71: Strong (healthy traction). For a Food & Drink app, that means healthy traction. The full BU Investment Matrix below scores 8 dimensions including monetisation, growth, and operational risk.
Track changes month-over-month in the Performance section below: live snapshot history and revenue forecast included.
💰 Monthly revenue · now vs forecast
● Right now
$5.0K
per month
→
12-mo forecast
$5.2K – $10.8K
per month
→
24-mo forecast
$6.4K – $19.2K
per month
MID tier
💡 Grow this revenue
Free AI audit of this app’s store listing
- Title & subtitle keyword fit
- Description hook & conversion structure
- Screenshots, ratings, reviews strategy
Typical impact: +2-5× organic installs
📊 Performance Tracking LIVE
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Rating
—
Reviews
—
Forecast Revenue / mo
—
Snapshots tracked
0
since first record
ONE-TIME · BUILD💰 Estimated build cost
$85K
↳ What it cost to build · not monthly revenue
Likely range $65K – $115K
$25K · MVP floor$100K · indie scale$500K+ · studio build
📈Slow ROI — current MRR is well below build cost
Synthetic estimate. Inputs: category complexity, file size, screen count, monetization layer, platform reach, age × team-size proxy. Calibrated against 2024-2026 indie-agency rate surveys. Full math + source list on /methodology.
Where the money goes
| 🧱MVP baseline (design + 1-store ship) | +$28K |
| 📱5 unique screens × $4.5K | +$22K |
| ⚙Food & Drink complexity ×1.10 | +$5K |
| 🌐Cross-platform reach (iOS + Android) | +$30K |
Total estimate$85K
ONE-TIME · EXIT VALUE💵 Estimated acquisition value
$15K
↳ What it would sell for · not monthly revenue
Marketplace range $10K – $20K · 15× MRR multiple
💸~0.2× build cost (under-water)
Synthetic estimate. Multiple band derived from ad-supported + age, rating quality, category demand, and user-base maturity. Calibrated against 2024-2026 indie-app-marketplace closed-deal medians. Full math + comparable deal list on /methodology.
How the multiple was built
| 📺Ad-supported base | 15× MRR |
Final multiple15× MRR
👥 Estimated audience size
7.0M
Lifetime downloads (US-equivalent)
Monthly active
970K
Daily active
190K
Synthetic estimate from ratings × category benchmarks. Calibrated against 2024-2026 mobile-attribution retention + DAU/MAU reports. Numbers are US-storefront-equivalent — true global audience can be 5-10× larger for international apps. Full math + source list on /methodology.
How we sized it
| 📲Food & Drink engagement | ~100 installs / rating |
| 🔁Food & Drink D30 retention | 14% |
| 📍DAU / MAU stickiness | 0.20 |
DAU / MAU20% sticky
🔬
How we forecast this revenue
MEDIUM CONFIDENCEBaseline
$5.0K/mo · ML-estimated from 234 triggers
Growth rate
+4.0% MoM · MID tier baseline (compound monthly)
6 months
$4.7K – $7.9K
12 months
$5.2K – $10.8K
24 months
$6.4K – $19.2K
Compound growth at +4.0% MoM (tier baseline for MID). Range widens with horizon — typical noise band ±25% at 6mo.. Ranges widen with horizon — distant futures carry more uncertainty.
📊
BU Investment Matrix
Below median · 45/100MID TIERunderperforming peersRevenue Strength
3.7
Product Quality
8.4
Market Position
0.0
Growth Velocity
5.0
Defensibility
4.0
Operational Safety
10.0
Founder Strength
4.0
Monetization Maturity
1.0
- 💰 Revenue: Modest — $3K - $7K/mo · MID tier · medium confidence, trajectory unclear.
- ⭐ Quality: 4.19★ across 69,938 reviews — strong (top 10%).
- 📍 Market: Not yet charting in any of the 9 monitored markets.
- 📈 Growth: Insufficient signal to assess trajectory.
- ⚠️ Risk: Low — no material risk signals detected.
🎯 For competitors: Mixed picture. Worth competing if you have a clear UX or pricing edge — otherwise crowded segment.
💵 For acquirers: Estimated asking range 18-32× monthly = $90K-$160K.
Composite of 8 dimensions computed deterministically from public signals — no LLM, every score traces back to a measurable input. Default weights shown; "compete" / "acquire" / "invest" lenses re-weight without re-fetching.
Range:
💰 Forecast Revenue / mo
MODELRevenue forecast computed from BU's 234 trigger model on each snapshot. Calibrated against ground-truth from 58 verified-revenue apps.
🔬Forecast Breakdown — Why This Estimate?Top 4 of 4 triggers
Our ML model uses 200+ signals from public data. These are the most influential for this app:
| Mid install base (69,938 ratings)METRIC | +$5,500 | |
| Mature app (8y old)METRIC | +$1,500 | |
| Good rating (4.2★)METRIC | +$800 | |
| Ad-supported / freemiumMETRIC | +$600 |
METRIC = structural app data · REVIEW = mined from user reviews · ✓ VERIFIED = Stripe-verified anchor (TrustMRR)
📈 Reviews Growth
LIVECumulative review count from first BU snapshot. Each point = a tracked update.
⭐ Rating Trend
LIVEAverage rating evolution. Updates with each new review batch.
App Specs
🔐 Own this app? Claim & verify MRR →🔖 v4.11.0🔄 updated 0d ago📂 Food & Drink💰 Free
📝 About this app
Life's Sweet with the DQ® App!
Satisfy your cravings with easy ordering and get food fast at Dairy Queen®. Plus, earn food rewards and receive exclusive deals that are only available through the App.
Explore the Menu
Discover new and limited-time menu items and indulge in the latest Blizzard® of the Month. From burgers to chicken baskets, fries to cakes, and of course, Blizzard® Treats, there's something for everyone.
Earn with DQ® Rewards
Order food through the App or scan your phone at the register to earn 10 DQ® Rewards Points for every $1 spent.… View full description on the official store →
Satisfy your cravings with easy ordering and get food fast at Dairy Queen®. Plus, earn food rewards and receive exclusive deals that are only available through the App.
Explore the Menu
Discover new and limited-time menu items and indulge in the latest Blizzard® of the Month. From burgers to chicken baskets, fries to cakes, and of course, Blizzard® Treats, there's something for everyone.
Earn with DQ® Rewards
Order food through the App or scan your phone at the register to earn 10 DQ® Rewards Points for every $1 spent.… View full description on the official store →
🧪
Tech & Domain Intel — dairyqueen.com
- Tech stack
- Meta (Facebook) Ads · Google Workspace · SendGrid
Derived from public RDAP + DNS TXT records (no scraping, no login).
🔔
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Profile & Insights
Everything we know — and don't — about this app and its company.
Identification
- App name
- Dairy Queen® Food & Treats
- Developer
- International Dairy Queen®️
- Bundle ID
- com.olo.dairyqueen.production
- App Store URL
- Open in App Store
- Category
- Food & Drink
- Content rating
- Not found
- Languages
- Not found
Company
- Website
- www.dairyqueen.com
- Tagline
- Not found
- Description
- Not found
- Founded
- Not found
- HQ / Address
- Not found
- Employees
- Not found
- Logo
- Not found
Revenue
- Verified revenue / mo
- Not found
- AI revenue estimate / mo
- Not found
- AI annual estimate
- Not found
- ML model estimate / mo
- $1.1K/mo
- Top-grossing rank
- Not found
- All-time revenue
- Not found
- Pricing
- Not found
Founder
Founder data not yet collected for this app.
Funding
Funding data not yet collected for this app.
Press & Links
Press & Links data not yet collected for this app.
Contacts & Socials
Contacts & Socials data not yet collected for this app.
📈Ratings growth69,938 ratings+54% lifetimeShow 3-year history estimate ▾
Tracked (1 weeks) Pre-tracking estimate (36 weeks) · model-based, ±5% noise · anchored to release date and current value
Profile is built from iTunes Lookup + developer site scrape + ML revenue model. Empty fields show "Not found" — additional sources (Crunchbase, X, IndieHackers, Acquire.com) coming.
📝 Description
95
BU Score · Transcendent
Full revenue analysis
Read the article-style breakdown for Dairy Queen® Food & Treats: category rank, percentile, growth signal, comparable apps, and how the forecast is calibrated against verified-MRR anchors in this niche.
About this analysis
Why high confidence: 69,938 ratings · no founder-verified revenue (model estimate only).
❓ Frequently Asked Questions
4 answers · auto-generated from this app's public dataHow much does Dairy Queen® Food & Treats make per month?▴
Based on our ML-calibrated revenue forecast, Dairy Queen® Food & Treats earns approximately $1.1K/mo. This is a US-storefront-equivalent estimate; global revenue can be several times larger for internationally-distributed apps. See the methodology page for the full formula and confidence bands.
What apps are like Dairy Queen® Food & Treats?▴
Browse the full Food & Drink category catalog to find similar apps with revenue, build cost, audience and tech stack data. Each /p/{slug} page also shows a Compare side-by-side widget with three peer apps from the same niche.
Who makes Dairy Queen® Food & Treats?▴
Dairy Queen® Food & Treats is published by International Dairy Queen®️ on the Google Play Store. See the full publisher portfolio (other apps by the same developer) via the More by developer block on the product page above.
What is Dairy Queen® Food & Treats's BU Score?▴
Dairy Queen® Food & Treats has a BU Score of 71/100 (Strong). The score combines App Store rating, ratings count, monetization model and revenue signals calibrated against founder-verified MRR anchors. See the BU Score formula.