📊 29K iOS Apps Tracked Updated 3 min ago ⚡ Revenue Forecasts
Create Account 🔑 Sign In
Home ⚡ Optimize
71
BU Score
Strong

Moshi Kids: Sleep, Relax, Play

4.7 ✍️ Editor
✍️ BU Analytics Review

Moshi Kids: Sleep, Relax, Play is an iOS app from Mind Candy Ltd in the Food & Drink category, currently rated 4.7★ across 68,847 ratings. Initial signal reads as largely positive sentiment, users highlighting consistency and feature depth.

Our BU Score puts it at 71Strong (healthy traction). For a Food & Drink app, that means healthy traction.

Track changes month-over-month in the Performance section below — live snapshot history and revenue forecast included.

📊 Performance Tracking LIVE

Loading…
idle
0%
Rating
Reviews
Forecast Revenue / mo
Snapshots tracked
0
since first record
Range:

💰 Forecast Revenue / mo

MODEL
Revenue forecast computed from BU's 234 trigger model on each snapshot. Calibrated against ground-truth from 58 verified-revenue apps.
🔬Forecast Breakdown — Why This Estimate?Top 11 of 11 triggers
Our ML model uses 200+ signals from public data. These are the most influential for this app:
Mid install base (68,847 ratings)METRIC
+$5,500
Paid app ($0.00)METRIC
+$2,800
Excellent rating (4.7★)METRIC
+$2,200
5 starREVIEW
+$1,800
cancelledREVIEW
−$1,500
Mature app (8y old)METRIC
+$1,500
highly recommendREVIEW
+$1,400
slowREVIEW
−$1,200
too expensiveREVIEW
−$1,000
priceyREVIEW
−$800
Single-language (English only)METRIC
−$400
METRIC = structural app data · REVIEW = mined from user reviews · ✓ VERIFIED = Stripe-verified anchor (TrustMRR)

📈 Reviews Growth

LIVE
Cumulative review count from first BU snapshot. Each point = a tracked update.
💚Sentiment Over Time↑ green = positive · ↓ red = negative
May 25
Jun 25
Jul 25
Aug 25
Sep 25
Oct 25
Nov 25
Dec 25
Jan 26
Feb 26
Mar 26
Apr 26

⭐ Rating Trend

LIVE
Average rating evolution. Updates with each new review batch.

🗓️ Snapshot Timeline

HISTORY
Each bar shows a tracked update and the metric delta from the previous snapshot.
App Specs
🔐 Own this app? Claim & verify MRR →
💾 94 MB🔞 4+📱 iOS 12.0+🔖 v10.12.0🔄 updated 1mo ago🌐 EN📂 Food & Drink💰 Free🚀 Launched 2017 (8y old)

📝 About this app

The award-winning app for kids full of 1000s of hours of bedtime stories, sleep sounds, music & white noise. With lovingly crafted original audio content for Kids set in the BAFTA-award winning world of Moshi Monsters. Designed by experts and scientifically proven to help kids sleep faster*, stay asleep for longer and reduce night wake-ups.

Why Moshi?
- We’re committed to creating safe, calming digital experiences for kids
- Our content is created by a BAFTA award-winning creative team & recommended by child-care & sleep experts
- We’re 100% ad-free & Kid-Safe, trusted by parents, physicians & experts around the world as a space for children to play, listen, learn or relax day or night
- Our app includes daily content recommendations tailored to your child's age & interests
- Featuring special guest stories & meditations narrated by Goldie Hawn and Patrick Stewart

SLEEP
- 100s of hours of sleep content tailored for kids aged 0-12, with Bedtime Stories, White Noise, Sleep Sounds, Lullabies & Music
- Recommended by sleep experts & physicians
- Proven to improve bedtime: studies at New York University demonstrated that Moshi helps kids fall asleep 28 min earlier, stay asleep 22 min longer & experience 50% less night wakings*
- 97% of parents surveyed agree that Moshi helps their kids fall asleep faster than usual, & 95% said using the app makes bedtime less stressful**

RELAX:
- 100s of guided meditations & breathing exercises designed for kids to turn moments of stress into moments of calm using science-based relaxation techniques
- Helps kids regulate their minds and bodies through audio content that teaches breathing exercises and grounding techniques like body scanning, tapping and guided imagery
- 100s of Stories that help children relax, stay engaged, reduce anxiety, and manage negative thoughts
- Tames tantrums & supports emotional regulation through audio-based storytelling which helps kids improve focus & concentration, gain confidence and manage their emotions

AWARDS
- National Parenting Product Awards Winner
- BAFTA Children’s Award
- Tech for good impact awards
- Loved By Parents Awards: Best Family App

SUBSCRIPTIONS
Subs renew automatically unless auto-renew is turned off 24 hrs before the end of the current period. Your iTunes account will be charged 24 hours prior to the end of the current period. Any unused portion of a free trial period, if offered, will be forfeited when the user purchases a subscription to that publication. If you’ve previously had a free trial, payment will be taken immediately. To manage your subscription & auto-renew settings, go to your icloud Account Settings after purchase.

Cancel anytime in settings at least one day before the end of the subscription period for cancellation to take effect at the end of the current subscription period. Deleting the app won't cancel your subscription.

Terms & Conditions: https://www.moshikids.com/terms-conditions/
Privacy Policy: https://www.moshikids.com/privacy-policy/
Get in touch: support@moshikids.com

Follow @playmoshikids on IG, Twitter, TikTok, Facebook

*Experiment conducted by researchers at NYU Grossman School of Medicine in Aug 2020. Study used 30 children over 10 days.
**Poll of 600 users, Apr 2019

🆕 What's New · v10.12.0

In this version, our team of Moshlings have been hard at work improving the experience of the Moshi Kids app!

Profile & Insights

Everything we know — and don't — about this app and its company.

Identification

App name
Moshi Kids: Sleep, Relax, Play
Developer
Mind Candy Ltd
Bundle ID
com.mindcandy.sleepstories
App Store URL
Open in App Store
Category
Food & Drink
Content rating
4+
Languages
EN

Company

Website
Not found
Tagline
The award-winning app for kids.
Description
Moshi, the award-winning app designed for kids, offers a rich library of bedtime stories, educational games, and soothing sounds. Explore over 400 audio stories and 75+ activities that promote sleep, learning, and emotional well-being. Trusted by teachers to enhance focus and engagement.
Founded
Not found
HQ / Address
Not found
Employees
Not found
Logo
OG image

Revenue

Verified revenue / mo
Not found
AI revenue estimate / mo
Not found
AI annual estimate
Not found
ML model estimate / mo
$28.8K/mo
Top-grossing rank
🇬🇧#31 /100   🇦🇺#47 /100   🇺🇸#72 /100   🇨🇦#74 /100
All-time revenue
Not found
Pricing
Not found

Founder

Name
Not found
X / Twitter
https://twitter.com/playmoshikids
LinkedIn
Not found
GitHub
Not found
X followers
Not found
Public statements
Not found

Funding

Total raised
Not found
Last round
Not found
Investors
Not found
Crunchbase
Not found
AngelList
Not found

Press & Links

Articles found
Not found
Listed on
Not found
Blog
https://www.moshikids.com/articles-groups/
Press / News
Not found

Contacts & Socials

Socials
facebook · instagram · tiktok · twitter · youtube
Email
Not found
Phone
Not found
Contact page
https://www.moshikids.com/contact/
About page
Not found
Recent App Store Reviews49 latest · avg 4.61★ · 83.7% 5★ · 4.1% 1★
5★
41 (84%)
4★
2 (4%)
3★
3 (6%)
2★
1 (2%)
1★
2 (4%)
+57 ratings/week
Praise: love ×19 best ×10 great ×7 recommend ×5 amazing ×3Complaints: subscription ×4
Top positive
★★★★★ I can’t sleep without it
This app is very interesting and very helpful for my sleep so many choices…
★★★★★ Love
I love it helps me sleep love a kid…
Top negative
★☆☆☆☆ Please add minecraft please please please
Please add minecraft please please please…
★☆☆☆☆ Ripoff
A huge ripoff. You start out like it’s a free app. Then it says: 49 dollars a month! RIPOFF…
📈Ratings growth68,847 ratings+50% lifetimeShow 3-year history estimate ▾May 2023Oct 2025May 2026
Tracked (55 weeks) Pre-tracking estimate (36 weeks) · model-based, ±5% noise · anchored to release date and current value
🗺️Geographic DistributionTop 10Top 30Top 60
GB#31AU#47US#72CA#74
🌍Top Countries — Grossing Rank4 countries
🇬🇧GB
#31 /100
🇦🇺AU
#47 /100
🇺🇸US
#72 /100
🇨🇦CA
#74 /100
📊Category Rank Trajectory#31 now · best #29 · worst #100
Lower line = better rank · Estimate from ratings growth model · Lower position on chart = worse rank · Higher = top of chart
Profile is built from iTunes Lookup + developer site scrape + ML revenue model. Empty fields show "Not found" — additional sources (Crunchbase, X, IndieHackers, Acquire.com) coming.
BU Analytics
Browse BU Analytics
📚 All 55,000+ Books 🜍 Alchemy & Hermeticism 🔮 Magic & Ritual 🌙 Witchcraft & Paganism Astrology & Cosmology 🃏 Divination & Tarot 📜 Food & Drink ✡️ Kabbalah & Jewish Mysticism 🕉️ Mysticism & Contemplation 🕊️ Theosophy & Anthroposophy 🏛️ Freemasonry & Secret Societies 👻 Spiritualism & Afterlife 📖 Sacred Texts & Gnosticism 👁️ Supernatural & Occult Fiction 🧘 Spiritual Development 📚 Esoteric History & Biography
BU Analytics
📑 Collections 📤 Upload Your Book
Account
🔑 Sign In Create Account
Info
About BU Analytics