
81
BU Score
Excellent
Banco PicPay: Cartรฃo, Pix e +
โ๏ธ BU Analytics Review
“
Banco PicPay: Cartรฃo, Pix e + is an Android app from PicPay in the Finance category, currently rated 4.4โ across 2,636,539 ratings. Initial signal reads as mixed reviews โ supporters praise core features while critics cite stability/value gaps.
Our BU Score puts it at 81 โ Excellent (strong product-market fit). For a Finance app, that means strong product-market fit.
Track changes month-over-month in the Performance section below โ live snapshot history and revenue forecast included.
creator
๐ Performance Tracking LIVE
Loadingโฆ
Rating
โ
Reviews
โ
Forecast Revenue / mo
โ
Snapshots tracked
0
since first record
Range:
๐ฐ Forecast Revenue / mo
MODELRevenue forecast computed from BU's 234 trigger model on each snapshot. Calibrated against ground-truth from 58 verified-revenue apps.
๐ฌForecast Breakdown โ Why This Estimate?Top 3 of 3 triggers
Our ML model uses 200+ signals from public data. These are the most influential for this app:
| High install base (2,636,539 ratings)METRIC | +$12,000 | |
| Good rating (4.4โ )METRIC | +$800 | |
| Ad-supported / freemiumMETRIC | +$600 |
METRIC = structural app data ยท REVIEW = mined from user reviews ยท โ VERIFIED = Stripe-verified anchor (TrustMRR)
๐ Reviews Growth
LIVECumulative review count from first BU snapshot. Each point = a tracked update.
โญ Rating Trend
LIVEAverage rating evolution. Updates with each new review batch.
๐๏ธ Snapshot Timeline
HISTORYEach bar shows a tracked update and the metric delta from the previous snapshot.
๐ v11.133.2๐ updated 1w ago๐ Finance๐ฐ Free
๐ About this app
With PicPay, the experience is different ๐
<b>Are you a CLT employee? PicPay makes your life easier! The Worker's Credit has arrived, allowing you to access private payroll loans directly through PicPay, with reduced rates and payroll deductions.</b> Take advantage of this opportunity to obtain quick credit without compromising your budget. Simulate now through the app and enjoy the best conditions for you!
๐ Digital Account: Fast, Free and Complete!
100% free and easy-to-use digital account. Manage all your banks in a single app, move, organize and make Pix transfers between different accounts. Pay for your purchases in up to 36 installments with any card and make secure transfers from any bank. Your money also automatically earns 102% of the CDI, more than savings accounts.
๐ณ Credit Card with no annual fee: Benefits you'll love
For every lifestyle, a personalized card:
๐ฅ PicPay Card Gold: Card with no annual fee, installments up to 36x, Mastercard Surpreenda benefits and cashback at PicPay Shop.
๐ฅ PicPay Card Platinum: 0.5% cashback on all credit purchases, global emergency assistance and car insurance.
๐ค PicPay Card Black: 1.2% cashback, access to VIP lounge, travel insurance, concierge and exclusive Priceless Cities benefits.
Get a credit card with no annual fee, with a limit of up to R$10,000! Receive cashback on all purchases, online and at partner stores.
โก๏ธ Instant Pix: Fee-free and Real-Time Transfers
Pix on PicPay allows instant payments at any time, with the option to pay in installments up to 36x. The recipient receives the payment instantly and you only pay on the due date of your bill. You still enjoy benefits such as higher returns than savings accounts, cashback, promotions from partner stores in PicPay Shop, and the ease of topping up services and splitting payments.
๐ฐ PicPay Loan: Fast and Hassle-Free Credit
Credit with quick approval and no bureaucracy, ideal for unforeseen events, paying off high-interest debts, or realizing personal projects.
Personal Loan: Simulate directly in the app, find pre-approved offers, and manage everything without leaving home.
FGTS Advance: Receive your money in your account in up to 2 minutes! No monthly fees and easy approval, even for those with negative credit history.
๐ก More than a digital account: Complete Financial Solutions!
In addition to transfers, Pix, and loans, PicPay also offers:
Account That Earns: Your money grows automatically, with returns higher than savings accounts (102% of CDI).
Investments: Diversify your portfolio with safe and accessible options directly in the app.
Bill Payment Installments: Pay your bills in up to 36 installments with your credit card.
Cashback: Earn money back on various purchases, directly into your account.
Account for Minors: Your children can also enjoy the benefits of PicPay safely and independently, starting their financial education early! ๐
๐ Digital Account with Secure Mode
Your money and transactions are protected with an extra level of security.
PicPay transforms the way you handle money.
Need help? Visit our website: https://picpay.com/
PicPay Instituiรงรฃo de Pagamento S.A., registered with the CNPJ/ME under number 22.896.431/0001-10, located at Avenida Manuel Bandeira, 291, Condomรญnio Atlas Office Park, Block A, 1st floor - offices 22 and 23, 2nd and 3rd floors, and Block B, 3rd floor - offices 43 and 44, Vila Leopoldina, Municipality of Sรฃo Paulo, State of Sรฃo Paulo, CEP 05317-020
<b>Are you a CLT employee? PicPay makes your life easier! The Worker's Credit has arrived, allowing you to access private payroll loans directly through PicPay, with reduced rates and payroll deductions.</b> Take advantage of this opportunity to obtain quick credit without compromising your budget. Simulate now through the app and enjoy the best conditions for you!
๐ Digital Account: Fast, Free and Complete!
100% free and easy-to-use digital account. Manage all your banks in a single app, move, organize and make Pix transfers between different accounts. Pay for your purchases in up to 36 installments with any card and make secure transfers from any bank. Your money also automatically earns 102% of the CDI, more than savings accounts.
๐ณ Credit Card with no annual fee: Benefits you'll love
For every lifestyle, a personalized card:
๐ฅ PicPay Card Gold: Card with no annual fee, installments up to 36x, Mastercard Surpreenda benefits and cashback at PicPay Shop.
๐ฅ PicPay Card Platinum: 0.5% cashback on all credit purchases, global emergency assistance and car insurance.
๐ค PicPay Card Black: 1.2% cashback, access to VIP lounge, travel insurance, concierge and exclusive Priceless Cities benefits.
Get a credit card with no annual fee, with a limit of up to R$10,000! Receive cashback on all purchases, online and at partner stores.
โก๏ธ Instant Pix: Fee-free and Real-Time Transfers
Pix on PicPay allows instant payments at any time, with the option to pay in installments up to 36x. The recipient receives the payment instantly and you only pay on the due date of your bill. You still enjoy benefits such as higher returns than savings accounts, cashback, promotions from partner stores in PicPay Shop, and the ease of topping up services and splitting payments.
๐ฐ PicPay Loan: Fast and Hassle-Free Credit
Credit with quick approval and no bureaucracy, ideal for unforeseen events, paying off high-interest debts, or realizing personal projects.
Personal Loan: Simulate directly in the app, find pre-approved offers, and manage everything without leaving home.
FGTS Advance: Receive your money in your account in up to 2 minutes! No monthly fees and easy approval, even for those with negative credit history.
๐ก More than a digital account: Complete Financial Solutions!
In addition to transfers, Pix, and loans, PicPay also offers:
Account That Earns: Your money grows automatically, with returns higher than savings accounts (102% of CDI).
Investments: Diversify your portfolio with safe and accessible options directly in the app.
Bill Payment Installments: Pay your bills in up to 36 installments with your credit card.
Cashback: Earn money back on various purchases, directly into your account.
Account for Minors: Your children can also enjoy the benefits of PicPay safely and independently, starting their financial education early! ๐
๐ Digital Account with Secure Mode
Your money and transactions are protected with an extra level of security.
PicPay transforms the way you handle money.
Need help? Visit our website: https://picpay.com/
PicPay Instituiรงรฃo de Pagamento S.A., registered with the CNPJ/ME under number 22.896.431/0001-10, located at Avenida Manuel Bandeira, 291, Condomรญnio Atlas Office Park, Block A, 1st floor - offices 22 and 23, 2nd and 3rd floors, and Block B, 3rd floor - offices 43 and 44, Vila Leopoldina, Municipality of Sรฃo Paulo, State of Sรฃo Paulo, CEP 05317-020
Profile & Insights
Everything we know โ and don't โ about this app and its company.
Identification
- App name
- Banco PicPay: Cartรฃo, Pix e +
- Developer
- PicPay
- Bundle ID
- com.picpay
- App Store URL
- Open in App Store
- Category
- Finance
- Content rating
- Not found
- Languages
- Not found
Company
- Website
- Not found
- Tagline
- Not found
- Description
- Not found
- Founded
- Not found
- HQ / Address
- Not found
- Employees
- Not found
- Logo
- Not found
Revenue
- Verified revenue / mo
- Not found
- AI revenue estimate / mo
- $213.9M ($204.7M โ $213.9M)AI medium
- AI annual estimate
- $2093.9M/yr
- ML model estimate / mo
- $5.2K/mo
- Top-grossing rank
- Not found
- All-time revenue
- Not found
- Pricing
- Not found
Founder
- Name
- Not found
- X / Twitter
- Not found
- Not found
- GitHub
- Not found
- X followers
- Not found
- Public statements
- Not found
Funding
- Total raised
- Not found
- Last round
- Not found
- Investors
- Not found
- Crunchbase
- Not found
- AngelList
- Not found
Press & Links
- Articles found
- Not found
- Listed on
- Not found
- Blog
- Not found
- Press / News
- Not found
Contacts & Socials
- Socials
- Not found
- Not found
- Phone
- Not found
- Contact page
- Not found
- About page
- Not found
โจAI Revenue EstimateCONFIDENCE: MEDIUM
PicPay, the company behind the "Banco PicPay: Cartรฃo, Pix e +" Android app, reported a total revenue of approximately $2.09 billion USD for the full year 2025. Monthly revenue estimates, derived from the company's Q4 2025 and projected Q1 2026 financial results, range from approximately $204.7 million to $213.9 million USD. The app itself does not generate direct revenue through in-app purchases.
Sources mentioned: Investing.com, GuruFocus, SEC.gov, Mziq, BeInCrypto Brasil on Binance Square, MarketScreener, NeoFeed, YouTube, Sensor Tower
Profile is built from iTunes Lookup + developer site scrape + ML revenue model. Empty fields show "Not found" โ additional sources (Crunchbase, X, IndieHackers, Acquire.com) coming.
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