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Homescapes

93
Quality Score
Transcendent

Homescapes

High confidence
4.7 ✍️ Editor
✍️ bumetric analysis

Homescapes carves out a significant niche in the casual mobile gaming space, specifically targeting players who enjoy a blend of match-3 puzzle mechanics with home decoration and narrative progression. It directly competes with other "scapes" titles from Playrix, like Gardenscapes, and broader casual puzzle games that incorporate meta-game elements, such as Royal Match or Candy Crush Saga, though with a stronger emphasis on interior design. The app’s exceptionally high rating across over thirteen million reviews on Android signals robust user satisfaction and enduring traction, indicating a mature product with a well-established, loyal player base, far past its initial growth phase. For this free-to-play casual category, a common monetization observation is the reliance on in-app purchases for power-ups, extra lives, and cosmetic items, often structured around progression blockers. The ad-vs-IAP split typically leans heavily towards IAP, with ads primarily serving as optional rewards for in-game currency or boosts, rather than forced interruptions.

BU Score 93 · Transcendent — category-leading momentum. The full Investment Matrix below scores 8 dimensions including monetisation, growth, and operational risk.

Track snapshot history and revenue forecast in the Performance section below.

💰 Monthly revenue · now vs forecast
● Right now
$700K
per month
12-mo forecast
$741K – $1141K
per month
24-mo forecast
$886K – $1645K
per month
BIG tier
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📊 Performance Tracking LIVE

Loading…
idle
0%
Rating
Reviews
Forecast Revenue / mo
Snapshots tracked
0
since first record
ONE-TIME · BUILD 💰 Estimated build cost
$140K
What it cost to build · not monthly revenue
Likely range $105K – $190K
$25K · MVP floor $100K · indie scale $500K+ · studio build
📈 Pays back in ~1.1y at current MRR

Synthetic estimate. Inputs: category complexity, file size, screen count, monetization layer, platform reach, age × team-size proxy. Calibrated against 2024-2026 indie-agency rate surveys. Full math + source list on /methodology.

Where the money goes
🧱 MVP baseline (design + 1-store ship) +$28K
📱 5 unique screens × $4.5K +$22K
💎 In-app purchase plumbing +$9K
Casual complexity ×1.50 +$29K
🌐 Cross-platform reach (iOS + Android) +$49K
Total estimate $140K
ONE-TIME · EXIT VALUE 💵 Estimated acquisition value
$300K
What it would sell for · not monthly revenue
Marketplace range $225K – $400K · 27× MRR multiple
💸 ~2.1× return on build cost

Synthetic estimate. Multiple band derived from iap / freemium model + age, rating quality, category demand, and user-base maturity. Calibrated against 2024-2026 indie-app-marketplace closed-deal medians. Full math + comparable deal list on /methodology.

How the multiple was built
💎 IAP / freemium model base 28× MRR
★ rating ≥ 4.7 (premium) +15%
🏷 Casual category multiple -22%
Mature user base (1M+ ratings) +8%
Final multiple 27× MRR
👥 Estimated audience size
2927.0M
Lifetime downloads (US-equivalent)
Monthly active
175.5M
Daily active
61.0M

Synthetic estimate from ratings × category benchmarks. Calibrated against 2024-2026 mobile-attribution retention + DAU/MAU reports. Numbers are US-storefront-equivalent — true global audience can be 5-10× larger for international apps. Full math + source list on /methodology.

How we sized it
📲 Casual engagement ~220 installs / rating
🔁 Casual D30 retention 6%
📍 DAU / MAU stickiness 0.35
DAU / MAU 35% sticky
🛠 Estimated tech stack
🤖
Native Android (Kotlin)
Medium confidence · 55%
Also possible
Flutter

Heuristic guess from app bundle size, category, store description signals, and release-date stack era. Bumetric does not disassemble binaries — for binary-level certainty you would need an SDK intelligence tool or the manifest itself. Reasoning chain on the right. Full ruleset on /methodology.

Signals we read
🏷 Category context Casual
📦 Tiny game bundle → Native 2D engine
🔬

How we forecast this revenue

MEDIUM CONFIDENCE
Baseline
$700K/mo · ML-estimated from 234 triggers
Growth rate
+2.5% MoM · BIG tier baseline (compound monthly)
6 months
$690K – $933K
12 months
$741K – $1.1M
24 months
$886K – $1.6M
Compound growth at +2.5% MoM (tier baseline for BIG). Range widens with horizon — typical noise band ±15% at 6mo.. Ranges widen with horizon — distant futures carry more uncertainty.
📊

BU Investment Matrix

Mixed signals · 64/100BIG TIERcompetitive but cautious
GrowthFounderQualityRevenueMonetiz.MoatMarketSafety
Growth Velocity
5.0
Founder Strength
7.2
Product Quality
9.5
Revenue Strength
5.8
Monetization Maturity
4.0
Defensibility
9.7
Market Position
0.0
Operational Safety
10.0
  • 💰 Revenue: Healthy — $280K - $1540K/mo · BIG tier · medium-low confidence, trajectory unclear.
  • ⭐ Quality: 4.73★ across 13,306,162 reviews — exceptional (top 1% in category).
  • 📍 Market: Not yet charting in any of the 9 monitored markets.
  • 📈 Growth: Insufficient signal to assess trajectory.
  • ⚠️ Risk: Low — no material risk signals detected.
🎯 For competitors: Strong subscription moat. Hard to outcompete on retention. Better angle: free alternative with one-time purchase, or feature parity for an underserved sub-niche.
💵 For acquirers: Estimated asking range 18-32× monthly = $12.6M-$22.4M.
Composite of 8 dimensions computed deterministically from public signals — no LLM, every score traces back to a measurable input. Default weights shown; "compete" / "acquire" / "invest" lenses re-weight without re-fetching.
Range:

💰 Forecast Revenue / mo

MODEL
Revenue forecast computed from BU's 234 trigger model on each snapshot. Calibrated against ground-truth from 58 verified-revenue apps.
🔬Forecast Breakdown — Why This Estimate?Top 4 of 4 triggers
Our ML model uses 200+ signals from public data. These are the most influential for this app:
High install base (13,306,162 ratings)METRIC
+$12,000
Excellent rating (4.7★)METRIC
+$2,200
Mature app (8y old)METRIC
+$1,500
Ad-supported / freemiumMETRIC
+$600
METRIC = structural app data · REVIEW = mined from user reviews · ✓ VERIFIED = Stripe-verified anchor (TrustMRR)

📈 Reviews Growth

LIVE
Cumulative review count from first BU snapshot. Each point = a tracked update.

⭐ Rating Trend

LIVE
Average rating evolution. Updates with each new review batch.

Profile & Insights

Everything we know — and don't — about this app and its company.

Identification

App name
Homescapes
Developer
Playrix
Bundle ID
com.playrix.homescapes
App Store URL
Open in App Store
Category
Casual
Content rating
Not found
Languages
Not found

Company

Website
www.playrix.com
Tagline
Not found
Description
Not found
Founded
Not found
HQ / Address
Not found
Employees
Not found
Logo
Not found

Revenue

Verified revenue / mo
Not found
AI revenue estimate / mo
Not found
AI annual estimate
Not found
ML model estimate / mo
$11.0K/mo
Top-grossing rank
Not found
All-time revenue
Not found
Pricing
$0.29 - $199.99 per item

Founder

Founder data not yet collected for this app.

Funding

Funding data not yet collected for this app.

Press & Links

Press & Links data not yet collected for this app.

Contacts & Socials

Contacts & Socials data not yet collected for this app.
📈Ratings growth13,306,162 ratings+38% lifetimeShow 3-year history estimate ▾Jul 2023Feb 2025Jun 2026
Tracked (2 weeks) Pre-tracking estimate (36 weeks) · model-based, ±5% noise · anchored to release date and current value
🚀Version Release Timeline2 releases tracked
v8.8.101May 2026v8.9.101Jun 2026
Profile is built from iTunes Lookup + developer site scrape + ML revenue model. Empty fields show "Not found" — additional sources (Crunchbase, X, IndieHackers, Acquire.com) coming.

📝 About this app

Welcome to Homescapes, a warm and cozy game from the famous Playrix Scapes™ series! Make match-3 combinations and turn every corner of your home into an inviting place to relax and have fun.

Solve puzzles, restore the interior room by room, and meet new friends in every chapter of the exciting storyline. Austin the butler is ready to welcome you to a world of incredible adventures!

Game features:
● Original gameplay: make match-3 combinations and decorate your house while enjoying an exciting story!… View full description on the official store →
App Specs
🔐 Own this app? Claim & verify MRR →
🔖 v8.9.101🔄 updated 0d ago📂 Casual💰 Free💎 IAP $0.29 - $199.99 per item
📅

What Worked™ · Development Pipeline

2 EVENTS TRACKED
Detected changes in this app over its tracked lifetime — each event links cause (what changed) to effect (what moved). Sorted newest first.See full history →Version history →
2026-06
🔧
Shipped update — v8.8.101 → v8.9.101
→ 30 days after: reviews +26,858 high confidence
2026-05
🚀
First tracked snapshot — initial data captured
→ 30 days after: reviews +26,858 high confidence
🔔

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📝 Description

95
BU Score · Transcendent
Full revenue analysis
Read the article-style breakdown for Homescapes: category rank, percentile, growth signal, comparable apps, and how the forecast is calibrated against verified-MRR anchors in this niche.
Read deep-dive →

More by Playrix

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📦 Portfolio summaryINDIE studio
7apps·$50K/mocombined
✓ Diversified — top app contributes 22%; risk spread across portfolio

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About this analysis
ZCAnalyzed by Zakhar Chumak · founder, bumetric·Full methodology·High confidence

Why high confidence: 13,306,162 ratings · no founder-verified revenue (model estimate only).

Frequently Asked Questions

4 answers · auto-generated from this app's public data
How much does Homescapes make per month?
Based on our ML-calibrated revenue forecast, Homescapes earns approximately $11K/mo. This is a US-storefront-equivalent estimate; global revenue can be several times larger for internationally-distributed apps. See the methodology page for the full formula and confidence bands.
What apps are like Homescapes?
Browse the full Casual category catalog to find similar apps with revenue, build cost, audience and tech stack data. Each /p/{slug} page also shows a Compare side-by-side widget with three peer apps from the same niche.
Who makes Homescapes?
Homescapes is published by Playrix on the Google Play Store. See the full publisher portfolio (other apps by the same developer) via the More by developer block on the product page above.
What is Homescapes's BU Score?
Homescapes has a BU Score of 93/100 (Transcendent). The score combines App Store rating, ratings count, monetization model and revenue signals calibrated against founder-verified MRR anchors. See the BU Score formula.