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Microsoft SwiftKey AI Keyboard

81
Quality Score
Excellent

Microsoft SwiftKey AI Keyboard

High confidence
4.3 Google Play rating
✍️ Bumetric analysis
“

Microsoft SwiftKey AI Keyboard targets users seeking an advanced, personalized typing experience, directly competing with Gboard, Grammarly Keyboard, and other predictive input solutions. Its strong user rating and substantial number of reviews indicate significant traction and a mature, established product with a large, active user base. Operating on a free monetization model, the app leverages its deep integration with Copilot and AI features to drive user engagement and platform stickiness. In the productivity keyboard category, a common monetization strategy for free apps involves premium themes, advanced customization options, or ad-free experiences offered via in-app purchases or subscriptions. Given SwiftKey's scale, exploring a tiered subscription model for enhanced AI features or exclusive content could unlock new revenue streams without alienating its core free user base.

BU Score 81 · Excellent — strong product-market fit. The full Investment Matrix below scores 8 dimensions including monetisation, growth, and operational risk.

Track snapshot history and revenue forecast in the Performance section below.

💰 Monthly revenue · now vs forecast
● Right now
$1.5M
per month
→
12-mo forecast
$1.6M – $2.4M
per month
→
24-mo forecast
$1.9M – $3.5M
per month
BIG tier
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📊 Performance Tracking LIVE

5 snapshots on record
idle
0%
Rating
4.3
Reviews
4,587,550 reviews
Forecast Revenue / mo
$1.5M
Snapshots tracked
5
since May 2026
ONE-TIME · BUILD 💰 Estimated build cost
$180K
↳ What it cost to build · not monthly revenue
Likely range $135K – $245K
$25K · MVP floor $100K · indie scale $500K+ · studio build
📈 Pays back in under a month at current MRR

Synthetic estimate. Inputs: category complexity, file size, screen count, monetization layer, platform reach, age × team-size proxy. Calibrated against 2024-2026 indie-agency rate surveys. Full math + source list on /methodology.

Where the money goes
🧱 MVP baseline (design + 1-store ship) +$28K
📱 5 unique screens × $4.5K +$22K
⚙ Productivity complexity ×1.10 +$5K
🌐 Cross-platform reach (iOS + Android) +$30K
⚙ 16.0y maintenance × ~1-person team +$96K
Total estimate $180K
ONE-TIME · EXIT VALUE 💵 Estimated acquisition value
$31.5M
↳ What it would sell for · not monthly revenue
Marketplace range $23.5M – $41.0M · 21× MRR multiple
💸 ~175× return on build cost

Synthetic estimate. Multiple band derived from ad-supported + age, rating quality, category demand, and user-base maturity. Calibrated against 2024-2026 indie-app-marketplace closed-deal medians. Full math + comparable deal list on /methodology.

How the multiple was built
📺 Ad-supported base 15× MRR
📅 16.0y proven track record +20%
🏷 Productivity category multiple +8%
⭐ Mature user base (1M+ ratings) +8%
Final multiple 21× MRR
👥 Estimated audience size
240.5M
Lifetime downloads (US-equivalent)
Monthly active
14.0M
Daily active
6.3M

Synthetic estimate from ratings × category benchmarks. Calibrated against 2024-2026 mobile-attribution retention + DAU/MAU reports. Numbers are US-storefront-equivalent — true global audience can be 5-10× larger for international apps. Full math + source list on /methodology.

How we sized it
📲 Productivity engagement ~75 installs / rating
📅 16.0y of rating accumulation -30%
🔁 Productivity D30 retention 30%
📍 DAU / MAU stickiness 0.45
DAU / MAU 45% sticky
🛠 Estimated tech stack
🤖
Native Android (Kotlin)
High confidence · 80%
Also possible
Flutter

Heuristic guess from app bundle size, category, store description signals, and release-date stack era. Bumetric does not disassemble binaries — for binary-level certainty you would need an SDK intelligence tool or the manifest itself. Reasoning chain on the right. Full ruleset on /methodology.

Signals we read
🏷 Category context Productivity
📦 Compact Android bundle → Native Kotlin
💀 Maintenance status
Active
15%
Last shipped 2026-08-19 · 40 days ago
0 · Active 50 · At risk 100 · Abandoned

Heuristic risk score from time-since-last-update + ratings velocity proxy + Editor's Choice / curated featuring signals. Calibrated against 2024-2025 app-store ranking decay reports. Not a guarantee — a quiet app with a healthy codebase looks the same as an abandoned one until something breaks. Full math on /methodology.

Risk signals
📅 40 days since last update Healthy release cadence
Verdict Active
🔬

How we forecast this revenue

MEDIUM CONFIDENCE
Baseline
$1.5M/mo · ML-estimated from 234 triggers
Growth rate
+2.5% MoM · BIG tier baseline (compound monthly)
6 months
$1.5M – $2.0M
12 months
$1.6M – $2.4M
24 months
$1.9M – $3.5M
Compound growth at +2.5% MoM (tier baseline for BIG). Range widens with horizon — typical noise band ±15% at 6mo.. Ranges widen with horizon — distant futures carry more uncertainty.
📊

BU Investment Matrix

Concerning · 53/100BIG TIERbelow benchmarks
GrowthFounderQualityRevenueMonetiz.MoatMarketSafety
Growth Velocity
5.0
Founder Strength
5.7
Product Quality
8.6
Revenue Strength
6.2
Monetization Maturity
1.0
Defensibility
6.0
Market Position
0.0
Operational Safety
10.0
  • 💰 Revenue: Healthy — $600K - $3300K/mo · BIG tier · medium-low confidence, trajectory unclear.
  • ⭐ Quality: 4.31★ across 4,587,550 reviews — strong (top 10%).
  • 📍 Market: Not yet charting in any of the 9 monitored markets.
  • 📈 Growth: Insufficient signal to assess trajectory.
  • ⚠️ Risk: Low — no material risk signals detected.
🎯 For competitors: Mixed picture. Worth competing if you have a clear UX or pricing edge — otherwise crowded segment.
💵 For acquirers: Estimated asking range 18-32× monthly = $27.0M-$48.0M.
Composite of 8 dimensions computed deterministically from public signals — no LLM, every score traces back to a measurable input. Default weights shown; "compete" / "acquire" / "invest" lenses re-weight without re-fetching.
Range:

💰 Forecast Revenue / mo

MODEL
Revenue forecast computed from BU's 234 trigger model on each snapshot. Calibrated against ground-truth from 58 verified-revenue apps.
🔬Forecast Breakdown — Why This Estimate?Top 8 of 8 triggers
Our ML model uses 200+ signals from public data. These are the most influential for this app:
High install base (4,587,550 ratings)METRIC
+$12,000
5 starREVIEW
+$1,800
multilingualREVIEW
+$1,700
Mature app (16y old)METRIC
+$1,500
highly recommendREVIEW
+$1,400
slowREVIEW
−$1,200
Good rating (4.3★)METRIC
+$800
Ad-supported / freemiumMETRIC
+$600
METRIC = structural app data · REVIEW = mined from user reviews · ✓ VERIFIED = Stripe-verified anchor (TrustMRR)

📈 Reviews Growth

LIVE
Cumulative review count from first BU snapshot. Each point = a tracked update.

⭐ Rating Trend

LIVE
Average rating evolution. Updates with each new review batch.

Profile & Insights

Everything we know — and don't — about this app and its company.

Identification

App name
Microsoft SwiftKey AI Keyboard
Developer
SwiftKey
Bundle ID
com.touchtype.swiftkey
App Store URL
Open in App Store
Category
Productivity
Content rating
Not found
Languages
Not found

Company

Website
support.microsoft.com
Tagline
Not found
Description
Not found
Founded
Not found
HQ / Address
Not found
Employees
Not found
Logo
Not found

Revenue

Reported revenue signal / mo
Not found
AI revenue estimate / mo
Not found
AI annual estimate
Not found
Model estimate / mo
$1.5M/mo
Top-grossing rank
Not found
All-time revenue
Not found
Pricing
Not found

Founder

Founder data not yet collected for this app.

Funding

Funding data not yet collected for this app.

Press & Links

Press & Links data not yet collected for this app.

Contacts & Socials

Contacts & Socials data not yet collected for this app.
🚀Update Frequency · Releases per Quarter5 releases tracked
23Q2 2026Q3 2026
🚀Version Release Timeline5 releases tracked
v9.12.27.4May 2026v9.12.30.7Jun 2026v9.13.10.6Jul 2026v9.13.12.4Aug 2026v9.13.14.5Sep 2026
Profile is built from iTunes Lookup + developer site scrape + ML revenue model. Empty fields show "Not found" — additional sources (Crunchbase, X, IndieHackers, Acquire.com) coming.

📝 About this app

Microsoft SwiftKey is the intelligent keyboard that learns your writing style, so you can type faster.

Use your personalized keyboard to type and send emoji, GIFs and stickers just the way you like.

Microsoft SwiftKey comes with Copilot - your everyday AI companion. You can ask AI anything in your favourite apps.

The Microsoft SwiftKey swipe keyboard is always learning and adapting to match your unique way of typing - including your slang, nicknames and emoji.

Microsoft SwiftKey caters to all typing tastes, with free designs and themes to fit any style.… View full description on the official store →
App Specs
🔐 Own this app? Claim & verify MRR →
🔖 v9.13.14.5🔄 updated 1mo ago📂 Productivity💰 Free📺 Ad-supported🚀 Launched 2010 (16y old)
📅

What Worked™ · Development Pipeline

6 EVENTS TRACKED
Detected changes in this app over its tracked lifetime — each event links cause (what changed) to effect (what moved). Sorted newest first.See full history →Version history →
2026-08
🔧
Shipped update — v9.13.12.4 → v9.13.14.5
→ 30 days after: reviews +9,553 high confidence
2026-07
🔧
Shipped update — v9.13.10.6 → v9.13.12.4
→ 30 days after: reviews +9,700 high confidence
2026-07
🔧
Shipped update — v9.12.30.7 → v9.13.10.6
→ 30 days after: reviews +18,996 high confidence
2026-06
📸
Refreshed store screenshots — 4 of 4 updated
→ 30 days after: reviews +9,296 medium · co-occurring
2026-06
🔧
Shipped update — v9.12.27.4 → v9.12.30.7
→ 30 days after: reviews +23,679 low · multiple changes
2026-05
🚀
First tracked snapshot — initial data captured
→ 30 days after: reviews +14,383 high confidence
📸

Store Page History

4 SCREENSHOT CHANGES
Every time a developer swaps a store screenshot we archive both versions. Compare side-by-side to see what messaging / visuals changed.
iPhone screenshots
Slot 2
2 ver.
2026-05-06
Now
2026-06-12
Slot 3
2 ver.
2026-05-06
Now
2026-06-12
Slot 5
2 ver.
2026-05-06
Now
2026-06-12
Slot 8
2 ver.
2026-05-06
Now
2026-06-12
🔔

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📝 Description

95
BU Score · Transcendent
Full revenue analysis
Read the article-style breakdown for Microsoft SwiftKey AI Keyboard: category rank, percentile, growth signal, comparable apps, and how the forecast is calibrated against verified-MRR anchors in this niche.
Read deep-dive →

More by SwiftKey

View all →
📦 Portfolio summaryBIG studio
3apps·$2.1M/mocombined
Lead-app heavy — top app contributes 71%

Similar apps in Productivity

About this analysis
ZCAnalyzed by Zakhar Chumak · founder, Bumetric·Full methodology·High confidence

Why high confidence: 4,587,550 ratings · no founder-verified revenue (model estimate only).

❓ Frequently Asked Questions

10 answers · auto-generated from this app's public data
How much does Microsoft SwiftKey AI Keyboard make per month?▴
Based on our ML-calibrated revenue forecast, Microsoft SwiftKey AI Keyboard earns approximately $1.5M/mo. This is a US-storefront-equivalent estimate; global revenue can be several times larger for internationally-distributed apps. See the methodology page for the full formula and confidence bands.
Is Microsoft SwiftKey AI Keyboard profitable?▴
With estimated build cost $180K and monthly revenue $1.5M, Microsoft SwiftKey AI Keyboard looks highly profitable — pays back its build investment in under a month at the current run-rate. Profitability also depends on paid-acquisition spend and refund rate which the public model doesn't see.
How many users does Microsoft SwiftKey AI Keyboard have?▴
Estimated audience: ~240.5M lifetime downloads, ~14.0M monthly active users, and ~6.3M daily active users. Derived from ratings count × category installs-per-rating × age decay. US-storefront-equivalent — global audience can be 5-10× larger for internationally-distributed apps.
What apps are like Microsoft SwiftKey AI Keyboard?▴
Browse the full Productivity category catalog to find similar apps with revenue, build cost, audience and tech stack data. Each /p/{slug} page also shows a Compare side-by-side widget with three peer apps from the same niche.
What is Microsoft SwiftKey AI Keyboard built with?▴
Our heuristic places Microsoft SwiftKey AI Keyboard on the Native Android (Kotlin) stack (High confidence, 80%). Signals: app bundle size, category context, store-description markers, release-date era. We don't disassemble binaries. Alternative possibilities: Flutter.
Is Microsoft SwiftKey AI Keyboard still actively maintained?▴
Maintenance status: Active (15% abandonment risk). Last shipped version was 1 months ago. The risk score combines time-since-last-update with Editor's Choice / curated featuring + user-base maturity adjustments.
How much would Microsoft SwiftKey AI Keyboard sell for?▴
Estimated acquisition value: $31.5M (marketplace range $23.5M – $41.0M). Calculated as 21× monthly revenue using the standard multiple for the detected monetization model + adjustments for age, rating quality and category demand. Calibrated against 2024-2026 Flippa / Acquire.com / MicroAcquire closed-deal medians.
When was Microsoft SwiftKey AI Keyboard last updated?▴
Microsoft SwiftKey AI Keyboard last shipped a new version on 2026-08-19 — 1 months ago. This is the date Apple / Google last accepted a new build, not a content-only push.
Who makes Microsoft SwiftKey AI Keyboard?▴
Microsoft SwiftKey AI Keyboard is published by SwiftKey on the Google Play Store. See the full publisher portfolio (other apps by the same developer) via the More by developer block on the product page above.
What is Microsoft SwiftKey AI Keyboard's BU Score?▴
Microsoft SwiftKey AI Keyboard has a BU Score of 81/100 (Excellent). The score combines App Store rating, ratings count, monetization model and revenue signals calibrated against founder-verified MRR anchors. See the BU Score formula.