Aetna Better Health - Medicaid
27
Quality Score
Niche
Aetna Better Health - Medicaid
Medium confidence
✍️ bumetric analysis
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Aetna Better Health - Medicaid is an iOS app from Aetna Inc. in the Education category, currently rated 1.6★ across 158 ratings. Initial signal reads as mostly critical sentiment so far: users flag rough edges and unmet expectations.
Quality Score is 27: Niche (micro-niche or pre-traction stage). For a Education app, that means micro-niche or pre-traction stage. The full BU Investment Matrix below scores 8 dimensions including monetisation, growth, and operational risk.
Track changes month-over-month in the Performance section below: live snapshot history and revenue forecast included.
💰 Monthly revenue · now vs forecast
● Right now
$500
per month
→
12-mo forecast
$437 – $1575
per month
→
24-mo forecast
$405 – $3644
per month
INDIE tier
💡 Grow this revenue
Free AI audit of this app’s store listing
- Title & subtitle keyword fit
- Description hook & conversion structure
- Screenshots, ratings, reviews strategy
Typical impact: +2-5× organic installs
📊 Performance Tracking LIVE
Loading…
Rating
—
Reviews
—
Forecast Revenue / mo
—
Snapshots tracked
0
since first record
🤖Also on Android
$261/mo · 188 ratings · 2.7★
View →
ONE-TIME · BUILD
💰 Estimated build cost
$60K
↳ What it cost to build · not monthly revenue
Likely range $45K – $80K
$25K · MVP floor
$100K · indie scale
$500K+ · studio build
📈
Slow ROI — current MRR is well below build cost
Synthetic estimate. Inputs: category complexity, file size, screen count, monetization layer, platform reach, age × team-size proxy. Calibrated against 2024-2026 indie-agency rate surveys. Full math + source list on /methodology.
Where the money goes
| 🧱 MVP baseline (design + 1-store ship) | +$28K |
| 📱 5 unique screens × $4.5K | +$22K |
| ⚙ Education complexity ×1.20 | +$10K |
Total estimate
$60K
👥 Estimated audience size
13K
Lifetime downloads (US-equivalent)
Monthly active
2.3K
Daily active
690
Synthetic estimate from ratings × category benchmarks. Calibrated against 2024-2026 mobile-attribution retention + DAU/MAU reports. Numbers are US-storefront-equivalent — true global audience can be 5-10× larger for international apps. Full math + source list on /methodology.
How we sized it
| 📲 Education engagement | ~85 installs / rating |
| 🔁 Education D30 retention | 18% |
| 📍 DAU / MAU stickiness | 0.30 |
DAU / MAU
30% sticky
🔬
How we forecast this revenue
LOW CONFIDENCEBaseline
$500/mo · ML-estimated from 234 triggers
Growth rate
+6.0% MoM · INDIE tier baseline (compound monthly)
Direction
Headwinds: rating drift may slow acquisition
6 months
$426 – $993
12 months
$437 – $1.6K
24 months
$405 – $3.6K
Compound growth at +6.0% MoM (tier baseline for INDIE). Range widens with horizon — typical noise band ±40% at 6mo.. Ranges widen with horizon — distant futures carry more uncertainty.
📊
BU Investment Matrix
Pre-traction · 35/100INDIE TIERlimited signalRevenue Strength
2.7
Product Quality
2.3
Market Position
0.0
Growth Velocity
5.0
Defensibility
6.0
Operational Safety
8.0
Founder Strength
3.0
Monetization Maturity
1.0
- 💰 Revenue: Marginal — $200 - $1250/mo · INDIE tier · medium confidence, trajectory unclear.
- ⭐ Quality: 1.65★ across 158 reviews — weak — significant quality concerns.
- 📍 Market: Not yet charting in any of the 9 monitored markets.
- 📈 Growth: Insufficient signal to assess trajectory.
- ⚠️ Risk: Moderate — no material risk signals detected.
🎯 For competitors: Mixed picture. Worth competing if you have a clear UX or pricing edge — otherwise crowded segment.
💵 For acquirers: Estimated asking range 18-32× monthly = $9K-$16K.
Composite of 8 dimensions computed deterministically from public signals — no LLM, every score traces back to a measurable input. Default weights shown; "compete" / "acquire" / "invest" lenses re-weight without re-fetching.
Range:
💰 Forecast Revenue / mo
MODELRevenue forecast computed from BU's 234 trigger model on each snapshot. Calibrated against ground-truth from 58 verified-revenue apps.
🔬Forecast Breakdown — Why This Estimate?Top 6 of 6 triggers
Our ML model uses 200+ signals from public data. These are the most influential for this app:
| bugsREVIEW | −$1,800 | |
| Below-average rating (1.6★)METRIC | −$1,500 | |
| Mature app (11y old)METRIC | +$1,500 | |
| slowREVIEW | −$1,200 | |
| Ad-supported / freemiumMETRIC | +$600 | |
| Early-stage install base (158 ratings)METRIC | +$400 |
METRIC = structural app data · REVIEW = mined from user reviews · ✓ VERIFIED = Stripe-verified anchor (TrustMRR)
📈 Reviews Growth
LIVECumulative review count from first BU snapshot. Each point = a tracked update.
⭐ Rating Trend
LIVEAverage rating evolution. Updates with each new review batch.
🆕 What's New · v5.1.36
1. Minor bug Fixes.
Profile & Insights
Everything we know — and don't — about this app and its company.
Identification
- App name
- Aetna Better Health - Medicaid
- Developer
- Aetna Inc.
- Bundle ID
- com.aetna.aetnabetterhealthmobile
- App Store URL
- Open in App Store
- Category
- Education
- Content rating
- 17+
- Languages
- EN, ES
Company
- Website
- Not found
- Tagline
- Today
- Description
- Find apps and games for iPhone, iPad, Mac, and more on the App Store.
- Founded
- Not found
- HQ / Address
- Not found
- Employees
- Not found
- Logo
- Available
Revenue
- Verified revenue / mo
- Not found
- AI revenue estimate / mo
- Not found
- AI annual estimate
- Not found
- ML model estimate / mo
- $210/mo
- Top-grossing rank
- Outside top 100 in US Education
- All-time revenue
- Not found
- Pricing
- Not found
Founder
Founder data not yet collected for this app.
Funding
Funding data not yet collected for this app.
Press & Links
Press & Links data not yet collected for this app.
Contacts & Socials
Contacts & Socials data not yet collected for this app.
📈Ratings growth158 ratings+132% lifetimeShow 3-year history estimate ▾
Tracked (59 weeks) Pre-tracking estimate (37 weeks) · model-based, ±5% noise · anchored to release date and current value
🌍Geographic ReachNot ranked
This app is currently outside the top 100 grossing in all 9 countries we monitor (US, UK, DE, FR, JP, CA, AU, BR, IN). Niche or new apps often launch this way — popularity rankings appear once daily revenue clears the regional threshold.
Profile is built from iTunes Lookup + developer site scrape + ML revenue model. Empty fields show "Not found" — additional sources (Crunchbase, X, IndieHackers, Acquire.com) coming.
📝 About this app
Aetna Better Health is an easy app for Medicaid members of Aetna Better Health to access their health care information and services.
As an Aetna Better Health Medicaid member, you may use the app to:
• Find or change your provider
• View your medical and prescription claims
• View your current medications
o View your benefits
o Set up a new account which may be used for both mobile and web
• Connect with the health plan through your secure inbox to:
o Request an ID card
o Request a change in PCP… View full description on the official store →
As an Aetna Better Health Medicaid member, you may use the app to:
• Find or change your provider
• View your medical and prescription claims
• View your current medications
o View your benefits
o Set up a new account which may be used for both mobile and web
• Connect with the health plan through your secure inbox to:
o Request an ID card
o Request a change in PCP… View full description on the official store →
App Specs
🔐 Own this app? Claim & verify MRR →💾 38 MB🔞 17+📱 iOS 15.6+🔖 v5.1.36🔄 updated 0d ago🌐 EN, ES📂 Education💰 Free
📅
What Worked™ · Development Pipeline
9 EVENTS TRACKEDDetected changes in this app over its tracked lifetime — each event links cause (what changed) to effect (what moved). Sorted newest first.See full history →Version history →
2026-03
⭐
Rating ↓ 1.70 → 1.35 (dropped 0.35★)
2026-03
⭐
Rating ↑ 1.35 → 1.70 (improved 0.35★)
2024-06
📈
Crossed 100 ratings — social-proof flywheel kicking in
2019-04
📈
Crossed 50 ratings — social-proof flywheel kicking in
2016-09
📈
Crossed 10 ratings — social-proof flywheel kicking in
2016-03
⭐
Rating ↓ 2.33 → 2.00 (dropped 0.33★)
2016-02
⭐
Rating ↓ 3.00 → 2.33 (dropped 0.67★)
2015-09
⭐
Rating ↓ 5.00 → 3.00 (dropped 2.00★)
2015-07
🚀
First tracked snapshot — initial data captured
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📝 Description
95
BU Score · Transcendent
Full revenue analysis
Read the article-style breakdown for Aetna Better Health - Medicaid: category rank, percentile, growth signal, comparable apps, and how the forecast is calibrated against verified-MRR anchors in this niche.
About this analysis
Why medium confidence: 158 ratings · no founder-verified revenue (model estimate only).
❓ Frequently Asked Questions
4 answers · auto-generated from this app's public dataHow much does Aetna Better Health - Medicaid make per month?▴
Based on our ML-calibrated revenue forecast, Aetna Better Health - Medicaid earns approximately $209/mo. This is a US-storefront-equivalent estimate; global revenue can be several times larger for internationally-distributed apps. See the methodology page for the full formula and confidence bands.
What apps are like Aetna Better Health - Medicaid?▴
Browse the full Education category catalog to find similar apps with revenue, build cost, audience and tech stack data. Each /p/{slug} page also shows a Compare side-by-side widget with three peer apps from the same niche.
Who makes Aetna Better Health - Medicaid?▴
Aetna Better Health - Medicaid is published by Aetna Inc. on the Apple App Store. See the full publisher portfolio (other apps by the same developer) via the More by developer block on the product page above.
What is Aetna Better Health - Medicaid's BU Score?▴
Aetna Better Health - Medicaid has a BU Score of 27/100 (Niche). The score combines App Store rating, ratings count, monetization model and revenue signals calibrated against founder-verified MRR anchors. See the BU Score formula.