Airbnb
87
Quality Score
Excellent
Airbnb
High confidence
✍️ bumetric analysis
“
Airbnb is an iOS app from Airbnb, Inc. in the Travel category, currently rated 4.8★ across 702,009 ratings. Initial signal reads as mostly critical sentiment so far: users flag rough edges and unmet expectations.
Quality Score is 87: Excellent (strong product-market fit). For a Travel app, that means strong product-market fit. The full BU Investment Matrix below scores 8 dimensions including monetisation, growth, and operational risk.
Track changes month-over-month in the Performance section below: live snapshot history and revenue forecast included.
💰 Monthly revenue · now vs forecast
● Right now
$5.0K
per month
→
12-mo forecast
$5.2K – $10.8K
per month
→
24-mo forecast
$6.4K – $19.2K
per month
MID tier
💡 Grow this revenue
Free AI audit of this app’s store listing
- Title & subtitle keyword fit
- Description hook & conversion structure
- Screenshots, ratings, reviews strategy
Typical impact: +2-5× organic installs
📊 Performance Tracking LIVE
Loading…
Rating
—
Reviews
—
Forecast Revenue / mo
—
Snapshots tracked
0
since first record
🤖Also on Android
$5.0K/mo · 1.9M ratings · 4.5★
View →
ONE-TIME · BUILD
💰 Estimated build cost
$120K
↳ What it cost to build · not monthly revenue
Likely range $90K – $160K
$25K · MVP floor
$100K · indie scale
$500K+ · studio build
📈
Pays back in ~5 months at current MRR
Synthetic estimate. Inputs: category complexity, file size, screen count, monetization layer, platform reach, age × team-size proxy. Calibrated against 2024-2026 indie-agency rate surveys. Full math + source list on /methodology.
Where the money goes
| 🧱 MVP baseline (design + 1-store ship) | +$28K |
| 📱 5 unique screens × $4.5K | +$22K |
| 📦 Asset bundle (364 MB) | +$40K |
| ⚙ Travel complexity ×1.30 | +$27K |
Total estimate
$120K
ONE-TIME · EXIT VALUE
💵 Estimated acquisition value
$475K
↳ What it would sell for · not monthly revenue
Marketplace range $350K – $600K · 18× MRR multiple
💸
~4.0× return on build cost
Synthetic estimate. Multiple band derived from ad-supported + age, rating quality, category demand, and user-base maturity. Calibrated against 2024-2026 indie-app-marketplace closed-deal medians. Full math + comparable deal list on /methodology.
How the multiple was built
| 📺 Ad-supported base | 15× MRR |
| ⭐ ★ rating ≥ 4.7 (premium) | +15% |
| ⭐ Mature user base (100K+ ratings) | +5% |
Final multiple
18× MRR
👥 Estimated audience size
77.0M
Lifetime downloads (US-equivalent)
Monthly active
7.7M
Daily active
1.1M
Synthetic estimate from ratings × category benchmarks. Calibrated against 2024-2026 mobile-attribution retention + DAU/MAU reports. Numbers are US-storefront-equivalent — true global audience can be 5-10× larger for international apps. Full math + source list on /methodology.
How we sized it
| 📲 Travel engagement | ~110 installs / rating |
| 🔁 Travel D30 retention | 10% |
| 📍 DAU / MAU stickiness | 0.15 |
DAU / MAU
15% sticky
🔬
How we forecast this revenue
MEDIUM CONFIDENCEBaseline
$5.0K/mo · ML-estimated from 234 triggers
Growth rate
+4.0% MoM · MID tier baseline (compound monthly)
6 months
$4.7K – $7.9K
12 months
$5.2K – $10.8K
24 months
$6.4K – $19.2K
Compound growth at +4.0% MoM (tier baseline for MID). Range widens with horizon — typical noise band ±25% at 6mo.. Ranges widen with horizon — distant futures carry more uncertainty.
📊
BU Investment Matrix
Below median · 50/100MID TIERunderperforming peersRevenue Strength
3.7
Product Quality
9.5
Market Position
0.6
Growth Velocity
5.0
Defensibility
4.5
Operational Safety
10.0
Founder Strength
5.4
Monetization Maturity
1.0
- 💰 Revenue: Modest — $3K - $7K/mo · MID tier · medium confidence, trajectory unclear.
- ⭐ Quality: 4.76★ across 702,009 reviews — exceptional (top 1% in category).
- 📍 Market: Not yet charting in any of the 9 monitored markets.
- 📈 Growth: dev shipping weekly.
- ⚠️ Risk: Low — no material risk signals detected.
🎯 For competitors: Mixed picture. Worth competing if you have a clear UX or pricing edge — otherwise crowded segment.
💵 For acquirers: Estimated asking range 18-32× monthly = $90K-$160K. Portfolio play ($26K/mo combined) commands premium.
Composite of 8 dimensions computed deterministically from public signals — no LLM, every score traces back to a measurable input. Default weights shown; "compete" / "acquire" / "invest" lenses re-weight without re-fetching.
Range:
💰 Forecast Revenue / mo
MODELRevenue forecast computed from BU's 234 trigger model on each snapshot. Calibrated against ground-truth from 58 verified-revenue apps.
🔬Forecast Breakdown — Why This Estimate?Top 11 of 11 triggers
Our ML model uses 200+ signals from public data. These are the most influential for this app:
| High install base (702,009 ratings)METRIC | +$12,000 | |
| Excellent rating (4.8★)METRIC | +$2,200 | |
| bugsREVIEW | −$1,800 | |
| 5 starREVIEW | +$1,800 | |
| cancelledREVIEW | −$1,500 | |
| Mature app (15y old)METRIC | +$1,500 | |
| Multilingual (54 languages)METRIC | +$1,500 | |
| highly recommendREVIEW | +$1,400 | |
| slowREVIEW | −$1,200 | |
| support teamREVIEW | +$900 | |
| Ad-supported / freemiumMETRIC | +$600 |
METRIC = structural app data · REVIEW = mined from user reviews · ✓ VERIFIED = Stripe-verified anchor (TrustMRR)
📈 Reviews Growth
LIVECumulative review count from first BU snapshot. Each point = a tracked update.
⭐ Rating Trend
LIVEAverage rating evolution. Updates with each new review batch.
🆕 What's New · v26.23.1
Now you can book homes, experiences, and services—all in one app. Our redesigned app includes personalized recommendations of unique places to stay, unforgettable things to do, and incredible services at a range of prices.… Full release notes →
Profile & Insights
Everything we know — and don't — about this app and its company.
Identification
- App name
- Airbnb
- Developer
- Airbnb, Inc.
- Bundle ID
- com.airbnb.app
- App Store URL
- Open in App Store
- Category
- Travel
- Content rating
- 4+
- Languages
- SQ, AR, HY, AZ, BS, BG, CA, HR, CS, DA, NL, EN, ET, FI, FR, KA, DE, EL, HE, HI, HU, IS, ID, GA, IT, JA, KN, KO, LV, LT, MK, MS, MT, MR, NB, PL, PT, RO, RU, SR, ZH, SK, SL, ES, SW, SV, TL, TH, ZH, TR, UK, VI, XH, ZU
Company
- Website
- airbnb.com
- Tagline
- Airbnb homepage
- Description
- Get an Airbnb for every kind of trip → 8 million vacation rentals → 2 million Guest Favorites → 220+ countries and regions worldwide
- Founded
- Not found
- HQ / Address
- Not found
- Employees
- Not found
- Logo
- Available
Revenue
- Verified revenue / mo
- Not found
- AI revenue estimate / mo
- $2.5KAI low
- AI annual estimate
- $30.0K/yr
- ML model estimate / mo
- $26.4K/mo
- Top-grossing rank
- Outside top 100 in US Travel
- All-time revenue
- Not found
- Pricing
- Not found
Founder
Founder data not yet collected for this app.
Funding
Funding data not yet collected for this app.
Press & Links
Press & Links data not yet collected for this app.
Contacts & Socials
Contacts & Socials data not yet collected for this app.
✨AI Revenue EstimateCONFIDENCE: LOW
The estimated direct revenue for the iOS app "Airbnb" is less than $5,000 per month, based on recent Sensor Tower data. This figure primarily reflects in-app purchases and does not include the substantial revenue Airbnb generates from commissions on bookings facilitated through the app, which constitutes the vast majority of the company's overall revenue. For context, Airbnb's total company revenue was $11.1 billion in 2024 and is projected to be around $13.66 billion by December 31, 2026.
Sources mentioned: Sensor Tower, Statista, Business of Apps, ElectroIQ
📈Ratings growth702,009 ratings+37% lifetimeShow 3-year history estimate ▾
Tracked (23 weeks) Pre-tracking estimate (36 weeks) · model-based, ±5% noise · anchored to release date and current value
🌍Geographic ReachNot ranked
This app is currently outside the top 100 grossing in all 9 countries we monitor (US, UK, DE, FR, JP, CA, AU, BR, IN). Niche or new apps often launch this way — popularity rankings appear once daily revenue clears the regional threshold.
🚀Version Release Timeline5 releases tracked
Profile is built from iTunes Lookup + developer site scrape + ML revenue model. Empty fields show "Not found" — additional sources (Crunchbase, X, IndieHackers, Acquire.com) coming.
📝 About this app
AIRBNB MORE THAN AN AIRBNB
The world is endlessly interesting and with Airbnb, you can explore it in more ways than ever. Find remarkable homes, unforgettable experiences, and incredible services all in one app. Get inspired, book, and go.
BOOK A HOME AND GO WHERE HOTELS CAN’T
Explore 8+ million vacation rentals in 240+ countries and regions to find the perfect stay for every kind of trip, whether you’re traveling alone or with a group. Use over 80 filtering options to find the amenities you want, like a pool, a kitchen, or accessibility features like step-free entry.… View full description on the official store →
The world is endlessly interesting and with Airbnb, you can explore it in more ways than ever. Find remarkable homes, unforgettable experiences, and incredible services all in one app. Get inspired, book, and go.
BOOK A HOME AND GO WHERE HOTELS CAN’T
Explore 8+ million vacation rentals in 240+ countries and regions to find the perfect stay for every kind of trip, whether you’re traveling alone or with a group. Use over 80 filtering options to find the amenities you want, like a pool, a kitchen, or accessibility features like step-free entry.… View full description on the official store →
App Specs
🔐 Own this app? Claim & verify MRR →💾 364 MB🔞 4+📱 iOS 18.0+🔖 v26.23.1🔄 updated 0d ago🌐 SQ, AR, HY, AZ, BS +49📂 Travel💰 Paid
📅
What Worked™ · Development Pipeline
11 EVENTS TRACKEDDetected changes in this app over its tracked lifetime — each event links cause (what changed) to effect (what moved). Sorted newest first.See full history →Version history →
2026-05
🔧
Shipped update — v26.19 → v26.20
2026-05
🔧
Shipped update — v? → v26.19
2026-04
⭐
Rating ↑ 1.72 → 4.70 (improved 2.98★)
2026-04
📈
Crossed 1,000 ratings — social-proof flywheel kicking in
2026-03
📈
Crossed 500 ratings — social-proof flywheel kicking in
2025-11
📈
Crossed 100 ratings — social-proof flywheel kicking in
2025-10
📈
Crossed 50 ratings — social-proof flywheel kicking in
2025-10
📈
Crossed 10 ratings — social-proof flywheel kicking in
2025-10
⭐
Rating ↑ 1.45 → 1.75 (improved 0.30★)
2025-10
⭐
Rating ↑ 1.00 → 1.67 (improved 0.67★)
2025-10
🚀
First tracked snapshot — initial data captured
🔎
ASO Keyword Positions
BEST RANK #35Ranked for 1 App Store search query in our last keyword sweep. Lower position = closer to the top.
hotel deals·#35🇺🇸
Last sweep: 2026-05-19 · iTunes Search API
🌍
Multi-Country Performance
Available in 2 of 9 monitored markets| Market | Rating | Reviews | Current version |
|---|---|---|---|
| 🇺🇸 US | 4.76093★ | 702,034 | 4.76093★ this version |
| 🇩🇪 DE | 4.65463★ | 65,483 | 4.65463★ this version |
🔔
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📝 Description
95
BU Score · Transcendent
Full revenue analysis
Read the article-style breakdown for Airbnb: category rank, percentile, growth signal, comparable apps, and how the forecast is calibrated against verified-MRR anchors in this niche.
About this analysis
Why high confidence: 702,009 ratings · no founder-verified revenue (model estimate only).
❓ Frequently Asked Questions
4 answers · auto-generated from this app's public dataHow much does Airbnb make per month?▴
Based on our ML-calibrated revenue forecast, Airbnb earns approximately $26K/mo. This is a US-storefront-equivalent estimate; global revenue can be several times larger for internationally-distributed apps. See the methodology page for the full formula and confidence bands.
What apps are like Airbnb?▴
Browse the full Travel category catalog to find similar apps with revenue, build cost, audience and tech stack data. Each /p/{slug} page also shows a Compare side-by-side widget with three peer apps from the same niche.
Who makes Airbnb?▴
Airbnb is published by Airbnb, Inc. on the Apple App Store. See the full publisher portfolio (other apps by the same developer) via the More by developer block on the product page above.
What is Airbnb's BU Score?▴
Airbnb has a BU Score of 87/100 (Excellent). The score combines App Store rating, ratings count, monetization model and revenue signals calibrated against founder-verified MRR anchors. See the BU Score formula.