Bed and Bale
36
Quality Score
Emerging
Bed and Bale
Low confidence
✍️ bumetric analysis
“
Bed and Bale is an iOS app from Virginia Smith in the Travel category, currently rated 2.6★ across 80 ratings. Initial signal reads as mixed reviews: supporters praise core features while critics cite stability and value gaps.
Quality Score is 36: Emerging (early traction worth watching). For a Travel app, that means early traction worth watching. The full BU Investment Matrix below scores 8 dimensions including monetisation, growth, and operational risk.
Track changes month-over-month in the Performance section below: live snapshot history and revenue forecast included.
💰 Monthly revenue · now vs forecast
● Right now
$200
per month
→
12-mo forecast
$100 – $931
per month
→
24-mo forecast
$100 – $2790
per month
MICRO tier
💡 Grow this revenue
Free AI audit of this app’s store listing
- Title & subtitle keyword fit
- Description hook & conversion structure
- Screenshots, ratings, reviews strategy
Typical impact: +2-5× organic installs
📊 Performance Tracking LIVE
Loading…
Rating
—
Reviews
—
Forecast Revenue / mo
—
Snapshots tracked
0
since first record
🤖Also on Android
$110/mo · 8 ratings · 4.1★
View →
ONE-TIME · BUILD
💰 Estimated build cost
$65K
↳ What it cost to build · not monthly revenue
Likely range $50K – $90K
$25K · MVP floor
$100K · indie scale
$500K+ · studio build
📈
Slow ROI — current MRR is well below build cost
Synthetic estimate. Inputs: category complexity, file size, screen count, monetization layer, platform reach, age × team-size proxy. Calibrated against 2024-2026 indie-agency rate surveys. Full math + source list on /methodology.
Where the money goes
| 🧱 MVP baseline (design + 1-store ship) | +$28K |
| 📱 5 unique screens × $4.5K | +$22K |
| ⚙ Travel complexity ×1.30 | +$15K |
Total estimate
$65K
🔬
How we forecast this revenue
LOW CONFIDENCEBaseline
$200/mo · ML-estimated from 234 triggers
Growth rate
+8.0% MoM · MICRO tier baseline (compound monthly)
Direction
Headwinds: rating drift may slow acquisition
6 months
$127 – $508
12 months
$100 – $931
24 months
$100 – $2.8K
Compound growth at +8.0% MoM (tier baseline for MICRO). Range widens with horizon — typical noise band ±60% at 6mo.. Ranges widen with horizon — distant futures carry more uncertainty.
📊
BU Investment Matrix
Insufficient data · 31/100MICRO TIERtoo early to scoreGrowth Velocity
5.0
Founder Strength
3.4
Product Quality
2.1
Revenue Strength
2.3
Monetization Maturity
1.0
Defensibility
5.6
Market Position
0.3
Operational Safety
5.0
- 💰 Revenue: Marginal — $0 - $500/mo · MICRO tier · indicative confidence, trajectory unclear.
- ⭐ Quality: 2.65★ across 80 reviews — weak — significant quality concerns.
- 📍 Market: Not yet charting in any of the 9 monitored markets.
- 📈 Growth: ⚠ last update 524d ago — possibly dormant.
- ⚠️ Risk: Elevated — dormant (524d since update).
🎯 For competitors: Vulnerable. Quality drift + slow updates create a clear opening for a fresh competitor with active dev cadence.
💵 For acquirers: Estimated asking range 18-32× monthly = $3K-$6K.
Composite of 8 dimensions computed deterministically from public signals — no LLM, every score traces back to a measurable input. Default weights shown; "compete" / "acquire" / "invest" lenses re-weight without re-fetching.
Range:
💰 Forecast Revenue / mo
MODELRevenue forecast computed from BU's 234 trigger model on each snapshot. Calibrated against ground-truth from 58 verified-revenue apps.
🔬Forecast Breakdown — Why This Estimate?Top 5 of 5 triggers
Our ML model uses 200+ signals from public data. These are the most influential for this app:
| Paid app ($0.00)METRIC | +$2,800 | |
| Below-average rating (2.6★)METRIC | −$1,500 | |
| Mature app (8y old)METRIC | +$1,500 | |
| Single-language (English only)METRIC | −$400 | |
| Pre-traction phase (80 ratings)METRIC | −$300 |
METRIC = structural app data · REVIEW = mined from user reviews · ✓ VERIFIED = Stripe-verified anchor (TrustMRR)
📈 Reviews Growth
LIVECumulative review count from first BU snapshot. Each point = a tracked update.
⭐ Rating Trend
LIVEAverage rating evolution. Updates with each new review batch.
🆕 What's New · v4.0.0
Updated UI: Refreshed the app with the latest Material Design guidelines for a more modern and seamless user experience.
Compatibility Improvements: Updated all underlying frameworks to support the latest iOS version and devices.… Full release notes →
Compatibility Improvements: Updated all underlying frameworks to support the latest iOS version and devices.… Full release notes →
Profile & Insights
Everything we know — and don't — about this app and its company.
Identification
- App name
- Bed and Bale
- Developer
- Virginia Smith
- Bundle ID
- com.brainyapps.bedandbale
- App Store URL
- Open in App Store
- Category
- Travel
- Content rating
- 4+
- Languages
- EN
Company
- Website
- Not found
- Tagline
- Peace Of Mind With Your Horse
- Description
- Travel anywhere in the world with the Bed and Bale App and always know where the closest accommodation is for you and your horses, along with where the nearest…
- Founded
- Not found
- HQ / Address
- Not found
- Employees
- Not found
- Logo
- Available
Revenue
- Verified revenue / mo
- Not found
- AI revenue estimate / mo
- Not found
- AI annual estimate
- Not found
- ML model estimate / mo
- $144/mo
- Top-grossing rank
- 🇨🇦#70 /100
- All-time revenue
- Not found
- Pricing
- Not found
Founder
Founder data not yet collected for this app.
Funding
Funding data not yet collected for this app.
Press & Links
Press & Links data not yet collected for this app.
Contacts & Socials
- Socials
- Not found
- info@bedandbaleapp.com
- Phone
- (604) 905-9578
- Contact page
- Not found
- About page
- bedandbaleapp.com/about
📈Ratings growth80 ratings+7900% lifetimeShow 3-year history estimate ▾
Tracked (39 weeks) Pre-tracking estimate (36 weeks) · model-based, ±5% noise · anchored to release date and current value
🗺️Geographic Distribution1 of 9 markets
🇨🇦
CA
Top-grossing rank: #70 / 100
Other markets
Outside top 100
in US, GB, DE, FR, JP, CA, AU, BR, IN
in US, GB, DE, FR, JP, CA, AU, BR, IN
This app currently ranks in only one of the 9 markets we monitor. Niche or regional apps often launch this way before global rollout. Rankings update daily.
📊Category Rank Trajectory#70 now · best #66 · worst #100
Lower line = better rank · Estimate from ratings growth model · Lower position on chart = worse rank · Higher = top of chart
Profile is built from iTunes Lookup + developer site scrape + ML revenue model. Empty fields show "Not found" — additional sources (Crunchbase, X, IndieHackers, Acquire.com) coming.
📝 About this app
Simplify Your Horse Travel with Bed and Bale
Whether you're planning a journey or dealing with unexpected situations on the road, Bed and Bale is your ultimate companion for equine travel. Find everything you need to ensure the safety and comfort of you and your horse at every stage of your trip.
For Travelers:
Search for nearby services, including nightly boarding, veterinarians, farriers, tack stores, and hay & feed suppliers.
Plan your route with confidence and find trusted options wherever you go.
For Businesses:… View full description on the official store →
Whether you're planning a journey or dealing with unexpected situations on the road, Bed and Bale is your ultimate companion for equine travel. Find everything you need to ensure the safety and comfort of you and your horse at every stage of your trip.
For Travelers:
Search for nearby services, including nightly boarding, veterinarians, farriers, tack stores, and hay & feed suppliers.
Plan your route with confidence and find trusted options wherever you go.
For Businesses:… View full description on the official store →
App Specs
🔐 Own this app? Claim & verify MRR →💾 40 MB🔞 4+📱 iOS 14.0+🔖 v4.0.0🔄 updated 0d ago🌐 EN📂 Travel💰 Paid
📅
What Worked™ · Development Pipeline
9 EVENTS TRACKEDDetected changes in this app over its tracked lifetime — each event links cause (what changed) to effect (what moved). Sorted newest first.See full history →Version history →
2026-05
🔄
Monetization changed: paid → free
2026-03
📈
Crossed 50 ratings — social-proof flywheel kicking in
2019-07
📈
Crossed 10 ratings — social-proof flywheel kicking in
2019-05
⭐
Rating ↓ 3.57 → 3.25 (dropped 0.32★)
2019-04
⭐
Rating ↑ 3.00 → 3.33 (improved 0.33★)
2019-03
⭐
Rating ↑ 2.67 → 3.25 (improved 0.58★)
2019-02
⭐
Rating ↑ 2.00 → 2.67 (improved 0.67★)
2018-11
⭐
Rating ↓ 3.00 → 2.00 (dropped 1.00★)
2018-07
🚀
First tracked snapshot — initial data captured
🔔
Track this app’s revenue
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📝 Description
95
BU Score · Transcendent
More by Virginia Smith
View all →📦 Portfolio summaryINDIE studio
2apps·$253/mocombined
Lead-app heavy — top app contributes 57%
About this analysis
Why low confidence: only 80 ratings · no founder-verified revenue (model estimate only) · revenue figure is directional only.
❓ Frequently Asked Questions
4 answers · auto-generated from this app's public dataHow much does Bed and Bale make per month?▴
Based on our ML-calibrated revenue forecast, Bed and Bale earns approximately $143/mo. This is a US-storefront-equivalent estimate; global revenue can be several times larger for internationally-distributed apps. See the methodology page for the full formula and confidence bands.
What apps are like Bed and Bale?▴
Browse the full Travel category catalog to find similar apps with revenue, build cost, audience and tech stack data. Each /p/{slug} page also shows a Compare side-by-side widget with three peer apps from the same niche.
Who makes Bed and Bale?▴
Bed and Bale is published by Virginia Smith on the Apple App Store. See the full publisher portfolio (other apps by the same developer) via the More by developer block on the product page above.
What is Bed and Bale's BU Score?▴
Bed and Bale has a BU Score of 36/100 (Emerging). The score combines App Store rating, ratings count, monetization model and revenue signals calibrated against founder-verified MRR anchors. See the BU Score formula.