Disney+
77
Quality Score
Strong
Disney+
High confidence
✍️ bumetric analysis
“
This Entertainment app serves the premium video streaming niche, directly competing with major players like Netflix, Max, and Prime Video. Its substantial rating count and high average rating indicate strong user satisfaction and significant market penetration. Despite its "free" monetization tag, the estimated monthly revenue of ~$441 suggests a subscription-based model where the app itself is free to download, but content access requires a paid subscription. This revenue figure, while seemingly low for a brand of this caliber, likely reflects only a fraction of total subscription income, possibly from in-app purchases or specific regional billing, rather than all direct subscription revenue. Given its release in 2019 and consistent updates, Disney+ is firmly in the mature growth stage, leveraging a vast content library for retention. A key monetization observation in this category is the shift towards bundled subscriptions (e.g., Disney+/Hulu/ESPN+) to increase average revenue per user and reduce churn, a strategy Disney+ actively employs.
BU Score 77 · Strong — healthy traction. The full Investment Matrix below scores 8 dimensions including monetisation, growth, and operational risk.
Track snapshot history and revenue forecast in the Performance section below.
💰 Monthly revenue · now vs forecast
● Right now
$25.0M
per month
→
12-mo forecast
$25.7M – $34.1M
per month
→
24-mo forecast
$28.6M – $42.9M
per month
MEGA tier
💡 Grow this revenue
Free AI audit of this app’s store listing
- Title & subtitle keyword fit
- Description hook & conversion structure
- Screenshots, ratings, reviews strategy
Typical impact: +2-5× organic installs
📊 Performance Tracking LIVE
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Rating
—
Reviews
—
Forecast Revenue / mo
—
Snapshots tracked
0
since first record
🤖Also on Android
$8.1K/mo · 5.0M ratings · 4.3★
View →
ONE-TIME · BUILD
💰 Estimated build cost
$120K
↳ What it cost to build · not monthly revenue
Likely range $90K – $160K
$25K · MVP floor
$100K · indie scale
$500K+ · studio build
📈
Slow ROI — current MRR is well below build cost
Synthetic estimate. Inputs: category complexity, file size, screen count, monetization layer, platform reach, age × team-size proxy. Calibrated against 2024-2026 indie-agency rate surveys. Full math + source list on /methodology.
Where the money goes
| 🧱 MVP baseline (design + 1-store ship) | +$28K |
| 📱 5 unique screens × $4.5K | +$22K |
| 📦 Asset bundle (251 MB) | +$40K |
| ⚙ Entertainment complexity ×1.30 | +$27K |
Total estimate
$120K
👥 Estimated audience size
295.5M
Lifetime downloads (US-equivalent)
Monthly active
35.0M
Daily active
14.0M
Synthetic estimate from ratings × category benchmarks. Calibrated against 2024-2026 mobile-attribution retention + DAU/MAU reports. Numbers are US-storefront-equivalent — true global audience can be 5-10× larger for international apps. Full math + source list on /methodology.
How we sized it
| 📲 Entertainment engagement | ~150 installs / rating |
| 🔁 Entertainment D30 retention | 12% |
| 📍 DAU / MAU stickiness | 0.40 |
DAU / MAU
40% sticky
🔬
How we forecast this revenue
MEDIUM CONFIDENCEBaseline
$25.0M/mo · ML-estimated from 234 triggers
Growth rate
+1.5% MoM · MEGA tier baseline (compound monthly)
6 months
$24.6M – $30.1M
12 months
$25.7M – $34.1M
24 months
$28.6M – $42.9M
Compound growth at +1.5% MoM (tier baseline for MEGA). Range widens with horizon — typical noise band ±10% at 6mo.. Ranges widen with horizon — distant futures carry more uncertainty.
📊
BU Investment Matrix
Mixed signals · 61/100MEGA TIERcompetitive but cautiousGrowth Velocity
5.0
Founder Strength
7.8
Product Quality
9.2
Revenue Strength
7.4
Monetization Maturity
1.0
Defensibility
6.7
Market Position
2.0
Operational Safety
10.0
- 💰 Revenue: Strong — $10.0M - $50.0M/mo · MEGA tier · low confidence, trajectory unclear.
- ⭐ Quality: 4.59★ across 1,971,741 reviews — exceptional (top 1% in category).
- 📍 Market: Not yet charting in any of the 9 monitored markets.
- 📈 Growth: dev shipping weekly.
- ⚠️ Risk: Low — no material risk signals detected.
🎯 For competitors: Mixed picture. Worth competing if you have a clear UX or pricing edge — otherwise crowded segment.
💵 For acquirers: Estimated asking range 32-48× monthly = $800.0M-$1200.0M.
Composite of 8 dimensions computed deterministically from public signals — no LLM, every score traces back to a measurable input. Default weights shown; "compete" / "acquire" / "invest" lenses re-weight without re-fetching.
Range:
💰 Forecast Revenue / mo
MODELRevenue forecast computed from BU's 234 trigger model on each snapshot. Calibrated against ground-truth from 58 verified-revenue apps.
🔬Forecast Breakdown — Why This Estimate?Top 7 of 7 triggers
Our ML model uses 200+ signals from public data. These are the most influential for this app:
| High install base (1,971,741 ratings)METRIC | +$12,000 | |
| subscriptionREVIEW | +$2,500 | |
| premiumREVIEW | +$2,200 | |
| Excellent rating (4.6★)METRIC | +$2,200 | |
| Multilingual (22 languages)METRIC | +$1,500 | |
| Established app (6y old)METRIC | +$800 | |
| Ad-supported / freemiumMETRIC | +$600 |
METRIC = structural app data · REVIEW = mined from user reviews · ✓ VERIFIED = Stripe-verified anchor (TrustMRR)
📈 Reviews Growth
LIVECumulative review count from first BU snapshot. Each point = a tracked update.
⭐ Rating Trend
LIVEAverage rating evolution. Updates with each new review batch.
🆕 What's New · v5.10.0
Disney+ now has even more content on our never-ending quest to create and share the best stories from Disney, Pixar, Marvel, Star Wars and National Geographic. We will continue to be a place for you to feel something with every story, whatever your mood, wherever you might be.
Profile & Insights
Everything we know — and don't — about this app and its company.
Identification
- App name
- Disney+
- Developer
- Disney
- Bundle ID
- com.disney.disneyplus
- App Store URL
- Open in App Store
- Category
- Entertainment
- Content rating
- 12+
- Languages
- CS, DA, NL, EN, FI, FR, DE, EL, HU, IT, JA, KO, NB, PL, PT, RO, ZH, SK, ES, SV, ZH, TR
Company
- Website
- disneyplus.com
- Tagline
- Disney+ | Stream Movies, TV Shows, Documentaries & More | U.S. Site
- Description
- Access your favorite entertainment with Disney+. Disney+ is the streaming home for Disney, Hulu, ESPN, Pixar, Marvel, Star Wars, Nat Geo, and so much more.
- Founded
- Not found
- HQ / Address
- Not found
- Employees
- Not found
- Logo
- Available
Revenue
- Verified revenue / mo
- Not found
- AI revenue estimate / mo
- $31.7M ($29.3M – $34.2M)AI medium
- AI annual estimate
- $380.6M/yr
- ML model estimate / mo
- $442/mo
- Top-grossing rank
- 🇬🇧#2 /100 🇦🇺#2 /100 🇫🇷#3 /100 🇨🇦#3 /100 🇩🇪#5 /100 🇺🇸#6 /100 🇧🇷#6 /100
- All-time revenue
- Not found
- Pricing
- Not found
Founder
Founder data not yet collected for this app.
Funding
Funding data not yet collected for this app.
Press & Links
Press & Links data not yet collected for this app.
Contacts & Socials
Contacts & Socials data not yet collected for this app.
✨AI Revenue EstimateCONFIDENCE: MEDIUM
The iOS app revenue for Disney+ is estimated to be between $29.28 million and $34.16 million monthly, based on global in-app purchase data for both iOS and Android from January to April 2026, with an estimated 60-70% share for iOS. This translates to an annual estimate of approximately $380.64 million.
Sources mentioned: Sensor Tower, BusinessStats Research
📈Ratings growth1,971,741 ratings+37% lifetimeShow 3-year history estimate ▾
Tracked (2 weeks) Pre-tracking estimate (37 weeks) · model-based, ±5% noise · anchored to release date and current value
🌍Top Countries — Grossing Rank8 countries
🇬🇧GB#2 /100
🇦🇺AU#2 /100
🇫🇷FR#3 /100
🇨🇦CA#3 /100
🇩🇪DE#5 /100
🇺🇸US#6 /100
🇧🇷BR#6 /100
🇯🇵JP#10 /100
📊Category Rank Trajectory#2 now · best #2 · worst #2
Lower line = better rank · Estimate from ratings growth model · Lower position on chart = worse rank · Higher = top of chart
Profile is built from iTunes Lookup + developer site scrape + ML revenue model. Empty fields show "Not found" — additional sources (Crunchbase, X, IndieHackers, Acquire.com) coming.
📝 About this app
Disney+ is the streaming home of your favorite stories. With beloved movies and series from Disney, Pixar, Marvel, Star Wars, National Geographic, there's always something to explore. Stream the latest movie releases, exclusive Original series, and highly anticipated matchups all in Disney+.
Stream Originals like Marvel Studios’ Loki and fan favorites like Encanto and The Simpsons.
With a Disney+ subscription plan you will get to experience:
• Exclusive new Originals from Disney, Pixar, Marvel, Star Wars, and National Geographic.… View full description on the official store →
Stream Originals like Marvel Studios’ Loki and fan favorites like Encanto and The Simpsons.
With a Disney+ subscription plan you will get to experience:
• Exclusive new Originals from Disney, Pixar, Marvel, Star Wars, and National Geographic.… View full description on the official store →
App Specs
🔐 Own this app? Claim & verify MRR →💾 251 MB🔞 12+📱 iOS 16.5+🔖 v5.10.0🔄 updated 0d ago🌐 CS, DA, NL, EN, FI +17📂 Entertainment💰 Paid
📅
What Worked™ · Development Pipeline
2 EVENTS TRACKEDDetected changes in this app over its tracked lifetime — each event links cause (what changed) to effect (what moved). Sorted newest first.See full history →Version history →
2026-05
🔧
Shipped update — v? → v5.8.0
2026-04
🚀
First tracked snapshot — initial data captured
🌍
Multi-Country Performance
Available in 8 of 9 monitored markets| Market | Rating | Reviews | Current version |
|---|---|---|---|
| 🇦🇺 AU | 4.64472★ | 279,579 | 4.64472★ this version |
| 🇧🇷 BR | 4.64246★ | 117,602 | 4.64246★ this version |
| 🇨🇦 CA | 4.65017★ | 266,465 | 4.65017★ this version |
| 🇩🇪 DE | 4.604★ | 178,279 | 4.604★ this version |
| 🇫🇷 FR | 4.64912★ | 186,333 | 4.64912★ this version |
| 🇬🇧 GB | 4.69431★ | 318,439 | 4.69431★ this version |
| 🇯🇵 JP | 4.70809★ | 349,856 | 4.70809★ this version |
| 🇺🇸 US | 4.59298★ | 1,971,741 | 4.59298★ this version |
🔔
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📝 Description
95
BU Score · Transcendent
Full revenue analysis
Read the article-style breakdown for Disney+: category rank, percentile, growth signal, comparable apps, and how the forecast is calibrated against verified-MRR anchors in this niche.
More by Disney
View all →📦 Portfolio summaryMID studio
64apps·$194K/mocombined
✓ Diversified — top app contributes 21%; risk spread across portfolio
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About this analysis
Why high confidence: 1,971,741 ratings · no founder-verified revenue (model estimate only).
❓ Frequently Asked Questions
4 answers · auto-generated from this app's public dataHow much does Disney+ make per month?▴
Based on our ML-calibrated revenue forecast, Disney+ earns approximately $441/mo. This is a US-storefront-equivalent estimate; global revenue can be several times larger for internationally-distributed apps. See the methodology page for the full formula and confidence bands.
What apps are like Disney+?▴
Browse the full Entertainment category catalog to find similar apps with revenue, build cost, audience and tech stack data. Each /p/{slug} page also shows a Compare side-by-side widget with three peer apps from the same niche.
Who makes Disney+?▴
Disney+ is published by Disney on the Apple App Store. See the full publisher portfolio (other apps by the same developer) via the More by developer block on the product page above.
What is Disney+'s BU Score?▴
Disney+ has a BU Score of 77/100 (Strong). The score combines App Store rating, ratings count, monetization model and revenue signals calibrated against founder-verified MRR anchors. See the BU Score formula.