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Dutch Bros

79
Quality Score
Strong

Dutch Bros

High confidence
4.9 ✍️ Editor
✍️ bumetric analysis

Dutch Bros is an iOS app from Dutch Bros., llc in the Utilities category, currently rated 4.9★ across 859,510 ratings. Initial signal reads as no scraped reviews yet: judgment based on metadata only.

Quality Score is 79: Strong (healthy traction). For a Utilities app, that means healthy traction. The full BU Investment Matrix below scores 8 dimensions including monetisation, growth, and operational risk.

Track changes month-over-month in the Performance section below: live snapshot history and revenue forecast included.

💰 Monthly revenue · now vs forecast
● Right now
$5.0K
per month
12-mo forecast
$5.2K – $10.8K
per month
24-mo forecast
$6.4K – $19.2K
per month
MID tier
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📊 Performance Tracking LIVE

Loading…
idle
0%
Rating
Reviews
Forecast Revenue / mo
Snapshots tracked
0
since first record
ONE-TIME · BUILD 💰 Estimated build cost
$75K
What it cost to build · not monthly revenue
Likely range $55K – $100K
$25K · MVP floor $100K · indie scale $500K+ · studio build
📈 Slow ROI — current MRR is well below build cost

Synthetic estimate. Inputs: category complexity, file size, screen count, monetization layer, platform reach, age × team-size proxy. Calibrated against 2024-2026 indie-agency rate surveys. Full math + source list on /methodology.

Where the money goes
🧱 MVP baseline (design + 1-store ship) +$28K
📱 5 unique screens × $4.5K +$22K
📦 Asset bundle (178 MB) +$40K
Utilities complexity ×0.85 $-13575
Total estimate $75K
👥 Estimated audience size
171.5M
Lifetime downloads (US-equivalent)
Monthly active
34.0M
Daily active
6.8M

Synthetic estimate from ratings × category benchmarks. Calibrated against 2024-2026 mobile-attribution retention + DAU/MAU reports. Numbers are US-storefront-equivalent — true global audience can be 5-10× larger for international apps. Full math + source list on /methodology.

How we sized it
📲 Utilities engagement ~200 installs / rating
🔁 Utilities D30 retention 20%
📍 DAU / MAU stickiness 0.20
DAU / MAU 20% sticky
🔬

How we forecast this revenue

MEDIUM CONFIDENCE
Baseline
$5.0K/mo · ML-estimated from 234 triggers
Growth rate
+4.0% MoM · MID tier baseline (compound monthly)
6 months
$4.7K – $7.9K
12 months
$5.2K – $10.8K
24 months
$6.4K – $19.2K
Compound growth at +4.0% MoM (tier baseline for MID). Range widens with horizon — typical noise band ±25% at 6mo.. Ranges widen with horizon — distant futures carry more uncertainty.
📊

BU Investment Matrix

Below median · 45/100MID TIERunderperforming peers
RevenueQualityMarketGrowthMoatSafetyFounderMonetiz.
Revenue Strength
3.7
Product Quality
9.9
Market Position
0.0
Growth Velocity
5.0
Defensibility
3.4
Operational Safety
10.0
Founder Strength
3.0
Monetization Maturity
1.0
  • 💰 Revenue: Modest — $3K - $7K/mo · MID tier · medium confidence, trajectory unclear.
  • ⭐ Quality: 4.93★ across 859,510 reviews — exceptional (top 1% in category).
  • 📍 Market: Not yet charting in any of the 9 monitored markets.
  • 📈 Growth: Insufficient signal to assess trajectory.
  • ⚠️ Risk: Low — no material risk signals detected.
🎯 For competitors: Mixed picture. Worth competing if you have a clear UX or pricing edge — otherwise crowded segment.
💵 For acquirers: Estimated asking range 18-32× monthly = $90K-$160K.
Composite of 8 dimensions computed deterministically from public signals — no LLM, every score traces back to a measurable input. Default weights shown; "compete" / "acquire" / "invest" lenses re-weight without re-fetching.
Range:

💰 Forecast Revenue / mo

MODEL
Revenue forecast computed from BU's 234 trigger model on each snapshot. Calibrated against ground-truth from 58 verified-revenue apps.
🔬Forecast Breakdown — Why This Estimate?Top 5 of 5 triggers
Our ML model uses 200+ signals from public data. These are the most influential for this app:
High install base (859,510 ratings)METRIC
+$12,000
Excellent rating (4.9★)METRIC
+$2,200
Established app (5y old)METRIC
+$800
Ad-supported / freemiumMETRIC
+$600
Single-language (English only)METRIC
−$400
METRIC = structural app data · REVIEW = mined from user reviews · ✓ VERIFIED = Stripe-verified anchor (TrustMRR)

📈 Reviews Growth

LIVE
Cumulative review count from first BU snapshot. Each point = a tracked update.

⭐ Rating Trend

LIVE
Average rating evolution. Updates with each new review batch.

🆕 What's New · v3.19.0

Your digital app sticker book has a new home in the Rewards section!

Profile & Insights

Everything we know — and don't — about this app and its company.

Identification

App name
Dutch Bros
Developer
Dutch Bros., llc
Bundle ID
com.loyalty.dutchbros
App Store URL
Open in App Store
Category
Utilities
Content rating
4+
Languages
EN

Company

Website
www.dutchbros.com
Tagline
Dutch Bros Coffee
Description
Dutch Bros® Coffee is your go-to drive thru for coffee, energy drinks, and more. Order ahead on the app and stop by a shop near you.
Founded
Not found
HQ / Address
Not found
Employees
Not found
Logo
Not found

Revenue

Verified revenue / mo
Not found
AI revenue estimate / mo
Not found
AI annual estimate
Not found
ML model estimate / mo
$17/mo
Top-grossing rank
Outside top 100 in US Utilities
All-time revenue
Not found
Pricing
Not found

Founder

Founder data not yet collected for this app.

Funding

Funding data not yet collected for this app.

Press & Links

Press & Links data not yet collected for this app.

Contacts & Socials

Socials
facebook facebook.com/dutchbros · instagram instagram.com/dutchbroscoffee · tiktok tiktok.com/@dutchbroscoffee
Email
Not found
Phone
Not found
Contact page
dutchbros.com/support
About page
dutchbros.com/our-story
AI Revenue EstimateCONFIDENCE: LOW
Publicly available sources, including app analytics platforms and financial news, do not provide specific revenue estimates for the Dutch Bros iOS app. The app primarily functions as a loyalty and ordering platform, driving sales to physical Dutch Bros locations rather than generating significant direct in-app purchase revenue. Dutch Bros Inc. reported total revenues of $464.4 million for Q1 2026 and projects full-year 2026 revenues between $2.05 billion and $2.08 billion, but these figures represent the company's overall revenue, not the app's direct revenue.
Sources mentioned: Sensor Tower, Statista, Adapty, Reddit, AppstoreSpy.com, Macrotrends, Stock Analysis, Nation's Restaurant News, Restaurant Dive
📈Ratings growth859,510 ratings+112% lifetimeShow 3-year history estimate ▾Jun 2023Jan 2025Jun 2026
Tracked (2 weeks) Pre-tracking estimate (37 weeks) · model-based, ±5% noise · anchored to release date and current value
🌍Geographic ReachNot ranked
This app is currently outside the top 100 grossing in all 9 countries we monitor (US, UK, DE, FR, JP, CA, AU, BR, IN). Niche or new apps often launch this way — popularity rankings appear once daily revenue clears the regional threshold.
Profile is built from iTunes Lookup + developer site scrape + ML revenue model. Empty fields show "Not found" — additional sources (Crunchbase, X, IndieHackers, Acquire.com) coming.

📝 About this app

The fun doesn’t stop on the Dutch Bros® app! Customize your drink to your liking on Order Ahead and pay with Dutch Pass®. Earn points on every purchase towards free drinks with Dutch Rewards™ and unlock exclusive app stickers! Get closer to free drinks with bonus point days and member-exclusive challenges. See you at the shop!

Introducing:

Order Ahead
Your Broista is now on speed dial! Customize, pay and pick up your order at the shop using Order Ahead. Select "Pickup Window" for the fastest experience! Don’t worry, we’ll still ask about your day.

Dutch Rewards™… View full description on the official store →
App Specs
🔐 Own this app? Claim & verify MRR →
💾 178 MB🔞 4+📱 iOS 15.0+🔖 v3.19.0🔄 updated 0d ago🌐 EN📂 Utilities💰 Free
📅

What Worked™ · Development Pipeline

3 EVENTS TRACKED
Detected changes in this app over its tracked lifetime — each event links cause (what changed) to effect (what moved). Sorted newest first.See full history →Version history →
2026-05
📈
Crossed 10 ratings — social-proof flywheel kicking in
2026-05
🔧
Shipped update — v? → v3.18.0
2026-04
🚀
First tracked snapshot — initial data captured
🔔

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📝 Description

95
BU Score · Transcendent
Full revenue analysis
Read the article-style breakdown for Dutch Bros: category rank, percentile, growth signal, comparable apps, and how the forecast is calibrated against verified-MRR anchors in this niche.
Read deep-dive →

Similar apps in Utilities

About this analysis
ZCAnalyzed by Zakhar Chumak · founder, bumetric·Full methodology·High confidence

Why high confidence: 859,510 ratings · no founder-verified revenue (model estimate only).

Frequently Asked Questions

4 answers · auto-generated from this app's public data
How much does Dutch Bros make per month?
Based on our ML-calibrated revenue forecast, Dutch Bros earns approximately $17/mo. This is a US-storefront-equivalent estimate; global revenue can be several times larger for internationally-distributed apps. See the methodology page for the full formula and confidence bands.
What apps are like Dutch Bros?
Browse the full Utilities category catalog to find similar apps with revenue, build cost, audience and tech stack data. Each /p/{slug} page also shows a Compare side-by-side widget with three peer apps from the same niche.
Who makes Dutch Bros?
Dutch Bros is published by Dutch Bros., llc on the Apple App Store. See the full publisher portfolio (other apps by the same developer) via the More by developer block on the product page above.
What is Dutch Bros's BU Score?
Dutch Bros has a BU Score of 79/100 (Strong). The score combines App Store rating, ratings count, monetization model and revenue signals calibrated against founder-verified MRR anchors. See the BU Score formula.